• Spatial Information Research
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• v.5 no.1
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• pp.11-26
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• 1997

The purpose of this study is to analyze the locational characteristics of bank branch offices in Kangnam-Gu, Seoul by using Geographic Information System. The number of bank branch offices have sharply increased due to financial liberalization, while the scale of them is getting smaller. The procedure of this research has four steps. First, the spatial distribution of bank branch offices in Seoul is analyzed by the places and time. Second, the spatial variations of bank offices in dong districts of Seoul is explained by factor analysis and multiple regression analysis. Third, the location-allocation model which is embedded within network module in Arc/Info is applied in order to find out optimal location of bank offices in Kangnam-Gu. Finally, the grid module is used in creating the potential surface map for locational sites of new bank branch offices The factors to affect the location of the bank offices contain mainly economic variables including local tax, collUl1ercial area, total establismnent and total employment. The actual locational pattern of bank offices is similar to the idealized locational pattern proposed by the function of min-distance in location-allocation models. In conclusion, this study shows that spatial analysis functions may potentially be improved using GIS technologies. However in order to analyze the location of bank offices more precisely, it should be found out the way to collect more appropriate data, construct computerized base maps, and investigate consumer behaviour and behavioural characteristics of bank themselves..

• Journal of Korean Society for Geospatial Information Science
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• v.1 no.2 s.2
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• pp.113-129
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• 1993

The technique of GIS has been used in diverse applications. This study analyzed with the use of GIS technique how the branch-banks of Taegu undergone locational changes. Locational changes of the branch-banks in a city have great significance in such disciplines as urban geography and urban planning. The location of the blanch-bank plays a major role in the urban study to represent the flow of layer-by and producer under the commodity economy and find spatially out the shift of the economy gravity of urban center. But there have difficulties in the difficulties research on locational changes of the branch-bank with traditional map overlay techniques. The technique of GIS allowed to overcome there difficulties beyond the limits of traditional research methods.

• Journal of the Korean Geographical Society
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• v.39 no.5 s.104
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• pp.755-767
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• 2004

Based on a case study of bank's Automatic Teller Machines (ATMs) in Korea, this paper attempts to reveal dynamic changes occurring across the financial landscape with special emphasis on distribution pattern and location factors. Since the distribution of ATMs showed a concentrated pattern similar to that of bank branches, location quotients were examined to consider the effect of branches on ATM distribution. Furthermore, this study identified four factors that play pivotal roles in the location of ATMs. Compared to branch, location of ATM was more closely related to the population and demand factor, while the importance of local economy base and local economic power factor was reduced to some degree. This difference is attributable to the peculiar characteristic of the services offered by ATM. Lastly, demand factor turned out to be most influential in determining the ratio of ATMs to branches in each district, since lower deployment and operation costs allow ATMs to be more flexibly placed where demand for cash services is high.

• Korean Architects
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• no.4 s.181
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• pp.3-14
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• 1984

• The Journal of the Korea Contents Association
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• v.11 no.4
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• pp.347-360
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• 2011

This paper is to identifies relationship between service quality, trust toward employees, trust toward store and store loyalty by investigate how service quality influences on trust toward employees and trust toward store, and its, in turn, influence on store loyalty and explain the moderating effect in relationships between service quality and trust toward employees, and service qualty and trust toward store in bank services setting. A survey study was conducted to collect the data with the actual service purchasers at domestic mayor banks. Analysis of structural equation modeling with AMOS 18.0 was performed to test the research hypothesis. The results of the study are as follows: First, it was found to the moderating effect in relationships between empathy dimension of service quality and trust toward employees, and assurance dimension of service quality and trust toward store. Second, service quality shows differential effects on both trust toward employees and trust toward store by dimension but trust toward employees influence on both trust toward store and it, in turn, influence on store loyalty. To sum up, it have to build empathy of service quality for increase of trust toward their customer who have high duration of relationship and have to build assurance of service quality for increase of trust toward store in bank service settings.

• International Area Studies Review
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• v.16 no.1
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• pp.101-122
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• 2012

This present paper examines stochastic cost functions of Malaysian commercial bank from 1991 to 1997 periods catches the changes un their management structure and technical efficiency. Then we also discuss policy implications for bank integration and competition policy which is the part of current financial reform that reinforces the banking sector. The present paper contributes to the expansion of their study in two respects. Firstly, we have estimated the cost function, availing ourselves of SEA based on a parametric approach. Secondly, our model also includes as a factor the existence of bad debts. According to our results, we observed economies of scale clearly, but economies of scope and technological progress were not observed. Regarding the policy implications, the result of our analysis suggests strongly that the current policy is appropriate.

• Korean Institute of Interior Design Journal
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• v.18 no.6
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• pp.211-220
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• 2009

In this study, the modifications of the interior of bank branches that caused by the banking strategy, as well as customers' behavior, since the financial crisis in the late '90s, are investigated. By selecting and analysing the aspects of remodeling of twelve(12) branches in the Chung-Cheong area, the study finds a certain pattern in the changes as follows: 1) the area of counseling, including 'private banking' is increased while conventional customer service area is substantially decreased. 2) Combined with ATM, high-counter area is functionally separated from low-counter in order to provide more expeditious service. 3) Due to the lack of space of newly furnished 'quick' service area that is located near the entrance of the bank, entering / exiting possibly becomes agitating experience for customers. More accurate estimation of traffic, and appropriate space should be allocated in planning the area.

• Journal of the Korean Association of Geographic Information Studies
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• v.1 no.1
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• pp.52-69
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• 1998

Using GIS, this study constructs and evaluates a bank marketing system. The study collects a marketing GIS database case from the Daegu Bank, which is one of the leading local banks in Korea. The database includes spatial data such as digital road map, internal and external attribute data which are combined for the construction of bank marketing database. Based on these data, the study developed an interface which enables searching and analysing functions of bank GIS marketing system. For the development of the interface, this study examined the basic concepts of area marketing and its development and utilized Map/Info as a basic GIS software package and Delphi as computer language. Finally, the study makes a comprehensive evaluation of various problems of spatial and attribute data which occurred in the process of constructing the bank marketing database.

• Proceedings of the KGS Conference
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• 2004.05a
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• pp.72-72
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• 2004

최근 수십 년 간 인류의 삶 전체에 획기적인 변화를 가져온 정보통신 기술의 발달은 금융정보화의 급속한 진전을 가져왔다. 이는 금융업무의 전산화는 물론이고, CD/ATM기(이하 자동화기기)ㆍ전화ㆍ인터넷 핸드폰 등 다양한 매체를 이용한 금융서비스 채널의 등장을 통해 나타난다. 금융서비스의 제공이 과거 점포 위주의 단일 채널에서 탈피하여 다양해 가는 것은 단순히 금융시스템상의 변화를 넘어 금융활동의 기반이 되는 공간에도 중요한 영향을 미치게 된다. (중략)

• KIPS Transactions on Software and Data Engineering
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• v.12 no.7
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• pp.325-332
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• 2023

Currently, the world's population has already entered a super-aging era, and the rate is expected to increase rapidly to about 40% by 2050. However, the rapid development of automation technology and the online service sector, the main technologies of the Fourth Industrial Revolution, are still further isolating them in a world where many inconveniences and development technologies are applied. As such, alienation in daily life is widely expanded in various fields, but the financial service sector is one of the must-use areas regardless of age because of its strong nature in the public service sector, and is a very important factor in the period when branches are rapidly decreasing. However, the current utilization rate of mobile banking services is not around 5%, so users over 60 are rarely able to use them. The UX design of the most frequently used remittance service screen in mobile banking services was proposed, and the difficulty of trying to find the preferred bank among 56 or more banks was solved by analyzing the usage rate of each bank and dividing it into three stages by age group from 50 or older. In addition, it was designed to strengthen customized services by showing their recently used banks as the top priority. The design proposed in this study obtained an average of 4.8 points or more out of 5 points as a result of usability satisfaction through interviews with less than 50 senior groups. This study is believed to help each bank upgrade its different mobile banking designs in a unified manner.