• 한국의상디자인학회지
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• 제2권1호
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• pp.133-145
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• 2000

Costume in movies are used as an instrument to signify the personality image and status of characters, and even the main theme of movie itself. The purpose of this paper is to verify the feministic meaning of bloomer costume used in movie, 「OSCAR and LUCINDA」. The bloomer costume was anti-fashion in crinoline period, when women was normally not allowed to put on trousers. To achieve the purpose, I used content analysis to obtain meanings from existing literature and video tapes(including, slides and pictures). Bloomer costume, introduced by Mrs. Amelia Bloomer at 1850s, is an anti­fashion to express women's right to wear trousers that were exclusively used by men since the medieval age. In this sense, bloomer costume itself is a costume expressing values of women's emancipation movement. In 「OSCAR and LUCINDA」, heroine, Lucinda, with bloomer costume is described as a woman who has strong motivation toward work, who actively looks for a man she loves, and who has free­will to involve herself in what she wants, even gambling. This is not surprising in a sense that Lucinda's bloomer costumes itself signifies the meanings of feminism. I found that bloomer costume was well described in the movie from the historical point of view. But some details, including type of trousers, were expressed without strict historical evidence. Overall, it is certain that 「OSCAR and LUCINDA」, with a heroine wearing bloomer costume was a big step towards women's emancipation in movies.

• 한국의상디자인학회지
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• 제23권1호
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• pp.1-18
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• 2021

The purpose of this study is to analyze and understand the approach of critical fashion by comprehending the appropriation of art as a sociocultural phenomenon that influences contemporary fashion. This study inquired into the relevant literature to explain the theoretical background behind critical fashion, and conducted a case study using exhibition catalogues, exhibition works, articles, fashion magazines, and fashion-related websites in order to examine cases of appropriation strategies. As a subversion of meaning by using an existing transposable object image to deliver an experience unlike the actual image, subversive appropriation in critical fashion takes existing things as they are and rearranges them with the purpose of subverting social values while having its subversive style of appropriation. Referring to a style that focuses on labelling the distance between the subject, that refers and that which is referred to, referential appropriation has been reprogramming existing things with an internal and introspective attitudes. In other words, from an exploitative style of appropriation aimed at expanding the meaning with found in objects by avant-garde fashion designers, to a subversive style of appropriation aimed at subverting meanings with transposable objects by conceptual fashion designers, there has been a change toward the referential style of appropriation aimed at expanding artistic forms with created objects critical fashion designers.

• 한국의상디자인학회지
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• 제25권1호
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• pp.65-81
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• 2023

The purpose of this study is to interpret the semantic actions of body image symbolized in body expression images shown by micro-influencers body profiles to understand the body profile phenomenon of the MZ generation. As a result of collecting body profile data from micro-influencers, the body profile image types of female influencers on SNS were classified into four types, Athletic, Slim body, Natural, and, Glamorous. Images representing each type were analyzed using the Roland Barthes' Myth model analysis frame. As a result of the semantic analysis, influencers were found to be very active and bold, emphasizing certain body parts according to the type of body image they pursue. Fashion is strategically used to emphasize these aspects. It was found that the ideology of a 'subjective modern woman' was commonly expressed through emphasis on visual signs. This study is meaningful in that it can indirectly lead to the understanding the fashion culture expressed by the MZ generation and provide consumer information and essential data that can be used for communication strategies in the fashion market.

• 한국의상디자인학회지
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• 제15권1호
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• pp.191-206
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• 2013

Nowadays consumers have begun to have interest in eco-friendliness, and re-design is being highlighted as a fashion alternative for consumers with interest in ethical consumption. This study established the concept of re-design fashion as a way to practice eco-friendly design and analyzed various re-design fashions with four types. And it also analyzed decorative and structural details being often employed for re-design. This study intends to suggest new alternative fashion in order to develop re-design fashion design that can satisfy both eco-friendliness and practicality. The results of the research are as follows: First, according to the result of analyzing re-design fashion types, they can be divided into the types of developing new products through combination of decorative details, combination of structural details, development of new fabric through fabric reconstruction, and reconstruction to different products. Second, according to the result of examining the details that can be used to develop new re-design fashion products, pleats, shirring, tuck, peplum, or tab's decorative details and neck-line, collars, sleeves, cuffs, or pocket's structural details are utilized often. Third, total seven recycled clothes were used to design three works taking decorative and structural details. Through this, the study suggests re-design fashion products that can solve environmental pollution resulted from wastes of clothes.

• 패션비즈니스
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• 제25권1호
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• pp.133-149
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• 2021

This study presents a new fashion wearable product, a classical music stage costume design, using an Arduino LilyPad that can control light-emitting diodes(LEDs) and a sound sensor that can set an environmental range of LED light. As a theoretical background, LED fashion design research and stage costume design research status were reviewed, and Arduino LilyPads, sensors, LEDs, and batteries required for LED stage costume production were investigated. Based on prior research, the LED stage costume design for the soprano stage was presented in a three-step process of design planning, development, and production, and an actual prototype was produced. This process produced meaningful information and materials for making clothes with the added function of a wearable computer. In particular, fashion designers or fashion majors can easily access the Arduino LillyPad and use not only LEDs, but other light emitting materials. It is expected that it will be used as a basic material for the use of the Arduino LillyPad that can develop new creations that have been utilized.

• 한국의상디자인학회지
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• 제24권4호
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• pp.101-116
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• 2022

The purpose of this study is to understand the trends of fashion mask designs as a fashion item with characteristics to protect individual health and safety from harmful environments. To this end, the concept, the trend analysis of the domestic and foreign mask markets, the type, characteristics of functional masks, and the design trend of fashion masks were analyzed. Research methods included case studies and literaturte on mask design, fashion magazines, fashion brand websites, fashion collections, and promotional material. First, masks for personal safety were classified as protective function masks from the natural environment, functional masks by industrial groups, masks for protective functions from biohazards, and masks for protective functions from various external activities. Through this analysis, the design trends of fashion masks were analyzed. The functional orientation of structure and functionality, the environmental orientation of sustainable eco-friendly methods, the fashion orientation of individual fashion styling, and the social functional orientation tend to transmit social messages. In the harmful environment of everyday life, items such as fashion masks with functionality and fashion characteristics should be continuously studied to integrate functional and design characteristics that can contribute to the future fashion industry and the fashion market as a sense of unity and responsibility.

• 한국의상디자인학회지
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• 제25권4호
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• pp.133-145
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• 2023

Competition is intensifying as the golfwear market grows and expands rapidly due to the influx of MZ generation golfers, so it is necessary to plan knit golfwear products suitable to consumer needs The purpose of this study is to contribute to product planning by analyzing knit design factors according to the brand image of golfwear. First, the top five sales brands surveyed by Apparel News were selected. The selected brands were G-Fore, PXG, Malbon Golf, Titleist, and Mark & Lona. Knit products sold by the selected golfwear brands were investigated based on design factors, such as image, item, stich, yarn, color, and pattern to analyze knit design factors according to brand image. G-Fore's modern classical image was influenced by pullovers, vest items, 100% wool, color contrast, intasha stich, and monotone colors. PXG's sporty modern image was due to a mixture of rayon and polyester in jumper items, while Malbon Golf's American casual image applied character patterns and intasha knitwear. Line points, plain knitwear, and monotone colors were analyzed as design factors for Titleist's modern minimal image, while Mark & Lona's classic casual was analyzed as knit design factors, such as check patterns and jacquard knitwear. Differences in knit design factors according to brand image can be identified.

• 한국의상디자인학회지
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• 제14권1호
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• pp.123-130
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• 2012

The purpose of this study is to understand Skull Images in fashion trends and Skull Image Top Design for Female Teenagers. The methods of this study are an academic literature review as well as practical study through actual case studies about. The subjects of the study were 53 Female Teenagers who lived in Chuncheon. Data were collected during March, 2009. Statistical analyses used in the study were frequency. An adolescent period, they are rebellious, sensual and syntonic inclination. These days, Lots of Female Teenagers want unique fashion for herself and select Skull Image clothing. But they want fit and pretty style not big-look. In this study, I designed seven pieces of Top blouse while applying Skull Image, an important image of Hip-hop and Punk fashion, and the concepts of the continuance theory to them. This study will make a contribution to the designing of Top for Female Teenagers through reinterpretation of the Hip-hop and Punk fashion. In addition, there are practicable and unique Top design for Female Teenagers.

• 한국의상디자인학회지
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• 제4권1호
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• pp.85-98
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• 2002

This study aims to present basic data on current uniforms for the practical improvement and quality betterment of their design by investigating and analysing the uniform designs worn by employees working in department stores, shopping malls and financial firms. For the research, after taking pictures of employees wearing uniforms from various occupations in Daejeon area from April 15 to May 24, 2001, the uniform styles, and the shape, color and pattern of each item were analysed by a group of four costume experts. The result is as follows: First, the uniform forms are classified by the style, and silhouette. It was found that the overall silhouette mostly consisted of hourglass silhouette, and two-piece suits. Second, for the color of each item, black was the most common color for the jacket, skirt, pants and white for the one-piece dress. Third, plain, abstract, and striped patterns, and polka dots were used for the uniforms. Among them the plain pattern accounts for the highest rate.

• 한국의상디자인학회지
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• 제6권3호
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• pp.97-109
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• 2004

As lifestyle changes, consumer behavior becomes emotional. And fashion brands are responding the behavior. The brands reflect changes of the needs and the values of consumers. This study analyzed the renovation strategies of the British traditional fashion brands through a literature survey. The common renovation strategies of the British traditional fashion brands were the renovations in the design which harmonized traditional elements with modem elements which is the key, and the renovations in the promotion and the distribution of commodities. The most effective renovation strategy is to combine the three renovations.