• Journal of Korean Ophthalmic Optics Society
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• v.12 no.4
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• pp.23-27
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• 2007

This research was conducted to assist with domestic eyewear industry to gain better understanding of manufacturing through study relationship between purchase behaviors and selecting elements such as design, brand, price, material and nation. Domestic consumers think that the most important factor is a design when they purchase eyeglasses regardless of kinds and brands of eyeglasses, and optometrists choose the eyewear design as a primary factor when they buy eyeglasses for display and sale. As a role of eyeglasses for fashion items increases, the interest of the eyewear design will be higher. Many optometrists have plans to import and make house brand. Some of them also would like to study eyewear design.

• Journal of Korean Ophthalmic Optics Society
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• v.13 no.4
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• pp.13-17
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• 2008

Purpose: Study the method to attach to traditional pattern for the demands of eyeglasses' function which is becoming extended to cultural psychological and social aspects. Methods: To understand the symbolic characteristic of traditional pattern, especially through using palmette, embroidery, and practicing it on glasses' temple and cleaner. Results: Globalization stimulates crossing-consumption cultural trend rapidly. Thus, new glasses pattern involving Korean ethnic feature is a new source that could well adapt to this tendency. This report presents new aspect which corresponds to the demand of modern consumers. By modernizing Traditional pattern and method, we could discover the cultural value of glasses design. Conclusions: Glasses imply social position of users and became a measure that reveal a part of style that presents modern psychological language. Thus, the glasses design using traditional pattern makes a chance to change the beauty sense from western style to oriental one. And it achieves the desire of cultural consumption through glasses design.

• Journal of Korean Ophthalmic Optics Society
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• v.10 no.1
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• pp.17-25
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• 2005

In modem society, individuality and diversity are emphasized and visual sensation is considered to be very important because of high degree industrialization and development of mass media. And also, the Total Fashion Age opened. In the past, spectacles was a mere means of correcting or protecting sight. It's design was very simple in form and skill. But in 21C, eyewear design is viewed as a vehicle to create fashion and keeps changing to be in line with the contemporary culture and fashion trend beyond the old functions. The purpose of this study was to investigate the conditions of eyewear design in the 21st century by looking into the history of eyewear and analyzing the trend of eyewear design and the color image with fashion, hair, and make-up.

• Journal of Korean Ophthalmic Optics Society
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• v.9 no.2
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• pp.371-380
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• 2004

The history of the glasses can say that we began with the development of the typography. Glasses were made for the first time from the skin which they tied. We came to make the rim as the horn tree afterwards or bone. And the snail glasses make the lens as the modification or glass and to put to connect the two to large snail was developed. The rim after he brought lots of style change. The development of the Bridge and eyewear form of the Temple of an entry today began to come out. The development of and various design and material. We reached practical style. development of design concentration new fashion trend lead can make it eyewear company and designer's. A rim of various style through historical development course because we have a present time's rim analysis. We try to try to investigate a method element of the glass design with a final cause form of the design in the viewpoint of the facility.

• Journal of Korean Ophthalmic Optics Society
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• v.15 no.2
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• pp.131-136
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• 2010

Purpose: Evaluating the possibility of Korean traditional folk paintings in the development of eyewear accessories. Methods: Esthetic values with vivid colour and layout of Korean traditional folk painting was evaluated. Reevaluation of those values was applied into eyeglass cleaners and eyeglass case with modernized fashion. Those accessories had an advantage of suitable space to represent visually images of the paintings. Results: Currently, Korean traditional folk paintings receives attention as an international cultural contents. Therefore, it would be possible to enhance cultural consumption of the product whose image was changed with cultural image of the paintings. Conclusions: Utilization of esthetic values into eyeglass makes a positive effects of eyewear accessories, which can be resulted in an expanding international market of eyewear accessories.

• Journal of Korean Ophthalmic Optics Society
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• v.11 no.3
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• pp.249-258
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• 2006

There are many functions of glasses. Not only as a medical instrument but also for decorative purpose and individuality as a mean of expression. The concept of glasses applied according to various purposes and use. Following the designers' point of view, the most important research task is to make products substantial and convenient rather than external beauty after analysis problems and the needs of customers. Because customers ask for the best quality of design all the time. The best design of glass includes essential conditions like; creativity, satisfaction, convenience of use, identity. These conditions are common elements of glasses in both domestic and foreign markets. Also they can be a catalyst to stimulate glasses industry in Korea. First of all to study tho parts of glasses "End Piece", it is essential to consider for a better design. Because it adjusts the center of glasses weight balance for user's comfort. Since many brands are imitated, the significance of "End piece" is of a great importance resulting in a more successful competitiveness.

• Journal of Korean Ophthalmic Optics Society
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• v.19 no.4
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• pp.435-443
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• 2014

Purpose: The purpose of this study was to analyze the design identity visual elements of optical shop brand$\underline{s}$ in order to provide objective data necessary for optical shop brands' design development. Methods: This study examined the design identity concept of the optical shop brands and analyzed visual elements of brand design identity with a focus on the symbols of domestic franchise optical shops, type of a symbol mark, representation style of logo type, color usage, use or non-use of character, etc. Results: Many symbols were directly associated with the eyeglasses, such as eyeglasses and eyes, face and iris. Along with that, letters or figures were also observed. For the type of symbol, most types were found to have the designs that took spherical and word mark shapes. Particularly, the word mark type had English words more often than Korean words. For logo types, the gothic format was dominant. In relation to the thickness of letter, thick boldface type was commonly used. The combination of 2 degrees was the color frequency used most often in the optical shop brand design. For the frequency of color usage, black and red colors were used most often. Particularly, the orange color, as well as the black color, was also often used for the main color of symbols or logo types. Meanwhile, the characters were used only in some optical shop. Most characters were animals and expressed in the cartoon and graphical forms. Conclusions: Typifier, symbol mark, logo type, color, and character are the elements forming the basic development system for brand design identity. Systematic design is needed which clearly ensures the function and role along with the mutual consistency as a important visual component of the optical shop brand.

• Journal of Korean Ophthalmic Optics Society
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• v.6 no.1
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• pp.37-42
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• 2001

Optical design highly influer.ces consumer purchase and is a major factor of price decision in the optical industry. The price is varied based on designs. Eyewear design produces more added value than other products. Design and brand name are the foundation of rapid growth. while technology and quality control are basics of competitive optical design. Currently, China, Hongkong and other Asian countries are closely following Korea in the optical industry. There should be problem solving methods based on design and brand competition and export growth probability will be improved when continue various efforts emphasizing design.

• Journal of Korean Ophthalmic Optics Society
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• v.13 no.4
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• pp.19-24
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• 2008

Purpose: The purpose of this research is to induce domestic eyewear industry to invest in research and development of eyewear manufacturing technology and eyewear design. Methods: Analysis of Industrial Rights using data issued by Korea Intellectual Property Office and search results by 'Kipris' (Korea Intellectual Property Rights Information Service). Results: A number of Industrial Rights Application related to eyewear of eyewear industry has rapidly increased since 1980's. The ratio of Patent and Design Right applications related to eyewear by foreigner has continually decreased, 55%, 32.9% in 1980's, 40%, 22% in 1990's and 27%, 13.9% in 2000's. This shows domestic eyewear industry has developed technology and design on eyewear more and more. But numbers of Design Right applications in 1990's were about 60 in a year and those in 2000's were about 70 in a year. This may explain a few eyewear company have applied for Design Right. Conclusions: It is evident that domestic eyewear industry make an more effort and investment to develop eyewear manufacturing technology and design, but not enough. Actually, we don't know exactly how they develop and how much they invest. Now we need to research problems what they have and environments what they face.

• Journal of the Korea society of information convergence
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• v.5 no.2
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• pp.85-90
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• 2012

Our eyewear industry, the recent growing its position has been weakened because of Chinese low labor costs, Japanese quality and technology and Italian excellent design, brand and marketing. Investigate the recent trend for the trade balance of China and Italia, the largest importer of the eyewear market in Korea. Sunglasses are the most vulnerable sectors of the eyeglasses industry in Korea. Continued investment and attention is needed to the eyewear design for the improvement of the trade balance.