• Cartoon and Animation Studies
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• s.48
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• pp.217-247
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• 2017

A brand webtoon is the webtoon to be planned for advertising. It can be appealed like a webtoon, so recently it becomes popular as one of brand storytelling contents. This study looked at the fact that the webcomic artists have released webtoons having apparent style as a series for many years in the online portal site have published multiple brand webtoons. And it analyzed the expression, narrative structure, and character being shared between their webtoon and brand webtoons. Through this analysis, we can look a spin-off phenomenon between their webtoon and brand webtoons. The spin-off phenomenon means a making the other stories basis on character or situation of drama, movie, novel and etc that have already published, like a supplementary story. And we can recognize a spin-off phenomenon in these cases that have the same story style what make an emotion like the genre, concept, world concept, expression style, narrative structure or use the same characters. For this study, It analyzed Kwak baek soo's and 5 brand webtoons including on Naver, Kim yang soo's and 3 brand webtoons on Naver, Kim Jin's and 2 brand webtoons on Naver, and Petermon's and 1 brand webtoon on Daum. And It analyzed how the readers have accepted it through making a comparison between number of recommendations and reply of brand webtoon and the original webtoon in the same esason. This research will be helpful for study about brand webtoon storytelling and also webtoon storytelling through analyzing how the expression and narrative structure of webtoon are adapted to brand webtoon and get likability.

• Cartoon and Animation Studies
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• s.27
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• pp.127-151
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• 2012

Created by Tomoko Ninomiya, was serialized in Japan from July 2001 to November 2009 and collected in 23 volumes. It has become a cultural syndrome after it was transferred to other media. Giving an attention to this cultural syndrome, this study aims to analyze narrative structure by means of semiotics. This study tries to use 'modele actantiel' and 'carre semiotique' of Greimas in order to clarify not only the meaning structure but also the course of narrative revealed in . The meaning structure of shows a unique relationship of genius and training. Although Nodame, a main character of this Japanese manga, is a straggler in music school because she does not show any passion for learning, she is depicted as a music genius. An education method called as apprenticeship is represented as the mechanism to bring out misfits in music. Dealing with her long journey to be a professional musician, this manga suggests how Nodame can be developed from as a misfit to as a professional pianist through introducing diverse education methods. Revealing critical perspective on music education in real world, gives a chance to rethink the relationship between genius and education in music.

• Cartoon and Animation Studies
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• s.51
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• pp.255-291
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• 2018

The domestic cartoon industry has went through rapid reformation since 2010 incurred by the emergence of webtoon. Most of the students in cartoon schools long to become webtoonists rather than published cartoonists. Cartoon education in middle and high schools rather focuses on webtoons. The growth of webtoons in private education, excluding college entrance examination, is even more promising. In the same train of thought, the number of webtoon private education institution has surged exponentially. Despite provincial colleges experiencing difficulty due to the lack of the student population, the competition for cartoon admission is intensifying. However, college education often maintains curriculums that do not relate to the on-site demands. Cartoon education in the past was mostly carried out through apprenticeship programs. However such programs began to disappear as college education became more common and as people embraced the emergence of webtoons. Instead collective education and author debut programs replaced the old system. Individualization of education is exacerbating as digital writing tools allow individual webtoonists to publish their works on a weekly basis. The background of the growth of webtoon education can obviously be explained by the growth of the market but there are aspects that can't be explained in such a simple manner. This study examines the current webtoon education status and discusses possible methodological and formation development measures for the future. The introduction examines the change in education and market. The main subject examines the current secondary schools and universities cartoon education and conducts a comprehensive study on the various education related changes. This study proposes future directions for universities by looking at the webtoon era and education changes in the conclusion. It also researched how the units of college cartoon education will fuse and deduct practical results via government policies.

• Digital Contents
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• no.1 s.116
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• pp.100-103
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• 2003

디지털콘텐츠는 기획, 제작 및 유통, 구입에서 결제, 이용까지 모두 네트워크와 PC로 처리되는 전자상거래의 독자적인 분야이다. 문학, 음악, 미술, 만화, 영화, 캐릭터, 애니메이션, 컴퓨터게임, 광고 등 저작물을 디지털 방식으로 제작·처리·유통한다. 디지털콘텐츠의 제작을 위해서는 하드웨어로서의 컴퓨터 시스템, 소프트웨어로서의 운영체제와 플랫폼, 콘텐츠 유통채널로서의 디지털 방송망, 유무선 정보통신망, DVD등 패키지 미디어에 대한 기본적인 이해를 필요로 한다. 그 외 프로그래밍 언어, 2D·3D 컴퓨터그래픽 기술, 사운드 및 음악 제작기술, 다양한 콘텐츠 저작 도구 등에 대한 이해가 필요하다.

• Digital Contents
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• no.1 s.152
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• pp.88-90
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• 2006

<개구리 중사 케로로>는 카도가와 쇼텐의 '소년에이스'에 연재중인 요시자키 미네의 만화를 원작으로 제작된 작품으로 감독은 <행복한 세상의 족제비>로 국내에도 잘 알려진 야마모토 유스케 감독이다. 저 연령층부터 청소년층 시청자까지 폭 넓은 사랑을 받고 있는 유쾌한 코미디 애니메이션인 이 작품은 2004년 도쿄TV에서 방영된 후 그 인기에 힘입어 2기까지 제작되어 현재 50여편이 제작완료 된 상태이다. 국내에서도 투니버스에서 지낸해 9월 중순부터 방영해 큰 인기를 모은 바 있다. 더욱이 귀엽고 깜직한 캐릭터와 재미잇는 스토리로 일본은 물론 국내에서도 많은 팬을 거느리고 있는 개구리 중사 케로로는 캐릭터 상품까지 큰 호평을 받고 있어 원소스멀티유즈를 실현시키고 있다.TV시리즈의 인기로 2006년 초쯤 극장판까지 나온다는 개구리 중사 케로로의 매력을 찾아본다.

• Cartoon and Animation Studies
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• s.21
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• pp.51-69
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• 2010

OSMU is now one of the most important keywords in the media industry. However, how to educate future media workers who can design and implement OSMU is an unsolved problem to media educators. In order to overcome the limitations of two perspectives of OSMU, namely economic perspective and storytelling perspective, this study propose a new OSMU education model for college students. Beginning with creating local content using MediaWiki, this model consists of five phases of media windowing, including MediaWiki, smartphone application, Web design, multimedia e-magazine for tablet PC, and publication. A Chuncheon-based university has been experimenting with this new OSMU education program. MediaWiki has played important role for creating local content collaboratively. All That Chuncheon application is now on service via SKT Tstore and Chuncheon Web pages has been designed successfully. Multimedia e-magazine and book publication is under preparation. The experiment has been successful so far, mainly due to the strategic choice of local content as the source of following media window. Also students have been strongly motivated for participating in this OSMU program.

• Cartoon and Animation Studies
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• s.31
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• pp.117-152
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• 2013

is a comics that the original Yoshokawa Eiji's novel . Since the series started in 1998, it's epic that records the 54 million or more copies of the cumulative sales volume to 1.7 million unit volume average in the book, 34 are currently up to volume has been published. proceeds with narratives in a way of following naturally the personality of a character based on the rule of an author, which is 'people should be described as what they are'. Accordingly it features very unique characterizing. This study focused on the fact that numerous characters in maintain a structural balance through the establishment of a character composition in an antipodal relationship although those characters have strong personalities. In order to analyze the relationship of such characters, the study utilized as an analytic frame MBTI personality types theory which is a psychology test tool. First, the study inferred personality patterns as the temperamental characteristics of MBTI, and tried to analyze the antipodal character composition based on the combination of cognition and judgment which are assumably the most important functions. From this, the study was able to discover the following three structures applied to those characters. (1) The antipodism between Musasi, the main character and Kojiro, a mirror character becomes central to the work, (2) The antipodal relationship between their fosterers and the character playing the mentor's role extends the character attribute of Musasi and Kojiro. (3) The Yoshioka family was also established in the antipodal composition as a role of exchanging influences with Musasi and Kojiro. Through this, the study reached a conclusion that in the pairs of characters in contrast were established as if to reach a dialectic synthesis. As such, the antipodal structuralization of the character composition shown in is deemed to differentiate the inner sides of numerous unique characters; thereby make it possible to describe their inner sides in-depth. Finally, the following common context is found: works in the field of successful comics and animation in terms of criticism and performance are focused on characters. It is probably because their consumers are relatively very interested in those characters as the characters in comics or animation become differentiated from those of novels or movies. Subsequently, it is expected that the analyzed results of characterizing can be referred to during the production of contents by preparing the results as database.

• The Bulletin of The Korean Astronomical Society
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• v.35 no.1
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• pp.84.1-84.1
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• 2010

2009 세계 천문의 해(International Year of Astronomy 2009, IYA2009) 한국조직위원회는 지난 1년간 148개 참가국의 일원으로 다양한 활동을 펼쳤다. IYA2009 활동은 강연, 별 축제와 같은 고전적인 이벤트로부터 시, 수필, 에세이, 음악, 미술, 만화, 영화, 대회, 인터넷 생중계, 플래시 동영상과 같이 새롭게 시도된 프로그램에 이르기까지 다양하게 기획, 운영되었다. 또한 우리는 시민천문대와 과학관, 미술관은 물론, 지하철, 기차역, 시청, 놀이공원, 쇼핑몰, 백화점, 병원, 그리고 경찰서에 이르기까지, 기존의 전통적인 전시공간을 벗어나 다양한 장소에서 전시회와 동영상 상영을 시도했다. 우리는 지난 1년간 90여 종의 행사를 410여 회에 걸쳐 진행했으며, 총 11,700,000여 명의 일반 시민과 학생들이 2009 세계 천문의 해에 참여한 것으로 추산하고 있다. IYA2009는 강연 200여 회, 전시 80여 회, 공연 15회, 학회 7회 등으로 요약할 수 있으며, 공식책자 4종, 도록 3종이 발간되었다. 관련 보도자료는 40 차례 배포했으며, 그 결과 2,500여 건이 언론을 통해 보도되었고, 총 248편의 연재기사가 실렸다. 2009 세계 천문의 해 한국조직위원회 공식 웹진 '이야진' 접속자는 999,890명, 총 페이지 뷰 건수는 131,963,473을 기록했다.

• Korean journal of communication and information
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• v.26
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• pp.83-104
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• 2004

Most studies of Korean Newspaper in historical view have focused on the news writing form and editorial practice. Those studies have much rely on the memories of ex-journalist or the impression of scholars. So this study aims to give the concrete figures of news writing forms and editing practices in 1920-30's by investigating Kim Dong-Seong's activities as a journalist. He was a first journalist who studies journalism. He studied journalism during his stay in the Ohio State University as an english department student. After he came back to Seoul, he worked at the Dong-A Il Bo as an one of the first publish members. His activities as a journalist have much important meanings because of his varied works and careers. He also wrote a practical affair book for reporters which was the first book in Korea. As a result of research about Kim Dong-Seong's activities in 1920-30's, the feature of edit practice in 1920's had much emphasis not only on the headline but on the relation between type and print, and at the same time the combination of news or the change of typography was one of methods which make the editing more variety. News materials were collected varied news sources and legworks by reporter. These results show us that such a news reporting practice in 1920-30's is similar co the contemporary.