• Title/Summary/Keyword: 코엑스 몰

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복합유통상업 시설 내 집객(attraction) 시설의 복합화와 개발전략에 관한 연구 -서울시 강남구 삼성동 코엑스 몰의 사례를 중심으로 -

  • 김원겸
    • Distribution Business Review
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    • no.3
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    • pp.41-53
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    • 2003
  • 본 연구는 대형 유통상업시절에 멀티플렉스 영화관등 잡객시절을 복합개발에 따른 효과를 분석하는데 중점을 두었다. 국내외 문헌연구자료와 실제 사례시절 고객조사를 통한 실증분석을 하여 잡객시절의 효과를 규명함으로서 복합유통상업시절의 개발전략에 적용할 수 있는 전략요인들을 파악하였다. 향후 복합유통상업시절을 개발하는 경우 상권특성을 물론 개발시절의 목표객층과 상품특성 등을 면밀하게 분석하여 잡객시절의 복합여부 및 적절한 시설선택이 이루어져야 할 것이다.

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Space and Pedestrian Modeling Method for Crowd Evacuation Simulation in Large-scale Buildings (초대형 건축물에서 군중의 대피 시뮬레이션을 위한 공간 및 보행자 모델링 기법)

  • Shin, Dong-Cheol;Lee, Jong-Min;Kim, Whoi-Yul
    • Proceedings of the Korean Society of Broadcast Engineers Conference
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    • 2009.11a
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    • pp.307-310
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    • 2009
  • 본 논문은 대형 건축물 내에서의 보행자 대피 시뮬레이션을 위해, 광범위한 네트워크 모델과 세밀한 네트워크 모델을 통합하는 방법과보행자가 자연스럽게 벽이나 장애물을 피하면서 이동할 수 있도록 하는 개선된 보행자 이동 모델을 제안한다. 제안하는 네트워크 모델을 통해 기존의 광범위 네트워크 모델에서 분석할 수 없는 보행자 개개인의 이동정보를 세밀한 네트워크보다 적은 양의 연산으로 계산할 수 있었고, 개선된 보행자 이동 모델을 통해 보행자가 자연스럽게 벽이나 장애물을 피하면서 이동할 수 있도록 하였다. 제안하는 방법을 대형 건축물인 코엑스 몰에 적용하여 대피 시뮬레이션을 수행한 결과, 3000명의 보행자에 대해 초당 10번 이상의 시뮬레이션 정보를 계산할 수 있었고, 대피 시의 방향 유도에 따른 대피 시간을 확인할 수 있었다.

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An Analysis on theme interior design in shopping malls in Seoul - Focused on the analysis of Lotte World, Coex Mall, Central City - (서울시 쇼핑몰의 테마디자인 적용에 관한 분석연구 - 롯데월드, 코엑스몰, 센트럴시티의 사례분석을 중심으로 -)

  • 문은미
    • Korean Institute of Interior Design Journal
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    • no.31
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    • pp.3-11
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    • 2002
  • Shopping malls in Seoul become important urban public space where teens and youths as well as the elderly come easily and enjoy thorned environment. This study examines design motifs, structures and effects of theme design of three shopping malls-Lotte World, Coex Mall, and Central City-in Seoul, Korea. The study quotes Lynch`s five image elements-paths, nodes, landmarks, districts, and edges in the shopping malls in order to analyze internal structure of the shopping malls and theme design elements. The theme design of the shopping malls was often used the images of "city parks", "future city", "foreign tourist places", "carnival and festival", and "old towns" to evoke nostalgia of the past and fantasy of the future. The study finds that theme design was emphasized at the area of corridors-path, plazas-nodes and special districts such as movie theater and food courts. The study concludes that theme design in the three shopping malls should consider local(Korean) motifs in design properly and consider educative effects of the design on teens and youths. Thus, theme design of the shopping malls should meet multi-functional roles of the spaces aesthetically and socially, The data and analysis of this study can contribute to improve theme design of shopping malls in Seoul, Korea.ve theme design of shopping malls in Seoul, Korea.

The Change of Relationship between Spatial Configuration and Pedestrian Movement during Inhabited Remodeling - Focused on Coex Shipping Mall - (재실 리모델링 공사 기간 중 공간구조와 쇼핑객 통행량의 상관성 변화 연구 - 코엑스 쇼핑몰을 대상으로 -)

  • Kim, Min-Soo;Kim, Young-Ook
    • Journal of the Architectural Institute of Korea Planning & Design
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    • v.35 no.9
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    • pp.11-18
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    • 2019
  • Commercial facilities are put under construction for inhabited remodeling due to management or cost issues. Temporary facility planning is important in inhabited remodeling because building construction and management are simultaneously performed in this type of remodeling. The purpose of this research is to identify how the temporary spatial structure changes for each inhabited remodeling construction level of commercial facilities and existence of tenants affect the spatial usability. It also examines a relationship between the traffic flow and spatial configurations during the inhabited remodeling process where the tenants are temporarily removed and only the spatial configuration are maintained and verifies if the established theory that the spatial configurations in commercial facilities significantly affect the traffic is also valid during the inhabited remodeling process. The research result was found that the amount of traffic during the inhabited remodeling construction process is more affected by the factors such as tenants rather than spatial configurations. It is anticipated that the result of this research will serve as a guideline to establish logical inhabited remodeling plans for each level of constructing temporary facilities. Furthermore, it can be used to minimize the sales damage caused by the construction or as a guideline to determine the order of tenants to be moved into the new commercial facilities.

A Study on Analysis of efficient Shelter Guide For Multiple-use Facilities (다중이용시설물에서의 효율적인 피난유도에 관한 현황 분석)

  • Park, In-Sook;Kim, Whoi-Yul;Kim, Byeoung-Su;Ahn, Byung-Ju;Lee, Yoon-Sun;Kim, Jae-Jun
    • Proceedings of the Korean Institute Of Construction Engineering and Management
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    • 2007.11a
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    • pp.791-796
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    • 2007
  • As large-scale buildings, skyscrapers, and multi-purpose buildings recently increase in numbers dramatically, the internal space of such buildings becomes more and more large and complicated accordingly. Since such structures usually accommodate a number of random people, the potential possibilities of disastrous tragedies are high, and the rates of injury and physical damage caused by the complicated system of the building also increase as well. However, most of the shelter designs of the existing buildings are based on the specifications according to the assigned laws and involved regulations. In this case, only general criteria are referred to regardless of the characteristics of each structure while other disaster-related features are not taken into consideration sufficiently. Since any actual fire may cause a terrible calamity, in such plans, shelter inducement can be neither safe nor effective. Thus, this study examines and analyzes currently run disaster prevention systems and shelter inducement facilities with COEX Mall as its subject, and analyzes the responding system to each situation based on the fire scenarios by means of As-Is Model. Through this analysis, presented are the measures to solve the problems of current disaster prevention systems and to improve shelter inducement methods effectively.

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A COEX mall Case study on the Correlation between Circulation system and Environmental elements for a Better Wayfinding design in Mixed-use buildings (동선체계와 환경요소의 상관관계가 복합용도건물의 길찾기에 미치는 영향에 관한 코엑스몰 사례연구)

  • Park, MinJi;Lee, Hyunsoo
    • Korean Institute of Interior Design Journal
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    • v.25 no.1
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    • pp.151-162
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    • 2016
  • Various mixed-use buildings have been developed in the process of resolving the issue of 'urban regeneration' in the modern city. In this urban regeneration process, the size of the mixed-use buildings and the level of their functional complexity have been increased. It requires a quantitative and systematic approach in order to analyze the internal circulation flow within the large-scale commercial mixed-use buildings. Circulation system and environmental factors, respectively, have been vital criteria for the effectiveness of a Wayfinding design within the mixed-use buildings. The circulation system in this paper consists of 1) the number of the incoming paths at each node, and 2) the angle of directional transition from the incoming paths at the node. The environmental factors include 1) color tone, 2) materials, 3) lighting, and 4) pattern of the interior design of the mixed-use buildings. In this paper, the author develops a method of investigating the influence of the correlation between the circulation system and the environmental factors on the design of Wayfinding on the view of the remodeled COEX MALL interior design.

A Study on the Tenant Mix Plan Considering the Interrelationship of Spatial Configuration and users' Behavior - Focused on Coex Mall - (공간구조와 이용행태의 상호관련성을 고려한 테넌트 믹스 계획에 관한 연구 - 코엑스 몰을 중심으로 -)

  • Kim, In-Sook;Kim, Young-Ook
    • Journal of the Architectural Institute of Korea Planning & Design
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    • v.35 no.3
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    • pp.3-12
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    • 2019
  • Since offline contact becomes a strong differentiator as online market expands, the shopping mall calls for more complex and diverse tenant combinations and deployment plan strategies. There is, however, few practical research and causal verification of Tenant Mix, i.e., the combination and placement of tenant and users' behavior, has been conducted which is a key factor in spatial configuration. In practice, Tenant Mix is limited in prediction of consumption behavior of customers by the MD planners's experience and depends only on qualitative arbitrary plan. The purpose of this study is to find out the interrelationship between the spatial configuration and the users' behavior of Tenant Mix in shopping mall, and to present an objective basis in MD planning. According to the analysis, it was possible to know that there are differences in the relationship between the spatial configuration and the users' behavior dependent on the Tenant Mix, which is the space planning of shopping mall. It was also possible to find out the characteristics and differences in the users' behavior which is dependent on the spatial configuration for each tenant. Through this study, it was possible to know the impact of space organization on the users' behavior and the interrelationship between the use's behavior and spatial configuration by tenant together with their characteristics. We prove that the current MD planning has limitation due to lack of objective research on the combination and arrangement of space in the commercial space and only done empirically. This analysis can show the practical plan of combination and placement of tenant which is emphasized in complex and larger shopping malls, and contribute to the revitalization of shopping mall by better use of tenant.

Plan for Building a Brand Power of Dutyfree Shop and Identity Design Development - Focused on the SKM Dutyfree Shop at Samsung-dong, Seoul - (면세점의 브랜드파워 구축 방안과 아이덴티티디자인 개발 - 서울 삼성동의 SKM 면세점을 중심으로 -)

  • Lee, Kyung-Seog
    • Archives of design research
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    • v.19 no.6 s.68
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    • pp.15-20
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    • 2006
  • Despite the SKM Duyree shop's potentials, such as residing over the Samsung-dong, gangnam-gu one of the premier locations in Seoul, and offering a large shopping store, the old 'SKM Dutyfree' symbol [image #2] has become the burden for a company due to its low-profile brand quality and lack of location advertisements. Therefore, first, we have agreed to acquire the popular brand word 'COEX' and replace "SKM Dutyfree" to "COEX Dutyfree", and second, the new visual image has been created in order to create a synergy of the urban-look and the location-information. Therefore, the visual identity design concepts have been utilized in order to achieve such goals; first, promote the existing COEX-image and metropolitan-esque image. Second, unify the international-metropolitan looks of the COEX-mall, hotel, shopping center, exhibition, and airport terminal with location information. Third, deliver the new identity-design [image #1] of the fresh look(compare to competing dutyfree shops) and dynamic images.

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