• Title/Summary/Keyword: 윤리인식

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Relevant perceptual features on advertising and indirect advertising effectiveness factors of Chinese viewers (중국시청자의 간접광고 효과요인과 광고기능 관련성 지각)

  • Yu, Seung-Yeob;Kang, Hyun-Jik
    • Journal of Digital Convergence
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    • v.10 no.9
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    • pp.271-279
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    • 2012
  • The purpose of this study was targeting Chinese viewers. Awareness of factors affecting indirect advertising effects were investigated. What is the awareness of advertising features for Chinese viewers also examined. Advertising and indirect advertising effectiveness factors examined relationships recognized. Chinese viewers were collected through surveys. Firstly, factors affecting indirect advertising effects was seven. Sponsor, celebrity involvement, and blatantly portrayed, reliability, brand differentiation, ethics and information provided is a factor. Second, the advertising capabilities of the Chinese viewers were relatively positive perception. Indirect advertising effects of Chinese viewers, features and advertising on the relevance factors, there was a significant relationship. Celebrity involvement and brand differentiation, blatantly portrayed, and ethical factors had an impact on the function of advertising. These results provide indirect advertising of China and South Korea produced implications for practitioners. Korea also interested in entering the Chinese enterprises will provide the basic material in the production of indirect advertising.

Exploratory Research of Possibilities and Limiatation of Drone Journalism (재난재해 대응수단으로 드론저널리즘의 가능성과 한계에 관한 탐색적 연구)

  • Cho, Hang-Min
    • Journal of Digital Convergence
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    • v.16 no.8
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    • pp.71-79
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    • 2018
  • This study discussed the meaning of a drone, and especially drone journalism and legal and ethical issues around that, at an introductory dimension, which is used in various social bases, but is still just an academic discussion at the beginning stage. As a methodology, content analysis was used. It seems that drone journalism has high diffusibility as a technology with high 'relative advantage', 'compatibility', 'trial ability' and 'observability' and low 'complexity' in terms of the diffusion of innovation theory. However, it will be very likely that controversies will be raised, such as safety issue due to collision and crash, a dispute over violation of privacy that may seriously infringe privacy like individual portrait rights and a controversy about the accuracy and source of information as drone filming low price and ease of use. Suggest solutions to legal and ethical issues based on existing research. Technical stability is required. Also, it is necessary to change the awareness of journalists about the drones coverage and to educate ethics, and it is necessary to establish social public opinion on issues such as privacy violation and establish system and legal measures through it. Future research is expected to carry out empirical research including journalists and public awareness surveys.

Recognition and Attitudes on Ethical Issues for DNR of 119 Rescue Party (119구급대원의 심폐소생술 비 시행(DNR)과 관련된 윤리문제 인식 및 태도)

  • You, Soon-Kyu;Jung, Ji-Yeon;Shin, Sang-Yol;Choi, Yoo-Im;Choi, Hea-Kyung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.10 no.12
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    • pp.3931-3942
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    • 2009
  • This study as a descriptive survey was to investigate recognition and attitudes on ethical issues for DNR of 119 rescue party who are working on the field, and to develop an objective framework which helps rescue team to manage DNR patients. Data were collected from the structured questionnaire, and subject were 226 rescue party in Jeollabuk-do area in Korea. Study was practiced from May 6 through June 20, 2009, and the data were analyzed by frequency, percentage, $x^2$-test, crosstabs using SPSS Win 12.0. The results indicated that ethical attitudes on subjects' factors(sex, age, religion, marital status, clinical working career, current working area, current position, educational experiences for ethics and values, DNR education places, DNR implication experience, and DNR consulting demands) were statistically significant. Therefore, following researches will be necessary in order to consider measures about DNR based on this study.

An Analysis of Cyber Deviant Behaviors for the Practical Education of Information Ethics (실천적 정보통신윤리 교육을 위한 사이버 일탈행위 분석)

  • Yoo, Sang-Mi;Kim, Mi-Ryang
    • The Journal of Korean Association of Computer Education
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    • v.13 no.5
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    • pp.51-70
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    • 2010
  • The purpose of this article is twofold; first, investigates the relations between the cyber deviant behaviors and the reasons it causes in details and second discuss the measure to prevent cyber deviant behaviors and its recurrence. The findings of the study are; First, the factors which influence more to the cyber deviant behaviors are subjective norm, social identity, and self-control in a row. Second, identified such factors, anonymity (+), consciousness on public order (+), learning experience on information norms (-), and social identity have influences on the subjective norm that both factors of internet addiction (+) and anonymity (+) have significant impacts on self-control in negative perspectives. In conclusion, to prevent cyber deviant behaviors will provide a lot of opportunities to develop self-reflections and critical thinking and the ethics of accountability, and ability of sympathy. This study suggests the so-called reflexive practice-oriented process of education on Information as a strategic teaching-learning procedure. The process framework consists of four stages including problem identification, risk analysis, self-reflexive, and practice & evaluation that have a spiral structure, repeats a life-cycle.

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A Research on Investigation Results of Teenagers' Civic and Ethic Awareness - Confucian values and a Treatise of Human Nature (유교사상을 통한 청소년의 시민윤리의식 실증조사연구)

  • Moon, Ki-young;Lee, In-young
    • The Journal of Korean Philosophical History
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    • no.52
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    • pp.393-424
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    • 2017
  • This study investigates the relationship between South Korean youths' Confucian values and sense of citizen ethics while presenting outlook on the sense of citizen ethics based on the theory of human nature. The purpose of this study, by doing so, is to present educational measures. For this purpose, empirical research method was applied in this study. In the empirical study, youths were surveyed and the answers were statistically analyzed and discussed with a view to achieve the study purpose. In the empirical research part of the study, Korean youths' awareness on Confucian values was examined along with its relationship with the sense of citizen ethics. The effect of Confucian values on sense of citizen ethics and their relationship were analyzed to evaluate the receptivity of youths on Confucian ideas and usefulness of sense of citizen ethics. This study investigated a total of final 311 sets of data from male and female students at middle and high schools located in Seoul, Gyeonggi, South Korea. First, to identify the youths' Confucian values and level of sense of citizen ethics, descriptive statistical analysis was conducted. As a result, the survey subjects were found to have, concerning the Confucian values, world view M=3.54, human relations view M=3.66, morality cultivation M=3.76, and social order M=3.45, higher than 3.0 to represent positive levels. The morality cultivation, in particular, was recorded the highest among all whereas the social order was relatively lower, which represents the degree of relying on Confucian values to establish social order. Second, the sub-variables of Confucian values were verified according to the personal characteristics of the surveyed youths and differences in their entire perception was investigated. As a result, according to gender, morality cultivation was found higher in female students (M=3.85) than in male students (M=3.64). According to the subjective economic level of their household, world view was found higher in upper class (M=3.98) than middle-low class (M=3.25) and low class (M=3.22) while human relations view was found higher in middle-upper class (M=3.79) than low class (M=3.46). As for the family type, morality cultivation was found higher in extended family (M=3.83) than nuclear family (M=3.62); and social order was higher in extended family (M=3.54) than nuclear family (M=3.36). Third, to verify the study theme of identifying the effects of youths' Confucian values on sense of citizen morality, hierarchical regression analysis was employed in this study, which used the multi-level model of multiple regression analysis. As a result, the Confucian values was found to have significant positive (+) correlations with the entire sense of citizen ethics in order of human relations view(${\beta}=.499$), world view(${\beta}=.412$), social order(${\beta}=.341$), and morality cultivation(${\beta}=.241$). Confucian value showed significant positive (+) correlations with autonomy in order of morality cultivation(${\beta}=.458$), human relations view(${\beta}=.454$), social order(${\beta}=.362$), and world view(${\beta}=.158$). Confucian values was found to have significant positive (+) correlations with community spirit in order of human relations view(${\beta}=.295$), social order(${\beta}=.281$), and morality cultivation(${\beta}=.232$). As shown in the findings above, youths' Confucian values was found to have significant positive (+) effects on the sense of citizen ethics. It is noted that the higher the Confucian values, the more positive the sense of citizen ethics would be. Consequentially, the Confucian values was identified to play an important role in the sense of citizen ethics in the modern society. Based on this analysis, this study presented specific measures - the necessity and possibility of education on sense of citizen ethics under the theory of human nature. To this end, this study proposed to find an optimal interface between the contemporary sense of citizen ethics and Confucian ethics through the respect for human life and nature, man of virtue as the ideal human model, and united society as a desirable society model.

A Study on Elementary School Teacher Awareness of the Information System in Teacher (초등교사의 교사 정보화 인식에 관한 연구 -강원도지역을 중심으로-)

  • Gim, Yeong-Rok;Jeong, In-Kee
    • Journal of The Korean Association of Information Education
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    • v.7 no.2
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    • pp.153-161
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    • 2003
  • The intent of this study was to examine what elementary school teachers thought about the adaptation to the information age in education in a bid to seek ways to have the computer equipments utilized enough to justify the efforts and the cost of installation. This study was conducted to provide answers for the following questions: First, what do the elementary school teachers perceive the Education information system? Second, what is their opinion on the ways to elevate teacher competencies for dealing with the information system? Third, what is their awareness of the information ethics?

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Reinforcing Program for Safety Values in Company (기업의 안전가치 창조를 위한 강화 프로그램)

  • 윤석준;이근원
    • Journal of the Korean Society of Safety
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    • v.14 no.2
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    • pp.200-207
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    • 1999
  • 기업활동으로 인해 수반되는 산업재해를 완전히 제거할 수는 없다하더라도 사고의 발생빈도를 저감시킬 수 있다. 즉, 해당 기업이 안전관리에 얼마만큼 투자를 하느냐에 따라 산업재해예방에 괄목할 만한 성과를 이루어낼 수 있다. 안전경영의 성과는 단지 기업윤리차원의 문제뿐만 아니라 비즈니스의 성공을 보장하는 것으로 기업의 가치창조에 역점을 두어야 할 것이다. 생산성과 높은 안전경영 성과간의 상관관계는 매우 포지티브(positive)한 것임은 여러 사례에서 이미 증명되어졌다. 따라서 안전경영은 품질확보, 이윤창출과 비용절감, 비즈니스기회의 선점에 필수적임을 인식해야 한다.

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부패라운드와 부패에 대한 한국 기업인의 인지도 조사

  • 조은경
    • Proceedings of the Korean Association for Survey Research Conference
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    • 2000.11a
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    • pp.65-91
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    • 2000
  • 국제적으로 국가간의 거래가 활발해지고 자본이동이 자유화되면서 부패문제는 더 이상 특정지역의 문제로 국한되지 않고 국제적으로 큰 파급효과를 야기하고 있다. 세계 각국은 부패로 인한 윤리적.경제적 폐해를 방지하기 위해 OECD 부패방지협약이라는 국제규칙을 마련하였다. 본 연구에서는 부패방지협약의 구체적인 내용과 후속 및 이행조치를 검토하고, 한국 기업인들의 부패인지도 조사를 통해 이러한 국제적 상황에 대처하고 기업부문에서 부패를 척결할 수 있는 방향을 제시하였다. 조사결과 한국 기업인들은 부패라운드에 대하여 거의 인식하지 못하고 있었으며 그에 대한 대응조차도 이루어지고 있지 않았다. 기업문화 역시 부패가 발생할 가능성을 내포하고 있어 기업인의 의식 전환이 필요하였다. 그러나 문화의 인위적 변화 가능성은 의문의 여지로 남는다.

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A Study on Coporete Social Responsibility (기업의 사회적 책임에 관한 연구)

  • Kwon, Sang-ro
    • Proceedings of the Korea Contents Association Conference
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    • 2016.05a
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    • pp.115-116
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    • 2016
  • 개방화 및 국제화의 물결과 함께 세계 경제계에서 지배적 지위를 차지하는 거대한 초국적 기업들의 수가 증가하게 되면서, 이들 기업이 환경 파괴, 노사문제, 개발도상국의 빈곤문제에 책임이 있다는 기업의 사회적 책임론(Corporate Social Responsibility: CSR)이 강조되고 있다. 우리나라에서의 CSR활동은 일부 기업에 의해서만 이루지고 있고 분식회계, 환경오염 및 외국인 근로자에 대한 차별대우 등과 같은 법률이나 윤리에 저촉되는 행위들이 거듭되고 있다. 따라서 우리나라 기업들의 CSR에 대한 인식과 활동은 미흡한 면이 있고 이에 대한 개선이 필요하다고 본다.

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