• Title/Summary/Keyword: 주조색

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A Comparative Study on Colors ofInternal and External sparkling water Package Design (국내·외 탄산수 패키지 디자인의 색채 비교 연구)

  • Park, So-hee;Noh, Hwang-woo
    • Proceedings of the Korea Contents Association Conference
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    • 2016.05a
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    • pp.113-114
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    • 2016
  • 최근 젊은 층을 중심으로 웰빙과 다이어트가 트렌드로 자리 잡으며 탄산음료보다 설탕과 인공첨가물 등이 첨가되지 않은 탄산수의 소비량이 급증하고 있다. 이에 국내 탄산수 시장이 엄청난 성장세를 보이고 있으며 국내 외 탄산수 브랜드간의 경쟁이 치열해 지고 있다. 이러한 시장에서 경쟁력을 확보하기 위해서 소비자의 구매 욕구를 결정하는 중요한 요소인 패키지 색채의 연구가 필요하다. 본 연구는 현재 국내에서 유통되고 있는 국내 외 탄산수 각각 5개를 지정하여 패키지의 주조색과 보조색을 구분하고 비교분석하였다. 분석결과 한색계열의 색채를 주로 사용하는 국내 탄산수 패지키는 다양한 색채를 사용하는 수입 탄산수 패키지보다 주목성이 떨어짐을 알 수 있었다. 본 연구의 결과가 국내 탄산수 패키지 디자인의 경쟁력 강화에 도움이 되기를 기대한다.

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Web3D Simulation for Virtual City Coloring Using Color Dictionary (ColorDictionary를이용한 가상도시색채Web3D시뮬레이션)

  • Han Sun-mi;Won Eun-suk;Lee Hyun-ho;Cho Eun-ae;Pyun Hey-ri-sa;Chin Seongah
    • Proceedings of the Korea Society for Simulation Conference
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    • 2005.11a
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    • pp.84-90
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    • 2005
  • 본 연구는 임의의 지역을 선정하여 그 지역의 환경 색채를 분석한 후 NCS색체계와 히스토그래밍을 이용하여 주조색, 보조색, 강조색을 추출한 후 그 지역의 특성에 맞는 배색코드들을 제안한다. 이를 위해 색채조화론에 근거한 Color Dictionary를 제작하였으며 특정 지역을 3D모델링 한 최적의 배색 코드를 추출하여 주변 환경과 잘 어울리는 색채 시뮬레이션을 제시하고 Web3D 표준기술을 이용하여 상호작용과 다양한 뷰포인트에서 시연할 수 있는 프로그램 환경을 구축하였다. 이에 따른 기대효과는 첫째, 국가 홍보에 있어서 경쟁력 제고를 위한 효과. 둘째, 도시환경 색채계획의 기준틀 제시. 셋째, 색채계획의 단순화. 넷째, 도시문화를 형성. 다섯째, 색채계획에 관련된 학문에 응용 가능. 여섯째, 국가 문화산업, 콘덴츠 등 발전에 기여할 것으로 생각된다.

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The Color Characteristics of Korean popsong CD covers by genre (장르별 구분에 따른 한국 가요 CD 커버의 색채 특성)

  • Kim, seung woong;Kim, cheol ki
    • Proceedings of the Korea Contents Association Conference
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    • 2011.05a
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    • pp.425-426
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    • 2011
  • 본 연구에서는 2000년대 중반 이후의 가요 CD 커버의 장르별 색채 특성에 대하여 분석하였다. 댄스, 락, 랩&힙합, 발라드의 4가지 장르로 구분하였고 KSCA (Korea Standard Color Analysis) 프로그램을 사용하여 각 이미지에서 5%이상 쓰인 주조색을 $L^*A^*B$, RGB, CMYK, 그리고 NCS 값으로 추출하여 색상 계열별로 사용 빈도를 정리하였다.

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A Study on the Campus Color Plan for the University Identity - Focused on the S Campus of Y University - (대학 캠퍼스 이미지 통합을 위한 환경 색채 계획 - Y 대학교 S 캠퍼스를 중심으로 -)

  • 박영순;이현정;김은정;조은숙
    • Archives of design research
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    • v.16 no.4
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    • pp.255-266
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    • 2003
  • The Purpose of this study is to develop color palettes for the campus environment to find an identity of various Universities in Korea. This research is focused on the Shin-chon campus of Yonsei University because it has a long history and a mixture of old and new modern buildings in the campus. It takes three steps to proceed this study. Firstly, it is needed to find the images and history of Yonsei University from the documents. In the second place, the colors should be collected from the building materials, four seasons in campus, buildings in campus. At this point, color measurement devices, NCS color system, digital camera and other appropriate devices were used for the study. The third step shows the results of the analysis and development of color palettes based on the analyzed materials from second step. This research suggests three major color groups. The typical main colors of the campus building are YR/anchromatic with middle level of value and chroma from the analysis. The sub-colors are similar to the main colors with pale/light grayish/dull/deep tone. The color palettes out of the results could be used as a standard for campus color scheme in the future to build an identity of Yonsei University.

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A Study on the Complex Color Analysis by Industry for Signboard Improvement Project - Focused on the Jongno-gil, Dongsang-dong, Gimhae-si - (간판개선사업을 위한 업종별 복합 색채 분석 연구 - 김해시 동상동 종로길을 중심으로 -)

  • Park, Han Na;Son, Jeong Eun;Choi, In Kyu;Paik, Jin Kyung
    • Korea Science and Art Forum
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    • v.37 no.4
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    • pp.149-159
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    • 2019
  • This research was started to identify the color status of signboards at the target site and suggest the direction of improvement for the signboard project in Dongsang-dong, Jongno-gil, a central area of the old city center of Gimhae. The area under study forms a depressed street atmosphere with old facilities, and is a typical type of old city center sign that needs to be rebuilt. The purpose of this study is to investigate prior research related to signage and similar signboard improvement cases, and then to identify the current status of colors by sorting out the casting, auxiliary and highlighted colors through the survey of the color of the signboard in the target area, and to propose a desirable direction for the future sign business based on the basis of these findings. This paper divided the target sections by industry and conducted a color analysis of signboards. The results and contents of the research are as follows. First, cast-colored signboards in general businesses showed a variety of primary color distributions with high L* values, on average, with high intensity and high chromaticity. Second, the auxiliary colors were mostly white or black in color-free, making a contrast between the casting colors. Third, the highlight was that a* value showed a high distribution in positive water plus and was mainly distributed in obsolescence, such as red or yellow, and color was used to reflect the characteristics of each store. However, the stores in the entire section lack unity because they were using colors that were higher in color than middle colors, which was causing the street's aesthetic look to be undermined. Based on the results of these studies, it is thought that the future color scheme for Gimhae's signature improvement project will limit the number of colors to a certain extent and give a sense of security and visual comfort to the use of colorlessness and obscurity around the representative colors of Gimhae.

Development of the 925 Silver Alloyed Tension Jewelry with Press Forming Process (가압성형법을 이용한 925 은합금의 텐션형 주얼리 개발)

  • Song, Oh-Sung;Kim, Sang-Yeob
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.7 no.5
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    • pp.805-810
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    • 2006
  • Defects in the conventional casting process of silver jewelry can result in famished products of mediocre hardness. To overcome the shortcomings of conventional methods, we proposed new press forming process, which involves applying uniaxial pressure on casting 92.5%Ag-6.5%Cu-1%Zn ring elements and shaping with a lath. We investigated Vickers hardness, density, and microstructure evolution by changing the applied uniaxial pressure. We report that our newly proposed process can increase the hardness up to 2.3 times and decrease average grain size by 50%. Our method leads to drastic mechanical property enhancements, and is thus suitable for casting tension-style jewelry.

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A Study on Visual Factors Affecting Purchase of Convenient Store's Packed-meal on Mobile Application (모바일 애플리케이션을 통한 편의점 도시락 구매 과정에 영향을 미치는 시각 요소에 관한 연구)

  • Lee, Da-Hyun;Kim, Seung-In
    • Journal of Digital Convergence
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    • v.18 no.11
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    • pp.443-448
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    • 2020
  • The purpose of research is identifying visual factors affecting purchase of convenient store packed-meals through mobile applications. Previous studies have not covered mobile applications on purchase of convenient store packed-meals and this inspired the research topic. Document analysis and online survey are mainly implemented and 4 visual factors; typography, product image, main color, brand logo have been set as a research variables. It is revealed that consumers recognize product image prior to the rest and their purchase intentions are most significantly affected by product image. In conclusion, the product image should encourage consumers to have expectation on packed-meal and need to deliver credibility at the same time. Hence, the application should be designed to solely spotlight product image to lead consumer's concentration on it. The research can be further expanded by including non-visual factors as its variables or increasing scale of survey samples.

A Study on the Color Characteristics of the Outer Wall of High-rise Apartment Buildings According to Visual Range (시거리에 따른 고층집합주택 외벽 색채 특성에 관한 연구)

  • Park Sung-Jin;Ha Ju-A;Lee Cheong-Woong
    • Journal of the Korean housing association
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    • v.15 no.4
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    • pp.1-8
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    • 2004
  • This study assumes that though buildings have identical color of the outer walls, their colors and images make the difference according to neighboring environmental factors and visual range. Based on the assumption, it carries a quantitative analysis of physical and image difference, targeting colors of the outer walls of high-rise apartment buildings within apartment complex. As a result, it is identified that the outer colors of the buildings on the streetside of high-rise residential complexes are significantly different according to neighboring environmental factors and viewers' visual range. And, it is suggested that in planning colors of outer wall, colors should be arranged in consideration of color difference according to visual range.

A Study on the Color Harmony Scheme of the Bathroom Based On Digital Color Image Processing (디지털 이미지 색채분석을 이용한 욕실공간 색채배색에 관한 연구)

  • 정현원;이현수
    • Korean Institute of Interior Design Journal
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    • no.38
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    • pp.217-224
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    • 2003
  • The purpose of this study is to analyze the recent trend color of bathroom based on analysis result of digital color image processing, to analyze the emotional color of that, and to suggest the harmony color combination for the bathroom. It leads to the two final results. That is, the main color of bathroom image is recognized as three color classifications such as YR-Y, Y-GY, PB-P, 2) from the point of emotional aspect, the trend color of the bathroom can be classified into four image categories: 'modern', 'mild', 'elegant', 'natural'. Finally, under these categories, this paper propose 12 color harmony schema which can be applied to color in, especially bathroom Interior design.