• Title/Summary/Keyword: 융복합 모바일서비스

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The Study on the Structural Relationship for Improving Convergency Mobile Public Service : Focused on Mobile App of Integrated Electronic Tax Bill (융복합 모바일 공공서비스 성과 향상 위한 구조적 관계에 관한연구 : 통합 전자세금 청구서 앱을 중심으로)

  • CHoi, Myeong-guk;Chung, Ki-Han
    • Journal of the Korea Convergence Society
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    • v.6 no.5
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    • pp.275-285
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    • 2015
  • The purpose of this study is to investigate the relationship among app's and user's characteristics, perceived use easiness, use intention, and actual use in mobile app of integrated electronic tax bill. Appropriate measures were developed and this study used structural equation modeling to analyze the relationships among the constructs. The results of 215 taxpayers showed that informativeness, security of app's characteristics, and innovativeness of user's characteristics have positive impacts on perceived use easiness but convenience and familiarity have negative impacts on it. Perceived use easiness, convenience, and security have positive impacts on use intention but familiarity has a negative impact on it. Use intention has a positive impact on actual use but perceived use easiness has a negative impact on it. Thus, managers should focus on the app's and user's characteristics for effectiveness and efficiency of integrated electronic tax bill.

The Effect of Communication Media Richness on Continuous Intention to Use: The Moderating Effect of User Experience (커뮤니케이션 매체의 풍부성이 지속적인 사용 의도에 미치는 영향 - 이용경험의 조절효과)

  • Choi, Ju-Choel;Kim, Te-Gyun
    • Journal of Digital Convergence
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    • v.18 no.5
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    • pp.187-195
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    • 2020
  • Although multimedia messaging services (MMS) are becoming increasingly popular, and companies are maximizing the use of their content, few systematic studies on MMSs exist. This study examined technology acceptance factors for MMS in 398 young people aged 10 to 39 to identify MMS users' continuous intention to use (CITU) via a questionnaire and SPSS21 and PLS-Graph 3.0. The results showed that perceived media richness (PMR) had a positive effect on perceived usefulness, perceived ease of use, and most importantly, CITU. Furthermore, PMR had a positive effect on perceived ease of use as a moderating effect on experience. To increase use efficiency in MMSs based on these results, media richness, perceived ease of use, perceived usefulness, and user experience may serve as important variables affecting users' CITU and provide a basic reference and development direction for MMS users. Future studies should include more variables and examine additional factors when analyzing the structural model.

Analyzing Game Streaming Application Reviews Using Text Mining Approach: Research to Strengthen Digital Competitiveness (텍스트마이닝 기법을 활용한 게임 스트리밍 애플리케이션 리뷰 분석: 디지털 경쟁력 강화를 위한 연구)

  • Jin, Wenhui;Lee, Jungwoo
    • Journal of Digital Convergence
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    • v.20 no.4
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    • pp.279-290
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    • 2022
  • As the growth of the live streaming service market is accelerating due to COVID-19, the number of downloads and reviews of live streaming mobile applications is also rapidly skyrocketing. This study is to research game streaming applications using Twitch reviews as database. A total of 8 topics are extracted through LDA topic modeling and 7 out of them are detected to be inconvenience factors. Then, to pinpoint the main inconvenience factors, co-occurrence analysis is used in order to find out main factors. Finally, based on previous studies, several solutions are provided, which can solve the inconvenience factors(advertisement, UI design, technology problems) as well as strengthening digital competitiveness. This study will serve as an opportunity to improve digital competitiveness not only for Twitch but also for other game live streaming service companies in the future.

An exploratory study on consumers' responses to mobile payment service focused on Samsung Pay (텍스트 마이닝 기법을 이용한 모바일 간편결제 서비스에 대한 소비자 반응 분석: 삼성페이를 중심으로)

  • Jung, Minji;Lee, Yu Lim;Yoo, Chae Min;Kim, Ji Won;Chung, Jae-Eun
    • Journal of Digital Convergence
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    • v.17 no.1
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    • pp.9-27
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    • 2019
  • The purpose of this study is to examine consumers' responses to mobile payment services by using a text-mining technique focusing on Samsung Pay as it is used in both online and offline transactions. We conducted text frequency analysis, text clustering analysis, and text network analysis using R programming. The major findings are as follows. First, the most frequently used key words referenced the brand names of the mobile devices, the replacement of traditional wallets and unique functions of Samsung Pay. Second, there was a clear split between positive and negative responses at the macro level. Third, replacement of traditional wallets played a great role in the positive responses and continuous use of mobile payment services. This study provides in-depth understanding of consumer responses toward mobile payment services. It also offers practical implications that may help mobile payment marketers correspond to consumer values and expectations, thus increasing consumer satisfaction.

The Core Module, "Viz-Data" of the User Interface Platform using the Public Data (공공데이터를 활용한 사용자 인터페이스 플랫폼의 핵심모듈 "Viz-Data")

  • Kim, Mi-Yun
    • Journal of Digital Convergence
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    • v.14 no.1
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    • pp.75-82
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    • 2016
  • The most of public services that we use these days is distributed and supplied as 'App' service because of wide spread of smat phones. Especially, since the interest of general citizens about usabilitu of public data has been increased, in case of Seoul, people can reach the data through 'Seoul Open Data Plaza' of 25 regions of Seoul. It becomes possible to construct various throughout this system. Ultimately, in case of users, they are provided many services through their electronic media. Looking at the development and research of public data service, they are mostly focusing on service or building up the service, but the research on visualization of contents is insufficient. This study is suggesting the specific plan and directionality of building public service using the public data which studied in the advanced research, "The user interface platform". Finally. this research is for a right usage of public data in the smart urban environment in near future and providing the practical public service.

Chronic Disease Management using Smart Mobile Device (스마트 모바일 기기를 이용한 만성질환 관리)

  • Kim, Gui-Jung;Han, Jung-Soo
    • Journal of Digital Convergence
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    • v.12 no.4
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    • pp.335-342
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    • 2014
  • According to the recent trends in the growing elderly population, the chronically ill have increased. Thus the importance of the health care issues for them has emerged. In this paper, we want to implement a chronic disease management system using smart mobile devices. Proposed chronic disease management system is consisted of the biometric sensor, smart mobile devices, the patient management server, patient management DB, and patient symptoms analysis agent. The biometric sensor detects a biological information. Smart mobile devices receive the patient information from the sensor and transmit the information to the patient management server. The patient management server, patient management DB, and patient symptoms agent analysis agent analyze to process data delivered through a wireless communication network. Bio-signals includes modules of ECG, blood pressure, blood sugar and PPG. We are able to determine the current health status by monitoring measured biometric data through chronically ill health management system. We will focus on the individual service to be appropriate for a patient group in a mobile environment.

Comparison of Movie Ticketing system by smartphone applications -Focused on CGV, Megabox, Lotte cinema- (스마트폰 애플리케이션을 통한 영화 예매 시스템 비교 -CGV, 메가박스, 롯데시네마를 중심으로-)

  • Ko, Jin;Kim, Seung-In
    • Journal of Digital Convergence
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    • v.14 no.8
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    • pp.453-460
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    • 2016
  • This study aimed to compare the systems of ticketing application programs of three major movie theaters, CGV, Megabox, Lotte Cinema, with each other and evaluate the usability, and find problems to figure out user experiences for more convenient mobile ticketing. Experimental subjects with experiences of using apps of the movie theaters were recruited; First, as a primary task, they reserved movie tickets with each of the movie theater apps; Second, they had in-depth interviews with questions based on the model of Creating Pleasurable Interfaces by Stephen Anderson. As a result, users preferred the composition with information in order in overall, in which ticketing process went smoothly. In particular, users were more satisfied with convenient payment applications. Therefore, as an improving way, it is required to design an interface for users to recognize at a glance and a payment system within an app, not to design separate payment system out of the app. I hope this study will help actively conduct researches to maximize the usability in a way to reserve movie tickets through smartphone apps.

Design and Implementation of Health Club Management System Using Mobile App (모바일 앱을 이용한 헬스클럽관리 시스템 설계 및 구현)

  • Kim, YunSu;Yoon, KyungBae;Koo, MinJeong
    • Journal of Digital Convergence
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    • v.12 no.11
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    • pp.133-139
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    • 2014
  • This study has designed the system that can manage the amount of exercise required for health management, viewing the health management courses which are currently being operated, register the desire courses and verifying the registered schedules and monthly health performances at a glance by using a mobile application. The advantage of health club management system is automatically transmits the daily exercise information to the server without a separate sensor through a simple QR scanning using a smart phone. Since the overall operating requirements of services and various facilities of health club is transmitted as the data to the remote server through a smart phone, users of various levels including workers, students, housewives, etc can easily access and use the health club management system using the WiFi, LTE, 3G, etc.

A study on the User Experience in SNS shopping service -Focused on Instagram- (SNS 쇼핑 서비스의 사용자 경험 연구 -인스타그램을 중심으로-)

  • Kim, Go-Eun;Kim, Seung-In
    • Journal of Digital Convergence
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    • v.17 no.8
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    • pp.407-413
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    • 2019
  • The purpose of this study is to measure the shopping experience of a more specific SNS shopping service, limited to shopping through the Instagram of the Millennial Generation. Based on the AISAS purchasing phase, a qualitative study was conducted on the user experience of SNS shopping services in parallel with the survey and in-depth interviews. As a result of the study, the aesthetic experience appeared mainly in the Attention stage and the Interest stage, the emotional experience in the Action stage and the Share stage, and the cognitive experience in the Search stage. While there have been many empirical studies on the impact of SNS on consumer behavior to date, this study is meaningful in that it has led to a contextual study of the user experience on SNS shopping services. The research is expected to help establish a brand and service strategy differentiated from existing mobile shopping services when providing SNS shopping services in the future.

A Study on the Application of the Spatial Information Services for Water Hazard Information Services Platform (수재해 정보 플랫폼을 위한 공간정보서비스 활용 방안 연구)

  • LEE, Jeong-Ju;CHAE, Hyo-Sok;HWANG, Eui-Ho;KIM, Dong-Young
    • Proceedings of the Korea Water Resources Association Conference
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    • 2015.05a
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    • pp.639-639
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    • 2015
  • 최근 지식정보 사회는 IT가 핵심 구성요소인 스마트 사회로 변모하고 있으며, 인간과 사물 간 의사소통에서 사물과 사물 간 의사소통까지 확장하고, IT간 융합에서 나아가 타 산업과 융합하는 지능형 사회로 나아가고 있다. '공간'에 대한 정보는 '시간'과 함께 인간이 생활하는데 있어 반드시 알아야 하는 가장 근본적인 정보로써, 공간에서 발생하는 정보를 기반으로 다른 사람들과 소통을 하고 목적을 충족함으로써 삶의 질을 향상시킨다. 현대 사회에서 공간정보는 중요한 인프라 가치를 증대시키므로 새로운 사회 패러다임 전환을 위한 필수적인 요소라 할 수 있다. 따라서 본 연구에서는 수재해 정보 플랫폼 구현에 앞서 사용자의 니즈를 만족시키고 효용가치 증대가 가능하도록 공간정보서비스 활용 방안 연구를 하고자 한다. 공간정보는 시대의 흐름에 따라 형태 및 생산?활용방법이 달라졌으나 항상 중요한 정보로 인식되어 왔으며, 미래 공간정보는 단순 콘텐츠 영역을 뛰어넘어 상황(Context)정보까지 범위를 확장하였다. (1)미국의 공간정보는 시설, 기록관리 및 지도와 같은 공공분야에서 현재는 업무통합관리, 의사결정지원 등에서 데이터 웨어하우스(Data Warehouse)로서의 역할 담당한다. (2)일본은 아시아 최고의 원천기술력을 보유하고 있으며, 높은 수준의 GIS, RS(위성항측), ITS(지능형 교통 시스템) 기술을 기반으로 하고 있다. (3)영국은 지리정보시스템과 공공서비스를 접목하여 시민의 요구에 부응하는 고객맞춤형서비스 제공을 국가정보화의 우선과제로 선정하고 있다. (4)우리나라는 초고속통신망과 모바일 기술 등 세계 최고 수준의 인프라를 확보하고 있어, 이러한 인프라 기반융 복합 공간정보서비스를 이용하는데 안정적인 기반을 확보하고 있다. 본 연구는 국내외 공간정보서비스의 패러다임 변화 및 추진 동향 등을 제시하였으며, 수재해정보 플랫폼 활용에 능동적 적극적으로 접근할 수 있는 기반을 마련하였다. 공간정보서비스를 활용하여 커뮤니케이션 강화, 수재해 정보 서비스의 효율성 증진, 재해부문 선진화 측면에서 발전적 영향을 미칠 수 있으며, 특히 각종 현안에 대한 미래 예측 및 대응에 기여할 것으로 판단된다.

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