• Title/Summary/Keyword: 여성 의식

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Empirical study on Business Ethics in Korea: with Emphasis on Marketing (한국기업의 윤리의식 및 행동에 관한 실증연구 -마켓팅을 중심으로-)

  • Byun, Yong-Hwan;Kim, Sang-Yong;Ahn, Dong-Kyu
    • Korean Business Review
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    • v.13
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    • pp.89-105
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    • 2000
  • This study explores the general marketing ethics among Koreans and helps us understand bu such as bribery, unfair price increases, and so on. By examining msiness ethics in Korea. Based on a scenario approach, we focus on the ethical problems developed or identified from previous research in the western countries. We find that the people in our sample perceive the relative seriousness of ethics problemsarketing-related ethical issues, first we find the differences in how the young and old recognize business ethics. Specifically the younger generation in Korea shows less ethical reaction in general because they have not developed a long-term perspective. Moreover the older generation shows less ethical attitude towards bribery. Second, we confirm the findings in Zey-Ferrell et al (1991) that all individuals think they are more ethical than others. We also discuss other demographic variables related issues that might affect the business ethics in Korea.

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The Cosmetics Consumption Behavior Related to Aesthetic Consciousness in Post-80s, 90s Generation in Xi'an (시안의 80후, 90후 세대 여성의 미의식에 따른 화장행동 연구)

  • Yu, Jingqi;Ahn, SuhYoung;Koh, Ae-Ran
    • Human Ecology Research
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    • v.56 no.1
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    • pp.85-97
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    • 2018
  • For a further understanding of the Chinese consumer, this study investigated 1) the effects of aesthetic consciousness on make-up attitude, and 2) the differences in the effect of aesthetics consciousness on make-up attitude among age groups. An online survey was conducted on female consumers belonging to the post-80s and 90s generations, living in Xian China. SPSS 24.0 and Amos 18.0 was used for data analysis. Confirmatory factor analysis for the research variables were performed and three factors of aesthetic consciousness (social relations consideration, internal consideration, and external consideration), and four factors of make-up attitude (psychological pleasure, self-satisfaction, consciousness of others, and tool of transformation) were identified. The results from the model test were : 1) aesthetics consciousness was found to vary depending on make-up attitude. Social relations consideration had a positive effects on psychological pleasure, self-satisfaction, and tool of transformation. Internal consideration had a positive effect on self-satisfaction and tool of transformation, and a negative effect on psychological pleasure. External consideration had positive effects on all four factors of make-up attitude. 2) In the post-80s participants, social relations consideration and external consideration had positive effects on all four factors of make-up attitude. Internal consideration s had a negative effect on consciousness of others and a positive effect on tool of transformation. In the post-90s participants, social relations consideration had positive effects on psychological pleasure, self-satisfaction, and tool of transformation. Internal consideration had positive effects on psychological pleasure and self-satisfaction.

Analysis of Yang, Youngsun's 1001 on the viewpoint of René Girard (르네 지라르의 욕망이론으로 본 양영순의 )

  • Chang, Eun-Young
    • Cartoon and Animation Studies
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    • s.25
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    • pp.133-154
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    • 2011
  • Yang, Youngsun's 1001 has been a monumental "Web-toon" work optimized in Web Environment. This paper has intended to explain semantics of 1001 (reconstructed works of the Arabian Nights) by mimesis theory of desires and scapegoat mechanism of Ren$\acute{e}$ Girard; Shahriah, the protagonist, had been hurt by Queen's affair, but in the depth of his mind, he had suffered the problem of injured self-esteem by his model, father. However, Shahriah's mind had been recovered slowly by story therapy of Sheherezade. Sheherezade's story therapy had made up by contrasting states, violence and sacrificial love. In the very end, Shariah had solved all the problems of the structural Negativities by accepting his fate.

Banal Racism in the Global Era (글로벌 시대에 나타난 일상적 인종주의)

  • Joo Eun Park
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.2
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    • pp.141-148
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    • 2024
  • The purpose of this study is to examine the definition of racism, prejudice, discrimination, and neo-racism, and to find solutions to racial discrimination. Specifically, we looked for cases of banal racism that appeared in the global era and looked at the racism that is prevalent in everyday life. The American film 《Hidden Figures》 is based on a true story and depicts the racism experienced by black women, and this racism is prevalent around the world as it appears in everyday life. In particular, racial discrimination has increased during the COVID-19 pandemic. Racial discrimination continues even after the pandemic. Therefore, a solution to overcome everyday racism was suggested. The results of this study will serve as an opportunity to realize that habitual and unconscious racism can be physical and mental violence for people suffering from racial discrimination.

Effect of a public health center-based nutrition education program for hypertension in women older than 50 years of age (50세 이상 여성을 대상으로 한 보건소 기반 고혈압 영양교육의 효과 평가)

  • Park, Seoyun;Kwon, Jong-Sook;Kim, Hye-Kyeong
    • Journal of Nutrition and Health
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    • v.51 no.3
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    • pp.228-241
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    • 2018
  • Purpose: The health risk of women increases after menopause. This study evaluated the effectiveness of a public health center-based nutrition education program for hypertension in women older than 50 years of age. Methods: The program included 8-week nutrition education and 8-week follow-up with keeping a health diary and nutrition counseling. The program was evaluated three times: before and after the nutrition education, and after the follow-up. The subjects were classified into hypertensives (n = 44) or normotensives (n = 71). Results: The rate of taking antihypertensive drugs in the hypertensive group was 86.4%. The systolic blood pressure decreased in the hypertensive and normotensive groups after nutrition education (p < 0.05). The body weight (p < 0.001), BMI (p < 0.001), waist circumference (p < 0.001), and percent body fat (p < 0.01) were also decreased after nutrition education in both groups. The hypertensive group showed an increase in HDL-cholesterol level (p < 0.001) and decreases in triglycerides (p < 0.01) and LDL-cholesterol (p < 0.05) levels after completion of the program. The normotensive group also displayed significant changes in HDL-cholesterol (p < 0.001) and triglycerides (p < 0.01). The dietary habits and nutrition knowledge on sodium and hypertension were improved in both groups (p < 0.001). The total score of dietary behavior related to the sodium intake was improved in the normotensive group (p < 0.001). The total score of the high sodium dish frequency questionnaire decreased in both groups after nutrition education and completion of the program compared to that before the program. Decreases in the consumption frequencies of noodles, pot stews and stews, Kimchi, and beverages were significant. The total self-efficacy score was increased in both groups by the program (p < 0.001). In particular, the hypertensive group showed improvement in all items. Conclusion: This public health center-based nutrition education program may contribute to the prevention and management of hypertension and chronic diseases in women over 50 years of age.

Local, Jobless Person, Homo Economicus, Three Axis of Kwak Hashin's Works (로컬, 룸펜, 경제적 인간, 곽하신 소설의 세 좌표)

  • Kim, Yang-Sun
    • Journal of Popular Narrative
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    • v.26 no.3
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    • pp.161-188
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    • 2020
  • This paper seeks to expand the scale of literary history by restoring and analyzing the whole aspect of Kwak Hashin's works, which has so far been studied little. For this purpose, I notice the rupture of discontinuity of his works which is greatly divided into the colonial period and post Korean war period. And the characteristics of each works can be analyzed based on the three axis, local(colonial period), jobless person(post-war period), and Homo Economicus(some short stories, and popular novels in post-war period). In Chapter 2, 'Local-the world of Munjang', I evaluated that Kwak Hashin's novel, which had been published in the late 1930s in the Journal of Munjang, embodied anti-modern aesthetic consciousness, as clearly revealing the sorrow for disappearing things, the pre-modern sense of time, and the preference for local. In Chapter 3, 'Jobless Person' and Chapter 4, 'The State of All People's Struggle against All People, The Appearance of Homo Economicus', the Korean society in late 1950s, which entered underdeveloped capitalist countries after Korean war, can be characterized by two contrasting male-gender, one is the jobless, incompetent male, and the economic man on the other hand. In the late '50s, Lumpen(=Jobless Person) novels showed the problems of the Korean economy through incompetent male character. The intelligent men took the path to survival rather than morality or intimacy, projecting their own incompetence and anxiety to women/wives. In the popular novels Women's Song and The Shadow of the Fig Tree, achievement-oriented male figures who betrayed their colleagues, and exploited women's sex by using love relationships to rise to the top appeared. They can be defined as the Homo Economicus who embody the state of universal struggle against all people. These novels showed the formation of the masculinity in post Korean war period, which pursued the survival of the fittest, borrowing form of popular novel. As we have seen so far, Kwak Hashin needs to be re-evaluated as an writer who expanded the modern literary history in the outside of literature. He was the last generation writer written in Korean late colonial period, and provided the model of postwar literature by borrowing the form of journalism and popular novels.

Comparison of Changes Over Time between In and Outside the Regional Resident's Cognition for Image of Daegu City - Focused on Representative Image and Environmental Image - (대구광역시 도시이미지에 대한 지역 내외 주민 의식의 경시적 변화 비교 - 대표 이미지와 환경 이미지를 중심으로 -)

  • Eom, Boong-Hoon;Kim, Geum-Yong
    • Journal of the Korean Institute of Landscape Architecture
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    • v.41 no.3
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    • pp.12-21
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    • 2013
  • This paper deals with a comparative analysis of changes in cognition of city image of Daegu City, focusing on image of representative and environmental conditions. Two-questionnaire surveys were conducted to compare the change of image cognition between the last decades. Major results are: Firstly, the most frequent representative images of Daegu City were hot weather, Palgong Mountain, textile industry, etc. and representative places were Palgong Mountain, Dongsung-ro Street, E world(Woobang Land), etc. Compared to the results of year 2000, the frequency of apple, and textile industry were remarkably decreased. Secondly, mean scores of image rating for environmental conditions were comparatively high in human environment such as women, and kindness. By individual variables, accessibility to Daegu City, women, living environment such as shopping, showed higher mean scores. Generally, mean scores of 2011 survey were higher than that of 2000. Thirdly, major factors affecting city image were human environment, living environment, natural environment, and transportation environment, respectively. These results can be used as a basic data for strategies to improve higher brand image of Daegu City.

Satisfaction Evaluation for the Pedestrian Improvement of Street Spaces - Focused on the Commercial and Residential Areas in the First District of Administrative-Centered City - (가로공간 보행증진을 위한 보행만족도 평가 - 행정중심복합도시 1지구 상업·주거지역을 대상으로 -)

  • Lian, Teng;Choi, Jae-Hyuck;Lee, Shi-Young
    • Journal of the Korean Institute of Landscape Architecture
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    • v.46 no.1
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    • pp.115-126
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    • 2018
  • A new urban paradigm that moves from a vehicle-centric to pedestrian-centric culture should be considered to improve the quality of the pedestrian environments for women, children, senior citizens, and disabled persons as well as to promote community unification by providing general movement rights to everyone. This study was implemented to provide decent alternatives to improve street spaces. The street spaces around the Commercial and Residential Area No.1 located in the Administrative-Centered City, Sejong Special Autonomic City, were selected to analyze and define the status of the walkways and the street spaces. Satellite imagery and numerical maps were used to collect geographic data. Practical and actual surveys for the selected sites were performed to analyze the street status and the pedestrian status. Based on the all collected data, analysis results, and literature reviews, the questionnaire was made, and 315 inquiries qualified for analysis. The physical status of all four study sites was the highest level, Grade A, and green open spaces were relatively sufficient. As a result, the factors obtained from the factor analysis have an impact on the satisfaction of the pedestrian streets in the commercial area. The factors are as followed Design > Convenience > Roadside trees and rest areas > Safety > Safety protective facilities > Transportation and information facilities > Continuity > Basic state of road surfaces > Comfortability, and in the residential area: Transportation and information facilities > Basic state of road surfaces > Comfort > Convenience > Continuity > Design > Illumination and crime prevention facilities > Safety > Roadside trees and rest areas.

A Study on the Traditional Culture of Japan in Modern Ubiquitous Society - Interdisciplinary Studies (현대 일본의 유비쿼터스 사회에 나타난 전통 문화에 관한 고찰 - 학제 간 연구)

  • Kim, Yun-Ho
    • Cartoon and Animation Studies
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    • s.27
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    • pp.221-247
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    • 2012
  • In this study, we examined the sense of tradition and cultural traditions which make up Japanese ubiquitous society. These include the traditional elements which affect the lives of contemporary Japanese people. In this research we looked for various media (mobile phones, blog, characters goods, cinema) which appeared in the traditional elements. The results of the study are as follows: The traditional elements which affect contemporary Japanese lives include modern devices such as use of anonymous "blogging", mobile phones "youth culture"(especially by males), and "cute" character vocabulary use (especially by females), while traditional values(yakuza, sumo, human relationships) are represented in Japanese cinema. Through this study, we have found the points where traditional Japanese culture and cultural sense have been reinterpreted and affected both directly and indirectly through modern media. This study contributes to cultural research by delineating the various stimuli to consider for successful content service adoption in a global setting, which can account for differential impacts across regions. The results not only help develop a sophisticated understanding of customer behavior theories for researchers, but they also offer useful knowledge to those involved in promoting culture content to potential purchasers.

A Study on Paper Currencies Design as Cultural Symbols -Focus on Case Studies from Eleven Nations- (문화적 상징기호로서의 지폐 디자인 연구 - 세계 11개국 사례비교를 중심으로 -)

  • Jung, Hyun-Won
    • Archives of design research
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    • v.18 no.2 s.60
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    • pp.189-200
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    • 2005
  • Paper currency is a cultural symbol sign representing identity of a nation as well as a tool of barter system and a measure of value. The purpose of this study is to analyze the design characteristics shown in the pattern of the paper currencies of advanced countries and Korea and to make comparative analysis of the image type of each nation as a cultural code. The results show that 1) the usability of paper currency design was evaluated by denominations, size type, color, braille system and the paper currencies of Switzerland and EU were judged superior to those of the other counties. 2) The national image type represented paper currencies was classified as 'state oriented type' and 'culture & art oriented type'. The countries of Korea, U.S.A, Japan etc. have on the paper currencies the ruling class who contributed to organizing the national system foundation emphasizing their nationalism. In the case of European countries, their paper currencies reveal a variety of citizen who have contributed to art, science, music, architecture without distinction of gender and this fact puts an emphasis on egalitarianism and equality of both senders and importance or cultural art. 3) Paper currency design of Switzerland, Netherlands, France, U.K. was visualized as an art work with utilization of work-type subject, brilliant color, CG technique, unique layout etc. This study provides us with a valuable opportunity to examine the present state of the Korean paper currencies design in Comparison With those of the world's advanced countries. It is expected that this study could be a resource material for new paper currency design and emphasize the importance of the paper currencies representing a national image as a cultural design.

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