• Title/Summary/Keyword: 웹설문

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A Study on News Reporters' Information Seeking Behavior on the Web (기자직의 웹 정보탐색행위 연구)

  • Kwon, Hye-Jin;Jeong, Dong-Youl
    • Journal of the Korean Society for Library and Information Science
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    • v.45 no.2
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    • pp.325-344
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    • 2011
  • The purpose of this study was to investigate the overall web information seeking behavior of news reporters and analyze its correlation with parameters that characterize information needs, preferred sources of information, information technology and internet use and satisfaction. For this purpose, a survey of205 news reporters working at domestic newspaper companies, including daily newspapers, magazines, and online newspapers was conducted. News reporters' primary purposes of seeking web information were to simply check facts and collect overall background information. Their information needs had close association with their position, media type, and familiarity with the internet, but with little association with gender, age, and reporting area.

UGC를 제공하는 웹사이트의 서비스 품질이 고객 만족도와 고객 충성도에 미치는 영향

  • Roh, Jung-Hyuk;Ahn, Seung-Hye;Lee, Choong-C.
    • Proceedings of the Korea Society for Industrial Systems Conference
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    • 2008.10b
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    • pp.530-536
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    • 2008
  • User Generated Content(이하 UGC)는 웹사이트 이용자에 의해 생산된 콘텐츠를 일컫는 말로, 미디어 조직에 속하지 않은 일반인들의 비직업적 활동의 산물로서 웹 공간에 공표한 콘텐츠를 의미한다. 본 연구는 UGC가 활성화되기 위해서 풀어야 할 과제를 도출하고, 도출된 요인을 바탕으로 개선된 형태의 UGC 웹 서비스 품질(Web Service Quality)의 최적화된 모형을 제시하고자 한다. UGC 웹서비스 품질은 정보성, 디자인, 통신환경, 커뮤니티, 실재감, 보안성 등의 6가지 요인으로 나누어 고객 만족도와 고객 충성도에 미치는 영향을 조사하였고, 고객 만족도와 고객 충성도 간에 매개 변수로서 관여도를 두어 고객 만족도와 고객 충성도간의 영향 요인을 온라인상 UGC 사용 및 이용 경험이 있는 사용자 총 355명을 대상으로 설문조사를 통해 연구하였다. 연구 결과, UGC 웹서비스 품질 요인으로 정보성, 디자인, 통신환경, 커뮤니티, 실재감, 보안성은 모두 고객 만족도에 직접적인 영향을 미치는 것으로 밝혀졌다. 고객 만족도는 고객 충성도에 유의한 영향을 미치고 있었으며, 고객 만족도 또한 관여도에 영향을 미친다. 매개 변수로서 관여도는 고객 충성도에 유의한 영향을 미치고 있는 것으로 나타났다.

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Study on the present condition of cognition of metaphor icon and the plan to improve it is cognition (메타포어 아이콘(Metaphor Icon)의 인지현황과 인지향상 방안에 관한 연구 - 웹 사이트(Web Site)에서 행해지는 아이콘 인지를 중심으로 -)

  • 전성복;정수연
    • Archives of design research
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    • v.16 no.2
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    • pp.77-86
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    • 2003
  • In web environment, we accept most of useful information visually. Icon is a channel through which we explore information, and we need icon design to deliver information clearly and quickly to users who accept information visually. Studies on icon have been carried out vigorously according to system environment, styles and characteristics of users. This study is on the metaphor icon, and judging from the characteristics of metaphor icon, it is by the phenomena of user's association of ideas. Divide metaphor and simile and analyzed metaphor icon that is searched in World Wide Web to distinguish similarity in metaphor icon special qualify, And I clarified the present condition of cognition by questionnaires asking people if they recognize the function. I also clarified if elements of icon design influence the level of user's cognition by visually comparing icons. The result of comparative analysis showed that different elements make different level of user's cognition, and to objectify it more, I made up questionnaires about elements of icon design and proved it again. To summarize the result of this study, the similarity between function and elements of design increases the level of recognition of metaphor icon proportionally. To improve user's cognition, I suggest designing with elements which materialize functions.

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Web-based E-learning System Supporting an Effective Self-directed Learning Environment (효과적인 자기주도적 학습 환경을 지원하는 웹 기반 이-러닝 시스템)

  • Kim, Mi-Hye
    • The Journal of the Korea Contents Association
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    • v.11 no.9
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    • pp.524-535
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    • 2011
  • For success in E-learning, support from a learning environment that enables learners to perform self-directed learning more effectively is assumed. However, most existing e-learning systems do not maximize the improvement in learners' self-regulated learning ability because they only partially accommodate factors that can facilitate self-directed learning. In this paper, a web-based e-learning system is designed and proposed that enables support of an enhanced self-directed learning environment by providing various learning methods, evaluation methods, learning content levels, and strategies for learning motivation in various conditions, and synthetically reflecting them. To validate the effectiveness of the proposed system, it was applied to the subject of data structures in a university course, and an online survey was conducted with the students. The results indicated that the proposed system can support a learning environment in which students can perform more effective self-directed learning, enhancing their learning ability.

A Study on the Image Scale through the Classification of Emotion in Web Site (웹사이트 사용자 감성유형 분류를 통한 감성척도 연구)

  • Hong, Soo-Youn;Lee, Hyun-Ju;Jin, Ki-Nam
    • Science of Emotion and Sensibility
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    • v.12 no.1
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    • pp.1-10
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    • 2009
  • The purpose of this study is to find out the relationship between the design factor and the sensitivity in web site. The classification of sensitivity-types consists of the research of books and the survey, and the language specialist's review and the analysis of factor. The research of the Image Scale accomplished through the analysis of the result of sensitivity-types. The major findings of the analysis are summarized as follows. The webpage sensitivity-types are classified into the 7 types, namely 'refreshment', 'calm', 'refinement', 'strongness', 'youth', 'uniqueness', 'futurity'. As a result of analyzing of similarity between the adjectives by multiple standards, the web site Image Scale space consists of the axis between 'heavy-light' and 'soft-hard'. As a result of the research of relationship between the web site design factor and the emotion, the color and the layout influenced into 'soft-hard' much, and the light and the color influenced into 'heavy-light' much.

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An Exploratory Study of Information Search Behaviors of International Students in Korea (국내 거주 외국인 유학생의 정보검색행위에 관한 탐색적 연구)

  • Yoon, JungWon
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.33 no.1
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    • pp.259-277
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    • 2022
  • This study aims to understand international students' web search behaviors. During the experiment, fifteen international students were asked to conduct three search tasks which includes six search questions. Depending on the characteristics of search task, there were differences in search performance and search behavior. It was commonly found that participants with higher Korean fluency showed higher search performance; however, prior knowledge about the search topic did not always affect the search performance. In the search tasks that required navigation through menus and links within one web domain, participants often overlooked the correct answers, even if they were at the webpages containing the correct answer. Also, some participants did not realized that they found wrong answers. For enhancing information seeking behaviors among foreigners in Korea, the followings were suggested: 1) to design websites which are easy for non-native speakers to navigate, and 2) to use social media as a means of interactive communication.

Analysis on the Trend in Customers' Consciousness as Appeared in Wellbeing Trend, LOHAS -Mainly in Food, Clothing, and Shelter Based Websites- (웰빙 트렌드 로하스(LOHAS)에 나타난 소비자 의식 변화에 따른 웹 디자인 발전방향 분석 - 의, 식, 주 웹 사이트를 중심으로 -)

  • Kim, Min-Seo;Chun, Yang-Deok
    • Archives of design research
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    • v.20 no.3 s.71
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    • pp.49-60
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    • 2007
  • As the world is in the age of globalization and information, we observe diverse changes in the market environment. Since wide-spread internet services and global networks made ubiquitous learning and business possible, equalizing consumers' ideology and preference, new trend and life style could be introduced easily. This study stipulates on the theoretical concept of the wellbeing consumer and LOHAS consumer. Consumers of LOHAS could be sampled out through pre-questionnaire targeting at selected food, clothing, and shelter based on companies of both wellbeing and general brands. Through this it is attempted to measure wellbeing emotion, recognition quotient of emotion and reason, affirmation and negation, mental emotion quotient, and preference in order to find out their value and to ultimately come up with what web design should be aiming at. Conclusions are as follows: Firstly, consumers easily recognize emotional identification from the web pages of wellbeing brand, rather than that of general brands. Secondly, what web pages of wellbeing brand recognize is reason, not emotion. Thirdly, the design of wellbeing brands scored higher than those of general brands in terms of positive aspects such as hospitality and familiarity, and high mental emotion quotient could not affect the consumers' preference toward web design. Fourthly, wellbeing brands win more preference than general brands do, and preference becomes higher after customers' visit to web pages basically. Lastly, sampled emotional adjectives toward the web designs of wellbeing brands marked a aesthetic graph figure, without leaning toward an active or stable one. It is expected that this study can serve as a groundwork to create proper strategies to actively involve consumers in industrial sphere.

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An Empirical Study on Factors Affecting User Preference to Internet-based Search services (인터넷 포털 사이트의 검색 서비스 선호에 영향을 미치는 요인에 관한 연구)

  • Jo, Nam-Jae;Yu, Won-Sang;Jo, Jin-Gyu
    • 한국디지털정책학회:학술대회논문집
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    • 2005.11a
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    • pp.351-364
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    • 2005
  • 오늘날은 정보의 홍수라고 표현이 될 만큼 많은 양의 정보를 어디서나 얻을 수 있다. 이러한 많은 양의 정보 중 사람들은 그들이 필요한 정보를 얻기 위하여 인터넷을 사용하며 대부분의 사용자들이 포털 사이트의 검색 서비스를 통하여 그들이 원하는 정보를 검색하고 얻고 있다. 그러나 전통적인 여과 과정을 통해 검증된 인쇄 자원과는 다르게 인터넷상에 있는 자원은 대부분 여과되어 있다고 볼 수 없다. 인터넷상에서 발견되는 정보가 주로 여과되지 않은 상태라는 점을 이해하는 것도 정보를 얻는 사용자 입장에서 매우 중요하다. 그런 의미에서 웹에서는 제공되는 정보에 대한 선정, 조직화, 검색에 대한 표준화가 아직 없기 때문에, 단순히 웹 검색 엔진을 이용한 검색의 결과만을 통해서 원하는 정보를 찾는 것은 쉽 지가 않다(Spink et al, 1999). 비록 원하던 정보를 얻었다 해도 획득한 정보가 신뢰할 만한 것인지를 판단하기가 어렵다. 본 연구에서는 그러한 요구에 부응하기 위해 검색 서비스에 대한 사용자 선호 요인을 선별하고 설문 조사를 통해 검증하고자 한다. 본 연구는 크게 문헌 연구와 실증 연구로 구별되며, 실증 분석에서는 검색 서비스를 사용해 본 경험이 있는 인터넷 사용자를 대상으로 설문을 인터넷 사이트와 설문지를 배부하는 형식으로 진행하여, 통계 패키지를 이용 결과를 분석하였다. 문헌 연구에 따르면 인터넷 사이트를 사용하는데 있어서, 사용자 선호에 영향을 미치는 요인으로 정보 품질, 서비스 연계성, 인지된 유용성, 흥미성, 시스템 품질, UI의 편의성이 있으며 본 연구에서도 이러한 요인을 중심으로 연구 모형을 정하였다. 이러한 요인들에 대하여 가설을 정해 실증 분석을 한 결과, 기본적으로 검색 서비스에 대한 인지된 유용성과 UI의 편의성은 사용자 선호에 영향을 미치는 것으로 나타났다. 반면에 정보 품질, 서비스 연계성, 흥미 성, 시스템 품질은 사용자 선호에 영향을 미치지 못하는 것으로 나타났다. 그러나 정보 품질과 시스템 품질의 결과는 유의 수준에서 크게 넘어가지 않는 결과가 나와 반드시 영향을 미치지 못하는 것은 아니라고 조사되었다. 본 연구는 검색 서비스라는 특정 서비스에 대해서 사용자 선호에 영향을 미치는 요인에 대해서 알아보고자 하였다. 이는 학문적인 측면에서 기존의 통합적인 웹사이트 평가에 대한 연구의 확장을 가능케 하였고, 개인사용자 측면에서는 좀더 좋은 정보를 제공하는 검색 서비스에 대한 이해를 높일 수 있는 계기가 되었다고 할 수 있다.

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A Study on a Shopping Web Site Design of Silver Products Preferred by Elderly User (고령자가 선호하는 실버용품 쇼핑 웹 사이트 디자인에 관한 연구)

  • Lee, Mi-Ran;Lee, Jae-Hwan
    • Science of Emotion and Sensibility
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    • v.14 no.4
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    • pp.581-592
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    • 2011
  • In this research, a study on a shopping web site design for elderly users is performed in order for them to purchase silver products easily. Issues discussed in this study are the menu design in the product-searching stage, the method of image placement and the method of instruction offering in the product-selecting stage, and the way of payment in the purchasing stage of products. Firstly, the present conditions of domestic shopping web sites for silver products were investigated and the evaluation models were designed and developed. With these developed models, a test group of 61 elderly users were given a task of searching for and purchasing a blood pressure gauge (sphygmomanameter). Afterwards, a comprehensive survey and an in-depth interview on their preferences concerning the web site design proposed. Based on the results of the preference study, a convenient and comfortable shopping web site design for elderly users is proposed when they purchase silver products through internet.

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A Study on the Web Service Quality and User Satisfaction at Open Market (오픈마켓의 웹서비스 품질과 사용자 만족)

  • Son, Yong-Shim;Seo, Chang-Gab
    • Journal of Digital Convergence
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    • v.11 no.6
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    • pp.113-127
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    • 2013
  • The open market are expanding service quality which was used as rating scale in the field of marketing. In accordance with open market, they convert it to e-service quality and use it. Udo et al.[6] suggested web service quality combining e-SEVQUAL[2] and extended Information Success Model[7]. This study suggests four influence factors of e-service quality in the open market; website privacy and security, web site contents, web site convenience, and images of the open market companies. The study conducted survey on 301 college students and life long education center students in Busan. The study found that all four influence factors have positive effects on the web service quality and ultimately web service quality has beneficial effects on the satisfaction in open market users' information system.