• Title/Summary/Keyword: 우드워드

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Text Mining-Based Analysis of Hyundai Automobile Consumer Satisfaction and Dissatisfaction Factors in the Chinese Market: A Comparison with Other Brands (텍스트 마이닝을 이용한 현대 자동차 중국시장 소비자의 만족 및 불만족 요인 분석 연구: 다른 브랜드와의 비교)

  • Cui Ran;Inyong Nam
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.1
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    • pp.539-549
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    • 2024
  • This study employed text mining techniques like frequency analysis, word clouds, and LDA topic modeling to assess consumer satisfaction and dissatisfaction with Hyundai Motor Company in the Chinese market, compared to brands such as Toyota, Volkswagen, Buick, and Geely. Focusing on compact vehicles from these brands between 2021 and 2023, this study analyzed customer reviews. The results indicated Hyundai Avante's positive factors, including a long wheelbase. However, it also highlighted dissatisfaction aspects like Manipulate, engine performance, trunk space, chassis and suspension, safety features, quantity and brand of audio speakers, music membership service, separation band, screen reflection, CarLife, and map services. Addressing these issues could significantly enhance Hyundai's competitiveness in the Chinese market. Previous studies mainly focused on literature research and surveys, which only revealed consumer perceptions limited to the variables set by the researchers. This study, through text mining and comparing various car brands, aims to gain a deeper understanding of market trends and consumer preferences, providing useful information for marketing strategies of Hyundai and other brands in the Chinese market.

Analysis of Sea Trial's Title for Naval Ships Based on Big Data (빅데이터 기반 함정 시운전 종목명 분석)

  • Lee, Hyeong-Sin;Seo, Hyeong-Pil;Beak, Yong-Kawn;Lee, Sang-Il
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.11
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    • pp.420-426
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    • 2020
  • The purpose and main points of the ROK-US Navy were analyzed from various angles using the big data technology Word Cloud for efficient sea trials. First, a comparison of words extracted through keyword cleansing in the ROK-US Navy sea trial showed that the ROK Navy conducted a single equipment test, and the US Navy conducted an integrated test run focusing on the system. Second, an analysis of the ROK-US Navy sea trials showed that approximately 66.6% were analyzed as similar items, of which more than two items were 112 items Approximately 44% of the 252 items of the ROK Navy sea trials overlapped, and that 89 items (35% of the total) could be reduced when integrated into the US Navy sea trials. A ship is a complex system in which multiple equipment operates simultaneously. The focus on checking the functions and performance of individual equipment, such as the ROK Navy's sea trials, will increase the sea trial period because of the excessive number of sea trial targets. In addition, the budget required will inevitably increase due to an increase in schedule and evaluation costs. In the future, further research will be needed to achieve more efficient and accurate sea trials through integrated system evaluations, such as the U.S. Navy sea trials.

Analysis of news bigdata on 'Gather Town' using the Bigkinds system

  • Choi, Sui
    • Journal of the Korea Society of Computer and Information
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    • v.27 no.3
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    • pp.53-61
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    • 2022
  • Recent years have drawn a great attention to generation MZ and Metaverse, due to 4th industrial revolution and the development of digital environment that blurs the boundary between reality and virtual reality. Generation MZ approaches the information very differently from the existing generations and uses distinguished communication methods. In terms of learning, they have different motivations, types, skills and build relationships differently. Meanwhile, Metaverse is drawing a great attention as a teaching method that fits traits of gen MZ. Thus, the current research aimed to investigate how to increase the use of Metaverse in Educational Technology. Specifically, this research examined the antecedents of popularity of Gather Town, a platform of Metaverse. Big data of news articles have been collected and analyzed using the Bigkinds system provided by Korea Press Foundation. The analysis revealed, first, a rapid increasing trend of media exposure of Gather Town since July 2021. This suggests a greater utilization of Gather Town in the field of education after the COVID-19 pandemic. Second, Word Association Analysis and Word Cloud Analysis showed high weights on education related words such as 'remote', 'university', and 'freshman', while words like 'Metaverse', 'Metaverse platform', 'Covid19', and 'Avatar' were also emphasized. Third, Network Analysis extracted 'COVID19', 'Avatar', 'University student', 'career', 'YouTube' as keywords. The findings also suggest potential value of Gather Town as an educational tool under COVID19 pandemic. Therefore, this research will contribute to the application and utilization of Gather Town in the field of education.

A study on the negative factors reflected in the will and the factors of well-aging as an alternative (유서에 반영된 부정적 요인과 대안으로서의 웰에이징 요소 연구)

  • Park, Arma;Kwon, On;Ahn, Sang-Yoon;Kim, Kwang-Hwan
    • Journal of Digital Convergence
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    • v.19 no.5
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    • pp.343-352
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    • 2021
  • The purpose of this article is to study the negative factors reflected in the will and the factors of well aging as an alternative. The survey data was 36 wills published in the media such as newspapers and broadcasting between 2008 and 2020. As a result, various aspects of negative factors were found in youth wills between the ages of 13 and 34. In middle-aged wills between the ages of 35 and 49, female was not found. The negative factors in the socio-economic aspects were remarkable in the wills of adulthood between the ages of 50 and 64. All the writers of wills over the age of 65 were women, and their writings were strongly linked to the spiritual side. In view of these results, the will explored in this study can paradoxically become a proposal for a complete life. The will is a record with the potential of well aging. Sources of the suicide note included daily newspaper, broadcasting and local media. This study analyse the age and gender and the negative factors reflected in the will, by using the physical aspect, the mental aspect, and the socio-economic aspect as the methodology. In addition, the frequency of words and expressions exposed in the will were analyzed and keywords were created in word cloud.

A Study on the Current Situation and Trend Analysis of The Elderly Healthcare Applications Using Big Data Analysis (텍스트마이닝을 활용한 노인 헬스케어 앱 사용 추이 및 동향 분석)

  • Byun, Hyun;Jeon, Sang-Wan;YI, Eun-Surk
    • Journal of the Korea Convergence Society
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    • v.13 no.5
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    • pp.313-325
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    • 2022
  • The purpose of this study is to examine the changes in the elderly healthcare app market through text mining analysis and to present basic data for activating elderly healthcare apps. Data collection was conducted on Naver, Daum, blog web, and cafe. As for the research method, text mining, TF-IDF(Term frequency-inverse document frequency), emotional analysis, and semantic network analysis were conducted using Textom and Ucinet6, which are big data analysis programs. As a result of this study, a total of six categories were finally derived: resolving the healthcare app information gap, convergence healthcare technology, diffusion media, elderly healthcare app industry, social background, and content. In conclusion, in order for elderly healthcare apps to be accepted and utilized by the elderly, they must have a good diffusion infrastructure, and the effectiveness of healthcare apps must be maximized through the active introduction of convergence technology and content development that can be easily used by the elderly.

The Research Features Analysis of Leisure and Recreation based on Co-authors Network and Topic Model (공저자 네트워크 및 토픽 모델링 기반 여가레크리에이션 학술 연구 특징 분석)

  • Park, SungGeon;Park, Kwang-Won;Kang, Hyun-Wook
    • 한국체육학회지인문사회과학편
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    • v.57 no.2
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    • pp.279-289
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    • 2018
  • The purpose of this study is to investigate features of leisure and recreation scholarship study in The Korean Journal of physical education based on co-authors network and topic modeling through using Word Cloud and LDA Topic Modeling(Latent Dirichlet Allocation). The data collected for this study are 2,697 papers published online from January 2008 to March 2017 on the Korean journal of physical education. Respectively ordered analysis targets are the major author, author of correspondence, co-author 1, co-author 2, co-author n in related document to explore studies' trends using the 369 documents. As a result, the co-author network analysis result found that 451 were linked to the research network, on average researchers had 1.52 relationships and the average distance between researchers was 2.33. The Representative author's concentration of connection was ranked high in the order of the following, Lee. K. M., Hwang. S. H., H., Lee. C. S., and proximity centers were shown in Seo K. B., Han. J. H., Kim. K. J. Finally, parameter-centric features appeared in order of Lee. C. W. and Seo. K. B. was most actively connected between the researchers of the leisure-related academic papers. Future research needs discussions among scholars regarding the trend and direction of future leisure research.

A Study on the Sensibility Analysis of School Life and the Will to Farming of Students at Korea National College of Agricultural and Fisheries (한국농수산대학 재학생의 학교생활 감성 분석 및 영농의지에 관한 연구)

  • Joo, J.S.;Lee, S.Y.;Kim, J.S.;Shin, Y.K.;Park, N.B.
    • Journal of Practical Agriculture & Fisheries Research
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    • v.21 no.2
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    • pp.103-114
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    • 2019
  • In this study we examined the preferences of college life factors for students at Korea National College of Agriculture and Fisheries(KNCAF). Analytical techniques of unstructured data used opinion mining and text mining techniques, and the results of text mining were visualized as word cloud. And those results were used for statistical analysis of the students' willingness to farm after graduation. The items of the favorable survey consisted of 10 items in 5 areas including university image, self-capacity, dormitory, education system, and future vision. After classifying the emotions of positive and negative in the collected questionnaire, a dictionary of positive and negative was created to evaluate the preference. The items of 'college image' at the time of university support, 'self after 10 years' after graduation, 'self-capacity' and 'present KNCAF' showed high positive emotion. On the other hand, positive emotion was low in the items of 'college dormitory', 'educational course', 'long-term field practice' and 'future of Korean agriculture'. In the cross-analysis of the difference in the will to farming according to gender, farming base, and entrance motivation, the will to farm according to gender and entrance motivation showed statistically significant results, but it was not significant in farming base. Also in binary logistic regression analysis on the will to farming, the statistically significant variable was found to be 'motivation for admission'

백악기 미국 걸프만 퇴적층의 지구조적, 퇴적학적, 석유지질학적 고찰 (A Review of Tectonic, Sedinlentologic Framework and Petroleum Geology of the Cretaceous U. S. enlf Coast Sedimentary Sequence)

  • Cheong Dae-Kyo
    • The Korean Journal of Petroleum Geology
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    • v.4 no.1_2 s.5
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    • pp.27-39
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    • 1996
  • In the Cretaceous, the Gulf Coast Basin evolved as a marginal sag basin. Thick clastic and carbonate sequences cover the disturbed and diapirically deformed salt layer. In the Cretaceous the salinities of the Gulf Coast Basin probably matched the Holocene Persian Gulf, as is evidenced by the widespread development of supratidal anhydrite. The major Lower Cretaceous reservoir formations are the Cotton Valley, Hosston, Travis Peak siliciclastics, and Sligo, Trinity (Pine Island, Pearsall, Glen Rose), Edwards, Georgetown/Buda carbonates. Source rocks are down-dip offshore marine shales and marls, and seals are either up-dip shales, dense limestones, or evaporites. During this period, the entire Gulf Basin was a shallow sea which to the end of Cretaceous had been rimmed to the southwest by shallow marine carbonates while fine-grained terrigengus clastics were deposited on the northern and western margins of the basin. The main Upper Cretaceous reservoir groups of the Gulf Coast, which were deposited in the period of a major sea level .rise with the resulting deep water conditions, are Woodbinefruscaloosa sands, Austin chalk and carbonates, Taylor and Navarro sandstones. Source rocks are down-dip offshore shales and seals are up-dip shales. Major trap types of the Lower and Upper Cretaceous include salt-related anticlines from low relief pillows to complex salt diapirs. Growth fault structures with rollover anticlines on downthrown fault blocks are significant Gulf Coast traps. Permeability barriers, up-dip pinch-out sand bodies, and unconformity truncations also play a key role in oil exploration from the Cretaceous Gulf Coast reservoirs. The sedimentary sequences of the major Cretaceous reseuoir rocks are a good match to the regressional phases on the global sea level cuwe, suggesting that the Cretaceous Gulf Coast sedimentary stratigraphy relatively well reflects a response to eustatic sea level change throughout its history. Thus, of the three main factors controlling sedimentation (tectonic subsidence, sediment input, and eustatic sea level change) in the Gulf Coast Basin, sea-level ranks first in the period.

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Analysis of News Agenda Using Text mining and Semantic Network Analysis: Focused on COVID-19 Emotions (텍스트 마이닝과 의미 네트워크 분석을 활용한 뉴스 의제 분석: 코로나 19 관련 감정을 중심으로)

  • Yoo, So-yeon;Lim, Gyoo-gun
    • Journal of Intelligence and Information Systems
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    • v.27 no.1
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    • pp.47-64
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    • 2021
  • The global spread of COVID-19 around the world has not only affected many parts of our daily life but also has a huge impact on many areas, including the economy and society. As the number of confirmed cases and deaths increases, medical staff and the public are said to be experiencing psychological problems such as anxiety, depression, and stress. The collective tragedy that accompanies the epidemic raises fear and anxiety, which is known to cause enormous disruptions to the behavior and psychological well-being of many. Long-term negative emotions can reduce people's immunity and destroy their physical balance, so it is essential to understand the psychological state of COVID-19. This study suggests a method of monitoring medial news reflecting current days which requires striving not only for physical but also for psychological quarantine in the prolonged COVID-19 situation. Moreover, it is presented how an easier method of analyzing social media networks applies to those cases. The aim of this study is to assist health policymakers in fast and complex decision-making processes. News plays a major role in setting the policy agenda. Among various major media, news headlines are considered important in the field of communication science as a summary of the core content that the media wants to convey to the audiences who read it. News data used in this study was easily collected using "Bigkinds" that is created by integrating big data technology. With the collected news data, keywords were classified through text mining, and the relationship between words was visualized through semantic network analysis between keywords. Using the KrKwic program, a Korean semantic network analysis tool, text mining was performed and the frequency of words was calculated to easily identify keywords. The frequency of words appearing in keywords of articles related to COVID-19 emotions was checked and visualized in word cloud 'China', 'anxiety', 'situation', 'mind', 'social', and 'health' appeared high in relation to the emotions of COVID-19. In addition, UCINET, a specialized social network analysis program, was used to analyze connection centrality and cluster analysis, and a method of visualizing a graph using Net Draw was performed. As a result of analyzing the connection centrality between each data, it was found that the most central keywords in the keyword-centric network were 'psychology', 'COVID-19', 'blue', and 'anxiety'. The network of frequency of co-occurrence among the keywords appearing in the headlines of the news was visualized as a graph. The thickness of the line on the graph is proportional to the frequency of co-occurrence, and if the frequency of two words appearing at the same time is high, it is indicated by a thick line. It can be seen that the 'COVID-blue' pair is displayed in the boldest, and the 'COVID-emotion' and 'COVID-anxiety' pairs are displayed with a relatively thick line. 'Blue' related to COVID-19 is a word that means depression, and it was confirmed that COVID-19 and depression are keywords that should be of interest now. The research methodology used in this study has the convenience of being able to quickly measure social phenomena and changes while reducing costs. In this study, by analyzing news headlines, we were able to identify people's feelings and perceptions on issues related to COVID-19 depression, and identify the main agendas to be analyzed by deriving important keywords. By presenting and visualizing the subject and important keywords related to the COVID-19 emotion at a time, medical policy managers will be able to be provided a variety of perspectives when identifying and researching the regarding phenomenon. It is expected that it can help to use it as basic data for support, treatment and service development for psychological quarantine issues related to COVID-19.

Text Mining and Association Rules Analysis to a Self-Introduction Letter of Freshman at Korea National College of Agricultural and Fisheries (1) (한국농수산대학 신입생 자기소개서의 텍스트 마이닝과 연관규칙 분석 (1))

  • Joo, J.S.;Lee, S.Y.;Kim, J.S.;Shin, Y.K.;Park, N.B.
    • Journal of Practical Agriculture & Fisheries Research
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    • v.22 no.1
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    • pp.113-129
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    • 2020
  • In this study we examined the topic analysis and correlation analysis by text mining to extract meaningful information or rules from the self introduction letter of freshman at Korea National College of Agriculture and Fisheries in 2020. The analysis items are described in items related to 'academic' and 'in-school activities' during high school. In the text mining results, the keywords of 'academic' items were 'study', 'thought', 'effort', 'problem', 'friend', and the key words of 'in-school activities' were 'activity', 'thought', 'friend', 'club', 'school' in order. As a result of the correlation analysis, the key words of 'thinking', 'studying', 'effort', and 'time' played a central role in the 'academic' item. And the key words of 'in-school activities' were 'thought', 'activity', 'school', 'time', and 'friend'. The results of frequency analysis and association analysis were visualized with word cloud and correlation graphs to make it easier to understand all the results. In the next study, TF-IDF(Term Frequency-Inverse Document Frequency) analysis using 'frequency of keywords' and 'reverse of document frequency' will be performed as a method of extracting key words from a large amount of documents.