• Korean Journal of Culture and Social Issue
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• v.11 no.1
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• pp.25-42
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• 2005

The present research examined the proposition that once people violate traffic regulations, they would experience cognitive dissonance and subsequently engage in changing their attitudes toward the law negatively in order to reduce the dissonance. In an experiment, participants were presented with three scenarios in which a person violated traffic laws, and they were asked to imagine themselves as the person of the scenarios and write statements supporting the unlawful behaviors. Participants' attitudes toward the general traffic law and the regulations related to the violations were measured 8 weeks before and right after the experimental treatment. The results, as expected, showed that their attitudes toward the general traffic law and the specific regulations in the scenarios changed negatively after writing the statements. In each secnarios, the participants who chose to wrote statements supporting the unlawful behaviors showed great attitude changes that those who did not write the statements. Furthermore, attitudes toward the regulations that were not directly related to the scenarios did not change significantly, and participants who were expected to experience stronger dissonance arousal (e.g.., supported more unlawful behaviors or had have more positive attitudes toward the law before the experiment) showed greater attitude changes. These results support the effects of trivial unlawful behaviors on attitudes toward the law and strongly suggest the role of cognitive dissonance underlying the effects.

• Korean Journal of Culture and Social Issue
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• v.11 no.spc
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• pp.117-131
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• 2005

The present research integrated various theoretical perspectives of human unlawful behaviors in order to clarify the psychological mechanisms that underly the changes in compliance with and attitude toward law as time goes. Most well-known theories such as classical theory of crime, biosocial and evoluationary theories, and psychological perspectives including psycho-dynamic theory, personality, intellectual/moral development theories, and decision-making were discussed in their unique points in explaining human unlawful behaviors. Finally, social-learning theory and cognitive-dissonance theory has been suggested to explain the psychological mechanism of the phenomena in which people's attitude toward law and compliance with law become weaken through violation experiences of trivial lawful regulations. Especially, the logic of cognitive-dissonance theory (that people committed violation of trivial laws should experience dissonance with their original belief of compliance with law and negative arousal and try to remove the arousal by change their belief along with their behavior) were theoretically convincing to explain the phenomenon and supported by a series of experimental studies. Several practical implications for future constitutional and political activities were discussed in the basis of the cognitive dissonance theory.

• Journal of Popular Narrative
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• v.27 no.1
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• pp.227-264
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• 2021

This paper summarizes the concept of ludonarrative dissonance that occurred in the realm of full-scale game criticism, and materializes it with the latest work . In the process, it is examined that this game actively utilizes the ludonarrative dissonance to deliver cognitive experiences to players that go beyond the definition of gameness. Along with the all-round development of AAA-class games, the ludonarrative dissonance is emerging as an important task that each game must overcome. On the contrary, however, it should be noted that has a different effect than expected by revealing rather than overcoming the ludonarrative dissonance. The ludonarrative dissonance conveyed by has the effects of ironic interpretative possibilities. This paper looks at dissonance in two dimensions, and the first is the dissonance between the play-narrative structure inside the game. induces the player to recognize the dissonance and actively reconstruct the meaning of the whole game by reminding the player of the dissonance that occurs between the two structures. Second, it stimulates the cognitive dissonance that exists inside the player playing the game beyond the internal structure of the game. That is, by expanding the concept of gameness, it evokes the possibility that games can function more than a tool for convenient self-efficacy. As such, the ludonnarrative dissonance can be a more fundamental redefinition of game nature and an expression of a problem consciousness about the possibility of change.

• Proceedings of the Korea Contents Association Conference
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• 2018.05a
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• pp.71-72
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• 2018

블록체인은 다양한 기술 응용성을 가지고 있으며 일반 대중은 암호화폐를 통하여 그 기술을 접하고 있다. 그러나 일부 전문가와 일반인들이 블록체인과 암호화폐의 개념을 이해하는데 있어 혼돈이 있어 왔다. 본 논문은 인지 부조화 개념 속에서 혼선의 요소를 파악하고 암호화폐와 블록체인 대해서 보다 명확한 이해를 돕고자 한다.

• Korean Journal of Culture and Social Issue
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• v.19 no.1
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• pp.69-86
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• 2013

The recent findings proposed and found that people from Eastern cultures could experience strong cognitive dissonance only when certain conditions, such as other-related choices, normative attitudes, were fulfilled. Even though such interesting findings are intuitively convincing on the basis of common understanding of individualist and collectivist cultures, the psychological mechanisms underlying the cultural variations of cognitive dissonance remain untested. The present study examined the role of attitude importance in cognitive dissonance by using the free-choice paradigm. After completing a pretest of individualism-collectivism scales, 60 college students ranked their preference to 10 items of either beverage or traffic regulations twice. Between the two ranking tasks, they were asked to engage in behavioral selection among their 5^th and 6^th preferred items. They also rated the personal importance of the preference. The results showed that attitude importance was positively correlated with attitude change and it could play a major role in experiencing cognitive dissonance beyond cultural orientation and situational factors. The current findings were discussed in universality of cognitive dissonance across cultures.

• 한국정책학회보
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• v.21 no.3
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• pp.159-182
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• 2012

이 연구는 사회적 돌봄정책의 결정에 영향을 미치는 요인들에 대한 서울시 공무원들의 인식조사를 통하여 결정요인의 타당성을 검증해 보았다. 검증결과에 의하면, 서울시 공직자들은 현재의 사회적 돌봄정책의 지출이 미흡하다고 인식하는 것으로 나타났다. 그러나 금액의 부족에도 불구하고 정책의 우선순위에 있어서는 긍정적으로 인식하고 있었다. 이는 사회적 돌봄정책이 긍정적으로 성장하였을 뿐만 아니라, 향후에도 중요한 정책분야가 될 것임을 시사하고 있다. 또한 정책결정요인에 대한 인식조사에서는 시민사회요인과 인구사회요인이 중요하게 나타나고 있어, 수요측면에 대한 정책적 관심이 요구된다. 한편, 지방 정부 공무원들은 정부의 정책적 방향이나 지방정부의 재정능력이 중요하다고 인식하고 있어, 정책수요와 정책공급에 대한 인지부조화 현상이 발생할 가능성을 확인할 수 있다.

• The Research Journal of the Costume Culture
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• v.23 no.6
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• pp.940-954
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• 2015

The purpose of this study is to identify the antecedents of repurchase intention toward fast fashion brands. Perceived quality, perceived price, deindividuation, and overly trendy styles, which are product characteristic variables, and fashion innovativeness, which is a consumer characteristic variable, were considered as antecedents. It was hypothesized that product and consumer characteristics influence repurchase intention toward fast fashion brands not only directly, but also indirectly through cognitive dissonance. Data were gathered by surveying university students in Seoul using convenience sampling. Three hundred and fifty-two questionnaires were used in the statistical analysis. SPSS was used for exploratory factor analysis, and AMOS was used for confirmatory factor analysis and path analysis. The factor analysis of product characteristics revealed four dimensions: "perceived quality", "perceived price", "deindividuation", and "overly trendy styles", and the factor analysis of consumer characteristics revealed one dimension. The factor analysis of cognitive dissonance revealed two dimensions, "regrets" and "perceived uncertainty." The hypothesized path test proved that perceived quality, deindividuation, overly trendy styles, and fashion innovativeness influence repurchase intention directly. Perceived price and deindividuation influence repurchase intention indirectly through the factor of cognitive dissonance, which is the perceived uncertainty, indicating the importance of cognitive dissonance. The results indicate effective marketing strategies should be used to decrease consumers' cognitive dissonance, and suggestions for future study are provided.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.7
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• pp.4798-4804
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• 2015

The aim of this study is evaluate the effect of a cognitive occupational therapy program on cognitive function, depression and hands function for patients with dementia living in a local community. A cognitive rehabilitation program of 10 weeks focusing on the occupational therapy is conducted from September to December 2012 on 21 patents (experimental group: 12, control group: 9) with dementia who are admitted to nursing homes in a metropolitan region. In the experimental group, the cognitive function, depression level, hand strength, and hand coordination ability is significantly improved after the application of the cognitive program (p<.05). In conclusion, the cognitive occupational therapy program may be a useful intervention for dementia. Because the therapeutic goal for dementia treatment is mainly concentrated on the amelioration of dementia symptoms, thus it is necessary to develop a various cognition training program that can be maintained the patient's residual functional capacity and returned to the social community through the early detection and the early intervention.

• Journal of Intelligence and Information Systems
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• v.28 no.4
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• pp.61-79
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• 2022

This study investigated the effect of cognitive dissonance that people experience during online communication on face-to-face communication. When people communicate with others on Interne using the comment system, they know that all the people including themselves equally participate in the discussion as one of the many commenters. At the same time, they somewhat distrust other commenters' attitudes because of the Internet anonymity. We name this seemingly contradicting beliefs as cognitive dissonance and examine how these beliefs affect the intention to communicate in face-to-face. Also, the proposed research model includes other factors such as curiosity and the differences in attitudes between online and offline. To verify the hypotheses, a total of 323 comment system users were recruited and show that most of the hypotheses were supported. This study emphasized its implications by examining the reasons when and why people prefer direct communication rather than comment based communication.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.12
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• pp.8707-8718
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• 2015

The purpose of this study was to construct a hypothetic model for the influential theoretical variables for the facial cosmetic resurgery intention of female college students with cosmetic surgery experience and to examine the compatability of the re-surgery intention model with real data. The subjects in this study were 320 selected female college students who had undergone cosmetic surgery. After a survey was conducted from July 15 to September 20, 2014, the answer sheets from 300 respondents were gathered, and the answer sheets from 295 respondents were analyzed except for the five ones that included uncertain answers. As a result, it's ascertained that cognitive dissonance was under the direct influence of post-surgery satisfaction with appearance, self-esteem, subjective norm and lookism.. Self-esteem, subjective norm and lookism had a direct impact on resurgery intention, and self-esteem and lookism affected resurgery intention both in direct and indirect ways through the medium of cognitive dissonance. The findings of the study are expected to provide useful information on the development of nursing intervention programs geared toward promoting physical and mental health.