• Management & Information Systems Review
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• v.34 no.5
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• pp.149-169
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• 2015

This research is based on internal marketing to explain the effect of retirement education as the strategy for increasing internal customer satisfaction. The analysis was held with employees who work in Ulsan area by using SPSS18K and Smart PLS 2.0. The study verified the structural equation model hypothesizing the relationship among related factors including retirement education factors, job satisfaction, anxiety, motivation and customer orientation. According to the result of this study, retirement education factors have positive effect on the both job satisfaction and anxiety. However, the effect of leisure education is not significant for both job satisfaction and anxiety. Additional IPA was conducted to explain managerial implication of this research. The research has several marketing implication on internal marketing and internal customer satisfaction. For firms, employees' perception of retirement education can generate the tangible and intangible performance in the internal marketing perspectives.

• Journal of Digital Convergence
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• v.12 no.7
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• pp.95-101
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• 2014

In this study, we look at the current state of the inheritance system of family business in korea, you are trying to present a remedy for the activation of family business succession. The family business inheritance tax assistance benefits at the time, it is necessary to define the effect that offers the advantage of tax support to reflect correctly, the scope of its application subject property, easy to match the requirements of the family business succession is family business succession Small Business issue of effectiveness of the system has not emerged, there is a need to strengthen the requirements of family business succession that takes into account the reality of small and medium-sized enterprises. In addition, if you provide the inheritance tax deduction for the inheritance of the family business, only to inherit the family business of a substantial tax advantages help to move back, the provisions of the post-management is necessary.

• The Journal of the Korea Contents Association
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• v.11 no.11
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• pp.482-491
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• 2011

Pavilion(樓亭) was a Building for rest and scene appreciation in chosun dynasty. This research was to analyze construction method and the structure of Pavilion. The detail objectives of the research was ; First, the location of Pavilion and the layout of facilities were analyzed and composition principle was found. Second, Pavilion were analyzed about dimension, form, constructive method, and structure. Pavilion location was selected on the consideration of natural condition such as configuration of the ground, climate, and scene state. The Length of Building remained until present was about 8~12m, the depth was about average 3~4m. The results of these study can give deep understand of physical structure and help to reconstruct future Pavilion.

• Proceedings of the Korea Technology Innovation Society Conference
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• 2017.11a
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• pp.625-649
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• 2017

생명공학은 질병, 환경, 식량, 에너지 등의 인류가 당면한 문제들을 해결할 수 있는 유일한 방법으로 주목을 받고 있으며, 생명공학산업은 미래 경제를 이끌 성장동력으로 부각되고 있다. 또한 생명공학 산업은 세계적인 경기침체에도 불구하고 '19년에 4,273억달러(연평균 5.7% 성장)에 이르는 등 지속적인 성장을 전망되고 있으며, 생명공학산업은 국민적 관심이 높을 뿐만 아니라 향후 관련 산업의 세계 시장이 빠르게 성장할 것으로 기대되고 있다. 이러한 생명공학산업 성장이 국가 경제발전의 원동력으로 주목받으면서 주요 선진국을 비롯한 세계 여러 나라에서는 생명공학 분야의 글로벌 시장을 선점하기 위해서 생명공학 분야 지원 법제도를 신설하거나 기존의 생명공학 관련 법제들을 개정하여 생명공학 분야에 기술개발, 투자지원 등을 하고 있다. 하지만 우리나라의 경우, 생명공학 분야의 기술개발, 투자지원, 기술의 사업화 등 생명공학 분야의 육성을 지원할 수 있는 관련 법률들이 미비하다. 또한 생명공학 분야의 일반법이라 볼 수 있는 생명공학육성법은 R&D 중심의 규정들이 대부분이며, 목적과 용어가 시대에 맞지 않고 생명공학 기술개발 활성화를 위한 규정과 생명공학 분야 사업화를 위한 창업, 기술이전 등의 규정, 그리고 인력양성 등과 같은 기반조성을 위한 규정들도 미흡한 실정이다. 따라서 생명공학 분야의 글로벌 시장에서의 경쟁력 향상과 국내 생명공학 산업의 활성화를 위해 R&D에서 산업화까지 전(全)단계를 체계적으로 육성 지원할 수 있도록 현행 생명공학육성법의 개정이 요구되어진다. 이에 본 논문에서는 생명공학육성 관련 법제들의 현황을 파악 진단하여, 생명공학 분야의 지속적인 성장을 위한 생명공학육성법의 개선방안을 제시하고자 한다.

• Journal of the Economic Geographical Society of Korea
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• v.17 no.1
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• pp.160-177
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• 2014

The cases of entrepreneurial universities who conduct enterprisers like activities are increasing continuously in these days. Entrepreneurial activities by universities include university enterprises establishment and management, direct and indirect investment, incubating startup businesses, and diverse university-industry cooperation. In this study, the roles and contributions of universities in the development of science parks are explored with a case of Zhongguancun in Beijing. In particular, the roles of four universities such as Peking, Tsinghua, Renmin, and Chinese Academy of Science were intensively focused and investigated. Interpretive case research methodology was adopted for this study and in-depth interview and secondary data analysis methods were used for the investigation. The result of this study suggests that universities can do essential roles in the development of science parks and can contribute to the development and growth of science parks through proactive and direct economic activities as well as traditional and defensive university-industry cooperation.

• Journal of Korea Technology Innovation Society
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• v.18 no.4
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• pp.561-589
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• 2015

Up to present science and technology (S&T) policy in Korea has focused on producing academic papers and patents through the increase of investment on research and development (R&D). However, as the role of science and technology on boosting national economy has been emphasized and the current government has established 'creative economy' as a main policy agenda, 'technology commercialization' has been moving onto the center of S&T policy. Technology commercialization policy encourages R&D outcomes of public R&D institutions to be utilized in private firms for their new business development, and this concept is in line with out-bound open innovation, in the sense that it involves the flow of technological knowledge from public R&D institutions to private firms. Based on this understanding, this paper analyses government technology commercialization programs and attempts to suggest policy implications. The results suggest that future technology commercialization policy (1) be specialized in a way of reflecting the characteristics of each government ministry, (2) strongly support technology licensing-out, (3) strengthen the linkage between each programs, and (4) nurture expert groups, such as accelerators who can help and foster technology start-ups.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.20 no.5
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• pp.436-447
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• 2019

Entrepreneurship has been received enormous attention all around the world in terms of economic prosperity of local society and a nation. This paper explores the critical factors which influence entrepreneurship, particularly how role models affects social competence and entrepreneurship of Korean and Chinese university students. Total 440 students participated in the study; Korea(n=224) and China(n=216). Verifying mediating effect of social competence was another aim of this study. Four hypotheses were suggested to assess the extent to which they prove the students' perceptions with hierarchical multiple regression analysis(PASW Statistic 18). Our findings showed that role models have positive relationships with social competence as well as entrepreneurship. Social competence influences entrepreneurship significantly, too. Social competence has also a partial mediating effect in relationship between role models and entrepreneurship. We presented both theoretical contribution and practical implication for school authorities and policy makers as to the effective pedagogy for promoting entrepreneurship of university students.

• The Journal of the Korea Contents Association
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• v.18 no.12
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• pp.468-488
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• 2018

The maker movement is a phenomenon of society and culture where people who make necessary things come together and share knowledge and experience through creativity. However, as the maker movement has grown rapidly over the past decade, there is still a lack of consensus for how far they will be viewed as a maker movement. We need to look at how the maker movement has changed so far in order to find the direction of development of the maker movement. This study analyzes the media articles using text-based big data analysis methodology to understand how the issue of the maker movement has changed in general media. In particular, we apply Keyword Network Analysis and DTM(Dynamic Topic Model) to analyze changes of interest according to time. The Keyword Network Analysis derives major keywords at the word level in order to analyze the evolution of the maker movement, and DTM helps to identify changes in interest in different areas of the maker movement at three levels: word, topic, and document. As a result, we identified major topics such as start-ups, makerspaces, and maker education, and the major keywords have changed from 3D printer and enterprise to education.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.13 no.6
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• pp.1-14
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• 2018

As interest and consumption of luxury goods have become more popular, luxury goods market is growing rapidly. Consumers can acquire psychological satisfaction with material abundance by purchasing and using luxury goods. Also, from the view of corporations, luxury goods have price inelastic characteristics, so they can enjoy price premium and it is good to produce good performance. That is the reason why they should pay much attention to securing luxuriousness. This study examined the establishment of brands luxuriousness in Korean SMEs. First, it examined the world market of luxury goods industry and the present condition of Korean market. Then it identified the constituents of luxuriousness by examining the prior studies and related literatures, and designed a research model based on the theoretical grounds to suggest the methods of brand luxuriousness building of Korean SMEs. Luxuriousness can be defined as the attribute of product that distinguishes luxury goods from other products by consumers' perceptions, and the factor that provides situational benefits that motivate consumers' purchasing behavior. In this study, I identified the sub-dimensions of luxuriousness according to whether there are product related attributes and consumers' benefit in consideration of the problems of existing studies. Product related luxuriousness are classified into superiority(functional benefit) and scarcity(experiential benefit), while non-product related luxuriousness are classified into differentiation(symbolic benefit) and traditionality(exclusive benefit). The following are the ways to build brand luxuriousness. First, company can use product factors. High quality, excellent design, high recognized brand with strong, favorable and unique images can enhance the luxuriousness of brand. Second, company can use price factors. Consumers tend to perceive luxury goods as high-priced items, so lowering the price of product can undermine the luxuriousness of product. Third, company can use distribution factors. It is effective for making consumers to perceive the differentiation and scarcity of luxuriousness through limited distribution channel. In addition, store atmosphere suitable for luxury brands should be created. Fourth, company can use promotion factors. The more consumers are exposed to advertisements, the more positive attitudes toward luxury brands are made, and consumers recognize luxuriousness higher. Price promotion negatively affects consumers' perception of luxuriousness. Fifth, company can use corporate factors. Consumer evaluations of products are influenced not only by the product attributes but also by the corporate association and corporate image surrounding the product. Considering the existing researches, it is possible to enhance the brand luxuriousness through high corporate competence and good corporate reputation. In order to increase the competence of the enterprise, it is useful to approach multidimensionally in relation with the knowledge creation capability. In corporate reputation, the external stakeholders' reputation is important, but the internal members' reputation is also important. Korean SMEs will be able to build brand luxuriousness by establishing marketing strategies as above and/or mix(integrate) them according to the situation.

• 한국벤처창업학회:학술대회논문집
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• 2018.11a
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• pp.165-175
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• 2018

Since the 1997 financial crisis, large scale unemployment and poverty have become serious, and public and social job creation projects have been carried out. However, with the limitations of low-wage and short-term jobs, the need for long-term and high quality jobs gradually began to attract attention. In recent years, social enterprises have grown both quantitatively and qualitatively and interest in social enterprises has increased. And also it is interested in the determinants of success and failure of social enterprises in the academic field. In this study, we examined the effects of social enterprise characteristics on financial and social performance, and we analyzed empirically by using social enterprises registered in the Korea Social Enterprise Agency. The financial performance of the social enterprise is measured by the net income ratio, operating income ratio, and the return on asset. The social performance of the social enterprise is measured by total number of workers and the employment rate of the vulnerable social groups. The characteristics of the social enterprise include the CEO characteristics (gender, age, experience in operating the social enterprise), the firm size, and the elapsed time of the authentication. The results of the empirical analysis are as follows. First, as a result of analysis for the effect on financial performance, we found that the financial performance have a statistically significant positive relationship with firm size, organizational form, government subsidies and capital adequacy ratio. And it is found that the social performance have a statistically significant negative relationship with CEO age, credit debt dependence. Second, as a result of analysis for the effect on social performance, we foumd that total number of workers have a significant positive relationships with CEO gender, CEO age, and firm size, government subsidies, while total number of workers have a significant negative relationship with certification type and industry dummy. On the other hand, the employment rate of the vulnerable social groups have a siginificant positive relationship with CEO gender and certification type and It have not statistically significant relationship with the government subsidies and the firm size.