• Title/Summary/Keyword: 접점만족

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The Influence of Store Choice Criteria on Store Value and Patronage Intentions (점포가치와 점포애고의도에 영향을 미치는 점포선택기준에 관한 연구)

  • Park, Yeung-kurn;Park, Yeung-bong;Lee, Dong-hae
    • Journal of Distribution Science
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    • v.4 no.1
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    • pp.79-102
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    • 2006
  • The importance of the environment in the store is embossed, this is demanded to manage the store environment from the dimension of image improve and customer contacted satisfaction measurement followed with the influence on the store choice criteria. Retail store's managers improve the retailing results by forming the appropriate store environment and giving the customers a pleasant and satisfied purchasing environment to improve the store atmosphere. The expected customer who looks for their store can plant a thesis existing reason of their own store definitely and strongly in theheart of manger and employee. And also, among the store differentiation, the weight of physical environment placed is becoming large day by day, and now can make full use of the competition superiority measure different with the store. This paper will actually analysis that what kind of influence the store environment factors exert on the store choice criteria, and also if the store choice criteria exerts influence on the store value and patronage intention.

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Business Process Improvement of Defect Management in Apartment Housing Project (공동주택 하자관리 업무프로세스 개선)

  • Oh, Jung-Hwan;Song, Young-Woong;Choi, Yoon-Ki;Lim, Hyoung-Chul
    • Korean Journal of Construction Engineering and Management
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    • v.10 no.5
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    • pp.16-27
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    • 2009
  • Recently construction companies expand position for apartment house in construction market because of house supply rate increase and its amount. In addition, because the focus of house sale market has moved to customer from supplier, the importance of defect management is being issued currently. However, current apartment defect management is not satisfied with customer's demand for the lack of business process management, management organization, information feedback, and readiness for defect in construction phase. To solve this problem, this study proposed business process management improvement model for defect management. Proposed improvement model make information feedback, defect management business quality improvement, and improper process improvement through integrating defect management and quality management. It is expected to contribute to customer's satisfaction improvement and reliance improvement for construction companies.

A Study about the Determinant Factors of the Customer Service Quality on the Department Stores in Chongju (청주지역 백화점의 고객서비스 품질 결정요인에 관한 연구)

  • Lee, Jae-hak;Han, Jeung-gu
    • Journal of Distribution Science
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    • v.4 no.2
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    • pp.107-122
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    • 2006
  • Modern companies are trying to find out the core value of companies' competition to survive at the suddenly changing market by finding several kinds of consumption. This is also getting more serious in the case of the department stores and their mutual relationships are seen getting more warlike. On the occasion of the department stores, the reduction of the cost and the expansion of profits are the methods of short survival, however these have some danger that depreciate the quality level of the service produced to clients. Therefore, for the department stores, the establishment of strategic plans for the service can be said that the most important strategy of superior achievements of competitions. At this point, the purpose of this study is to abstract the service quality facts for the diversified customers' needs and find for possibilities of application at the service marketing strategy through an actual analysis by examining department stores in Chongju.

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Relationship between Empowerment, Job Satisfaction and Organizational Commitment of the General Hospital Administrative Staff working for Customer Interaction Department (종합병원 고객 접점 행정직원에 대한 권한부여와 직무만족, 조직몰입과의 관계)

  • Kim, Yoo Ri;Kim, Tae Hyun;Lee, Sang Gyu;You, Chang Hoon
    • Korea Journal of Hospital Management
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    • v.23 no.4
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    • pp.65-80
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    • 2018
  • Purposes: The purpose of this study was to analyze the relationship between empowerment, job satisfaction and organizational commitment of the general hospital administrative staff working for customer interaction department. Methodology: For this purpose, this study sampled 260 administrative staff working for the general hospitals in Seoul and Gyeonggi-do. A total of 260 questionnaires were distributed to them, and 229 ones responded to the survey, which had been conducted from Mar. 9, through Mar. 30, 2018. 211 responses were used for the final analysis. The data collected were processed using the SPSS 18.0K for descriptive statistics, T-test, ANOVA and regression analysis. Findings: The results of this study can be summed up as follows. The empowerment of the subjects scored 3.73 on average on the 5-point scale. To be specific, the sub-factor 'meaning' scored the highest or 4.01, while the sub-factor 'impact' was lowest. Subjects' job satisfaction scored 3.37 and their organizational commitment scored 3.54 both on the 5-point scales. Practical Implications: Meaning and self determination of empowerment positively related to subjects' job satisfaction and organizational commitment, and particularly, meaning of empowerment was more strongly related. Hence, it is required of the general hospitals to operate a customized competence build-up program and educational courses on a continual basis. Besides, it would also be important to create a working environment wherein the administrative staff can demonstrate their deliberation, autonomy and independent services.

System Journey Map Based on Touch Point (터치포인트를 기반으로 한 시스템 여정 맵)

  • Yoo, Jae Yeon;Pan, Young Hwan
    • Design Convergence Study
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    • v.14 no.2
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    • pp.17-32
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    • 2015
  • The perspectives of customers and providers as for the services have the same objective; however, perspectives and objective are distinctly different. But the existing methodologies have mostly pondered only based on the customer-centric perspective or separately from the perspective of providers. It would be necessary to take these two perspectives as a whole by combining them into one perspective since they not only have differences but also common points. Therefore, in this study suggested the System Journey Map in terms of internal staff based on the customer's task in service. System Journey Map is consists of four parts : a customer journey map, thus the performance of internal staff, internal staff satisfaction evaluation, and finally the performance of internal staff assessment of the senior staff. After releasing a service, with customers and internal staff made a point of contact to identify specific behavioral patterns and whether any part of the problem so that this toolkit gives us an expectation to be a useful map, which is the intangible being placed in service, not just visualize and understand for identifying problems.

The Interface between Wearable Devices and Metaverse: A Study on Soccer Game Character Ability Mapping using Mi Band (웨어러블 디바이스와 메타버스의 접점: 미밴드를 이용한 축구 게임 캐릭터 능력치 매핑 연구)

  • Hyun-Su Kim;Mi-Kyeong Moon
    • The Journal of the Korea institute of electronic communication sciences
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    • v.18 no.6
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    • pp.1345-1352
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    • 2023
  • With the development of virtual reality (VR) and blockchain technology, Metaverse is being used in various fields such as games, education, and social networking. At the same time, shipments of wearable devices such as smartwatches are growing every year, becoming more and more integrated into people's daily lives. This study presents a new possibility of reflecting the user's body signals measured through the combination of the two phenomena in the metaverse character. Various biometric information such as the user's heart rate and amount of exercise collected through the smartwatch are reflected on the character in the metaverse, allowing the user's physical condition to be reflected in the virtual world. Through this, Metaverse is expected to provide a new experience that can be called 'extended reality' beyond simple virtual reality, improve user's satisfaction with Metaverse, and suggest a direction for the development of smartwatches.

The Relationship between Perceived Authenticity and Empathy and Communication Satisfaction and Revisit Intention for Hospital Coordinators (병원코디네이터에 대한 지각된 진정성과 공감 및 커뮤니케이션 만족도와 재방문의도와의 관계)

  • Du-Yoon Yoon
    • Journal of the Korean Applied Science and Technology
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    • v.41 no.1
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    • pp.107-118
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    • 2024
  • The purpose of this study is to verify the effect of perceived authenticity on empathy, communication, and revisit intentions at the point of contact with hospital coordinators during counseling for medical beauty. For data collection, a survey was conducted by selecting customers who experienced counseling, and statistical analysis used the SPSS 21.0 program. According to the research results, first, perceived authenticity of hospital coordinators had a positive effect on empathy and communication satisfaction, and empathy had a positive effect on communication satisfaction. Second, it was found that empathy and communication satisfaction had a positive effect on revisit intention. Authentic counseling by hospital coordinators leads to increased communication satisfaction and revisiting the hospital by forming empathy. Therefore, if communication is made through authenticity and empathy in consideration of customers, rather than just sales improvement or job-based counseling, it can build trust and contribute to the performance of medical beauty institutions in the long run.

Effects of Pre- and Post-Employment Experience Factors on Individual and Organizational Priority -A Case of Korea Airports Corporation- (입사 전·후 경험요인이 개인 및 조직 우선가치에 미치는 영향 -한국공항공사 사례연구-)

  • Chung, Duck Gyo;Song, Woon-Kyung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.1
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    • pp.612-627
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    • 2020
  • This is a case study of Korea Airports Corporation(KAC) examining the effects of pre- and post-employment experience factors on individual and organizational priority. This study surveyed 240 employees of KAC and analyzed the results. The influence of pre-employment experience (number of times applying to public sector, reason to choose public sector, and job changing experience) and post-employment experience (years of employment, position, and job types) on personal value (authority, achievement, welfare, vacation, and personal life) and organizational value (responsibility, obligation, performance, compensation, and participation) was studied. The results indicated that organizational value is generally greater than personal value. Preference value (=organizational value/personal value) was greater than one for every group. Education, years of employment, position, reason to choose public sector were confirmed to influence preference value. For pre-employment factors, as an employee chooses to work in the public sector because of better balance of work-personal life, preference value was confirmed to be lower. For post-employment factors, when the years of employment are longer and the position is higher, preference value is significantly higher. The results imply that an organization should establish a fair evaluation and compensation system to help employees display their full capability to produce maximum performance.

The Librarian's Emotional Labor at the University Libraries: Focusing on the Relationship among Supervisor'S Emotional Intelligence, Social Support and Library Service Level (대학도서관 사서의 감정노동에 관한 연구 - 상사의 감성지능, 사회적 지원 및 도서관서비스 제공수준과의 관계를 중심으로 -)

  • Min, Sook Hee
    • Journal of the Korean Society for Library and Information Science
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    • v.48 no.4
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    • pp.345-376
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    • 2014
  • This study examined (1) what effect emotional labor has on an university library, focusing on (2) the relationship among a supervisor's emotional intelligence, the extent of social support and the level of library service on job performance. The survey period took place from 14 Oct. to 4 Nov. 2013. 533 librarians at 13 public and 28 private university libraries were included in the survey. Of the 533 surveys distributed, 529 were returned and used in the final analysis. SPSS Win 21.0 was used for statistical analysis, factor analysis, regression analysis and differential analysis. The survey also shows that a librarian's emotional labor affects emotional intelligence of supervisor, social support and library service level positively. This finding is not the case for the employees in the general service industry. Because the librarian is professional and manages stress better than general employees. This research suggest the following practical measures. Educational programs for librarian's emotional intelligence should be planned in order to improve library service.

A Study on the Successful Factors of Customer Relationship Management(CRM) Implementation for Customer Satisfaction in Dental Clinic (치과의원에서 고객만족을 위한 고객관계관리(CRM) 실행의 성공요인에 관한 연구)

  • Choi, Jun-Seon
    • Journal of dental hygiene science
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    • v.4 no.2
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    • pp.61-73
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    • 2004
  • In this study, I have analyzed domestic dental clinics which had introduced CRM for customer satisfaction management. The purpose of this study is to provide information for designing efficient CRM. I would suggest some strategies to carry out CRM as followed. First, promote long-term relationship with customers. Second, select a target patient group and classify customers. Third, set a systematic database up. Fourth, make various channels to communicate with customers. In addition, the following ways are essential to be successful in implementing CRM. First, strengthen the service provided at the Moment of Truth (MOT). Second, organize learning in hospital and all the staff should be customer-oriented. Third, perform systematic "internal marketing".

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