• Title/Summary/Keyword: 신문 매체

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이코노연재 / 웹진, 짧은 역사 불구 '제3의 매체 역할 톡톡히'

  • Kim, In-Suk
    • Digital Contents
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    • no.11 s.90
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    • pp.36-42
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    • 2000
  • 디지털 혁명이 목전에서 일어나고 있다. 문자, 음성, 사진, 동영상, 애니메이션 등이 하나로 통합된 채 초고속 광통신을 타고 세계를 누빈다. 멀티미디어 시대라 일컫는 21세기는 이렇듯 잡지, 신문, 방송, 영화, 정보통신 간의 경계선을 무너뜨리고 새로운 형태의 미디어들을 탄생시키고 있다. 전자잡지, 인터넷 신문, 인터넷 방송 등이 그 대표적인 예라고 할 수 있다. 이들은 기존 미디어가 갖는 특성은 물론, 인터넷이 지니고 있는 불특정 다수의 리얼타임 정보전달, 즉 동시에 보고, 들을 수 있을 뿐만 아니라 쌍방향 통신에 의한 피드백이 실시간으로 이루어져 21세기 새로운 언론 매체로 각광받고 있다.

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이코노연재 / 온라인 통해 기존 매체를 능가하는 빠른 정보 전달 가능

  • Kim, In-Suk
    • Digital Contents
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    • no.10 s.89
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    • pp.48-59
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    • 2000
  • 디지털 혁명이 목전에서 일어나고 있다. 문자, 음성, 사진, 동영상, 애니메이션 등이 하나로 통합된 채 초고속 광통신을 타고 세계를 누빈다. 멀티미디어 시대라 일컫는 21세기는 이렇듯 잡지, 신문, 방송, 영화, 정보통신 간의 경계선을 무너뜨리고 새로운 형태의 미디어들을 탄생시키고 있다. 전자잡지, 인터넷 신문, 인터넷 방송 등이 그 대표적인 예라고 할 수 있다. 이들은 기존 미디어가 갖는 특성은 물론, 인터넷이 지니고 있는 불특정 다수의 리얼타임 정보전달, 즉 동시에 보고, 들을 수 있을 뿐만 아니라 쌍방향 통신에 의한 피드백이 실시간으로 이루어져 21세기 새로운 언론 매체로 각광받고 있다.

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Content Analysis on the News Report Cases of Vibrio (내용분석을 통한 언론의 비브리오 보도사례 분석)

  • Woo, Ha-Joong;Kim, Young-Kyu
    • Journal of the Korean Society of Food Culture
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    • v.22 no.4
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    • pp.492-497
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    • 2007
  • The objectives of this study are to determine the full extent of the negative media reports and to broaden public awareness through content analysis. Samples of this study are news reports on vibrio on three major broadcasting companies such as MBC, KBS and SBS and three major national newspapers such as Chosun daily, Joongang daily and Donga daily in Korea for 5 years from January 1st in 2000 to December 31st in 2004. Total 628 cases were searched through from the web sites of fore mentioned TV and newspaper companies. It is highly advised to adhere to the proven fact as much as possible and full and thorough research on the outcome should be sought by media before they reach to the public.

Business Strategies of Japanese Newspaper Companies: Top-level Managers' Perception and Reacting toward the Newspaper Crisis (일본 신문기업의 경영전략 연구: 경영진의 위기인식과 대응책을 중심으로)

  • Kim, Young-Ju;Jung, Jae-Min
    • Korean journal of communication and information
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    • v.51
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    • pp.65-86
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    • 2010
  • This paper reviews the problems and opportunities of Japanese newspaper industry. In the focus are particularly issues related to causes of the crisis and reacting strategies overcoming the crisis. To answer the questions, we conducted in-depth interviews with top-level managers of major newspaper companies in Japan. Secondary data were gathered to complement the interview. Top managers mainly perceived the causes of the crisis as young readers' alienation from newspaper due to the change of media environment and structural factors such as increasing production/distribution costs and diminishing appeals for advertisers. They are implementing several strategies to overcome this crisis - developing newspaper content for young readers; packaging customized on-off line advertisement; extending news distribution via online and mobile platforms; diversifying business into diverse sectors such as real-estate; enhancing brand equity of newspaper; and collaborating with rival newspaper companies in operating news site and joint printing/distribution. Lessons from the case of Japanese newspaper industry may be useful starting points for the Korean newspaper companies agonizing for diminishing circulation and advertising revenues.

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The Research of Banner Ads′ for transmitting efficient information (효과적인 정보전달을 위한 배너광고에 관한 연구)

  • 신진희;홍찬석
    • Proceedings of the Korea Society of Design Studies Conference
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    • 1999.10a
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    • pp.56-57
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    • 1999
  • 인터넷은 일반 초보자들이 사용하기 쉬운 정보검색 도구의 개발, 상호작용이 가능한 멀티미디어 환경, 다양하고 무한한 정보와 쉬운 정보창출 등과 같은 장점 때문에 지속적인 성장을 하여왔다. 인터넷이 실험매체로서의 모색단계에서 벗어나 본격적인 매체로 성장하고 있는 가운데 기존 4대 매체(신문, 잡지, TV, 라디오)에 이어 제5의 매체로 서서히 자리 매김을 하여 가고 있음을 의미하며 이는 기존 매체의 대중 전달과는 달리 'one-on-one' 매체라는 인터넷의 특징이 광고의 패러다임 전이를 요구하고 있는 것이다.(중략)

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A Study on Opinion Mining of Newspaper Texts based on Topic Modeling (토픽 모델링을 이용한 신문 자료의 오피니언 마이닝에 대한 연구)

  • Kang, Beomil;Song, Min;Jho, Whasun
    • Journal of the Korean Society for Library and Information Science
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    • v.47 no.4
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    • pp.315-334
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    • 2013
  • This study performs opinion mining of newspaper articles, based on topics extracted by topic modeling. We analyze the attitudes of the news media towards a major issue of 'presidential election', assuming that newspaper partisanship is a kind of opinion. We first extract topics from a large collection of newspaper texts, and examine how the topics are distributed over the entire dataset. The structure and content of each topic are then investigated by means of network analysis. Finally we track down the chronological distribution of the topics in each of the newspapers through time serial analysis. The result reveals that both the liberal newspapers and the conservative newspapers exhibit their own tendency to report in line with their adopted ideology. This confirms that we can count on opinion mining technique based on topics in order to analyze opinion in a reliable fashion.

The Media's Agenda Setting on the Nuclear Test of North Korea (북한 핵실험 이슈에 대한 언론의 의제구성)

  • Lee, Wan-Soo;Son, Young-Jun
    • Korean journal of communication and information
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    • v.56
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    • pp.175-193
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    • 2011
  • This study explored how South Korean newspapers covered North Korea's second nuclear test in May of 2009. Findings show that South Korean newspapers mostly reported North Korea's nuclear experiment in relatively negative tones. Their coverage mainly focused on the influences of nuclear threat from the North on the military, political and economic areas in South Korea. However, the media's agenda settings and frames were not similar in terms of each paper's political and ideological inclination. Whereas the progressive papers, such as the Hankyoreh and the Kyunghyang Shinmun, recognized that the current nuclear issue in Korean peninsula is getting worse because of South Korea's rigorous pressure on North Korea, the conservative papers, such as the Chosun Ilbo and the Donga Ilbo, see that the deadlock between North and South mainly comes from the system malfunction of North Korea. To prevent the current impasse, the left-side papers emphasized to develop the six-party talk in dealing with North Korean issue, while the right-wing papers paid attentions to the West's sanctions on North Korea and ensuring national security.

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A survey of misuses of statistical graphics in Korean mass media and a study for statistical and institutional solutions to misuses (우리나라 언론매체에 나타나는 통계적 그래픽의 오용실태조사와 통계적, 제도적 해결방안에 대한 연구)

  • 장대흥
    • The Korean Journal of Applied Statistics
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    • v.8 no.2
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    • pp.1-26
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    • 1995
  • Today, newspapers and newsmagazines are using statistical graphics to provide information and highlight the essense of newspaper stories. When statistical graphics do not present meaningful information accurately, concisely, and in easy-to-understand language, the publication risks a loss of credibility with its readers. Too often newspapers and newsmagazine run faulty graphics. The surge in the use of statistical graphics have created new problems and challengers for editors and artists of newspapers and magazines. We summerize and study the misuse of statistical graphics by means of the research of newspaper and newsmagazine. Experiments were employed to explore the effects of the distorted graphs. This paper suggests the statistical rules for avoiding the pitfalls of statistical graphics and institutional solutions for reforming the knowledge of artists and readers about statistical graphics.

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An Analysis on the Pattern of Book Reviews in the Daily Newspapers (신문서평의 성격과 경향 분석 -2001년 동아, 한국, 매일신문을 대상으로-)

  • 김상호
    • Journal of Korean Library and Information Science Society
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    • v.33 no.3
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    • pp.215-234
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    • 2002
  • The purpose of this study is to analyze the pattern of book review in the daily newspaper. Literature and social science are relatively main subject area reviewed at the daily Donga, Hankuk Mail. Each newspaper has different size of page that make much differences in quantity and quality of reviewed books, bookreviewers, and book reviews. Frequency of daily newspapers assure comparatively short timelag-intervals between publication date and review date.

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A Study on the Sentence Length of Sports News in the Era of the Convergency (융복합 시대에서 스포츠기사의 문장길이에 관한 연구)

  • Yoo, Byong Cher;Lee, Jong Young
    • Journal of Digital Convergence
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    • v.15 no.6
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    • pp.505-511
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    • 2017
  • The purpose of this study is to identify the characteristic of the length of sentence of sports news articles compared with other sections, other newspaper and sports events. In order to achieve this purpose, 4 daily newspapers(Chosun Ilbo, Dong-A Ilbo, Kyunghyang Shinmun and MKsports) were selected as research sources. The length of sentence of collected articles was analyzed by One way ANOVA and Scheffe as post-hoc. The results of these analyses are summarized into three as follows: First, the length of sentence of news articles has significant difference by sections. To put it concretely, the sentences in politics section were the longest, and then economy, editorials comes. The sports section has the shortest sentences. Second, the length of sports articles has significant difference by newspapers. In particular, MK sports which is a sports-oriented newspaper has the shortest in the length of sentence of sports articles than other newspapers such as Chosun, Dong-A and Kyunghyang. Third, the length of sentence of sports articles has significant differences by the sports events. More specifically golf is the longest, and then basketball, soccer and baseball follows.