• Title/Summary/Keyword: 특별 프로그램

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The Impact of Airline's Retention Equity on Customer Positive·Behavior Intention (항공사 유지자산이 고객의 긍정적·배타적 행동의도에 미치는 영향)

  • In, Ok Nam;Kim, Seung Lee;Do, Sung
    • Journal of the Korea Society of Computer and Information
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    • v.18 no.10
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    • pp.225-234
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    • 2013
  • The purpose of this study is to evaluate the impact of airline's retention equity on customer positive exclusive behavior intention and to minimize customer churn based maintenance is aimed to derive key variables in air transport market. A survey was conducted Incheon and Gimpo airport to use in the national carrier of domestic air travelers. A total of 480 respondents completed a survey. The result reveal that loyalty program, preferential treatment & acknowledgement program, and community program have significantly effect on positive behavior intention. However, preferential treatment & acknowledgement program, and community program have significantly effect on exclusive behavior intention. It showed that they are more influence than loyalty program as a switching barrier of airlines. The academic and practical implication of this study has been identified in the competitive market to maximize customer retention factors of maintaining retention equity to derive empirical strategic priorities.

Case Studies on Special Programs in Elementary School Media Centers in Texas, U. S. A. (미국의 초등학교 도서관 특별 프로그램에 관한 사례 연구: 텍사스 주를 중심으로)

  • 정연경
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.13 no.2
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    • pp.221-242
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    • 2002
  • This study is about special programs for elementary school library media centers in Texas in the United States, that can be used as a way of activating the school library media center programs. Various special programs of the seven elementary school library media centers in Texas were selected for case studies and the types, purposes. frameworks, effects of the programs and the subjects were analyzed. Special programs were provided for exhibits and displays, featured speakers or entertainers, learning centers, demonstrations, and media in conjunction with book fair and curriculum. And the purposes of the programs were to support and enhance the curriculum. to provide personal enrichment and to provide professional development for teachers. The frameworks for the program were the special target group, curriculum needs, special theme. interest and entertainment within available time periods. The benefits of the programs were the highlights of the media center and the media specialist, increasing of the school library media center usage. classroom support and enrichment, broadening students' and teachers' interests. encouragement of the development of lifelong learners and the establishment of the good public relations. Therefore, we have to consider the development of the special programs as a method of activating the school library in Korea and it should be brought with the concern and support from the principals, teachers, parents, and community members.

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특별기고 - 유럽연합의 생명공학

  • Jeong, Jae-Jun
    • The Science & Technology
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    • v.32 no.2 s.357
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    • pp.74-79
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    • 1999
  • 유럽연합(EU)의 생명공학은 어디까지 와 있는가. EU는 생명공학 연구에서 미국ㆍ일본과 더불어 경쟁력을 강화하기 위해 장기프로그램을 세우고 막대한 예산을 투입하고 있다. 81년 연구프로그램 태동과 함께 시작된 생명공학기술개발은 생화학 및 유전공학의 연구결과를 유럽의 농업문야에 응용하는데 초점을 두었다. 유럽연합의 생명공학 연구현황을 정재준 재영한국과학기술자협회장의 특별기고를 통해 알아본다.

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자바스크립트 완벽 활용

  • Hwang, Hui-Jeong
    • Digital Contents
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    • no.4 s.47
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    • pp.46-49
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    • 1997
  • 이번호부터는 홈페이지에 보다 다양한 기능을 가능하게 해주는 자바스크립트에 대해 자세한 내용을 다루도록 한다. 지금부터 준비하는 자바스크립트에 대한 강좌는 프로그램에 대해 특별한 경험이 없는 독자들을 대상으로 프로그램에 대한 기본적인 마인드와 자바스크립트의 핵심적인 구조 및 활용까지를 다루어 볼 것이다.

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맛 있는 쇠고기 만들기

  • 김명준
    • 한우개량
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    • v.6 no.6 s.23
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    • pp.18-24
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    • 2001
  • 작년 9월에 있었던 우리 축산물 브랜드전을 참관한 후, 특별한 쇠고기가 출품되지 않았다고 아쉬워하는 바이어들과, 그 들이 원하는 쇠고기에 대해서 긴 시간 진지한 대화를 나누었던 기억이 있다 그 때, 그들이 찾던 특별한 쇠고기가 무엇인지를 구체화시키는 데는 실패했지만 특별한 쇠고기란, 소비자가 원하는 쇠고기임에는 틀림없었을 것이다. 그러면 소비자가 원하는 쇠고기는 무엇일까? 아마도 이제부터는 누가 다양한 소비자(구매자)의 Need와 Want를 얼마나 경제적이며 효율적으로 충족시킬 수 있느냐에 따라서 비육사업의 성패가 결정 될 것이다. 따라서 우리 생산자들도 소비자 지향적인 사육프로그램으로의 전환이 무엇보다도 필요하다고 판단된다. 소비자가 원하는 쇠고기는, 맛. 안심(安心) 실물(實物, 진짜) 가격. 건강 등의 항목으로부터 접근할 수 있으며 , 그 중에서도 맛이 가장 중요할 것이다.

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A Study on Actual Conditions and Curriculum Analysis of the Preschool Private Education Program of Cultural Centers (영유아 문화센터 프로그램 실태와 교육내용 분석)

  • Lee, Young Joo;Gil, Hyo Jeong
    • Korean Journal of Childcare and Education
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    • v.9 no.3
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    • pp.273-289
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    • 2013
  • The goal of this study was to analyze the demands of parents of an after-school program. In order to do this, we looked at cultural centers and their curriculums. Cultural centers are one of the most popular private education centers for preschoolers, and are used for the operation of special activities. The research was conducted on preschool curriculums of 300 cultural centers, including cultural centers of department stores and supermarkets. The curriculum analysis was conducted for 400 preschool curriculums of three cultural centers, which had the most programs of all. The scope of the curriculum analysis was based on the 3rd Childcare Standard Curriculum for infants and Nuri Curriculum for preschoolers. As a result of the analysis, there were 12,286 programs for infants. The most popular topics for programs were comprehensive activity, physical activity, and music activity. There were 15,310 programs for preschoolers. Physical activity was the most popular topic among them. It was followed by drawing activity and number and operating activity. Analyzing the contents of these programs, we found that 'participating in physical activity' of physical exercise, and 'expressing artistically' of artistic experience were the most popular contents of infants. 'Expressing artistically' of artistic experience and 'control of body and basic exercise' of physical exercise were most popular contents for preschoolers. The results show that parents demand physical activity programs for infants and artistic activity programs for preschoolers. The results of the research should be considered when childcare centers try to make a special after-school program.