• Monthly Korean Chicken
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• v.14 no.10
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• pp.71-74
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• 2008

• Proceedings of the Korean DIstribution Association Conference
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• 2003.05a
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• pp.189-213
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• 2003

본 연구는 최근 수요환경의 변화를 겪고 있는 항공사-여행사 관계를 중심으로 영향력 관계, 거래 집중화, 영향전략 등에 대하여 검토하고 있다. 항공권 판매 시장의 수요환경은 최종고객 중심으로 전환되고 있다. 이러한 환경적 변화는 항공사 유통역량 평가에 부정적인 영향을 주고 항공사의 낮아진 영향력은 여행사의 거래 집중화 경향을 감소시킬 것이라는 가설을 수립하였다. 추가하여 최종고객 중심의 수요환경 변화가 경로 구성원 상호 영향전략에 미치는 영향에 대해 가설을 수립하였다. 즉 영향력 관계가 비대칭적인 상황에서도 수요환경이 최종고객 중심으로 전개된다면 항공사의 영향전략에 대해서 여행사는 동일한 영향전략을 수행한다는 가설을 수려하였다. 그리고 항공사의 영향력과 여행사의 거래 집중화 관계에 경로 내 영향전략 유형에 따른 조절 효과를 가설화 하였다. 결과는 대체로 기대했던 가설이 채택되는 방향으로 나타났다. 그러나 비강압적 전략의 사용과 관련된 두 가지 가설은 기각되었다.

• Food Science and Preservation
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• v.6 no.4
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• pp.402-405
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• 1999

Pusan, Kwanagju, Yangjae Floriculture Auction Market to packaging and distribution status of cut flowers in Korean markets from October, 1997 to Feburuary, 1998 this study was surveyed. In case of packaging, the inner packaging materials was used almost used news papers and polyethylene films, the outer box was double wall corrugated paperboard box. Plastic container box was a few. The using shape of box was A-1 type, bending materials was PP film and OPP tape. There was whole sale and retail in all Korean markets in case of distribution. The distribution route was three, the one was farmers through consignments in Seoul to consummers, it was 42% of total distribution volume. The other was auction market in Yangjae, the distribution volume was 18%. The last was distributed in farmers and provincial markets by the dealers, the volume was 40%. All farmers and officers want to applicate the standard regulation of packaging box, but dealers were not.

• Proceedings of the Korean DIstribution Association Conference
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• 2006.02a
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• pp.79-103
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• 2006

• Proceedings of the Korean DIstribution Association Conference
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• 2007.11a
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• pp.81-93
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• 2007

• Proceedings of the Korean DIstribution Association Conference
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• 2003.02a
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• pp.123-166
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• 2003

Marketing channel is recognized as one of the society systems which have the character of functional organization. These organizations are related to each other for specialized and cooperative work. Channel members in distribution channel are striving to accomplish exchange through reciprocal action. Thus channel members exercise their power to take better position in exchange. There will be struggling between members about satisfaction and conflict during this power exercise. Now a days, buyers use more harsh power as large retail firms are increasing. This phenomenon is occurring in the distribution channel. However, there will be different phenomenon in case of agricultural products. Not like industrial product suppliers, agricultural product suppliers have various supply channels and many agricultural products are seasonal. It has also unstable amount supplies. There should be differentiated marketing in agricultural products. Relatively weaker powered suppliers have to strengthen comparative factors and also have to be technically specialized through assessed experience in order to establish strong product sales chain. Making a brand of agricultural product would be also a good idea to increase the product comparability. Channel members need to be recognized their specialized functions in order to make balanced distribution channel. There have to be conversion of concept of relation between suppliers and buyers from subordinate relationship to cooperative relationship.

• Proceedings of the Korean Information Science Society Conference
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• 2006.06b
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• pp.100-102
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• 2006

연구자 간 협업을 지원하기 위한 정보 유통 플랫폼은 통제 가능한 검증된 정보의 유통을 보장하여야 한다. 그렇지만, 기존의 정보 유통 관련 연구들은 어떠한 유형의 정보를 유통시킬 것인가, 또는 어떤 명세로 플랫폼을 설계 할 것인가에만 국한되어 왔다. 본 연구에서는 기존 정보 유통 연구들이나 P2P 시스템들에서 다루지 못한 정보 검증과 추적에 초점을 맞추고 있으며, 연구자들을 위한 추론 서비스 제공까지도 가능한 플랫폼의 설계와 구현을 기술한다. 본 정보 유통 플랫폼을 통해 제공되는 서비스는 연구자들의 자발적 정보 교류를 지원하는 정보 유통 서비스와 단순 정보 검색이나 질의 응답으로 제공하기 힘든 지식 서비스로 구성된다. 지식 서비스는 다시 온톨로지를 이용한 지식화 과정과 시멘틱 웹 기반 추론 엔진을 이용한 추론 서비스로 나누어진다. 특히, 본 연구에서는 기존의 시멘틱 웹 기반 시스템들이 보여주지 못한 동적인 지식 추가와 이를 반영한 추론 과정을 연구자 간 협업 지원 서비스 시나리오에 맞추어 구현하였다. 국가 R&D기반 정보 모델링을 위해 온톨로지를 구축하였으며, 한국과학기술정보연구원 내부 성과 정보 2,300여 건으로부터 얻어진 37,656 RDF Triple들을 이용하여 연구자 네트워크, 연구자 추적, 연구 맵 등 세 가지 추론 서비스를 제공할 수 있도록 하였다. 본 연구는 실제적인 시멘틱 웹기반 정보 유통 플랫폼의 실현 가능성을 보여주었다는 데 그 중요성이 있다.

• The Journal of Society for e-Business Studies
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• v.26 no.4
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• pp.81-93
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• 2021

Through processors, wholesale markets, intermediate sellers, and retailers, agricultural products have been distributed in a multi-level customary manner for a long time as they are easy to deteriorate and no not have a standardized system of size and quality. However, with the advancement of Internet networks and logistic services during the 2000s that facilitated the development of offline markets, and the rise of the non-contact purchase preference in direct response to COVID-19, previous offline consumers flowed into the online market to purchase agricultural goods. In other words, the volume of online agricultural transactions exploded since the pandemic. Against this social backdrop, this study focused on the difference in distribution costs as a result of converting from conventional offline distribution channels to online channels, and analyzed the reduced distribution costs through a case study of garlic sales on the online platform "H" shopping mall. The analysis found that considerable economic effects occurred, some of the effects being an approximate 39% decrease in distribution cost when comparing direct online transactions of the online shopping mall with other more traditional means, a reduced distribution cost rate of approximately 28%p, and increased profit for farmers.

• Journal of Global Scholars of Marketing Science
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• v.13
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• pp.183-208
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• 2004

Recently, there is increasing interest in strengthening wholesaler functions and building cooperative relationships between wholesalers and small and medium pharmacy stores in medical supplies channel. Building cooperative relationships between wholesalers and small and medium pharmacy stores is a prior condition to normalize and modernize medical supplies channel. This study tries to understand relationship characteristics and examines the relationships between relationship characteristics and cooperation in medical supplies channel. Drawing from the previous studies, this article identifies relationalisrn, reward power, trust, and dependency as the relationship characteristics and empirically investigates their relationships. The study results confirm that relationship characteristics have significant effects on cooperation and satisfaction. Also cooperation influences satisfaction. Based on these study results, various plans to build cooperative relationships between wholesalers and small and medium pharmacy stores are suggested.

• Proceedings of the Korean Society of Postharvest Science and Technology of Agricultural Products Conference
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• 1998.09a
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• pp.72.2-73
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• 1998