• 한국HCI학회:학술대회논문집
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• 2006.02a
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• pp.118-123
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• 2006

본 논문에서는 반몰입형 가상현실 시스템인 반응형 멀티미디어 시스템(RMS: Responsive Multimedia System)을 이용한 개인화된 스토리텔링 기법을 제안한다. 인간은 글, 그림, 영상 기술 등을 이용한 다양한 스토리텔링 기법을 개발해 왔으며, 가상 현실 기술을 통하여 기존의 멀티미디어보다 한차원 높은 수준의 스토리텔링을 가능하게 하였다. 제안된 스토리텔링 기법은 테이블 형태의 다감각 사용자 인터페이스, 사용자 정보 처리와 위치기반 이벤트를 결정하는 컨텍스트 인식 응용 모델 (vr-UCAM), 그리고 가상환경 네비게이션과 변화, 캐릭터의 애니메이션을 가능케 하는 가상공간 관리기로 구성된다. 제안된 스토리텔링 기법은 다감각 사용자 인터페이스를 통하여 직관적인 상호작용을 가능하게 한다. 그리고 컨텍스트 인식 응용 모델을 활용하여 사용자 개인정보를 스토리에 적용하여 개인화된 스토리가 전개될 수 있도록 한다. 그리고 가상 환경의 네비게이션, 가상 캐릭터, 날씨 및 환경의 변화 등을 조절하여 실감있게 스토리가 전개되도록 한다. 제안된 스토리텔링 환경을 검증하기 위해 운주사에 얽힌 설화를 기반으로 가상 운주사 체험 시스템을 구현하였다. 이를 통해, 반응형 멀티미디어 시스템을 이용한 스토리텔링의 가능성을 검증하였으며, 컨텍스트 인식 응용 모형을 활용한 개인화된 스토리텔링을 선보였다. 제안된 스토리텔링 기법은 문화교육, 에듀테인먼트, 예술 분야에 활용될 것으로 기대된다.

• Journal of Digital Contents Society
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• v.14 no.4
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• pp.481-491
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• 2013

This paper is introducing on a strategy of storytelling which is utilized as a core skill in developing cultural contents. The proposed storytelling method consists of three steps(planning, production, editing). The method of storytelling strategy is based on rhetoric metaphors and classifies rhetoric metaphors into three kinds of image metaphor, image personification and image simile. This thesis produced and studied 3 visual-image contents including 1 metaphor, 1 personification and 1 simile. As a result, visual-image contents can be a resonable method of the communicational act of visual-image contents with a rhetoric expression. This result will contribute to recognize the possibility of expressing visual-image contents by various figure. Recently, there are a lot of concernments on the expression by creative visual-image contents, but a theoretical study on creative idea for visual-image contents is insufficient. So, in the future, this thesis will be used for basic materials to express a creative visual-image contents, and also contribute to offering basic theories for visual-image contents study and teaching.

• Proceedings of the Korea Contents Association Conference
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• 2019.05a
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• pp.177-178
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• 2019

논문은 국내 모바일 과학기술 영상 콘텐츠의 활성화를 위해 과학기술 관련 유튜브 채널의 글로벌 선도그룹의 유형과 스토리텔링 전략을 분석하였다. 구독자 순위를 기준으로 상위 22개의 채널을 맥락과 활동에 따라 3개 유형으로 분류하고, 이 중 언어사용이 적고 역동적 볼거리를 제공하는 활동 중심의 채널들을 다시 4개의 세부 유형으로 나누었다. 4개 유형을 중점으로 스토리텔링 전략을 분석하여 킬러콘텐츠 제작 시 고려할 시사점을 도출하였다.

• Journal of Industrial Convergence
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• v.21 no.8
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• pp.13-21
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• 2023

The purpose of this study was to compare storytelling with TV entertainment programs to find out which elements of web entertainment affected the shift of viewers' interest, and to identify the characteristics of web entertainment storytelling. To this end, each of the web and TV entertainment programs were selected for storytelling analysis, and storytelling analyzed the contents of each item by dividing them into images, backgrounds, stories, and characters. As a result of the analysis, unlike TV programs, web entertainment storytelling allows viewers to immerse themselves in content through a composition that runs directly from the beginning to the crisis, and is characterized by a clear formation in a short video through a clear ending narrative. These research results hope that short-form web entertainment programs produced in the future will be able to identify strategies for viewers' immersion and storytelling strategies.

• Journal of Digital Convergence
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• v.18 no.9
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• pp.391-402
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• 2020

In today's era of media convergence, users can watch a drama by choosing a story like a game or enjoy a game directed like a movie. These two media material interactive storytelling, and there have been discussions about them for many years. The purposes of this study are to propose a new branch structure for interactive storytelling and find a new perspective for the method of proceeding with a branch structure. The main research targeted a game that materialized interactive storytelling best. Based on the findings, the study proposed a volume branch structure including a plot border and adjuster concept for interactive storytelling to keep the story narrative and help the users feel interactions freely. This structure can be materialized only with real-time edited videos in the game media and will be possible in the application cases of a physical engine that continues to develop and artificial intelligence that has not been introduced in games actively.

• Proceedings of the Korea Contents Association Conference
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• 2016.05a
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• pp.139-140
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• 2016

영화 스토리텔링에 있어서, 사건과 사건은 인과성을 연결되어야 한다. 본 연구에서는 영화 스토리텔링의 사건 진술 방식과 비트의 개념 분석을 조사하였다. 사건의 진술 방식에 따라 비트의 인과성의 강약이 달라진다. 비트의 개념을 설명하기 위해 영화 <대호>의 핵심 비트리스트를 연구대상으로 하였다. 연구 결과 영상 스토리텔링에서 비트의 개념을 정립하면, 제시되는 사건의 인과성이 강화된다.

• The Journal of the Convergence on Culture Technology
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• v.7 no.4
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• pp.659-665
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• 2021

Short video applications (e.g., TikTok, YouTube shorts) are growing quickly in terms of active users and usage time. Of course, advertising industry is utilizing the app as AD channel. The current study, however, argues that the effectiveness of ADs in short video apps are not articulated well and that precise research for measuring the effect is required. In this context, this study measured the effects of storytelling ad types(reality, parody, creative) and message sensation value(high vs. low level) on story transportation. The notable finding is that when creative storytelling ad type which requires more cognitive resources than other two types meets high level of message sensation value, ad viewers could reach cognitive overload state which induced low effectiveness of ad. As its result, the effectiveness of AD reduced. More specific theoretical discussion and suggestions for advertising producers are described.

• Cartoon and Animation Studies
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• s.12
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• pp.27-43
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• 2007

The article concerns the continuity and transformation of the cartoon strip for the musical performance. Recently, the cartoon strip has been considered as a resource for creating the musical performance. However, There are a few articles on the relationship of the cartoon strip and the musical performance. In this respect, the article seeks to examine the characteristics of the cartoon strip and the musical performance in terms of planning system, storytelling structure, character formation and marketing strategies. The case on the musical entitled 'The Great Catsby', which is rooted in the cartoon strip entitled 'The Great Catsby', is examined. As a result, on the one hand, the characteristics of the cartoon strip has continuously affected the process of creating the musical performance in terms of storytelling, character formation, stage management and the marketing activities. On the other hand, the musical performance considers the music and sound, the moving image and stage management, performance of the actors as an essential part in comparison with the cartoon strip. In addition, the musical performance simplifies and recontructs the cartoon strip according to the principles of the musical performance.

• Proceedings of the Korea Contents Association Conference
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• 2014.11a
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• pp.175-176
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• 2014

영화<씬 시티>는 프랭크밀러 원작의 만화 '씬 시티'를 영화로 만든 작품이다. 흑백영상과 조명, 원색의 컬러와 뒤에 배경을 컴퓨터그래픽으로 배치함으로써 표현주의를 바탕으로 한 필름 느와르 장르와 원작의 컷을 사용하여 그래픽 노블 이미지를 영상으로 연출하였다. <씬 시티>를 분석하여 이를 통한 영상 미학적 특성과 비쥬얼 스토리텔링에 대해 살펴 볼 수 있는 연구라 사료된다.

• Journal of Digital Convergence
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• v.11 no.1
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• pp.423-430
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• 2013

The development of information technology introduced digital contents and Social Network Services(SNS), and allowed the virtual transaction and communication between users called "the experience knowledge" advanced from "the objective knowledge." This paper will analyze interactive storytelling system creating different types of stories on narrative genre about family history, personal history and so on. Through analysis on narrative interviews, direct observations, documentations and visual records, contents about CEO story, corporate story, family story and especially family history will be categorized into sampleDB and informationDB. Accumulated contents will allow the user to increase the value and usage of the contents through interactive storytelling system by restructuring the contents on family history. This research has developed writing tool data model using different digital contents such as texts, images and pictures to encourage open communications between first generations and third generations in Korea. Furthermore, researched about connected system on interactive storytelling creation device using various genre of family story that has been data based.