• Journal of the Korean Society of Costume
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• v.64 no.2
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• pp.70-83
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• 2014

This study was done to provide the basic data for improving the sizing system for infants and children's clothing. The 97 brands were surveyed through market research and on-line searching. Size and body measurements were analyzed according to the content of nominal size, type of market, national and foreign brands, and meaning of reference size. The results are as follows: 1. The meaning of nominal sizes was categorized as five cases: the size based on body measurements, the size based on age, the meaningless size, letter cord and combination of 2 out of 4 cases above. The nominal size based on height was most observed, and the meaningless nominal size was second. The meaningless nominal size can cause confusion when consumer buys clothing. 2. The department stores mainly used the nominal size based on body measurements, but the Internet shopping malls largely used the meaningless nominal size. 3. Both national brands and foreign brands mainly used the nominal size based on height. But national brands largely used the different nominal sizes. 4. 41 brands indicated body measurements as reference size and 26 brands indicated product measurements as reference size. Therefore consumers tended to confuse the body measurements with the product measurement.

• The Research Journal of the Costume Culture
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• v.15 no.1 s.66
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• pp.137-151
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• 2007

This study was performed to narrow down the Sizing System for Female Adult's garments(KS K 0051) following age target and body shapes. The study was based on the sizing system and the anthropometric measurements, called Size-Korea, which were surveyed in the years 2003 and 2004. At first, the subjects of the survey were classified into 4 age groups, $18{\sim}24,\;25{\sim}34,\;35{\sim}49\;and\;50{\sim}59$, based on the most significant differences of body sizes. Secondly, the ranges of four key dimensions - height, bust, waist and hip-of normal sizes were identified through analyzing Rohrer index and percentile. The selected sizes within the ranges were grouped by the drop which was the subtraction of bust girth from hip girth. In conclusion, there was the most frequent drop for each age group; 9cm drop for the $18{\sim}24$ years old group, the 6cm drop for the $25{\sim}34$ years old and $35{\sim}49$ years old and 3cm drop for $50{\sim}59$ years old. The upper body garment sizes of the same drop and target ages could be merged to 10 to 12 sizes, which were remarkably smaller than the Female Adult garment sizing system, and further to 2-5 sizes, considering the percentile importance. However, $50{\sim}59$ years old group needed to be analyzed in different ways, because the number of subjects of normal size in the age decreased rapidly, that the normal sizes for them were very limited. In addition, the reference body sizes of each garment size were apparently different when they were compared to each age groups. These basic data for garment size specification could be usefully adapted for the apparel companies' own sizing system according to their age target and body shapes, to achieve efficient production and better fit.

• 한국노년학
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• v.31 no.3
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• pp.751-765
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• 2011

The purpose of this article is to examine the conflicts and political implications of the various linguistic practices concerning how to call old age, and to illuminate the reasons for these conflicts in the cultural sphere. Recently, the issue of proper ways of calling old age has become problematized. As a result, new ways of addressing older people are being devised, which signifies the marginalization of old age. These new ways of calling older people, however, are not settling the problems. It is because the ageist, gender-discriminatory, status-conscious culture of Korea marginalizes the meaning of the various ways of calling old age. As the otherization of old age deepens in the cultural realm, old age becomes a site where various features of marginality accumulate. The academy and the professionals need to be aware of the political implications of the various ways of calling old age, and to strive to surmount discriminatory linguistic practices.