• Management & Information Systems Review
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• v.33 no.3
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• pp.189-208
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• 2014

This research is on the relationship among organizational communication and organizational citizenship behavior focused on the moderating effect of transformational leadership. The objective of this research is to conduct positive verification of organizational communication impacting on organizational citizenship behavior. Also, to perform positive verification on moderating effect of transformational leadership. The variables are downward communication, upward communication, unofficial communication, organizational citizenship behavior including participatory actions, altruistic behavior, mindful behaviors, and transformational leadership. It was verified on survey of 232 peoples. The verification and analysis results will be provided to impact of organizational communication on organizational citizenship behavior, the downward communication impacts all elements of citizens' behaviors, and upward communication impacts of participatory actions. On the other hand, the unofficial communication did not impact at all. Moreover the results of moderating effect of transformational leadership. The transformational leadership act as moderator in downward, upward communications. but did not act as a moderator on the unofficial communication. The research suggests to use transformational leaderships to commanders and leaderships at military organizations to put efforts on active communication in order to manage unit more effectively and efficiently and to make members of organization to voluntarily. It is assessed that this paper will serve as a reference to whoever in military reform group or organization working for military developments working for creating elite forces.

• The Journal of the Korea Contents Association
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• v.13 no.5
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• pp.159-169
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• 2013

As a part of public design, private signboard should be designed to help convenience of people with the consideration of urban landscape simultaneously; however, the lack of legislated design regulations and ignorance of managing entities have resulted in uncontrolled installation of private signboards, ruining city view and causing confusion in delivering information. To appease this problem, each provincial city including Seoul is carrying out an improvement project based on its own sign management guideline. Therefore, it is timely needed to study the design satisfaction on the changed (or changing) private boards from the viewpoints of information delivery and visual environment. In this study, we investigated the design satisfaction of private signboards in Daejeon city (where very recently the improvement project has been undergoing based on its design guideline) in terms of visual factors, information delivery, and city landscape. We note that our study has its own significance to provide an empirical research on the design satisfaction of private signboards, which shows that people are mostly satisfied with the new design from aspects of visual factors, information delivery, and city landscape.

• Journal of Korean Home Economics Education Association
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• v.30 no.2
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• pp.1-20
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• 2018

The purposes of this study were to investigate the intensity of middle school students' consumer competency and to assess effectiveness of Home Economics education on consumer competency. One group pretest-posttest quasi experimental design was employed to assess the effectiveness of Home Economics education on 1st grade middle school students' consumer competency in Gyeonggi province and 154 data copies were used for analyses. The results obtained were as follows. First, the cognitive consumer competency of the middle school 1st grade students was lower than the median of 37.66 out of 100 points, and the practical consumer competency was slightly higher than the median of 3.26 out of 5 points. As for cognitive competency, citizen competency was higher than deal competency. As for practical competency, deal competency was higher than citizen competency. Second, quasi-experiment intervention statistically enhanced the middle school students' consumer competency including the cognitive and practical competency. Third, the middle school students' perceived helpfulness of Home Economics education, perceived importance of deal competency and citizen competency, the level of cognitive citizen competency were statistically influential to practical consumer competency(deal and citizen competency). However, gender, life satisfaction, and cognitive citizen competency were not influential to practical consumer competency(deal and citizen competency). The outcome offered the basic information of middle school students' consumer competency and confirmed the effectiveness of Home Economics education on the middle school students' consumer competency.

• Journal of Convergence for Information Technology
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• v.8 no.1
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• pp.123-130
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• 2018

The subjects of this study were municipal citizens of Gyeongsangbuk-do Province and selected 250 members of the sports clubs as members. The sampling method for the data was used with simple ramdom sampling method, self-administration method. After questionnaire was distributed and retrieved, a total of 200 questionnaires were analyzed except for 50 items which were judged to be lack of credibility (double entry, no entry, insufficient data). For the data analysis, frequency analysis, ${\chi}^2$, factor analysis, reliability analysis, and one-way ANOVA were conducted in this study. First, there was no significant difference in life satisfaction among the participants. However, there was a significant difference in leisure satisfaction according to age. Second, there was a statistically significant difference in the life satisfaction of the athletes according to educational background, and there was a statistically significant difference in leisure satisfaction according to educational background.

• Journal of Korean Library and Information Science Society
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• v.35 no.3
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• pp.321-339
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• 2004

The basis of public libraries as a service organization dependes on the customer's needs and expectation. Recently, public libraries have faced an existence crisis attacked from the development of Internet and the various cultural programs of other organizations. Thus, public libraries required continuos effort in order to get the existence necessity from community and customers. This paper investigates and compares with the public Service Charter provided a customer oriented public service, public library evaluation indexes by the Ministry of Culture & Tourism Gyeonggi Province, and a public satisfaction survey by Seoul Metropolitan. Thus this paper can provide the basis materials fur future public library evaluation.

• Journal of Korean Library and Information Science Society
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• v.49 no.2
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• pp.1-23
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• 2018

The goal of this study is to suggest policy tasks for the public library in Seoul. For this goal, researcher compared macroscopically the gap between the Seoul city and the global competitiveness city using the core index of the public library, and analyzed microscopically the level of the Seoul city and the metropolitan cities and provinces focusing on the public library infrastructure and service index. Next, researcher evaluated the public library policies by linking the "2030 Seoul City Master Plan" and the "Library and Reading Culture Revitalization Plan". Based on the results, researcher proposed branding for global knowledge culture capitals, advancement of core competencies and systems of libraries, composition of citizen centered knowledge culture ecosystem, maximization of citizen's service satisfaction and expected benefits as future-oriented policy tasks of public libraries in Seoul.

• Journal of the Korea Organic Resources Recycling Association
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• v.1 no.2
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• pp.299-315
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• 1993

This study was performed to investigate the recycling activity of solid waste. Three study area were selected, which were Dobonggu in Seoul, Siheung City and Kimpogun. The amount of recycled out of the solid waste generated was between 0.02 kg per capita/day -0.10 kg per capita/day. The recovery rate of the waste paper was 42.7%, which was the highest, followed by glass bottles, cans and plastics. The waste paper was the most important item concerning its weight percentage and amount of sales. It comprised more than 60% in its weight and sales amount out of the total recycled item. Glass bottles placed the second. Amount of sale for the recycled item was less than 5 Won per capita/day, this is very low. The Recycling Drive Association, a private organization was mainly organized by public administrational basis and its activity was simply concentrated on the reclassification of the collected recyclables. Generally, citizen's participation and the member's satisifaction was low since there was no economic incentives. In this paper, some strategies were suggested and evaluated to increase citizen's recycling activity.

• The Journal of Korea Institute of Information, Electronics, and Communication Technology
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• v.12 no.1
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• pp.43-48
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• 2019

The presence of shops necessary for everyday life is a factor that increases the satisfaction of residential environment. From the perspective of founders, establishing businesses with high needs of local residents is a factor that affects business success. In this paper, we try to find out the status of businesses closely related to everyday city life. And it analyzes whether the formation of these businesses is consistent with the initial consumer needs of the new city. The purpose of this paper is to derive meaningful results that both the business founder and consumer can win-win. The current status of the life-friendly businesses and the needs of citizens were analyzed in the S city. As a results of analysis, the needs for education appears strongly at the early stage of urban development. And it shows a characteristic of being weakened to some extent with the passage of time. On the other hand, the needs for food, which is the basic requirement of life, has a low starting and steadily increasing character.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.11 no.6
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• pp.107-118
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• 2011

This paper shows a u-Health management system in user's Life environment, which is different from previous ones by enterprises. It's designed for users(citizens) and service provider(especially providing medical service). This paper is discussing on the proof on the service model being operated near the Tancheon stream in the city of Sung-nam. To maximize users' satisfaction, this service has been designed on four disciplines(so easy, so simple, well-customized, funny feedback) in the viewpoint for users. Its algorithm has 4 levels which are measurement, prescription, monitoring and feedback. In the system. there are HCBs(health check boothes) checking out status and assessment of users, customized health prescription customized a health management service prescription engine, exercise programs customized on exercise equipments near the stream and monitoring system.

• Journal of Distribution Research
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• v.12 no.4
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• pp.79-108
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• 2007

In this study, we measured customers' perception of organization citizenship behaviors of employees which are known as the important factor for improving performance of companies, and examined the path relationship among related variables such as service quality, customer satisfaction, trust, and positive word of mouth. Although there have been many studies of OCB in the marketing field, the majority of these studies measured employee's OCB from the organization's perspective. This study has extended the prior studies by measuring employee's OCB from the customer's perspective. Customers of beauty salons and public houses were researched such that OCB may be applied to more various customer contact situations. The result is as follows. First, employees's OCB had a direct effect on perceived service quality and trust, and had an indirect effect on customer satisfaction. It means that customers evaluate the service quality of employees and trust frontline employees when they observed employees helping other organizational members, orientated customer facilitation beyond the regulated role and showed positive attitudes for their organization. As a result, customers feel more satisfied. Secondly, OCB had an indirect effect on positive word of mouth through mediation of service quality, satisfaction, and trust. Finally, consumer facilitation had the largest effect on consumer attitude among three dimensions of OCB-consumer facilitation, organization involvement, and sportsmanship. We understood the relationship between frontline employee's OCB and customer attitudes, and the necessity of multidimensional approach in measuring employee's OCB from the customer's perspective.