• Title/Summary/Keyword: 침체시장

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A Study on Problems and Improvement of Government's Real Estate Policy (정부의 부동산 정책 문제점과 개선방안)

  • Kim, Taek
    • The Journal of the Convergence on Culture Technology
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    • v.7 no.1
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    • pp.256-263
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    • 2021
  • This paper studies the problems and improvements of government real estate policies. Moon Jae-in government shifted toward regulation and pledge to curb the tax imposed by speculators. It strengthened regulations on reconstruction and bank loans rather than supply, and raised capital gains taxes. As the government implemented measures, emphasizing political logic rather than the economy, the market is unstable and the economy is in a recession. Land has increased the vicious cycle of problems due to population growth, industrialization, urbanization, and wealth growth. Mis-established land policies not only accelerate land prices, but also accelerate the use of disordered land and lead to disruptions in the trading order. In addition, real estate is so difficult to recover from the land problem that it is difficult to contain water that has been spilled once. This is called the irreversible nature of land. Once the land price rises, it is difficult to regain control and reckless development leads to the destruction of the ecosystem, making it difficult to return. This is why such a complex real estate issue should not be implemented as if it were a punishment in a short period of time with government policies. This paper aims to examine the problems of real estate policies and to examine ways to improve them.

An Empirical Method Identifying Real-time Stagflation Pressure in Korea: Focusing on Activating Monthly Data (한국 스태그플레이션 평가기법에 관한 연구: 월별자료이용을 중심으로)

  • Lee, Jeong Wook;Kang, Sam Mo
    • International Area Studies Review
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    • v.16 no.1
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    • pp.147-171
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    • 2012
  • Even though many people loosely term a period of high inflation combined with stagnation "stagflation", it has been very difficult for us to find a more detailed and theoretical definition for such a period. In addition, most economic policy makers have faced some uncertainty and difficulty in identifying stagflation periods through analyzing a lot of economic data. This paper deeply researches the literature on specific definitions of stagflation and provides an empirical method by which we can systematically identify real-time stagflation pressure. Under this method, real-time stagflation pressure can be evaluated as a complex index by using both extensive monthly economic data indicating economic conditions or inflation pressure and a logit regression model. As a result of applying this method to the first half of 2008 in Korea when there was much debate as to whether the Korean economy was experiencing a corresponding stagflation or not, this period is not now evaluated as having been a stagflation period. This paper provides some implications. Namely, we need to put more emphasis on stabilizing inflation expectations.

Evaluating and Categorizing Brand Assets of Full-Service Carriers and Low-Cost Carriers (대형항공사와 저비용항공사의 브랜드 자산 평가와 유형화)

  • Jeong, Seung-Hwa
    • The Journal of the Korea Contents Association
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    • v.21 no.8
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    • pp.442-454
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    • 2021
  • Many domestic and international airlines that experienced dramatic recession due to COVID-19 pandemic are carefully being ready to normalise operations as a number of governments has begun to vaccinate for COVID-19. So with the same market share from domestic to short distant international services, the competition between Full Service Carriers (FSC) and low cost carriers (LCC) is anticipated to be more intensive. To explore the concepts such as the perception, value, attitude and faith of the object, this study implements Q methodology proposed to complement the limitations of quantitative and qualitative research methodology. As a result, the consumers of airlines' brand are divided into three types - the type of utility seeking, value-oriented and task-related. Using Q samples which consist of 25 statements, this study specifically approached the traits of each type by observing the subjectivity with the comparative P sample group that is made up for 20 participants. By discovering the type of FSC and LCC's brand asset and comparing the recognition of consumers, not only does this study evoke the need for a strategic direction of the effective management of Airlines' Brand asset but also have a signification in the way that especially provide hypotheses for follow up studies.

A Study on Antecedents of Consumer's Revisit Intention in the Context of Accommodation Sharing Platform: The Role of Relative Attractiveness, Brand Identification, and Enjoyment (숙박 공유 플랫폼에서 고객들의 재방문 의도의 선행 요인에 대한 연구: 상대적 매력, 브랜드 동일화, 즐거움의 역할)

  • Kim, Seon Ju;Kim, Byoungsoo
    • Journal of Digital Convergence
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    • v.20 no.4
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    • pp.269-278
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    • 2022
  • Recently, the travel and lodging industries have been suffering from the spread of COVID-19. But Airbnb recovered its profits with a differentiated strategy. This study identified the characteristics of Airbnb and examined their effects on customer's revisit intention in the Airbnb context. Perceived value, trust about Airbnb, and social norms were considered as the key factors of revisit intention. In addition, the effects of relative attractiveness, brand identification, and enjoyment on perceived value and trust about Airbnb were examined. The proposed research model was tested based on 285 consumers who had Airbnb experience more than twice. The analysis results showed that relative attractiveness, brand identification, and enjoyment had a significant influence on perceived value and trust. Perceived value had a significant influence on revisit intention. However, trust about Airbnb and social norms did not significantly affect revisit intention. Moreover, ths analysis results found no significant moderating effect of share of wallet. Based on the results of this study, Airbnb would establish effective marketing and operation strategies by understanding the formation mechanism of consumer's revisit intention toward Airbnb.

Inner Stakeholder Effect of Corporate Philanthropy -focusing on giving and volunteering participation of the employees- (기업사회공헌활동의 내부이해관계자 효과 -직원의 기부와 봉사활동 참여를 중심으로-)

  • Kim, Ji-Hae
    • Korean Journal of Social Welfare Studies
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    • v.43 no.2
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    • pp.295-317
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    • 2012
  • Corporate interest and participation to the corporate philanthropy have increased since sustainable business management and win-win business management is on the rise to be the major task of the corporation, due to global economic recession and shrinking of consumption market. Employee participating corporate philanthropy, such as giving or volunteering, are especially increasing recently. This study analyzed the effects of giving and volunteering participation of the employees on job satisfaction and organizational citizenship behavior mediated by recognition and attitude about corporate philanthropy. Structural equation modeling was employed for statistical analyses. As a result of the study, it is clear that giving participation of the employees has a positive influence in job satisfaction and organizational citizenship behavior, mediated by the recognition and attitude about corporate philanthropy. However, the effects of volunteering participation of the employees on job satisfaction and organizational citizenship behavior mediated by recognition and attitude about corporate philanthropy was non-significant. Based on this result from the study, factors to increase the inner stakeholder effect of employee participating corporate philanthropy are proposed.

A Study on the Non-residential Building Envelope Remodeling for Energy Efficiency (비주거용 건물의 외피 리모델링을 통한 에너지성능향상 방안에 관한 연구)

  • Jang, Hyun-Sook;Lee, Sang-Ho
    • Korean Journal of Construction Engineering and Management
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    • v.13 no.6
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    • pp.3-12
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    • 2012
  • The slowdown of private building industry resulted in growth of remodeling market as a way to improve energy performance. Remodeling is considered more cost-effective and eco-friendly approach for energy efficient building than new construction. Since 2008, Seoul has promoted Building Retrofit Project (BRP) preponderantly to attract energy-saving renovation by supporting building owners to switch building system into energy-saving system when they remodel their old buildings. According to 2012 press release, 254 Private sectors participated in this green building project and annually reduced 41000ton of greenhouse gas emission, 14000TOE, which also result in 7.5 billion won energy cost savings per year. The paper focuses on the building envelope remodeling as a way to improve energy efficiency. Different components of the building envelope such as wall insulation, window, and shading, were applied to the baseline model and the comparison was analyzed to come up with the ideal solution. This study only assesses the building envelope as to suggest the way to redesign the better energy performing building. Offering solution focusing on the architectural feature is essential because it will provide basic information and standard when remodeling a building for energy efficiency, especially, for the nonresidential buildings used as rental offices.

A Study on the Status Analysis and the Development plan of Beauty-IT Convergence Industry (뷰티-IT 융합산업의 현황 분석 및 발전방안 연구)

  • Moon, Won-Suk;Kim, Seok-Soo
    • Journal of Digital Convergence
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    • v.13 no.8
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    • pp.235-243
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    • 2015
  • Recently, due to the spread of the Korean Wave, as worldwide interest in Korean culture and the appearance of Korean celebrities increases, overseas expansion of Korean beauty companies have been activated. Despite the global economic downturn, Beauty Industry is continuing to grow, Korea's growth rate is remarkable level. Despite this growth in order to maintain a steady growth since the beauty industry is small and polarization based on the Beauty-IT Convergence Technology creates new markets, that require development of Beauty-IT Convergence Industry. For the status and prospects of the Beauty Industry, some research has been carried out, not all the studies carried out so far for Beauty-IT Convergence Industry. Therefore, this study is significant that Beauty-IT Convergence Industry's first research. The global Beauty-IT Convergence Industry is at the beginning yet, tThe government selected research topics of Top-Down approach to Beauty-IT Convergence technology, granted extra points, supported by establishing long-term Technology Roadmap as other industries, such as by establishing a global market strategy for the systematic occupation and promising technology development planWe will get focused training.

Design and Realization of the Sailing System for Mille and Small Leisure Ships (중소형 레저선박용 운항시스템 설계 및 구현)

  • Oh, Hong-Geun;Park, Jung-Min;Kim, Chul-Won
    • The Journal of the Korea institute of electronic communication sciences
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    • v.12 no.3
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    • pp.411-418
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    • 2017
  • In the domestic case, although technological capabilities are recognized globally in the IT field, it is actually that the technical capabilities of the domestic leisure ship market which is formed mainly by fishing vessels are not beyond their technical capabilities At the point where the GNP of our country already goes over 22,000 dollars, the demand for the products related to the middle and small leisure boats is gradually increasing, but most of the high added value products depend on the imports from U.S.A. and Europe. And in case of the cars, with the Car Navigation as the start, products which satisfies various demands of the users are coming out in large quantity and now the IT technology is the necessity which can not be lived without in the car industry. Thus, if the digital ship navigator which jointed the recent ICT technology which was applied to the land for the domestic middle and small leisure ships by utilizing the embedded hardware technology and mapping technology which are credible is developed and distributed, it will become not only the opportunity to improve the industry related to middle and small ship IT, but also, the export about overseas market can be expected.

IT industrial policy of China (중국 서부지역 IT 산업의 발전 동향)

  • Kwon Oh-Heung;Choi Young-Ji;Kim Do-Hwan
    • Proceedings of the Korean Institute of Resources Recycling Conference
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    • 2004.12a
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    • pp.35-42
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    • 2004
  • In spite of economic slump of global IT market, China is showing growth of $25\%$ per a year. After opening economy, the economic growth of the country haven't flagged. Moreover, According to the economic plan of the President HuJinTao who took office in 2002, IT field has been developing quickly. Even though such development is enough to show off the ability of China in the world, it is also a fart that there are many side effects. Among them, the imbalance of development between the east and the west is disturbing the general Chinese development. So the government is making efforts to reduce the gap as a solution, 'Go West campaign.' While progressing the policy, the related method which restricted domestic demand market advance from 2000 is abolished. We also established a bridgehead for lauching to the west of China at the same line with other developed countries. Based ell such reality, we understands the general present state and policy of Chinese IT industrial and the opportunity for abolishing the related method which restricted domestic market advance to also obtain from 2000, and for our country to also advance to the western area in China by the start onboard equal to other advanced nations. The direction to which we have to go by investigating the situation of a western area is investigated.

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A Case Study on Big Data Analysis of Performing Arts Consumer for Audience Development (관객개발을 위한 공연예술 소비자 빅데이터 분석 사례 고찰)

  • Kim, Sun-Young;Yi, Eui-Shin
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.12
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    • pp.286-299
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    • 2017
  • The Korean performing arts has been facing stagnation due to oversupply, lack of effective distribution system, and insufficient business models. In order to overcome these difficulties, it is necessary to improve the efficiency and accuracy of marketing by using more objective market data, and to secure audience development and loyalty. This study considers the viewpoint that 'Big Data' could provide more general and accurate statistics and could ultimately promote tailoring services for performances. We examine the first case of Big Data analysis conducted by a credit card company as well as Big Data's characteristics, analytical techniques, and the theoretical background of performing arts consumer analysis. The purpose of this study is to identify the meaning and limitations of the analysis case on performing arts by Big Data and to overcome these limitations. As a result of the case study, incompleteness of credit card data for performance buyers, limits of verification of existing theory, low utilization, consumer propensity and limit of analysis of purchase driver were derived. In addition, as a solution to overcome these problems, it is possible to identify genre and performances, and to collect qualitative information, such as prospectors information, that can identify trends and purchase factors.combination with surveys, and purchase motives through mashups with social data. This research is ultimately the starting point of how the study of performing arts consumers should be done in the Big Data era and what changes should be sought. Based on our research results, we expect more concrete qualitative analysis cases for the development of audiences, and continue developing solutions for Big Data analysis and processing that accurately represent the performing arts market.