• Title/Summary/Keyword: 심리적특성

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ERF Components Patterns of Causal Question Generation during Observation of Biological Phenomena : A MEG Study (생명현상 관찰에서 나타나는 인과적 의문 생성의 ERF 특성 : MEG 연구)

  • Kwon, Suk-Won;Kwon, Yong-Ju
    • Journal of Science Education
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    • v.33 no.2
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    • pp.336-345
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    • 2009
  • The purpose of this study is to analysis ERF components patterns of causal questions generated during the observation of biological phenomenon. First, the system that shows pictures causing causal questions based on biological phenomenon (evoked picture system) was developed in a way of cognitive psychology. The ERF patterns of causal questions based on time-series brain processing was observed using MEG. The evoked picture system was developed by R&D method consisting of scientific education experts and researchers. Tasks were classified into animal (A), microbe (M), and plant (P) tasks according to biological species and into interaction (I), all (A), and part (P) based on the interaction between different species. According to the collaboration with MEG team in the hospital of Seoul National University, the paradigm of MEG task was developed. MEG data about the generation of scientific questions in 5 female graduate student were collected. For examining the unique characteristic of causal question, MEG ERF components were analyzed. As a result, total 100 pictures were produced by evoked picture and 4 ERF components, M1(100~130ms), M2(220~280ms), M3(320~390ms), M4(460~520ms). The present study could guide personalized teaching-learning method through the application and development of scientific question learning program.

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The Product Color Effect on Product Color Preference, Product Image and Product Attitude (제품의 색채가 제품의 색채선호도, 이미지, 태도에 미치는 영향)

  • Jang, Nam-Seo;Kim, Sae-Bum
    • Archives of design research
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    • v.20 no.1 s.69
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    • pp.79-88
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    • 2007
  • A company's plan to reform its products' image cannot obtain expected results unless a color plan is included in the reformation plan. A color plan is essential since color conveys to customers much information on function, shape, and material quality of the product. In other words, color is the essential dimension or criteria that customers use when evaluating the quality of goods. Despite the importance of a color plan, companies in Korea are still behind in researching and receiving 'color information' compared to those in more advanced countries. Recognizing the importance of products color, many international companies constantly make their efforts to predict trendy colors and preferred styles of customers before they develop products. It is suggested that domestic companies invest more in color infrastructure to be more successful in making products which can catch the customers' eyes and emotion. Different life styles by age, income level, and gender would be only a few of many factors to be investigated to build color plans for a product. In this study, it is attempted to see the color tendency of young generation by gender, and also to analyze empirically the influence of product's color on its image and customers' behavior. The results are analyzed with frequency analysis, cross tabulation analysis, T-test, one-way ANOVA using SPSS Win 12. The results of this study show that color preference, product image and product attitude are influenced by product's color, and color is an important factor for forming additional emotional value together with the product's original functional value. Judging from the findings, it is recommended that a company undertake careful research before developing a product to find out how customers respond differently to products in different colors especially when the product belongs to the product category where color is considered to be a determinant factor in terms of choosing a brand.

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Factors Influencing Limerence in Dating Relationships among Female College Students (여대생을 대상으로 한 이성 교제의 집착 행동에 영향을 주는 요인)

  • Kim, Oksoo;Jeon, Hae Ok
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.2
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    • pp.304-314
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    • 2020
  • This cross-sectional descriptive study investigated the influence of romantic relationships' characteristics, self-esteem and sexual autonomy on limerence in dating relationships among female college students who had or were currently engaged in a dating relationship. The data was collected through self-reported structured questionnaires from 167 female Korean college students using convenient sampling methods from November 25, 2012 to December 20, 2012. The data was analyzed using t-tests, one-way analyses of variance, Scheffe's test, Pearson's correlation coefficients, and multiple linear regression analysis with the IBM SPSS 23.0 program. The results showed that a significant difference was found in limerence according to the frequency of experiencing romantic breakup (F=4.16, p=.003), and limerence in dating relationships was negatively correlated with self-esteem (r=-.31, p<.001) and sexual autonomy (r=-.21, p=.006). Self-esteem and the frequency of romantic breakups explained 20% of limerence in dating relationships among the participants (F=8.03, p<.001). Therefore, as a strategy to solve the problems related to limerence during the period of dating, cognitive and educational interventions are needed to strengthen the self-esteem and sexual autonomy of college students who have had a high number of separations. In addition, early screening of college students with risk factors for limerence and providing problem-solving based counseling will help improve their psychological health.

How Do the Journalists Perceive the Civic Journalism? (시민저널리즘에 대한 언론인 인식유형 연구)

  • Kim, Hung-Kyu;Hwang, On-Jung
    • Korean journal of communication and information
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    • v.43
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    • pp.359-384
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    • 2008
  • Nowadays, newspaper industry faces a crisis in terms of two aspects: First, in this multi-channel era, it has competed with the online journalism appearing in many digital media. Second, with the decrease of numbers of readers and political participation, the roles of newspaper has to be changed accordingly. The concept of civic journalism emerged as a solution in this context. The purpose of the study is to explore the factors in how journalists perceive the civic journalism. The Q-methodology was adapted to identify the factors composing of the belief, values, attitudes, ideas, and opinions toward the civic journalism. Total of 24 Q-sample (statements) were sorted by 27 P-sample (journalists) who were selected by their gender, years of service, and the like. The Quanl program finally produced 3 factors that were interpreted and named as follows: Factor I, the Complimentary Journalism, the civic journalism would fulfill the functions that traditional journalism has neglected. Factor II, the Alternative Journalism inducing the citizen's participation in the public areas. Factor III, the Functional Journalism, emphasizing dysfunction of the civic journalism.

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A Study on the Effect of Consumer's Benefits and Attitudes on the Functional Health Food Purchasing Intention (소비자 추구혜택과 관심도 및 태도가 기능성건강식품 구매의도에 미치는 영향)

  • Yu, Dong Sool;Kim, Hong Keun
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.11 no.5
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    • pp.189-204
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    • 2016
  • The study is aimed at figuring out the effect of the consumers benefit, attitudes and interest when customers purchase functional food on purchasing intention and product a foundation of competitive power such as a customized product development for a marketing strategy by examining consumers' behavioral patterns. The range of functional food which is a subject of this study is included in the nutraceutical foods, protective foods in addition to biocontrol food. It surveyed about ages of 20 to 60 domestic residents who have taken functional food in order to conduct the study. Data used in this study was collected 353 answers in September 2016, and hierarchical analysis which is a demographic characteristic as control variables was conducted to verify the hypothesis using statistical program SPSS 21.0 The result of this study demonstrates that firstly, psychological pursued benefit secondly, health concern thirdly, health management attitude affects to functional purchasing intention. It is expecting that the result of this study will be used on the basic standards that are grasping and generalizing the needs of customers. In addition, it is also expecting to contribute to improvement of internal and external functional food industry as a functional food material development because it provides empirical customer behavior analysis result.

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An Exploratory Study on the Buying Decision-making Process of Automobile Books (자동차전문서적 구매의사 결정과정에 관한 탐색적 연구)

  • Kim, Kil-Hyun;Ha, Kyu-Soo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.6 no.3
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    • pp.1-18
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    • 2011
  • Publication Industry of scientific technology is showing tendency of decreasing in sales, which clearly draws down curve since 2000. The printing culture is declining whether it is because of trend avoiding pure science or technological science and engineering, advancement of mass media or increasing frequency of using internet. Nevertheless, researcher considered car industry in publication industry as a life-long purpose for study. For this reason, the researcher tried to find the variables of the marketing which give impact on the customers such as student group and consumer who buys cars, when buying professional books. The found variables are expected to have a huge impact on the publication industry of professional books. As a result of research, in the area of the vision and motive, most said that they have "chosen a major in car because they liked car in usual base." In the stage of recognizing the problem, they buy the books when it is inevitably necessary. In the stage of searching for the information, they get information from advertisements, friends, professors, internet or sales clerk in book stores. In the stage of evaluation, they look for the title and the publication date of the books. In addition, in the stage of deciding purchase, "buy immediately" was the most frequent answer while impulsive purchase is the least frequent answer. In the stage of evaluating after purchase, many of them mostly are satisfied with their purchase.

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Relation between Leisure Satisfaction of Line Dance Participating Middle-Aged and Old Women and Self-Respect, Quality of Life (라인댄스 참여 중·노년 여성의 여가만족과 자아존중감 및 삶의 질 관계)

  • Song, Ri-ra;Kim, Hyoung-nam;Jeon, Mi-ra
    • The Journal of the Korea Contents Association
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    • v.15 no.12
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    • pp.153-164
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    • 2015
  • This research focuses on analyzing how leisure satisfaction of line dance participating middle-aged and old women impacts on self esteem and quality of life. By identifying the relationship between these factors, benefit of line dancing by middle-aged and old women will be confirmed. The result of this study are as follows. First, group participating in 2 hour class of line dancing had highest leisure satisfaction. Secondly, in analyzing the effect of leisure satisfaction on self-esteem, health factor was the only sub-factor of leisure satisfaction to impact self-esteem. Thirdly, in analyzing the effect of leisure satisfaction on quality of life, health factor was the only sub-factor of leisure satisfaction to have effect on quality of life sub-factors, such as daily life satisfaction, emotional satisfaction, and environmental satisfaction. Fourthly, self-esteem also directly affects quality of life. Since health factor of leisure satisfaction directly affected self-esteem and quality of life, a causal relationship can be seen between the three variables: leisure satisfaction, self-esteem, and life quality.

Charaeteristics and Applications of the Established Testosterone Immunoassays (Testosterone 면역측정법의 정립 특성과 응용)

  • Lee, Chang-Joo;Lee, Joon-Yeoung;Yoon, Yong-Dal
    • Development and Reproduction
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    • v.5 no.1
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    • pp.59-71
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    • 2001
  • Since the first radioimmunoassay (RIA) was developed in 1970s, many conventional RIAs and non-isotopic immunoassays (NIA) had been developed in which the degree of precision, accuracy, specificity and practicability have progressively increased. Recently ultrasensitive assay method at femtogram to determine testosterone in serum, saliva and feces is required for the study of sexual dysfunctions in male and female, monitoring the psychological stress and conditions, aging process such as menopause and partial androgen deficiency in aging male, the hormonal changes of small experimental animals etc. This review discussed the recentd evelopments of steroid assay methods, based upon the testosterone assay results of authors far 20 years, and the problems associated the assay set-up, the characterizations and applications of the established procedures, and desifls of assay, reliablity criteria, and the practical aspects of assay set-up and application, based upon the data of the authors. The present study demonstrates the general problems methods to be consider in order to set up the highly sensitive assay methods and to increase the assay quality and the necessity of assay quality control program. To improve the assay quality of each laboratory and to compare the assay results in homeland, the national QC programs should be organized.

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A Study on Development Direction of Public Interest Contents through Gamification Case Analyses in Domestic and Foreign Environmental Fields (국내·외 환경분야 게이미피케이션 사례분석을 통한 공익 콘텐츠 개발 방향 연구)

  • Kim, Joo Woo;Jeong, Eui Jun
    • Journal of Korea Game Society
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    • v.14 no.5
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    • pp.161-182
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    • 2014
  • As environmental problems such as global warming, and ecocide have a great influence on society, the attention to environmental pollution is being expanded. To solve the environmental problems, the awareness and practice of members of society in question is required. However, it has been found that few people are participating in practising environmental protection in real life. Our main goals are to show that Gamification has great potential in delivering messages for public interest and to suggest guidelines for researchers and public contents developers who engage in designing in relation to Gamification. Based on the domestic and foreign theoretical investigations, we found that Gamification mechanism made based on psychological mechanism of users aims at public interests' value by maximizing motivations of users and spreading social relationships among people. As shown in the case study, if contents are developed by reflecting the elements which stimulate challenging of users, the elements which can express their opinions, and the elements of altruism which form the sympathy in the development of public interest contents in the future, practical participation of people to solve social problems can be expected.

Social Factors Affecting Internet Searches on Cyber Bullying in Korea and America Using Social Big Data and Google Search Trends (소셜 빅데이터와 Google 검색트렌드를 활용한 한국과 미국의 사이버불링 검색에 영향을 미치는 요인 분석)

  • Song, Tae-Min;Song, Juyoung;Cheon, Mi-Kyung
    • The Journal of Bigdata
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    • v.1 no.1
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    • pp.67-75
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    • 2016
  • The study analyzed big data extracted from Google and social media to identify factors related to searches on cyber bullying in Korea and America. Korea's cyber bullying analysis was conducted social big data collected from online news sites, blogs, $caf{\acute{e}}s$, social network services and message for between January 1, 2011 and March 31, 2013. Google search trends for the search words of stress, exercise, drinking, and cyber bullying were obtained for January 1, 2004 and December 22, 2013. The main results of this study were as follows: first, the significant factors stress were cyber bullying that Korea more than America. Secondly, a positive relationship was found between stress and drinking, exercise and cyber bullying both Korea and America. Thirdly, significant differences were found all path both Korea and America. The study shows that both adults and teenagers are influenced in Korea. We need to develop online application that if cyber bullying behavior was predicted can intervene in real time because these actual cyber bullying-related exposure to psychological and behavioral characteristic.

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