• Title/Summary/Keyword: 예술박물관

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A Critical Study on Google Arts & Culture's "Non-Profit" Strategy and its Appropriation of Publicness of Museums (구글 아트 앤 컬처(Google Arts & Culture)의 '비영리' 전략에 대한 비판적 고찰 - 뮤지엄의 공공성을 전용하는 디지털 플랫폼 기업의 비즈니스 모델 -)

  • Park, Sohyun
    • Korean Association of Arts Management
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    • no.59
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    • pp.33-72
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    • 2021
  • I intended to discuss the new phase of the publicness of museums in a digital environment with the Goole Arts & Culture Project. To this end, I critically examined the instrumental approaches and technological optimism in the application of digital technology to museums, and scrutinized the recent museological issues, particularly the revision or curtailment of the museum's publicness amid the spread of neoliberal policy, which have been omitted within those technological approaches. This is because the meaning of Google Art & Culture can be considered more effectively through an extended theoretical reconstruction. Based on these theoretical discussions, I critically reviewed how the "non-profit," an important concept that defines the publicness of museums, was adopted and utilized as an business strategy by Google. As a result, I wanted to reveal that the neoliberalization of museums, the failure of the government's public function, the crisis of museum's publicness, and Google's "non-profit" strategy have been closely related. Armed with advanced digital technology, the GAC project appropriated the publicness of museums as a useful profit-making model. As such, now the concept of publicness of museums is at a point of more controversial and radical transformation than ever before.

The Present Situation and Prospect of Christian Museums: with a special focus to Protestant museums (기독교박물관의 현황과 전망 - 개신교박물관을 중심으로 -)

  • Sin, Gwang-Cheol
    • Journal of the Daesoon Academy of Sciences
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    • v.18
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    • pp.191-213
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    • 2004
  • The purpose of this essay is to survey the present situation of christian museums and to suggest future direction on the basis of the former result. Firstly, I arranged the present situation of protestant museums as a basic work to secure the importance of religious museums. And I will continue researches about catholic, buddhist, folk museums etc. A christian museum is important in that it is a storehouse of precious data accumulated in the history of modern Korea. However, interest in its value has not been given sufficiently so far despite its importance. Most christian museums are petty in their scale and management. When we consider the historical weight of christian history in the modern Korea, the status of christian museums have to be improved from now on. I classified the types of christian museums in Korea into christian history museum, christian art museum, biblical archeology museum, local churches' history museum, christian figures museum(memorials of famous christians), and mission school(colleges) museums on the basis of contents they possess. It can be said that the representative types among these are christian history museum and biblical archeology museum.

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A Study on customer experience centered innovation model for culture and arts organizations - Centered on museum service - (문화예술 기관의 고객경험 중심 혁신모형 연구 - 박물관 서비스를 중심으로 -)

  • Ahn, Jinho;Kim, Yeunhee
    • Journal of Service Research and Studies
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    • v.11 no.1
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    • pp.21-30
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    • 2021
  • This study examined methodologies for establishing a customer experience-focused innovation strategy, which is essential to transforming existing collection and preservation-oriented museum service into a visitor-oriented service. To this end, a review of studies examining good customer experience and bad customer experience was conducted, focusing on change in museum environments and customer experience from the service science and customer experience management perspectives. Research was conducted to present and prove. Implementing a customer experience-oriented innovation strategy in a museum requires exploring the various approaches that can be used to reach the target state from the present state, focusing on the customer, and selecting the most appropriate transformation plan. This study found that effective approaches are distinguished by the fact that they generate positive emotions in customers and use customer experience data to make important decisions regarding the establishment of practical resources in museums. This innovation model was developed and validated by analyzing how it differed from existing evaluation methods. Finally, a regression analysis using the customer experience measurement procedure, customer experience diagnosis/evaluation, customer experience innovation strategy, and museum performance as variables revealed a significant causal relationship.

A Semantic Analysis on the Research Trend of International Arts Management (언어네트워크분석을 활용한 해외 예술경영 연구동향 연구)

  • Shim, Dahee;Park, Yang Woo
    • Korean Association of Arts Management
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    • no.49
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    • pp.5-35
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    • 2019
  • The main purpose of this study was to use semantic network analysis to examine the international trend of arts management and other studies pertinent to this field. The subject was based on 357 keywords listed on the abstract of 185 research papers in the International Journal of Arts Management. To examine the most current trends of arts management based studies the time frame was restricted from 2008 to 2017. To briefly summarize the result, first, 'museum' was the most frequently appeared keyword. This was followed by 'performing arts' and 'arts' with more than 20 appearances. 'Motion picture industry' and 'theater' were the next frequently appeared keywords. 'Customer behavior' and 'market strategy', keywords related to management, were also included in the high ranked group along with art related keywords. Second, yearly research trend shows that arts management has been regularly studied for past ten years with average of 19 research papers with about 53 keywords. Keywords such as 'museum' and 'performing arts' has been regularly studied for past ten years. 'Culture', 'theater' and 'motion pictures industry' does not regularly appear in the result of yearly research trend but nevertheless they have sparsely made an appearance along the past decade. 'Art gallery' has not been cited till 2011 but from 2012 it was regularly and continuously made an appearance in the yearly research trend. Overall, the yearly trend result shows that the trend of international arts management studies within IJAM, was at first centered on fine arts but as the time passed there has been diversified keywords related to management. Third, 'performing art' and 'art' has the highest link frequency(34). Fourth, density result was 0.039 which shows that the keyword density is not very high. Fifth, 'art', 'performing art', 'museum', 'theater' and 'brand' were positioned in the middle when looking at the visualized version of centrality result. This means that these five keywords has the highest centrality among other keywords.

낯설음이 전하는 매력 Renzo Piano

  • Lee, Geum-Hui
    • 주택과사람들
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    • s.191
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    • pp.68-71
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    • 2006
  • 파리에서도 포부르 지구는 최신 유행을 만날 수 있는 곳으로 유명하다. 이 거리를 걷다 보면 유난히 낯설고 이질감이 느껴지는 모양의 퐁피두센터를 만날 수 있다. 루브르 박물관과 오르세 미술관과 더불어 예술과 문화 도시 파리의 대표적 명물로 자리매김한 퐁피두센터를 탄생시킨 주인공 렌조 피아노를 만나보자.

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행사 - '위대한 탄생' 주제로 진행된 2014 청주직지축제

  • Im, Nam-Suk
    • 프린팅코리아
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    • v.13 no.11
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    • pp.46-47
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    • 2014
  • 2014 청주직지축제가 지난 10월 15일부터 19일까지 청주고인쇄박물관과 예술의전당 일원에서 열렸다. 올해 8회를 맞은 직지축제는 현대의 인쇄술과 미래의 미디어 문명 발전에 중요한 영향을 끼친 점에 착안 '위대한 탄생'이라는 주제로 진행됐다.

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미술관에 없는 미술품들

  • Yu, So-Ra
    • 주택과사람들
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    • s.190
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    • pp.40-43
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    • 2006
  • 미술 작품을 감상하러 꼭 미술관이나 박물관까지 갈 필요는 없다. 오늘 호텔에 갈 일이 있다면, 비즈니스 업무를 볼 일이 있다면, 혹은 병원에 갈 일이 있다면, 건물 안에 들어가 잠시 주위를 둘러보라. 거기 당신이 무심히 지나친 적이 있는, 감성을 깨워줄 예술 작품 하나가 있을지도 모른다.

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