• Title/Summary/Keyword: 카드 데이터

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Impacts of Seasonal and Interannual Variabilities of Sea Surface Temperature on its Short-term Deep-learning Prediction Model Around the Southern Coast of Korea (한국 남부 해역 SST의 계절 및 경년 변동이 단기 딥러닝 모델의 SST 예측에 미치는 영향)

  • JU, HO-JEONG;CHAE, JEONG-YEOB;LEE, EUN-JOO;KIM, YOUNG-TAEG;PARK, JAE-HUN
    • The Sea:JOURNAL OF THE KOREAN SOCIETY OF OCEANOGRAPHY
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    • v.27 no.2
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    • pp.49-70
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    • 2022
  • Sea Surface Temperature (SST), one of the ocean features, has a significant impact on climate, marine ecosystem and human activities. Therefore, SST prediction has been always an important issue. Recently, deep learning has drawn much attentions, since it can predict SST by training past SST patterns. Compared to the numerical simulations, deep learning model is highly efficient, since it can estimate nonlinear relationships between input data. With the recent development of Graphics Processing Unit (GPU) in computer, large amounts of data can be calculated repeatedly and rapidly. In this study, Short-term SST will be predicted through Convolutional Neural Network (CNN)-based U-Net that can handle spatiotemporal data concurrently and overcome the drawbacks of previously existing deep learning-based models. The SST prediction performance depends on the seasonal and interannual SST variabilities around the southern coast of Korea. The predicted SST has a wide range of variance during spring and summer, while it has small range of variance during fall and winter. A wide range of variance also has a significant correlation with the change of the Pacific Decadal Oscillation (PDO) index. These results are found to be affected by the intensity of the seasonal and PDO-related interannual SST fronts and their intensity variations along the southern Korean seas. This study implies that the SST prediction performance using the developed deep learning model can be significantly varied by seasonal and interannual variabilities in SST.

A Study on the Development of Flight Prediction Model and Rules for Military Aircraft Using Data Mining Techniques (데이터 마이닝 기법을 활용한 군용 항공기 비행 예측모형 및 비행규칙 도출 연구)

  • Yu, Kyoung Yul;Moon, Young Joo;Jeong, Dae Yul
    • The Journal of Information Systems
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    • v.31 no.3
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    • pp.177-195
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    • 2022
  • Purpose This paper aims to prepare a full operational readiness by establishing an optimal flight plan considering the weather conditions in order to effectively perform the mission and operation of military aircraft. This paper suggests a flight prediction model and rules by analyzing the correlation between flight implementation and cancellation according to weather conditions by using big data collected from historical flight information of military aircraft supplied by Korean manufacturers and meteorological information from the Korea Meteorological Administration. In addition, by deriving flight rules according to weather information, it was possible to discover an efficient flight schedule establishment method in consideration of weather information. Design/methodology/approach This study is an analytic study using data mining techniques based on flight historical data of 44,558 flights of military aircraft accumulated by the Republic of Korea Air Force for a total of 36 months from January 2013 to December 2015 and meteorological information provided by the Korea Meteorological Administration. Four steps were taken to develop optimal flight prediction models and to derive rules for flight implementation and cancellation. First, a total of 10 independent variables and one dependent variable were used to develop the optimal model for flight implementation according to weather condition. Second, optimal flight prediction models were derived using algorithms such as logistics regression, Adaboost, KNN, Random forest and LightGBM, which are data mining techniques. Third, we collected the opinions of military aircraft pilots who have more than 25 years experience and evaluated importance level about independent variables using Python heatmap to develop flight implementation and cancellation rules according to weather conditions. Finally, the decision tree model was constructed, and the flight rules were derived to see how the weather conditions at each airport affect the implementation and cancellation of the flight. Findings Based on historical flight information of military aircraft and weather information of flight zone. We developed flight prediction model using data mining techniques. As a result of optimal flight prediction model development for each airbase, it was confirmed that the LightGBM algorithm had the best prediction rate in terms of recall rate. Each flight rules were checked according to the weather condition, and it was confirmed that precipitation, humidity, and the total cloud had a significant effect on flight cancellation. Whereas, the effect of visibility was found to be relatively insignificant. When a flight schedule was established, the rules will provide some insight to decide flight training more systematically and effectively.

Assessment of Busan City Central Area System and Service Area Using Machine Learning and Spatial Analysis (머신러닝과 공간분석을 활용한 부산시 중심지 체계 및 영향권 분석)

  • Ji Yoon CHOI;Minyeong PARK;Jung Eun KANG
    • Journal of the Korean Association of Geographic Information Studies
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    • v.26 no.3
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    • pp.65-84
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    • 2023
  • In order to establish a balanced development plan at the local government level, it is necessary to understand the current urban spatial structure. In particular, since the central area is a key element of balanced development, it is necessary to accurately identify its location and size. Therefore, the purpose of this study was to identify the central area system for Busan and to derive underprivileged areas that were alienated from the service areas where the functions of the central area could be used. To identify the central area system, four indicators(De facto Population, Land Price, Commercial Buildings, Credit Card Consumption) were used to calculate the central area index, and Getis-Ord Gi* and DBSCAN analysis were performed. Next, the hierarchy of the central areas were classified and the service areas were derived through network analysis by using it. As a result of the analysis, a total of 12 central areas were found in Seomyeon, Jungang, Yeonsan, Jangsan, Haeundae, Deokcheon, Dongnae, Daeyeon, Sasang, Pusan National University, Busan Station, and Sajik. Most of the underprivileged areas affected by the central area appeared in the Eastern area of Busan and the Western area of Busan, and were derived from old industrial areas, residential areas, and some new cities. Based on the results of the study, we can find three meanings. First, we have made a new attempt to apply a machine learning methodology that has not been covered in previous studies. Second, our data show the difference between the actual data and the existing planned central areas. Third, we not only found the location of the central areas, but also identified the underprivileged areas.

A Study on Deep Learning Model for Discrimination of Illegal Financial Advertisements on the Internet

  • Kil-Sang Yoo; Jin-Hee Jang;Seong-Ju Kim;Kwang-Yong Gim
    • Journal of the Korea Society of Computer and Information
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    • v.28 no.8
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    • pp.21-30
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    • 2023
  • The study proposes a model that utilizes Python-based deep learning text classification techniques to detect the legality of illegal financial advertising posts on the internet. These posts aim to promote unlawful financial activities, including the trading of bank accounts, credit card fraud, cashing out through mobile payments, and the sale of personal credit information. Despite the efforts of financial regulatory authorities, the prevalence of illegal financial activities persists. By applying this proposed model, the intention is to aid in identifying and detecting illicit content in internet-based illegal financial advertisining, thus contributing to the ongoing efforts to combat such activities. The study utilizes convolutional neural networks(CNN) and recurrent neural networks(RNN, LSTM, GRU), which are commonly used text classification techniques. The raw data for the model is based on manually confirmed regulatory judgments. By adjusting the hyperparameters of the Korean natural language processing and deep learning models, the study has achieved an optimized model with the best performance. This research holds significant meaning as it presents a deep learning model for discerning internet illegal financial advertising, which has not been previously explored. Additionally, with an accuracy range of 91.3% to 93.4% in a deep learning model, there is a hopeful anticipation for the practical application of this model in the task of detecting illicit financial advertisements, ultimately contributing to the eradication of such unlawful financial advertisements.

Development of Time-Cost Trade-Off Algorithm for JIT System of Prefabricated Girder Bridges (Nodular GIrder) (프리팹 교량 거더 (노듈러 거더)의 적시 시공을 위한 공기-비용 알고리즘 개발)

  • Kim, Dae-Young;Chung, Taewon;Kim, Rang-Gyun
    • Korean Journal of Construction Engineering and Management
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    • v.24 no.3
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    • pp.12-19
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    • 2023
  • In the case of the construction industry, the relationship between process and cost should be appropriately distributed so that the finished product can be delivered at the minimum fee within the construction period. At that time, it should be considered the size of the bridge, the construction method, the environment and production capacity of the factory, and the transport distance. However, due to various reasons that occur during the construction period, problems such as construction delay, construction cost increase, and quality and reliability degradation occur. Therefore, a systematic and scientific construction technique and process management technology are needed to break away from the conventional method. The prefab(Pre-Fabrication) is a representative OSC (Off-Site Construction) method manufactured in a factory and constructed onsite. This study develops a resource and process plan optimization system for the process management of the Nodular girder, a prefab bridge girder. A simulation algorithm develops to automatically test various variables in the personnel equipment mobilization plan to derive the optimal value. And, the algorithm was applied to the Paju-Pocheon Expressway Construction (Section 3) Dohwa 4 Bridge under construction, and the results compare. Based on construction work standard product calculation, actual input manpower, equipment type, and quantity were applied to the Activity Card, and the amount of work by quantity counting, resource planning, and resource requirements was reflected. In the future, we plan to improve the accuracy of the program by applying forecasting techniques including various field data.

High Suicidal Risk Group of Elderly: Identification of Causal Factors and Development of Predictive Model (자살 고위험군 노인: 원인 파악 및 예측 모델 개발)

  • Gayeon Park;Woosik Shin;Hee-Woong Kim
    • Information Systems Review
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    • v.25 no.3
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    • pp.59-81
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    • 2023
  • Elderly suicide problem has become worse in South Korea. With a rapid aging of the population, the trend of suicide among the elderly is expected to accelerate, preventing elderly suicide has been considered an important societal problem. Thus, we aim to investigate various factors that explain suicidal ideation and to develop a predictive model for suicidal ideation in the context of elderly people in South Korea. To this end, this study contributes to addressing the elderly suicide problem. By using seven-year panel data from the Korea Welfare Panel Survey, we extract various potential causal factors for elderly suicidal ideation based on interpersonal theory of suicide and social disorganization theory. Then a panel logit model was employed to assess the impacts of potential factors on suicidal ideation and deep learning and machine learning algorithms were used to develop a predictive model for suicidal ideation of elderly people. The results of our study provide practical implications for preventing elderly suicide by identifying causal factors of suicidal ideation and a high suicidal risk group of the elderly. This study sheds light on synergy of mixed methodology and provides various academic implications.

Designing an Intelligent Advertising Business Model in Seoul's Metro Network (서울지하철의 지능형 광고 비즈니스모델 설계)

  • Musyoka, Kavoya Job;Lim, Gyoo Gun
    • Journal of Intelligence and Information Systems
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    • v.23 no.4
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    • pp.1-31
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    • 2017
  • Modern businesses are adopting new technologies to serve their markets better as well as to improve efficiency and productivity. The advertising industry has continuously experienced disruptions from the traditional channels (radio, television and print media) to new complex ones including internet, social media and mobile-based advertising. This case study focuses on proposing intelligent advertising business model in Seoul's metro network. Seoul has one of the world's busiest metro network and transports a huge number of travelers on a daily basis. The high number of travelers coupled with a well-planned metro network creates a platform where marketers can initiate engagement and interact with both customers and potential customers. In the current advertising model, advertising is on illuminated and framed posters in the stations and in-car, non-illuminated posters, and digital screens that show scheduled arrivals and departures of metros. Some stations have digital screens that show adverts but they do not have location capability. Most of the current advertising media have one key limitation: space. For posters whether illuminated or not, one space can host only one advert at a time. Empirical literatures show that there is room for improving this advertising model and eliminate the space limitation by replacing the poster adverts with digital advertising platform. This new model will not only be digital, but will also provide intelligent advertising platform that is driven by data. The digital platform will incorporate location sensing, e-commerce, and mobile platform to create new value to all stakeholders. Travel cards used in the metro will be registered and the card scanners will have a capability to capture traveler's data when travelers tap their cards. This data once analyzed will make it possible to identify different customer groups. Advertisers and marketers will then be able to target specific customer groups, customize adverts based on the targeted consumer group, and offer a wide variety of advertising formats. Format includes video, cinemagraphs, moving pictures, and animation. Different advert formats create different emotions in the customer's mind and the goal should be to use format or combination of formats that arouse the expected emotion and lead to an engagement. Combination of different formats will be more effective and this can only work in a digital platform. Adverts will be location based, ensuring that adverts will show more frequently when the metro is near the premises of an advertiser. The advertising platform will automatically detect the next station and screens inside the metro will prioritize adverts in the station where the metro will be stopping. In the mobile platform, customers who opt to receive notifications will receive them when they approach the business premises of advertiser. The mobile platform will have indoor navigation for the underground shopping malls that will allow customers to search for facilities within the mall, products they may want to buy as well as deals going on in the underground mall. To create an end-to-end solution, the mobile solution will have a capability to allow customers purchase products through their phones, get coupons for deals, and review products and shops where they have bought a product. The indoor navigation will host intelligent mobile-based advertisement and a recommendation system. The indoor navigation will have adverts such that when a customer is searching for information, the recommendation system shows adverts that are near the place traveler is searching or in the direction that the traveler is moving. These adverts will be linked to the e-commerce platform such that if a customer clicks on an advert, it leads them to the product description page. The whole system will have multi-language as well as text-to-speech capability such that both locals and tourists have no language barrier. The implications of implementing this model are varied including support for small and medium businesses operating in the underground malls, improved customer experience, new job opportunities, additional revenue to business model operator, and flexibility in advertising. The new value created will benefit all the stakeholders.

An Exploratory Study on Marketing of Financial Services Companies in Korea (한국 금융회사 마케팅 현황에 대한 탐색 연구)

  • Chun, Sung Yong
    • Asia Marketing Journal
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    • v.12 no.2
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    • pp.111-133
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    • 2010
  • Marketing financial services used to be easier. Today, the competition in financial services is fierce. Not only has the competition become more intense, financial services have also changed structurally. In an environment with various customer needs and severe competitions, the marketing in financial services industry is getting more difficult and more important than before. However, there are still not enough studies on financial services marketing in Korea whereas lots of research papers have been published frequently in some international journals. The purpose of this paper is (1)to review the literature on financial services marketing, (2)to investigate current marketing activities based on in-depth interview with financial marketing managers in Korea, and (3)to suggest some implications for future research on the financial services marketing. Financial products are not consumer products. In fact, they are not products at all in the way product marketing is usually described. Nor are they altogether like services. The financial industry operates in a unique way, and its marketing tasks are correspondingly complex. However, the literature review shows that there has been a lack of basic studies which dealt with inherent characteristics of financial services marketing compared to the research on marketing in other industries. Many studies in domestic marketing journals have so far focused only on the general customer behaviors and the special issues in some financial industries. However, for more effective financial services marketing, we have to answer following questions. Is there any difference between financial service marketing and consumer packaged goods marketing? What are the differences between the financial services marketing and other services marketing such as education and health services? Are there different ways of marketing among banks, securities firms, insurance firms, and credit card companies? In other words, we need more detailed research as well as basic studies about the financial services marketing. For example, we need concrete definitions of financial services marketing, bank marketing, securities firm marketing, and etc. It is also required to compare the characteristics of each marketing within the financial services industry. The products sold in each market have different characteristics such as duration and degree of risk-taking. It means that there are sub-categories in financial services marketing. We have to consider them in the future research on the financial services marketing. It is also necessary to study customer decision making process in the financial markets. There have been little research on how customers search and process information, compare alternatives, make final decision, and repeat their choices. Because financial services have some unique characteristics, we need different understandings in the customer behaviors compared to the behaviors in other service markets. And also considering the rapid growth in financial markets and upcoming severe competition between domestic and global financial companies, it is time to start more systematic and detailed research on financial services marketing in Korea. In the second part of this paper, I analyzed the results of in-depth interview with 20 marketing managers of financial services companies in Korea. As a result, I found that the role of marketing departments in Korean financial companies are mainly focused on the short-term activities such as sales support, promotion, and CRM data analysis although the size and history of marketing departments to some extent show a sign of maturity. Most companies established official marketing departments before 2001. Average number of employees in a marketing department is about 58. However, marketing managers in eight companies(40% of the sample) still think that the purpose of marketing is only to support and manage general sales activities. It shows that some companies have sales-oriented concept rather than marketing-oriented concept. I also found three key words which marketing managers think importantly in financial services markets. They are (1)Trust in customer relationship, (2)Brand differentiation, and (3)Rapid response to customer needs. 50% of the sample support that "Trust" is the most important key word in the financial services marketing. It is interesting that 80% of banks and securities companies think that "Trust" is the most important thing, whereas managers in credit card companies consider "Rapid response to customer needs" as the most important key word in their market. In addition, there are different problems recognition of marketing managers depending on the types of financial industries they belong to. For example, in the case of banks and insurance companies, marketing managers consider "a lack of communication with other departments" as the most serious problem. On the other hand, in the case of securities firms, "a lack of utilization of customer data" is the most serious problem. These results imply that there are different important factors for the customer satisfaction depending on the types of financial industries, and managers have to consider them when marketing financial products in more effective ways. For example, It will be necessary for marketing managers to study different important factors which affect customer satisfaction, repeat purchase, degree of risk-taking, and possibility of cross-selling according to the types of financial industries. I also suggested six hypothetical propositions for the future research.

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A Study on GPU-based Iterative ML-EM Reconstruction Algorithm for Emission Computed Tomographic Imaging Systems (방출단층촬영 시스템을 위한 GPU 기반 반복적 기댓값 최대화 재구성 알고리즘 연구)

  • Ha, Woo-Seok;Kim, Soo-Mee;Park, Min-Jae;Lee, Dong-Soo;Lee, Jae-Sung
    • Nuclear Medicine and Molecular Imaging
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    • v.43 no.5
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    • pp.459-467
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    • 2009
  • Purpose: The maximum likelihood-expectation maximization (ML-EM) is the statistical reconstruction algorithm derived from probabilistic model of the emission and detection processes. Although the ML-EM has many advantages in accuracy and utility, the use of the ML-EM is limited due to the computational burden of iterating processing on a CPU (central processing unit). In this study, we developed a parallel computing technique on GPU (graphic processing unit) for ML-EM algorithm. Materials and Methods: Using Geforce 9800 GTX+ graphic card and CUDA (compute unified device architecture) the projection and backprojection in ML-EM algorithm were parallelized by NVIDIA's technology. The time delay on computations for projection, errors between measured and estimated data and backprojection in an iteration were measured. Total time included the latency in data transmission between RAM and GPU memory. Results: The total computation time of the CPU- and GPU-based ML-EM with 32 iterations were 3.83 and 0.26 see, respectively. In this case, the computing speed was improved about 15 times on GPU. When the number of iterations increased into 1024, the CPU- and GPU-based computing took totally 18 min and 8 see, respectively. The improvement was about 135 times and was caused by delay on CPU-based computing after certain iterations. On the other hand, the GPU-based computation provided very small variation on time delay per iteration due to use of shared memory. Conclusion: The GPU-based parallel computation for ML-EM improved significantly the computing speed and stability. The developed GPU-based ML-EM algorithm could be easily modified for some other imaging geometries.