• Title/Summary/Keyword: 이용경험

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Association between the Computerized Neurocognitive Function Test, Computer Experience, and Satisfaction in the Elderly (노인의 전산화 신경인지 검사와 만족도, 컴퓨터 이용경험 사이의 연관성)

  • Moon, Jong-Hoon;Yang, Seung-Bum;Jeon, Min-Jae
    • The Journal of the Korea Contents Association
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    • v.19 no.9
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    • pp.452-459
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    • 2019
  • The purpose of this study was to examine the relationship between the neurocognitive function test (CN Test), computer experience, and satisfaction in the elderly. We recruited 52 healthy elderly persons (25 males and 27 females) for this study. The subjects did the CN Test (accuracy, response time) and evaluated their computer experience and satisfaction with the CN Test. We used the independent t test and Pearson correlations for statistical analysis. The elderly without computer experience were older than the elderly with computer experience (p < .05) and education level was lower (p < .05). The elderly with computer experience were higher the satisfaction than the elderly without computer experience, the CN Test was more accurate, and response time was faster (p < .05). In the correlation analysis, the higher the age and the lower the education level, the lower the accuracy of the CN Test and the faster the response time (p < .05). Satisfaction was negatively correlated with age, and was statistically correlated with education level (p < .05). The satisfaction level with the CN Test by the elderly has a moderate relationship with the level of education and computer experience.

The Effect of Perceived Risk, Scarcity Message in the CATV Homeshopping Ad, and Purchasing Experience on CATV Homeshopping Consumers Response (케이블 TV홈쇼핑 프로그램에서 지각된 위험과 희소성 메시지가 이용경험이 다른 소비자의 반응에 미치는 영향에 관한 연구)

  • Lee, Kyu-Wan;Koo, Ja-Eun
    • Korean journal of communication and information
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    • v.32
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    • pp.209-245
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    • 2006
  • This study examines primarily the effects of perceived risk and scarcity massage on consumers in CATV homeshopping. For consumers, the perceived risk is the cause of delaying purchase decision in CATV Homeshopping while scarcity message in the Ad facilitate purchasing intention in the CATV homeshopping. And another important characteristic of consumer which exerts impact on the response of consumer to the Ad and the product is the frequency of purchasing experience. Thus the purpose of this study is to test the effect of 3 factors on consumer's response to homeshopping Ad and product: one is perceived risk, another is scarcity message and the third is consumer's difference in purchasing. And these are defined as independent variables. The responses of the consumer, the dependent variables of this test are measured in three dimensions; 1) the purchasing intention of the product, 2) the attitude toward the Ad, and 3) the attitude toward product of the consumer. 110 housewives are sampled and assigned to 4 experimental groups. All the groups first watched a video-taped homeshopping Ad messages, and then filled up their responses on the administered questionnaire. The results of this study shows as follows: 1) Perceived risk has negative effect to consumer response. 2) Scarcity message has positive effect to consumers response. 3) But especially perceived risk has negative effect to high frequency purchasing experience group. 4) Scarcity message has also negative effect to high frequency purchasing experience group. 5) The interaction effect of perceived risk and scarcity message is most prominent to the consumers of high frequent purchasing experience.

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Effects of Hotel Using Experience on Customers' Purchase and Behavior Intention (호텔이용 경험이 구매의사와 고객행동의도에 미치는 영향)

  • Han, Jin-Young
    • Journal of Digital Convergence
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    • v.16 no.5
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    • pp.105-113
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    • 2018
  • The purpose of this study was to find out the effects of the hotel using experience on customers' purchase and behavior intention. For this study, a total of 306 questionnaires among collected data for customers who hotel using experience at five star hotels located in Seoul from April 1, 2015 to April 30, 2015 was to ensure a valid sample. As a result of the experiments which conducted by factor analysis and regression analysis, it shows 1% level positive significant effects in purchase and continual purchase intention of "emotional experiencer", "physical experience factor", "continuous experience factor", and "superior experience factor", but it is 10% level significant effects in continual purchase intention positively effected continual purchase intention of "physical experience factor". Also, it shows 1% level positive significant effects on hotel customers' intention of reused, intention of suggestion, intention of recommendation of "emotional experiencer", "physical experience factor", "continuous experience factor", and "superior experience factor". From the study, it is expected to build hotel-customer relationship and brand level of awareness for activating customers' loyalty.

A Study on the Relationship among Social Support, Self Expression, Tourism Experience and Tourism SNS Use Intention -Moderating Effect of Tourism SNS Usage Purpose- (관광 SNS의 사회적 지원, 자기표현, 관광경험, 관광 SNS 이용의도간의 관계연구 -관광 SNS 이용목적의 조절효과-)

  • Park, Hyun-Jee;Park, Bong-Gyu;Kim, Young-Ha
    • Journal of Digital Convergence
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    • v.13 no.12
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    • pp.105-115
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    • 2015
  • For this study, we intended to analyze the relationship among social support of tourism SNS, self expression, tourism experience and tourism SNS usage intention with focusing on a moderating effect of tourism SNS usage purpose. As the results, we found the statistically positive significant relationships 1) between social support and social experience, 2) between self expression and social experience, and 3) between social experience and usage intention of tourism SNS. And also we observed that the moderating effects of tourism SNS usage purpose on the relationship between social support and tourism experience and another relationship between self expression and tourism experience all partially positive.

A Study of Relationship of Webmedia addictive Experience and Self-identity (웹미디어의 중독적 이용 경험과 개인의 자아정체성에 관한 연구)

  • Kim, Sung-Byuk
    • Korean journal of communication and information
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    • v.28
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    • pp.7-41
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    • 2005
  • This study emphasized the self-examination to using webmedia. Proliferation of media-mediated experience cause the reduce and infringe of human experience, and It is suggested to problem to negative operation for Self-identity. Expecially, A tendency of addictive using of Webmedia produce the serious anxiety. Based on this discussion, the relationship of web-media addictive experiences and Self-identity has been studied. There are 9 groups of panels who are divided by using degree of web media experience, the quantitative dimension and addictive involvement, the qualitative dimension. As a result high significance was suggested between the level of web-media addictive experience and Self-identity. Expecially, highly web media experienced group has less Self-identity than low web-media experience group. therefore, Concerns on Web-media mediated experiences were demonstrated. According to the results, in terms of web-media experiences, addictive involvement level affects more meaningfully to the Self-identity than quantitative dimension approach.

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Modeling an Emotional Memory mechanism Using SOM (SOM을 이용한 감정 기억 메커니즘의 설계)

  • Yeo, Ji-Hye;Ham, Jun-Seok;Go, Il-Ju
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 2009.05a
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    • pp.87-90
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    • 2009
  • 사람들은 같은 상황에서도 감정적 경험에 따라 다르게 반응한다. 상황에 따른 감정을 나타내고자 하는 인공감정에 대한 많은 연구가 이루어지고 있지만, 기존의 인공감정들은 같은 상황에서 같은 반응을 하도록 설계되었다. 하지만 현재 느끼는 감정이 과거에 경험했던 감정적 경험에 영향을 받기 때문에 같은 상황에서 다른 반응을 유발한다. 본 논문은 감정적 경험을 기억해서 현재의 감정에 영향을 주는 메커니즘을 제안한다. 감정적 기억은 연관성이 있는 기억끼리 연상되는데 이 과정은 SOM의 연관성이 있는 것끼리 뭉치면서 스스로 학습하는 자기조직화의 특성과 유사하다. 이러한 유사점을 이응해서 감정적 경험을 기억하는 과정을 설계했다. 제안된 방법을 가위바위보로 승자가 패자를 뿅망치로 때리는 게임에 적용하여 같은 상황에서도 감정적 경험에 의해 다르게 반응하는 모습을 나타낸다. 게임을 진행하면서 가위바위보 승패에 따라 분노, 공포, 쾌락 등의 감정을 경험하게 되는데 이러한 감정적 경험이 SOM을 이용한 감정기억메커니즘에 의해 기억된다. 그 결과 감정적 경험에 대한 기억이 가위바위보에 이겼을 때의 느끼는 감정에 영향을 주어 현재 느끼는 감정 상태에 따라 뿅망치 파워가 달라지도록 했다.

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A Study on Relational Aggression Experience by Old Users of the Institution for Seniors - A Convergent Approach Based on Colaizzi's Methodology (기관이용노인의 관계적 공격성 경험에 관한 연구 -Colaizzi의 방법론을 중심으로 한 융합방법론 접근-)

  • Park, Sun-Hee
    • Journal of Internet of Things and Convergence
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    • v.6 no.3
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    • pp.53-58
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    • 2020
  • The purpose of this study was to explore the experience of relational aggression that old users of institutions for seniors have, understanding what that experience means. In detail, the study tried to determine the nature of the experience through a structural description of what and how the elderly users experience relational aggression. For the purpose, this study made profound interviews with 7 elderly persons who sustained such aggression while using the seniors' institution in Busan. In the interview, a non-structured questionnaire survey was conducted. Data were analyzed using Colaizzi's phenomenological approach. As a result, the study identified 32 meanings of relational the experience which were in turn divided into 16 subjects, and 5 categories like 'I who am powerless', 'I who am in an unmanned island', 'whirlwinds in my mind', 'I who send myself into the world' and 'I who am dwindling'. Based on this result, this research made practical suggestions for preventing relational aggression as mentioned above.

Development of a design width for the small streams (소하천 계획하폭 산정식 개발)

  • Jeong, Tae-Seong;Kim, Chang-Il;Ye, Seong-Je
    • Proceedings of the Korea Water Resources Association Conference
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    • 2021.06a
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    • pp.17-17
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    • 2021
  • 계획하폭의 수리설계는 수문분석에 의하여 결정되는 설계홍수량을 주변지역 주택이나 농지 침수를 방지하지 않도록 하도내에서 수위를 과다하게 상승시키지 않은 상태에서 안전하게 하류로 소통시킬 수 있는 가장 경제적인 하도의 폭을 결정하는 것이라 할 수 있다. 현재 소하천 하폭의 수리설계는 지형 또는 현장 여건에 따라 계획홍수량을 결정하고, 경험식에 의한 방법 또는 도식에 의한 방법(방정식과 수리학 공식에 의한 방법)등을 이용하여 하류수위를 산정함으로써 이루어진다. 그러나 하도내 흐름이 자유수면을 가지는 개수로 흐름인 경우 도표 또는 간략화된 경험식을 이용해서는 정확한 하폭을 산정할 수 없다. 기존에 개발된 계획하폭 경험식은 홍수량에 기반한 단일 회귀식과 다양한 하천특성과 흐름특성을 이용한 다중 회귀식으로 구분된다. 그러나 현재 계획하폭 결정에 가장 많이 사용되는 경험식은 홍수량을 이용한 단일 회귀식인데, 이들은 자료수집의 어려움 때문에 지역과 하천특성을 고려하지 않고 모든 하천에 적용 가능하도록 개발되어 적용 시 세심한 주의가 요구된다. 본 연구에서는 기존의 경험식을 보완함으로써 적용성을 제고하기 위하여 전국 소하천을 지역에 따라 세분화하고 흐름특성과 하천특성 자료를 수집하였다. 이렇게 수집된 자료를 위치에 따라 세분화하고 기존에 개발된 경험식과 동일한 형태로 계획하폭 경험식을 개발하였다. 개발된 경험식을 검증하는 방법은 자료를 두 개의 그룹으로 분리하고 개발에 사용되지 않은 자료 그룹을 사용함으로써 검증의 신뢰성을 확보하였다. 더불어 기존의 경험식과 비교하는 방법으로 개발된 회귀식의 적용성을 검증하였다. 본 연구에서 개발한 계획하폭 경험식은 지역특성과 흐름특성을 고려한 계획하폭 산정에 활용이 가능함으로써 홍수에 안전한 소하천 수리설계에 활용이 가능할 것으로 기대된다.

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Impact of the User Experience on OTT services on Continuous Use Intention: Mainly focusing on the Use Satisfaction Mediating Effect (OTT 서비스에 대한 사용자 경험이 지속적 이용 의도에 미치는 영향: 이용 만족의 매개효과를 중심으로)

  • Youm, Dongsup
    • Journal of Digital Convergence
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    • v.20 no.5
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    • pp.513-523
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    • 2022
  • Generally, people act to use Information Technology on the premise of their experience in using various Information Technology. Namely, users perceive Information Technology through their User Experience, and these User Experiences can be said to impact Continuous Use Intention of the Information Technology. Based on this condition, the present study was proceeded to investigate the User Satisfaction's Mediating effect in the relationship between User Experience and Continuous Use Intention of the OTT services. For this purpose, 195 male and female college students' survey data were used for analysis, verified through the SPSS Process Macro. As a result of the analysis, not only the Reliability experience for the OTT services but also the Usability, Convenience, and Pleasurable experiences' User Experiences were verified that Use Satisfaction was Fully Mediating in relation to Continuous Use Intention. This result gives an implication that the importance of User Experience and Use Satisfaction in maintaining customers through continuous use of OTT services are worth noting. Overall, the present study increased the customer utility for OTT services and confirmed the importance of User Experience and Use Satisfaction in order to increase the competitiveness of the company. Also, it proposed a direction for an in-depth future research to develop this study.

The Moderating Role of Site Usage Experience in Internet Users' Decision on Personal Information Disclosure (개인정보제공 의사결정에 있어서 사이트 이용경험의 조절효과에 대한 연구)

  • Lee, Dong-Joo
    • Informatization Policy
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    • v.19 no.2
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    • pp.21-38
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    • 2012
  • The proliferation of the Internet and the advent of e-commerce have amplified public concerns about privacy. Accordingly, much research effort has been made on the issue. While existing research on online information privacy has usually focused on the examination of antecedents of personal information disclosure, the literature has not paid attention to the potential changes of the antecedents' effects depending on the user's experience of the service. The current study aims to investigate the moderating role of site usage experience in Internet users' decision on personal information disclosure. Specifically, this study considers two types of antecedents of personal information disclosure on a site - the attributes of personal information requested (sensitivity and relevance of information) and the value of the service provided by the site; and examines how the effects of the antecedents on the disclosure intention are affected by the users'experience of the site. Our analysis of the data gathered through a web-based experiment reveals that site usage experience moderates the relationship between the attributes of personal information and disclosure intention. While usage experience attenuates the negative effect of information sensitivity on disclosure intention, it intensifies the positive impact that relevance of information has on disclosure intention. Based on the analysis results, we provide implications for the mitigation of the Internet users' privacy concerns as well as theoretical implications.

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