• Title/Summary/Keyword: 패션주얼리

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국내 패션주얼리 산업의 현황 및 시사점

  • 이승희;부정화
    • Proceedings of the Costume Culture Conference
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    • 2003.04a
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    • pp.105-105
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    • 2003
  • 우리나라의 주얼리시장은 IMF 외환위기 과정을 거치면서 양극화된 소득분배로 인해 다양하게 발전될 수 있는 전환점을 맞게 되었다. 특히, 패션주얼리 시장의 성장이 두드러지고 있으며 패션주얼리는 기존의 전형적인 주얼리 디자인에서 탈피하여 다양하고 패션너블한 디자인으로 젊은 층에게 호응을 얻고 있다. 이러한 시점에서 패션주얼리 시장의 전반적인 현황을 국내외 패션주얼리 업체를 중심으로 조사하는 것이 연구의 의의가 있다고 할 것이다. (중략)

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국내 주얼리 소비자들의 구매행동에 관한 연구

  • 이승희;부정화
    • Proceedings of the Costume Culture Conference
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    • 2003.09a
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    • pp.114-115
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    • 2003
  • 본 연구는 패션 주얼리를 이용하는 소비자특성(과시소비, 패션리더, 상표충성도, 물질주의)과 주얼리 소비자들의 구매행동을 알아보는 데 그 목적이 있다. 연구의 대상은 서울과 서울근교에 거주하는 20대에서 50대까지 성인여성 중에 On-line(TV 홈쇼핑, 인터넷쇼핑, 카달로그쇼핑)과 Off-line (백화점, 대형할인점, 프랜차이즈 주얼리 브랜드상점, 동네 주얼리 상점)의 패션 주얼리 점포를 통해 패션 주얼리를 구입해 본적이 있는 성인 여성만을 선택하였다. (중략)

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Preferences for Fashion Jewelry Depending on Consumption Value (소비가치에 따른 패션주얼리의 선호도)

  • Kim, Min-Ho
    • The Journal of the Korea Contents Association
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    • v.12 no.12
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    • pp.567-576
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    • 2012
  • This study aimed to analyze preferences depending on consumption value in relation to fashion jewelry design, colors, and materials. For this, 156 female consumers participated in it as subjects, and for a research tool of consumption value, VALS (Values and Life Style) technique was employed to make an empirical analysis by dividing it into three types such as principle-oriented value, status-oriented value and behavior-oriented value. Research findings indicate that above all, there are differences in preferences depending on characteristics of fashion jewelry design depending on consumption value. It was found that there are differences in preferences depending on numbers of setting of fashion jewelry depending on consumption value, but it was found that there are no differences in preferences depending on jewelry materials. In addition, it was observed that for color characteristics of fashion jewelry, there are differences in preferences depending on consumption value. There are differences in preferences for fashion jewelry depending on consumption value, which indicates that preferences for products change depending on consumers' consumption value rather than use value. And it can be an explanation for this reason. Therefore, it is necessary to work out a more efficient strategy through a process of setting up a target according to consumption value.

An Examination on Fashion Jewelry Brand Industry's Situation and Its Implications (패션 주얼리 브랜드산업(産業)의 현황(現況)과 시사점(時事點)에 관(關)한 연구(硏究))

  • Lee, Seung-Hee
    • Journal of Fashion Business
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    • v.9 no.2
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    • pp.131-142
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    • 2005
  • The purpose d this study was to examine situations of fashion jewelry brand industry and to find out the problems in Korean jewelry market. Based on literature review, this paper tried to define jewelry first, and to investigate recent the recent situations or status of fashion jewelry markets. The fashion jewelry brand markets were able to be classified into 2 categories such as off-line retailing and on-line retailing including internet shopping and home shopping. As the result, the most problem was the definition of the fashion jewelry. Also our fashion jewelry markets had some serious problems such as complex distribution structure or lack d technical experts. Based on these results, fashion jewelry marketing strategies would be suggested.

A Research on Design Characteristics of Steampunk Fashion Style (스팀펑크 패션 스타일의 디자인 특성에 대한 연구)

  • Zhou, Jiachen;Kim, Sooji;Lee, Youngjae
    • Journal of Fashion Business
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    • v.23 no.4
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    • pp.112-126
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    • 2019
  • The objective of this study was to investigate visual elements of steampunk fashion and provide base line data for innovative fashion design ideas and products. We investigated design characteristics of steampunk fashion style shown in 3 movies and 3 animations. Based on the investigation, the research drew intrinsic value of steampunk fashion from three brands 'Vivienne Westwood', 'Dolce & Gabbana' and 'Alexander McQueen'. As the research analyzed movies and animations revealing steampunk style, various characteristics were found and assorted into similar categories. Subcategories of steampunk fashion are pluralism, rebellion and heterogeneity. The followings are result of analyzing three designer collection listed above. First, steampunk fashion made by designers used various color and materials to express multi-pluralistic(multiplicity) characteristic. Second, fashion style in collections revealed artistic and experimental design. This adventurous and innovative characteristic is categorized as rebellion feature. Third, steampunk fashion style used mix-match of unexpected materials or unbalanced silhouette to create a complete fashion style by combining styles in duplicity which could've lack harmony. Intrinsic value of steampunk is defined as graffiti of 19th century's science technology and utopia spirit. Longing for past and fantasy was expressed into fashion. Steampunk fashion wants to escape reality and tries to recreate history of the past faded away with technological development. It defines steampunk as freedom, deviation and fantastical utopia in positive point of view. Furthermore, aesthetic implication of steampunk style found in this research can make a boundary of steampunk style clear and become reference for future researches regarding steampunk fashion.

The Effecting Variables on Fashion Jewelry Consumers' Purchasing Behavior - Materialism, Brand Royalty & Reference Group - (패션 주얼리 소비자(消費者)들의 구매행동(購買行動)에 미치는 영향(影響) 요인(影響) - 물질주의(物質主義), 상표충성도(商標忠誠倒), 준거집단(準據集團)을 중심(中心)으로 -)

  • Lee, Seung-Hee
    • Journal of Fashion Business
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    • v.9 no.1
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    • pp.152-159
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    • 2005
  • The purpose of this study was to examine variables which influenced on fashion jewelry consumers' purchasing behavior. 565 respondents living in Seoul and its suburb were surveyed for this study. For data analysis, descriptive statistics, factor analysis, ANOVA, and regression were used for this study. As the result, the frequencies of purchasing toward the fashion jewelry products were associated with materialism, brand royalty, reference group influence. Also, results revealed that materialism and brand royalty accounted for 41% of the explained variance in the frequency of purchasing products on fashion jewelry. Based on these results, fashion jewelry marketing strategies would be suggested.

Development of Upcycling Design Through Structural Transformation of Used Denim Clothing -Centered Around Liu Qing's Methodology of Structural Transformation- (중고 데님 의류의 구조 변형을 통한 업사이클링 디자인 개발 -Liu Qing의 구조 변형법 적용을 중심으로-)

  • Xiaofang Li;Youngjae Lee
    • Journal of Fashion Business
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    • v.28 no.1
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    • pp.1-19
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    • 2024
  • This study explores application of upcycling design methods in structural transformation of second-hand denim clothing, aiming to achieve sustainable design objectives. By drawing inspiration from Liu Qing's research methods in the field of circular utilization of denim clothing, this study collected and analyzed cases of structural transformation of used denim clothing from 2020 to 2023. It summarized structural transformation design methods for used denim clothing. Through the development of design works, this study aims to find out the best upgrading and renovation design strategy by applying the method of structural renovation design. This study aims to support the development of a sustainable fashion industry and promote recycling and upcycling of discarded clothing fabrics, thereby reducing resource waste and environmental impact.

A study on the futuristic concept fashion style of K-pop music videos -Focusing on the 4th generation girl groups- (케이팝 뮤직비디오의 미래주의 컨셉 패션 스타일 연구 -4세대 걸그룹을 중심으로-)

  • Xie Xiaoying;Youngjae Lee
    • Journal of Fashion Business
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    • v.28 no.3
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    • pp.104-121
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    • 2024
  • This study examined the integration of futurist fashion in 4th-generation K-pop girl groups, focusing on their world views, music videos, and fashion images. The key aim was to identify and analyze distinctive elements of futurist fashion within K-pop. K-pop's global popularity is driven by dynamic music, choreography, and avant-garde fashion. Futurism, an art movement emphasizing technology and innovation, continues to influence contemporary fashion trends in K-pop. This study seeks to provide insights into symbolic meanings and expressions of futurist fashion in 4th generation K-pop girl groups. Groups such as Gidle, Aespa, IVE, LE SSERAFIM, and New Jeans were analyzed. Data were collected from their music videos, lyrics, and costumes, focusing on silhouette, color, material, and pattern. This study highlights the significant role of futurist fashion in K-pop, showing how 4th-generation girl groups lead in integrating these elements. This research provides valuable insights for understanding and further exploring the evolution of K-pop fashion.

A Comparison Study of New Hanbok Brand Skirt Pattern for developing of customizing system (커스터마이징 시스템 개발을 위한 신한복 브랜드 치마 패턴 비교)

  • Cha, Su-Joung;An, Myung-Sook;Heo, Seung-Hyun
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2020.01a
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    • pp.269-270
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    • 2020
  • 본 논문에서는 한류의 영향으로 그 관심이 증가되고 있는 신한복 커스터마이징 시스템 개발을 위해 신한복 치마 패턴개발에 필요한 기초자료를 얻고자 시판 6개 신한복 브랜드의 치마 패턴을 비교분석하였다. 같은 디자인의 free사이즈 치마임에도 불구하고 각기 다른 치수로 제작되는 것으로 나타났다. 치마길이는 17cm, 허리벨트길이는 29cm, 허리벨트폭은 4.5cm, 끈길이는 72.7cm, 치마길이는 17.0cm, 치마폭은 90.5cm의 차이를 나타냈다. 같은 신한복 치마임에도 브랜드에 따라 치수 차이가 큰 것으로 분석되어 치수규격의 정리가 필요할 것으로 사료된다. 한국 성인여성의 신체치수를 분석하여 그에 적합한 신한복 치마 패턴 개발이 이루어져야 함을 알 수 있다.

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A Study on the Development of Digital Fashion Design Applying Iris Van Herpen's Formative Features - Focusing on Using the Scamper Technique - (아이리스 반 헤르펜의 조형 특징을 적용한 디지털 패션디자인 개발 연구 -스캠퍼 기법 활용을 중심으로-)

  • Xing LiLi;Youngjae Lee
    • Journal of Fashion Business
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    • v.27 no.4
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    • pp.67-87
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    • 2023
  • This study analyzed the fashion design features of Iris van Herpen and createdsixdigital fashion designsusing the SCAMPER technique with 3D clothing design software, incorporating a futuristic theme. The research methodology involvedcase analysis and a literature survey. First, the study summarizedthe design style and characteristics of Iris van Herpen. Second, a design concept wasestablished, and a design mood board wascreated. Third, the resulting design features were combined with the SCAMPER technique to incorporate Iris van Herpen's design elements intonew digital fashion designs. Fourth, after discussion with the professor and expert group, six designs were selected for production. They includededgy suit coats, overcoats, asymmetrical hoodies and asymmetrical skirts, irregularly shaped tops, dresses, leggings, jackets,and fishtail skirts. This study provides a reference for the future development of digital fashion designs and showcases the integration of science and technology in fashion design.