• Food Industry
• /
• s.22
• /
• pp.76-80
• /
• 1974

• Railway Journal
• /
• v.18 no.2
• /
• pp.79-82
• /
• 2015

• 전기산업
• /
• v.11 no.11
• /
• pp.44-62
• /
• 2000

• Proceedings of the Korea Information Processing Society Conference
• /
• 2004.10a
• /
• pp.167-181
• /
• 2004

• Proceedings of the Petrological Society of Korea Conference
• /
• 2009.05a
• /
• pp.50-51
• /
• 2009

• 한국IT서비스학회:학술대회논문집
• /
• 2006.05a
• /
• pp.53-61
• /
• 2006

• International Commerce and Information Review
• /
• v.19 no.3
• /
• pp.63-82
• /
• 2017

This study explores the barrier factors of Chinese private-owned enterprises in overseas expansion in terms of corruption, political risk, market fluctuation, cultural difference, and firms resource endowments. To explore the existing practical backgrounds, it was investigated to private-owned enterprises dealing with foreign export companies where run business in Hohhot, Baotou and Ordos, Inner Mongolia, China. The result shows that the corruption and political risks of host countries do not have significant influence on business performance in 'Go global' strategy, while the market fluctuation of host countries has a negative effect on business performance. Cultural difference has a negative effect on business performance, and enterprises' resource endowments have a positive effect on business performance in 'Go global' strategy. Additionally, interviewees provide several substantial suggestions regarding the government policy and industry ecosystem to surmount the barriers of POEs' going global. Lastly, the authors discuss managerial implications and provide several suggestions for the future studies.

• Electronics and Telecommunications Trends
• /
• v.13 no.3 s.51
• /
• pp.84-97
• /
• 1998

최근 우리나라의 경제 및 산업정책 기조가 수출, 해외진출을 지향하는 방향으로 전환되고 있는 가운데 한국의 통신사업자들도 통신사업의 해외진출이라는 당면과제를 안게 되었다. 이에 본 고에서는 지난 10여년간의 선진 사업자들의 해외진출 행태를 통해 그 유형을 분류하고, 향후 국내 통신사업자의 효과적인 해외진출전략 방향 설정시 요구되는 몇가지 시사점을 제시하였다.

• The Magazine for Energy Service Companies
• /
• s.83
• /
• pp.10-13
• /
• 2013

ESCO협회는 12일 오후 2시 JW메리어트호텔에서 '선진 에너지절약전문기업(ESCO:Energy Service Company) 시장 진출 전략 설명회'를 개최했다. 이번 설명회는 미국, 호주 에너지 관리전문 기업을 연사로 초청해 우리기업에게 에너지 절약방안을 설명하고, 선진 ESCO시장에 진출할 기회를 모색해 보고자 마련됐다. 이번 설명회에서는 에너지관리 분야에 기술력을 보유하고 있으면서도 미국, 캐나다, 호주 등 선진시장에 대한 정보가 부족하여 ESCO 시장진출에 애로를 겪고 있는 기업들을 위해 마련되었다. 이에 해외 ESCO 시장 진출에 필요한 최신 정보를 접할 수 있도록 각국의 구체적인 사례 중심으로 발표가 구성되었다. 이번 행사는 중소기업청이 주최하고, KOTRA와 ESCO 협회가 공동주관했다.

• Korea Trade Review
• /
• v.48 no.2
• /
• pp.111-127
• /
• 2023

While the e-commerce market in Southeast Asia is growing, this study aims to derive factors for establishing an entry strategy for the Cambodian e-commerce market where Korean logistics companies can strategically enter in the future. Cambodia is a country where growth and growth potential in the e-commerce market is steadily increasing based on the high youth population ratio, high smartphone penetration rate, the introduction of convenient payment systems, and government-level e-commerce promotion policies. In this study, Korean logistics companies established detailed promotion strategies by deriving factors necessary for Cambodia's entry into the e-commerce market and analyzing their relative importance. The AHP analysis technique derived three top factors for the entry strategy, and each presented four sub-factors. As a result, the importance was shown in the order of 'Market Factor' (0.556), 'Policy and Institutional Factor' (0.295), and 'Corporate Competency Factor' (0.149). As a result of the sub-factors analysis, the importance was found in the order of "Characteristics and Growth Potential of Distribution Channel" (0.230), "Purchasing Power and Awareness Level of Consumers" (0.176), "Cambodia Government's E-commerce Policy and Institutional Support" (0.122), and "Cambodia Government's Logistics Infrastructure Plan" (0.108). In both the upper and lower factors, the characteristics and growth potential of the Cambodian e-commerce market were important, indicating that Korean logistics companies value market size and growth potential to enter the Cambodian e-commerce market. The results of this study can be used as a guideline to help Korean logistics companies make successful inroads into Cambodia, where the e-commerce market is expected to grow in the future.