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The Effect of Role Models on Entrepreneurship and Social Competence of Korean and Chinese University Students - Focused on Mediating Effect of Social Competence

역할모델이 한·중 대학생들의 기업가정신 및 사회적 역량에 미치는 영향에 관한 연구 - 사회적 역량의 매개효과를 중심으로

  • Received : 2019.02.19
  • Accepted : 2019.05.03
  • Published : 2019.05.31

Abstract

Entrepreneurship has been received enormous attention all around the world in terms of economic prosperity of local society and a nation. This paper explores the critical factors which influence entrepreneurship, particularly how role models affects social competence and entrepreneurship of Korean and Chinese university students. Total 440 students participated in the study; Korea(n=224) and China(n=216). Verifying mediating effect of social competence was another aim of this study. Four hypotheses were suggested to assess the extent to which they prove the students' perceptions with hierarchical multiple regression analysis(PASW Statistic 18). Our findings showed that role models have positive relationships with social competence as well as entrepreneurship. Social competence influences entrepreneurship significantly, too. Social competence has also a partial mediating effect in relationship between role models and entrepreneurship. We presented both theoretical contribution and practical implication for school authorities and policy makers as to the effective pedagogy for promoting entrepreneurship of university students.

기업가정신은 지역 및 국가경제 활성화 측면에서 전 세계적으로 많은 관심을 받아오고 있다. 본 연구는 아시아지역 대학생들의 기업가정신에 영향을 미치는 핵심 요인들을 살펴보기 위해 진행되었다. 이를 위해 한국과 중국대학생들을 대상으로 역할모델이 대학생들의 사회적 역량 증진 및 기업가정신 함양에 미치는 영향을 실증분석 하였다. 또한 창업과정에 있어 사회적 역량의 중요성에 비추어 사회적 역량의 매개효과를 함께 검증하였다. 본 연구에는 한국과 중국 각각 3곳 대학교의 대학생들이 참가, 한국 224부, 중국 216부의 표본을 최종 확보하여 4개의 가설 검증에 이용하였다. 가설검증은 위계적 다중회귀분석방법(PASW Statistic 18)을 이용하였다. 검증결과 역할모델은 한국과 중국대학생 모두 기업가정신과 사회적 역량에 유의한 정(+)의 영향을 미치는 것으로 나타났다. 또한 사회적 역량도 양국 대학생들의 기업가정신에 유의한 정(+)의 영향을 미침을 알 수 있었다. 마지막으로 사회적 역량은 역할모델과 기업가정신 사이에 부분매개효과를 갖는 것을 알 수 있었다. 마지막으로 본 연구결과의 이론적 기여 및 교육당국과 정책입안자들을 위한 실무적 시사점과 제안사항을 제시해 두었다.

Keywords

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Fig. 1. Research Model

Table 1. Sample Characteristics

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Table 2. Factor Analysis (Korea-China Integrated)

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Table 3. Correlation Matrix

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Table 4. Regression Results for H1

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Table 5. Regression Results for H2 and H3

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Table 6. Mediating Effect of SC for H4

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