• Title/Summary/Keyword: 주택기획

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A Study on the Current Condition of Quality Differentiation of the Apartment Unit Quality Planned by Domestic Housing Companies (국내주택업체의 단위세대 품질의 차별화 실태조사연구)

  • Cho, In-Sig;Park, Tae-Keun
    • Proceedings of the Korean Institute Of Construction Engineering and Management
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    • 2007.11a
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    • pp.441-445
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    • 2007
  • The mass housing supply policy of the government has resulted in the customer-centered market, and thereby the age of quality competition in the industry. In line with this trend of quality competition, therefore, this preliminary study aims to investigate the requirements of housing product planning to live up to the needs of customers in terms of quality, and thus analyze the types of quality differentiation of a housing product unit in our housing market. It turned out that many cases attempted differentiation in such ways as merely using luxurious finishing materials and instantly popular environment-friendly materials, and combining partial and limited household items with architectural elements of the facility system. The result of this study shows that the differentiation plan of housing product should be customer-centered, and therefore, focus on quality differentiation through organic combination of architecture-oriented plane and interior elements with technology-oriented facility and product elements. Hereby, in the future, housing product planning should include sustainable differentiation plans with reconsideration of concepts that customers have, and the needed procedure.

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A Business Planning Process Model to Develope Successful Housing Project (개발형 주택건설사업의 성공적 수행 위한 사업 기획 업무프로세스 모델 연구)

  • Park Chan Woo;Kim Kyung-Rai
    • Proceedings of the Korean Institute Of Construction Engineering and Management
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    • autumn
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    • pp.245-250
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    • 2001
  • Nowadays, there has been extreme competition due to market reduction in the domestic construction industry. In this situation, Korean construction companies are focused in the area of planning development housing project, which should maximize profit for a project. The most important step in this project is the business planning stage which judge whether it could come true or not. Each company has its own planning process model, but there hasn't been any standard model for the business planning process. To solve this problem in Korean construction companies, this study identifies the existing business planning process in the domestic construction companies finds out its problems, and suggests solutions for thorn. And Finally a business planning process model is proposed for success in development housing projects.

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부총리 초청 간담회 내용

  • 한국주택사업협회
    • 주택과사람들
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    • s.15
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    • pp.40-47
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    • 1991
  • 한국주택사업협회 류근창 회장을 비롯한 30개 회원사 대표는 지난 7월 12일 서울 리베라호텔에서 최각규 부총리 겸 경제기획원 장관과 유상렬 건설부 제1차관보 초청 조찬 간담회를 갖고 업계의 에로사항을 건의한다. 내용 요약은 다음과 같다.

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