• Title/Summary/Keyword: 심리적 반응

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The Influence of National Culture on Product Design Preference (국가적 문화간 제품디자인 선호에 미치는 영향에 관한 고찰)

  • 이석정;양종열;홍정표
    • Proceedings of the Korea Society of Design Studies Conference
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    • 1999.05a
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    • pp.70-71
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    • 1999
  • 시장에서 제품 성공에 중요한 요인들 중 빼놓을 수 없는 것으로 제품형태 즉, 디자인이 있다. 특히 특정한 주도자가 없는 복잡한 시장에서 제품 형태는 소비자의 주의를 끌 수 있는 할 방법이다. Broch(1995)의 논문에서 제시된 제품의 형태에 대한 소비자의 반응 모델을 살펴보면, 소비자가 제품에 대해 긍적적이거나 부정적인 반응을 보이는 데에는 제품의 형태에 대한 심리학적 반응들이 작용한다.(중략)

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An Exploratory Study on Advertising Effectiveness Using Linguistic Analysis: Focused on KLIWC (언어분석을 이용한 광고효과 탐색연구 : KLIWC를 중심으로)

  • Ryu, Yeon-Jae
    • Journal of Digital Convergence
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    • v.17 no.9
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    • pp.407-420
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    • 2019
  • The purpose of this study is to explore the possibility of measuring advertising effectiveness through the ad evaluation text. The 384 university students were asked to evaluate the positive and negative evaluation ads of high and low involvement products by self-report method and to write ad evaluation text online. The written ad evaluation text were analyzed by KLIWC and to examine the difference between the comment of positive and negative advertising. The results of the analysis are as follows. First, there were differences between positive and negative ads in 17 psychosocial variables. Second, there were differences between positive and negative ads in 9 linguistic variables. Third, there was a significant correlation between KLIWC variables(Positive & negative emotions, inhibition, conviction, physical condition & function and sleep/dreams) and advertising effect variables. This study suggests that the advertising evaluation comment reflects the consumer's psychological reaction to advertising and the possibility of measuring the advertising effectiveness using advertising evaluation text.

Responses of the Child and Therapist in Child-Centered Play Therapy Regarding the Children's Problem Type, the Therapists' Levels of Psychological Burnout and the Process of Play Therapy (아동의 문제유형, 치료자의 심리적 소진 정도 및 놀이치료단계에 따른 아동중심놀이치료에서의 아동과 치료자 반응)

  • Lee, Haeng-Suk;Han, You-Jin
    • Journal of Families and Better Life
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    • v.30 no.6
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    • pp.129-150
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    • 2012
  • This study examined difference in the responses of children and therapists depending on children's problem type(internalization or externalization) and the therapists' levels of psychological burnout. Play therapy' cases (March 2010 ~ September 2011) were successfully concluded in more than 36 sessions, which targeting 14 children aged 4~9 who had emotional and behavioral problems and two therapists who consulted with the children. To examine the change in the play therapy stepwise process in this case, the responses in the children and the therapists were examined by dividing the stages of therapy into the early stage, the middle stage, and the late stage. The Results showed that (1) the children's response during the play therapy process were not significant different for both types of children's problems. Moreover, there were no differences with different levels psychological burnout by the therapist. (2) A change in the children's response during the play therapy process was noted in both children who had internalization problem and in those who had externalization problems. Moreover, according to the therapist's levels of psychological burnout, a change in the children's responses was indicated in the play therapy process. (3) The therapist's responses in the play therapy process did not show significant difference according to children's problem type or therapists' levels of psychological burnout. (4) A significant difference was noted in the responses between the therapists experiencing psychological burnout depending on their level.

Climate Change and Psychological Adaptation: Psychological Response, Adaptation, and Prevention (기후변화와 심리적 적응: 심리적 반응, 적응, 예방)

  • Moon, Sung-Won
    • Journal of Korean Society for Atmospheric Environment
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    • v.32 no.3
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    • pp.237-247
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    • 2016
  • Global climate change is becoming one of the greatest challenges facing humanity. This article proposes a psychological perspective of climate change adaptation. Climate change-related severe adverse weather events may trigger mental health problems, including increased post-traumatic stress disorder (PTSD), depression, anxiety, violence, and even suicide. Forced migration could be considered a coping method for dealing with weather events, but it may also pose a psychological threat. People respond to severe weather events in different ways based on their individual characteristics. Psychological risks from adverse weather events are mediated and moderated by these factors, which are influenced by personal cognition, affect, and motivation. Examinations from a psychological perspective, which have been neglected in the science of climate change thus far, may provide keys to successful adaptation and the prevention of serious psychological problems resulting from the experience of severe weather events. A new prevention strategy has been suggested for coping with climate threats through encouraging attitude change, establishing proactive support systems for vulnerable groups, establishing a PTSD network, and implementing a stress inoculation program.

Meteorological characteristics associated with odor episode in Ulsan metropolitan city (울산지역 악취발생과 관련한 기상특성)

  • 김유근;이영미;이평근
    • Proceedings of the Korea Air Pollution Research Association Conference
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    • 2003.05b
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    • pp.308-309
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    • 2003
  • 악취란 황화수소, 메르캅탄류, 아민류, 기타 자극성이 있는 기체상 물질이 사람의 후각을 자극하여 불쾌감과 혐오감을 주는 냄새로서 사람에게 심리적.정신적 피해를 주는 감각오염이라 할 수 있다. 악취 유발물질을 비롯하여 대기중으로 배출된 오염물질의 거동은 오염물질의 물리ㆍ화학적인 특성뿐만 아니라, 기온, 풍향, 풍속, 혼합고, 대기안정도 등 다양한 국지 기상인자의 영향을 받게된다. 특히 악취유발물질은 다른 대기오염물질과는 달리 미량에서도 불쾌감을 주고 그 원인물질이 상당히 많을 뿐만 아니라 물질간의 반응기작이 매우 복잡하다. (중략)

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학습부진 학생을 위한 대학수학 수업모델

  • Kim, Byeong-Mu
    • Communications of Mathematical Education
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    • v.9
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    • pp.219-226
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    • 1999
  • 실업계 고등학교출신, 직장을 다니다 뒤늦게 진학한 학생, 수학성적 때문에 야간학과를 택한 학생들의 수학학습능력이 대학수학을 공부하기에는 부족함을 그들의 의견과 기초학습능력 검사와 수업을 통해 확인해보고 그들을 위한 수업지도 방법과 심리적 치료법을 곁들여 좋은 수업환경을 만들고 수업에 대한 반응으로부터 그들만을 위한 방법을 개발하고 수준에 맞는 교재를 만들어 ‘99학년도 2학기부터 시행에 본다음 종합적인 분석을 하여 계속된 현장연구 결과와 함께 학습부진 학생을 위한 대학수학 수업모델을 만든다.

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Assessment of Flicker Effect by Road Lighting Luminaire Installed on the Guardrail (도로 가드레일에 설치되는 연속도로조명기구에 의한 플리커 영향 평가)

  • Seok, Dae-Il;Kim, Won-Sick;Kim, Hoon
    • Proceedings of the Korean Institute of IIIuminating and Electrical Installation Engineers Conference
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    • 2009.05a
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    • pp.32-35
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    • 2009
  • 도로 난간에 연속으로 설치되는 조명기구에 의한 플리커 영향을 평가하고, 눈부심으로 인한 장애물인지 능력의 저하와 불쾌감 유발을 억제하기 위한 적정 망막조도를 도출하는 시험을 수행하였다. 반응시간과 불쾌감 평가지를 이용하여 생리적 평가와 심리적 평가를 하였다. 조명기구에 의한 망막조도가 증가할수록 장애물을 인지하는 것이 어려워지고, 불쾌감을 많이 느끼는 것으로 나타났다.

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Comprehensive Understanding about Drop-Out Adolescents in Korea (우리나라 학업중단청소년에 대한 이해)

  • Myoung-Ja Keum
    • Korean Journal of Culture and Social Issue
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    • v.14 no.1_spc
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    • pp.299-317
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    • 2008
  • The school drop-out among the youth has grown to become a serious social problem since about 2000 and calls for an attention to its seriousness. Therefore, this study reviewed the statitistical reports and the previous empirical findings on the school drop-out and integrated to establish a comprehensive understanding of this social phenomenon. The main concepts and terminologies on school drop-out, the current statistics, the possible causal factors and the usual trajectory the youth take after dropping-out of school were discussed to conceptualize the issue. Analyses indicated 12 characteristics of the students who dropped out of school. Those 12 characteristics were restructured according to the ecological conceptual model. The social instability and the financial crisis in the 1990's has eroded the stability of the primary environments of adolescents such as family and school. The family breakdowns from divorce and other reasons weakened psychological and financial support for adolescents. The diminished authority of teachers and school over students exposed conflicts between teacher and students, students' loss of purpose and interest in academic attainment. The adolescents showed emotional reponses like increased level of depression, helplessness, aggression, indicated cognitive reponses such as the loss of purpose and interest in studying, a heightened sense of uncertainty of the future, and behavioral responses like sexual acting out behaviors, and bullying. The unmet psychological needs of adolescents result in run-away and school drop-out behaviors, which in turn progress into juvenile delinquency as the society fails to provide adequate and appropriate guidance and interventions. The intervention strategies at the national level were proposed and the limitations of the study were discussed.

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A Study on the Psychological Characteristics of Esports Athletes in Korea (국내 이스포츠 선수들의 정서, 대인관계, 수면 특성에 대한 실태 조사: 프로 선수와 육성군 선수를 중심으로)

  • Lee, Sangha;Jang, Eunhee;Kim, Soojin;Kim, Cheolhag;Suh, Sooyeon
    • Journal of Korea Game Society
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    • v.21 no.3
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    • pp.133-146
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    • 2021
  • The aim of this study was to investigate the psychological characteristics of Korean esports athletes. We investigated the psychological characteristics of 40 professional esports players and 72 amateur esports players, a total of 112 esports players. Specifically, we investigated the differences in emotional well-being, interpersonal relationships, and sleep between professional players and trainee players. Professional esports athletes showed higher responsiveness to social conflict and more interpersonal non-acceptance compared to the trainees. Results also indicated high levels of insomnia severity. Based on the results, the need for psychological intervention and sleep intervention for athletes were discussed.

The Moderating Roles of Perceived Responsiveness of SNS Friends and Self-Esteem in the Relationship between SNS Use and Perceived Social Support among College Students (대학생들의 SNS 이용과 사회적 지지와의 관계에서 SNS친구들의 반응성 인식 및 자아존중감의 조절 효과)

  • Choi, Jounghwa
    • Journal of Digital Convergence
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    • v.19 no.5
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    • pp.433-442
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    • 2021
  • The present study explored the moderating roles of perceived responsiveness of SNS friends and self-esteem in the relationship between SNS use and perceived social support among college students. Using a panel owned by a research firm, a nationwide online survey was conducted (females N = 264, males N = 239). The results of regression analysis suggested that there is no significant main effect of SNS use but a significant main effect of perceived responsiveness of SNS friends. In addition, a three-way interaction effect was found among perceived responsiveness of SNS friends, SNS use, and self-esteem. This study contributes to elaboration of the extant research as well as providing practical implications to SNS-based intervention programs for college students' psychological well-being.