• Title/Summary/Keyword: 언론보도 분석

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Analysis of Korean News Report: Focusing on N. Korea-Russia Summit (국내 언론 보도 연구: 북-러 정상회담을 중심으로)

  • Ban, Hyun
    • The Journal of the Convergence on Culture Technology
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    • v.5 no.2
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    • pp.117-122
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    • 2019
  • This paper aims to investigate ideological preferences of news media outlets by looking at the news coverage of North Korea-Russia summit in April, 2019. The meeting has gained attention in South Korea, China, Japan and America in that the historical meeting will reflect the future direction for denuclearization on the Korean peninsular and the peace in the world. Given this, in particular, a special attention is paid to the editorials and headlines of news articles reported in two Korean quality newspapers, DongA Ilbo and Hankyoreh because both are quality newspapers, but are ideologically different. To achieve objectivity and fairness, the same issues dealt with during the summit were compared and analyzed within Martin and White (2005)'s Appraisal framework. As a result, it was found that in editorials of DongA Ilbo showed a negative stance to the summit by employing the 'attitude' factor, whereas the Hankyoreh was overwhelmingly positive toward the issue, also by employing the 'attitude' factor. The political stance is likely to be in line with those shown in the headlines of news articles from each newspaper. That is, it is clear that each news outlet shows its ideological stances to news consumers through linguistic expressions, in that both editorials and the headlines of news articles express their political preferences to the summit by means of linguistic appraisals.

The Study on PR Communication with Editorial References on TV Programs (TV 프로그램을 통한 방송사의 자사 홍보활동 연구)

  • Park, Joo-Yeun
    • Korean journal of communication and information
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    • v.31
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    • pp.193-223
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    • 2005
  • As the number of TV channels rapidly grows, the systematic marketing and PR communication of broadcasters are becoming more and more important. To overcome the challenges the sharply increased competition poses, TV stations ave to intensify their strategic marketing efforts. This paper analyses the editorial information aired about the broadcasters and their TV programming as part of the PR efforts made. This present research project is based on one week periods of analysis of TV programming produced and aired by German broadcasters. The program analysis of the five TV channels included in this study revealed a total of 406 cases in which editorial references were made. The result shows no systematic differences between the public and commercial Broadcasters. Channel-specific differences are, however, obvious. PR communication embedded in the regular programs is increasingly tied to media organization and frequently occurs in the reporting of journalistic content. The high number of promotions as part of informational, and even more so as part of magazine and news formats, must be viewed as problematic. Program related branding and the specific tools used to promote the programs provided further evidence regarding the importance of media economic factors. TV channels not only promote their own programs, but also those of affiliated stations, and the increasing influence of economic considerations will have long-range consequences on the variety and quality of the journalistic output. The study furthermore revealed that TV channels utilize program promotion at any time of the day.

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Analysis of the Factors Influencing the Image of the Construction Industry (건설 산업 이미지 영향 요인 분석에 관한 연구)

  • Kim, Sang-Bum;Lee, Jeong-Dae;Park, Min-Jea
    • Korean Journal of Construction Engineering and Management
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    • v.9 no.5
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    • pp.75-85
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    • 2008
  • The construction industry has been leading the growth of the nation's economy not only by providing with various infrastructure projects but also by positively impaction related industries such as crating numerous job opportunities. Relevant statistics show the production amount of construction taking about 17.5% of the GDP (Gross Domestic Product). In spite of its positive impacts on the economy, image of Korea construction industry is generally reflected as negative mainly because of its environmental disruption, low payment, bribe, fraudulent work and inefficiency. It brings students to be reluctant choosing the construction industry as their carrier path and governmental and principal research status. Therefore it has been difficult to recruit highly qualitied human resources to the industry while the morale of the whole industry has gradually become demoralized. To improve this stand, many domestic researchers carried out research projects for improving the image of Korea Construction Industry. This study also sympathizes with necessity of improving the negative image of construction industry to remain as one of the leading industry in the 21st century. Especially, this study focused on finding important factors which have significant influences on the image of the industry. Through out the research, image influence factors was identified by rigorous literature review and interviews as industrial and academic experts. Factors, then, categorized and used as the main framework for the survey which designed to fine the degree of impacts on the image of the construction industry. In analyzing the survey results, various statistical techniques was employed including factor analysis, Chi-Square-Test, Correlation Analysis and Multiple Linear Regression. Identified as the most influent factors to the image of the construction industry include morale of construction employee, and prospects the industry which of the judgement by payment, impacts on nation's economy, future of the industry, etc.

Narratives and Emotions on Immigrant Women Analyzing Comments from the Agora Internet Community(Daum Portal Site) (이주여성에 관한 혐오 감정 연구 다음사이트 '아고라' 담론을 중심으로)

  • Han, Hee Jeong
    • Korean journal of communication and information
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    • v.75
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    • pp.43-79
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    • 2016
  • An increase in the number of immigrants to Korea since the late 1980s' has signified the proliferation of globalization and global capitalism. In Korea, most married immigrants are women, as the culture emphasizes patrilineage and the stability of the institution of marriage, particularly in rural areas. Immigrant women have experienced dual ordeals. The Aogra Internet community in Korea has been one of the most representative sites that has shown the power of communities in cyberspace since 2002, leading the discussion of social issues and deliberative democracy both online and offline. This paper analyzed Koreans' writings (such as long comments) on immigrant women in the Agora community. The analysis revealed the following results: first, immigrant women were referred to using terms related to prostitution, with excessive expression of disgust, which is called a "narrative of identity." Second, anti-multiculturalists called Korean men victims of married immigrant women and expressed hatred toward immigrant women, which is called a "narrative of sacrifice." Third, anti-multiculturalists justified their emotions as just resentment based on ideas of justice, equality, and patriotism, concealing the emotion of disgust, which is called the "narrative of justice, equality." Fourth, antimulticulturalists played roles to spread the emotion of disgust, by repeatedly referring to international marriage fraud and immigrant workers' crimes, which is called "narrative of crime." Fifth, some positive writings on immigrant women were based on empathy(a concept defined in this context by Martha Nussbaum), but they can be analyzed as narratives encouraging cultural integration through the perspective of orientalism. Therefore, comments on immigrant women in the Agora represent a "catch-22" dilemma. To deal with conflicts arising from disgust and violations of human rights, civic education focusing on humanism is needed in this multicultural era.

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History as Media Narrative and Representation of Collective Memory Focusing on the Prime-time Television News Reports Related with the May 18 Democratic Movement (매체 서사로서의 역사와 집합기억의 재현 5·18 민주화운동 관련 지상파방송 뉴스를 중심으로)

  • Joo, Jaewon
    • Korean journal of communication and information
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    • v.71
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    • pp.9-32
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    • 2015
  • The media, traditionally, serves to reinforce one's limited memory and transform those personal memories of society's members into collective memories. Notably, the mass media collects countless pieces of personalized memories for the creation of collective memories. Through the process of recollecting as well as recreating the past in the present, mass media exerts influence on the means the public appreciates and understands the history. Although numerous new medias like Internet overflows in today's society, television continues to stand firm as the salient means to construct the memories in daily lives. In this context, the research aims to analyze the televised news as the principal agent of memory producer to determine through which memories it recreates the $5{\cdot}18$ in today's media. The analysis of news values clarifies that every government placed distinctive news values on $5{\cdot}18$ within its historical context. Even so, such values were often fixed based on its relations to the existing political issues. Furthermore, through the discourse analysis, this research concludes that today's coverage of $5{\cdot}18$ is softening and becoming conventional.

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A Study on the Effect of Altmetrics about Academic Papers on Citations and Moderating Effect of Open Access (학술논문 알트메트릭스의 피인용 영향과 오픈액세스의 조절효과에 관한 연구)

  • Cho, Jane
    • Journal of the Korean Society for Library and Information Science
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    • v.56 no.2
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    • pp.35-55
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    • 2022
  • As altmetrics has received a lot of attention as an muti-dimensional impact assessment tool, it is necessary to verify whether it can supplement the citation-based research performance evaluation system. This study analyzed and compared the effects of each altmetrics sources on citation by sampling 1,600 high-cited papers published in the last 10 years (Sample A) and non-year-limited papers (Sample B) indexed in Scopus. In addition, it was analyzed whether the OA of the paper had a moderating effect on the numbers of cited-by, and the difference according to the samples was verified. As a result of the analysis, only the number of Mendeley bookmark readers was analyzed to have a positive (+) effect on the numbers of cited-by, and OA status had a significant moderating effect in both groups. However, in sample A, OA showed a reinforcing effect on cited-by, whereas Sample B showed a weakening effect, showing a difference. On the other hand, social mention such as media reports do not have a significant effect on the cited-by regardless of OA conditions, but they can be used to understand the social impact of non-academic mass readers.

The Structure and the Effect of Crisis Storytelling (위기상황에서 스토리텔링의 구성방식과 효과에 대한 분석)

  • Hong, Sook-Yeong;Cho, Seung-Ho
    • The Journal of the Korea Contents Association
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    • v.14 no.12
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    • pp.683-693
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    • 2014
  • This research examines a storytelling of a crisis presented in news coverages about Asiana Airline accident happened at San Francisco airport on July 6th, 2013. and investigate how the storytelling affects public's image toward an organization. To answer the research questions, qualitative content analysis of news articles (n=101) and survey (n=125) were employed. The subjects for the content analysis were Chosun Daily Newspaper and Hankyoreh Daily Newspaper, and the period of news articles is range from June 6th, 2013 to June 12th, 2014. The results showed that 10% out of total news articles was positive description toward stewardess who handled the crisis well in emergence situtation. The major expressions of depicting the stewardess's heroic activities in the news articles were tears, composure, hero, quick response, sacrifice, sorry, and so on. The online survey was conducted from Nov. 15, 2013 to Feb. 14, 2014 and found that the stewardess heroic activity influenced positively public's evaluation on Asian airline's crisis management and image of the company.

Suicide-Related Behaviors among College Students and suicide prevention (대학생의 자살관련행동 및 예방대책)

  • Kim, Jeong-Yeon
    • Journal of Digital Convergence
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    • v.10 no.11
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    • pp.525-533
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    • 2012
  • This aim of the present study was to determine the prevalence of suicide-related behavior(suicide ideation, plans and attemps) and its relationship in college students. 384 college students in Daejeon, Chungbuk provice were selected for this study from April 2 to April 21, 2012. Collected data was analyzed by using the SPSS 19.0 pragram. The prevalence of lifetime suicide ideation, plans and attemps were 32.3%, 4.7% and 3.0%. Respondents with mild ~ severe depressive symptoms were 42.2%. Depressive symptom was the consistent and crucial risk factor associated with suicide-related behavior indicates(suicide ideation, plans and attempts) commonly. We consider the suicide ideation and depressive symptom when develop the suicide prevention program. To prevent suicide, institutionalization of suicide screening program for who experience suicide ideation, depression, follow management of pre-suicide attemptor, surrounders of suicide victims, development of manual about strategy toward suicide, operating mental health program, delicate media representation.

The Relationship between Cyberbullying Victimized Experience and Emotional Behavior of Middle School Students (중학생의 사이버불링 피해 경험과 정서행동과의 관계)

  • Oh, Tae-Kon
    • Journal of the Korea Society of Computer and Information
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    • v.18 no.12
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    • pp.207-215
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    • 2013
  • The general opinion about the notion of cyberbullying hasn't existed yet, but in related laws it is defined as the entire behavior causing the counterpart to suffer the pain by continuously and repeatedly psychologic offending toward specific students with information and telecommunication products such as the Internet and mobile phones, and spreading the private information or false facts related with specific students. Recently a number of accidents related with abuse of cyberbullying are being broadcast on a variety of mass media, and the argument about the severity and countermeasures against cyberbullying is moving onward. This study has a purpose as suggesting the practical alternatives to prevent cyberbullying victim of middle school students by arguing cyberbullying of middle school students and analyzing the relationship between the general features such as victimized experience and frequency and the emotional behaviors according to victimized experience. As the result of this study, cyberbullying victimized experience has a significant effect on the emotional behavior such as depression, aggression, and academic stress. As political implication, this study suggests the practical alternatives to prevent cyberbullying of middle school students based on the analysis result.

A Study on Improving the Act on Information and Communication Network for Enhancing the Effectiveness of Cyber Incident Reporting (침해사고 신고의 실효성 제고를 위한 정보통신망법 개선 연구)

  • Tae-seung Lee
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.33 no.5
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    • pp.801-811
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    • 2023
  • With the cyber incidents increasing every year, opinions are being raised that legal system relating to incident reporting needs to be revised to improve the cyber incident reporting rate, etc. Accordingly, this paper suggests a legal improvement to enhance the effectiveness of cyber incident reporting. First, by analyzing domestic media coverage, this paper defines the problems which need to be improved regarding an incident reporting system as "unreported" and "not timely reporting". Then, this paper finds four requirements for legal improvement like "a reporting entity", "a starting point of reporting", "a reporting deadline" and "a protection of reporting information" by analyzing the relationship between reporting relating problems and issues published by overseas institutions and additionally by analyzing the need to revise the law. Finally, through an analysis of legislative cases, this paper suggests a legal improvement for the requirements.