• Title/Summary/Keyword: 콘셉트

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A Classification of the Web Design Concepts Elicitation Techniques Based on Design Elements (디자인 관점에서 본 웹 디자인 콘셉트 도출 기법의 분류)

  • Jung, Seol-Bin;Joo, Bok-Gyu
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.11 no.4
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    • pp.231-237
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    • 2011
  • Elicitation of design concepts is the most important process in web-site design, but it is not an easy task to average designers. In this paper, we have analyzed most of the good web designs and classified them into seven large categories mainly based on design elements. This framework will give a guidance to average designers to easily tackle the elicitation process of web design concepts.

A Research on Setting up Cultural Tourism Festival Concepts to Revitalize Local Tourism in the Post-Corona era (포스트 코로나 시대의 지역관광 활성화를 위한 문화관광축제 콘셉트 설정 연구)

  • Jung, Chong-Ki
    • Journal of the Korea Convergence Society
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    • v.12 no.10
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    • pp.151-160
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    • 2021
  • This study aims to establish the most appropriate festival concept in the post-corona era through in-depth analysis and discussion of local festivals, and to propose a tourism festival for international competitiveness and tourist satisfaction. It also aims to contribute to revitalization of local tourism and the revitalization of the local economy by establishing and implementing a new festival concept in the post-corona era. The results of the review of previous studies, empirical research, and comprehensive meta-analysis showed that it was necessary to change the festival concept setting. In the post-Corona era, it is necessary to build a concept through an online video platform, establish a safety packaged tourism festival prevention system, and hold the most distributed tourist festival time and space of the tourist festival and space as much as possible. In addition, it appeared that it was necessary to plan and implement the village tourism festival through the participation of residents, and to apply the concept of a tourism festival enjoyed by small neighbors and neighbors in the village unit.

Analysis on Immersion of Digital Animation -Focused on complex analysis on the concept and story- (디지털 애니메이션의 몰입감 분석 연구 - 콘셉트와 스토리의 복합적 분석을 중심으로 -)

  • Kim, Ki Bum;Kim, Kyoung Soo
    • Korea Science and Art Forum
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    • v.24
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    • pp.1-13
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    • 2016
  • The aim of this study is to find the reasons of success and failure of digital animations in terms of 'immersion.' For the purpose, the causes of immersion were analyzed through complex comparison about concepts and stories of two animation films with similar size of budget: 'Shrek 2' which ranked number 1 in the box-office of animation and 'Mars Needs Moms' which ranked number 172 in the same category. The complex results showed that immersion becomes bigger with creativity and popularity of the characters' outer concept, diversity and organic of the characters' inner concept, and diversity and consistency of the background. Moreover, gradual arrangement of characters' appearance in the story and increasing number of the characters, and visual changes around the plot heightening with a well-organized passage increase immersion. After all, immersion of digital animation requires developing creative, diverse, and popular concept and arranging and strengthening strategic well-organized plot of parts and the whole. This is the key to convergence it.

A Research of Smart Picture Concept design (Smart Picture 콘셉트 디자인에 관한 연구)

  • Kang, Dong-Kyun;Jhang, Jung-Jin;Roh, Jung-Hwa;Jeung, Ji-Hong;Pan, Young-Hwan
    • 한국HCI학회:학술대회논문집
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    • 2009.02a
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    • pp.984-988
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    • 2009
  • LCD를 이용해 화면상에 다양한 이미지를 제공하는 디지털액자는 디지털 카메라 사용의 대중화에 따라 지속적인 매출 증가를 보이고 있다. 디지털액자는 디지털 사진을 볼 수 있는 액정표시장치(LCD)로 된 제품으로써 현재는 디스플레이 시장 및 디지털 액자시장 성장, 디지털 기술 발전과 함께 다양한 포맷의 동영상을 지원하고, 음악을 재생하는가 하면 네트워크 기술까지 탑재한 다기능 디바이스(device)로 탈바꿈되고 있어 사용자를 위한 디지털 액자의 사용목적 및 기능에 따른 디지털 액자 형태의 세분화와 디자인 콘셉트는 더욱 다양화 될 것이다. 본 연구는 기존의 디지털 액자와 차별화 된 스마트픽쳐(Smart Picture)라는 제품 개발 콘셉트(Concept) 연구를 목적으로 한다. 스마트픽쳐(Smart Picture)라 함은 기존 디지털액자에서의 사진 및 동영상 보여주기 기능이외에도 전용화된 아트웍 (Artwork)형태의 전용화된 콘텐츠와 차별화된 형태와 재질을 가진 디지털액자를 뜻한다. 본 연구는 스마트픽쳐(Smart Picture) 개발을 위한 선행연구의 일환으로 제품 개발을 위한 콘셉트 디자인(Concept Design)연구를 목적으로 현재 시판되는 다양한 디지털액자와 관련된 사례분석과 디스플레이(Display)가 활용되는 분야 및 사용 콘텐츠(Contents) 사례 연구 조사, 디스플레이 활용분야, 미디어 작품 사례 조사를 통해 자료를 수집 및 아이디어 방향을 설정하고, 설정된 방향을 바탕으로 스마트픽쳐(Smart Picture)에 반영될 수 있는 아이디어 요소 도출 및 구체화 후에 스마트픽쳐(Smart Picture) 콘셉트 디자인 개념 제안까지를 연구 방향으로 한다.

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A Study on Musical Direction of 「Metropolis Pt.2: Scenes From a Memory」 (「Metropolis Pt.2: Scenes From a Memory」의 음악 연출과 기법 연구)

  • Choi, Shin-haeng;Lee, Seungyon-Seny
    • Proceedings of the Korea Contents Association Conference
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    • 2015.05a
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    • pp.117-118
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    • 2015
  • 콘셉트 앨범에서 음악적 연출을 위한 기법으로 앨범 내 서로 다른 곡에서 사용한 반복적 음악 요소를 사용한다. 리프, 솔로, 멜로디, 화성 진행의 반복적 사용을 통하여 각각의 곡들이 콘셉트 앨범 내에서 연결되는 구조를 만든다. 이러한 연결 구조를 통하여 음악적 기법과 내러티브의 연관성을 찾는다. 연관성을 통하여 콘셉트 앨범의 음악적 연출과 내러티브 표현의 방법을 분석한다.

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Visual Representation in 'Concept Movie Posters' Designed by Chinese Artist HuangHai (중국작가 황해(黃海)의 콘셉트 영화포스터에 나타난 시각적 표현방법)

  • Tong, Shiyuan;Yang, Jong Hoon;Lee, Sang Eun
    • The Journal of the Korea Contents Association
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    • v.19 no.2
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    • pp.581-590
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    • 2019
  • As the film industry develops in China, movie posters come in various types. Among them, 'concept poster' has been recognized as an important means to form the first impression of a movie at the early stage of promoting the movie. In China, however, there are not many movie posters that have been recognized for their creativity. Accordingly, it calls for research on creative methods of implicitly expressing the content of the movie. This study analyzed visual expressions in the concept posters of HuangHai, who has been recognized not only for commerciality but also for artistry. The results showed that he did not use images of famous scenes and actors in the movie. Instead, he created the implicit image that reflects the main theme of the movie by using Minimalism, color, typography, and pictorial images. This study has a significance in terms of providing fundamental resources for improving movie poster designs in China.

A Plan to Maximizing the Visual Immersion of 3D Media Art (3D 미디어아트의 시각적 몰입감 극대화 방안)

  • Kim, Ki-Bum;Kim, Kyoung-Soo
    • Journal of Digital Contents Society
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    • v.16 no.4
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    • pp.659-669
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    • 2015
  • Recently, media art is transforming from analogue to 'digital', and from 2D to '3D'. In particular, the range of utilizing 3D Media Art is getting wider through merging with other genres of contents in the digital environments, such as Media façade, Hologram, Virtual reality, App application, and etc. Therefore, by referring to the 3D award-winning works of Pirx Ars Electronica, which are regarded as the most outstanding works of media art of today, factors that affect sensation of visual immersion have been analyzed, through which strategies for maximizing viewers' interests in media arts and heightening their emotions while viewing have been determined. Based on the findings of the study, it has been shown that such works of media arts that involve development of concepts with 'creativity' and 'variability' from the perspective of visual concept, such as 3D modeling and mapping, with 'consistency' through out all concepts, as well as the works with stronger 'restriction' of concept within its animation and postproduction, attracted more interests from the viewer. From the point of view with visual four steps in composition, positioning the change in quality of 3D 'shape' and 'material' following the four-step rule, and gradual increase of change in quantity within the 'number' and 'size', in addition to increased degree of systematization within the change in editing, such as the 'scene change', resulted in more heightened emotions from the viewer. Thus, in order to maximize sensation of visual immersion, strategies for 'developing 3D visual concepts' while 'synchronizing' them, as well as 'strengthening the four steps within 3D visual composition' while 'systematizing' them should be emphasized.

A Study on Open Innovation and Performance of New Product Development (음식점 콘셉트와 스토리텔링에 의한 고객의 재방문에 관한 연구)

  • Park, Ji Soo
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.7
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    • pp.481-491
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    • 2016
  • This study analyzed the customer's revisit concepts and storytelling by restaurant customers to identify the elements that can attract the attention of customers. The restaurant concept or advertising, restaurant decor will also have to change to emphasize the comparative advantage of the features in the menu of a restaurant or other restaurants / service that tells a story. Membership cards or money, or the same convenience and use of the restaurant non-monetary 'transition cost' can compensate for the negative emotions and low satisfaction level of restaurant customers and help them choose to revisit the restaurant. Therefore, if such a transition takes full account of the effects of the cost to the customer, it can be used as an effective means. In class restaurants, such as the food and customer service, the increased levels of the restaurant atmosphere and empirical elements, such as store concept and physical environment, can improve the positive consumer sentiment, strengthen the customer satisfaction and have a positive effect on the customers' revisit intention. It is also important to improve the level of visual texture using light. In addition, positive consumer sentiment can be induced using the store concept, the physical environment, and experiential elements. In other words, membership cards, mileage points, and various financial and non-financial inducements as a marketing tool will have a positive impact on the customer's revisit intention.

A Case Study on Character Package Design of Japan (일본의 캐릭터패키지디자인 사례분석)

  • You, Hyun-Bea
    • Journal of Digital Contents Society
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    • v.18 no.1
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    • pp.47-54
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    • 2017
  • In this research, I analyze cases of character packages in Japane, extract the concept of design that was loved by consumers and inmates and succeeded in marketing, and aim to establish the logic and principle. In addition, in the future, when introducing and utilizing the character package design in Korea, this research intends to make a guideline for the development of objective validity and empathic package design. After identifying the design concept and finding the principle by targeting package design of five character of Tohato which mixed various media and expanded sales, I want to find out the cause of success. Therefore, I have studied the theory and principles of enterprise and creative in product strategy through case analysis of character design concept and character package design. As a result, a design that leaving the functional side, having a story, making memories, and inducing a sense of closeness was as a successful case of renewal. In the package design, in some cases, package design execution is more important under the theoretical system according to consumer behavior analysis and Promotion of bold design concept of the design for the success of that concept, deviated from the existing principle.

Fitness Center Service Design Concept Evaluation for the New Silver Generation (뉴실버 세대를 위한 헬스장 서비스디자인 콘셉트 평가)

  • Park Sung-Heum;Lee Sung-Pil
    • Journal of Service Research and Studies
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    • v.11 no.2
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    • pp.95-105
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    • 2021
  • The purpose of this study is to improve the accuracy of service satisfaction by utilizing KSC (Kano, Score Model, Concept Position) analysis methods in order to present various fitness center service models for healthy new silver generation centered on P fitness center which runs six branches in Busan. Double Diamond-based methods led to a case study focused on the P fitness center's Yeon-san branch which well leading in a wide variety of leisure infrastructures for the senior citizens. Throughout this study, based on the insights extracted from the customers were culminating in nine service design models from the perspective of administrators and trainers. The final derived nine models have been evaluated by Kano's satisfaction evaluation, Concept score, and Concept position evaluation. All of the nine models results indicated as valid except for models 3 and 6. Finally, an implementation roadmap was proposed by dividing it into investment cost and effectiveness.