• Title/Summary/Keyword: 스포츠 참여 동기

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Correlation between Selection Criteria, Purchase Satisfaction of Marine Leports Wear and Body Type, Age (해양 레포츠 의류 선택기준, 구매 만족도와 체형, 연령 간의 상관관계)

  • Cha, Su-Joung;Park, Hee-Suk;Park Jae-Hong
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2021.01a
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    • pp.105-106
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    • 2021
  • 본 연구에서는 전남 서남 지역에서 해양 레저스포츠를 즐기는 피험자를 대상으로 해양 레저스포츠 의류의 구매실태, 착용실태, 구매 만족도, 선택기준, 개선사항 등을 조사하여 연령, 체형 등과의 상관관계와 변인 간의 상관관계를 분석해보고자 하였다. 해양 레저스포츠 참여동기와 선택기준 간의 상관관계에서 체력증진을 위해 참여하는 경우 착용감을 기준으로 선택하고 여가나 취미생활을 위해서 참여할 경우에는 디자인, 색상을 기준으로 선택하였다. 선택기준과 구매 만족도와의 관계에서는 활동성이나 다른 용도 활용성을 기준으로 선택한 경우에 가격면에서 만족하지 못하였다. 체형에 따른 선택기준은 큰 삼각형과 사각체형은 가격, 유행을 기준으로, 역삼각형, 큰 삼각형, 사각 체형은 신축성을 기준으로 의류를 선택하였다. 추후 연구에서는 해양 레저스포츠 종목별 선호도에 대한 연구도 이루어져야 할 것으로 생각된다.

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Exploration on Views of Marriage of Gold Miss' participation in Extreme Sports (모험스포츠에 참여하는 골드미스의 결혼관 탐색)

  • Kim, Yee-Jeung;Song, Kang-Young
    • The Journal of the Korea Contents Association
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    • v.13 no.12
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    • pp.995-1005
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    • 2013
  • The purpose of this study was to look into the views of marriage of gold miss' who participate in extreme sports. Two women, the participants of this study, have a specialized job and they take part in risky sports. Collecting data has been performed from December, 2012 to March, 2013 by conducting in-depth interviews and participatory observation. The interview was conducted for a couple of hours with flexibility. These were the conclusions of this study. The participation motivation in extreme sports was to cure their diseases such as arrhythmia or inflammation, and this activities caused a stress reduction, sense of competent, way to escape from melancholy daily life, happiness, and satisfaction. Also, unhappy family matter, economic independence, and sensation-seeking were found as the main factors that affect their views of marriage.

The effect of sports participation on leader effectiveness and subordinate outcomes: Focused on the military organization (스포츠 참여가 리더 효과성 및 구성원 직무수행에 미치는 영향: 군 조직을 중심으로)

  • Byun, Gukdo;Na, Yoonseon;Lee, Soojin;Ku, Heegon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.5
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    • pp.331-345
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    • 2018
  • Sports participation can contribute to organization members' work-life balance and work motivation in order to increase performance. Based on the achievement motivation theory, this study tested the effect of sports participation on leaders' effectiveness and employees' performance. Data was collected from 213 leaders and subordinates in the South Korean army. Results indicated that leader effectiveness mediated the positive relationship between sports participation of leaders and subordinates' outcomes, such as task performance and OCB. We also found that sports participation of subordinates moderated the positive relationship between leader effectiveness and subordinates outcomes (i.e., task performance and OCB). These findings further suggest that sports participation plays an important role for leaders and subordinates to increase leader effectiveness and in/extra-role behaviors.

Differences in the coach's leadership, exercise participation motivation and exercise satisfaction perceived by participants in living sports (생활체육 참여자들이 지각한 지도자의 리더십, 운동참여 동기 및 운동만족의 차이)

  • Kim, Jae-Deung
    • Journal of Convergence for Information Technology
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    • v.11 no.10
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    • pp.182-193
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    • 2021
  • The purpose of this study was to investigate the differences in coach's leadership, exercise participation motive, and exercise satisfaction according to the demographic characteristics of participants in living sports. In order to achieve the purpose of this study, 194 members(men and women) who have participated regularly in living sports at sports centers in Seoul and Gyeonggi Province were selected as a population, and data were collected by using the scales of leadership, exercise participation motivation, and exercise satisfaction, and then the statistical analysis was performed accordingly. The results of analysis were as follows; first, there were significant differences in leadership, exercise participation motive, and exercise satisfaction according to the gender of the participants in living sports(Willks' Lambda=.864, F=.886, p<.05). Second, there were significant differences in leadership, exercise participation motive, and exercise satisfaction according to the age of the participants in living sports(Willks' Lambda=.706, F=.453, p<.01). Third, there were differences in leadership, exercise participation motive, and exercise satisfaction according to the number of exercise participation of living sports participants(Willks' Lambda=.915, F=.704, p<.01). In conclusion, if differentiated instruction is done in the field of living sports according to the demographic characteristics of participants, it will have positive effects on the practice and exercise satisfaction.

Consumers' needs and purchase intention of high functional sportswear according to sport participation motivations (스포츠 참여 동기에 따른 고기능성 스포츠웨어의 요구 및 구매의도)

  • Kim, Yongsook
    • Korean Journal of Human Ecology
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    • v.22 no.1
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    • pp.141-155
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    • 2013
  • The purpose of this study is to identify consumers' needs and purchase intention of high-functional sportswear according to sports participation motivations. Internet survey was done for data collection and the subjects were 300 consumers in their 20-39's who participated in sport activities at least once a week. Factors of sport participation motivations were ostentation, social interaction, self development, mental health, and physical health. Consumers were segmented into the motivation retard group, the multi-purpose pursuit group, the health pursuit group, and the extrinsic motivation pursuit group. And factors of consumers' needs for high-functional sportswear were practicality and comfort function, body protection and physical function, and skin protection and health function. The multi-purpose pursuit group showed strong needs for active and comfort, body protection and physical function, and skin protection and health function but the motivation retard group showed the lowest needs for high functional sportswear. Purchase experiences of high-functional sportswear, accomplishment, and duration period of sport activity affected positively on the purchase intention of high-functional sportswear.

Analysis on the Participation Motivation of Billiard Players (당구 선수들의 참여 동기에 관한 연구)

  • Park, Ji-Su;Choi, Jae-Won;Kang, Sung-Goo
    • Journal of the Korea Convergence Society
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    • v.8 no.12
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    • pp.369-378
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    • 2017
  • This study is devoted to investigating participation motivations of billiard players who join games through open-ended questionnaires, and identify the difference of participation motivations in the game according to age and experience. Thus, 696 original data on participation motivations was obtained from 267 billiard players in Gyeonggi-do based on open-ended questionnaires. Results from inductive analysis are as follows. First, their participation motivations included 10 general sectors such as interests, objective achievement motive, competition, interpersonal relationship, mental health, job, gambling, sport competence, suggestion by others, and university admission. Second, enjoyment showed the highest percents among participation motivations according to participants' age. Third, interest showed the highest percents among participation motivations in less than five years of their experiences. Objective achievement motive was the highest portion for more than five years. These outcomes will be used as a basic data to understand the relationship of billiard players who participate in the game and further create better billiard game culture.

Exploration on Stress Solution and Change of their School Record according to Dance Sports Participation (교양댄스스포츠 참여 대학생의 스트레스해소 및 학업성적변화 탐색)

  • Kim, Yee-Jeung;Song, Kang-Young
    • The Journal of the Korea Contents Association
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    • v.13 no.1
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    • pp.398-408
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    • 2013
  • The purpose of this study was to discuss how college students who participated in a liberal dancesports class were to relieve stress and academic performance was affected. The participants was conducted on eight college students who took part in a liberal dancesports class. The data was collected via in-depth interviews and participant observation from $19^{th}$ April to $20^{th}$ August 2012. The interviews was flexible, lasting between one and two hours. The results are as follows: First, the students were motivated to take the classes because they were fun and joy, inspiration from the mass media, and the encouragement of fellow participants. Second, the students enjoyed dancing together in a spirited and energetic manner. Third, the students stated that major causes of stress were over gaining suitable employment, long distance commuting and tuition fees ets. While this study has provided positive conclusions, it is suggested that any future research in this field should target male and female students from a variety of geographical regions with a wide range of concerns and interests.

An analysis on the Structural relationship between Parents-Child Communication and Child's problematic behavior Depending on the Elementary School Student's Participation in a Sport activity after School class (초등학생의 방과 후 스포츠 활동 참여에 따른 부모자녀 간 의사소통과 문제행동의 구조적 분석)

  • Chang, Bong-Woo;Kim, Jae-Yeon
    • Journal of Digital Convergence
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    • v.14 no.7
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    • pp.347-353
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    • 2016
  • This study aims to analyze how parents and their children participating in sports after school hours positively affects their communication and behavior based on the stratified sampling of 189 students (fifth and sixth graders) in Cheongju city C-province. The result from the exploratory factor and the structural analysis using SPSS18.0 showed that participating in sports improved parent-child communication including increasing their motivation, self-confidence, and self-esteem, and reducing children's problematic behavior such as anxiety, feeling insecure, insubordination, and aggressiveness. In order to improve the children's mental health, it would be essential to set various programs of after school sports and more importantly validate its quality.

A Study on the Difference in Consumer Demand of Leports Wear and Its Implication for Apparel Development by the Types of Motivation to Participate in Marine Leisure Sports

  • Yu, Cheon;Cha, Su-Joung
    • Journal of the Korea Society of Computer and Information
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    • v.27 no.12
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    • pp.239-249
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    • 2022
  • This study attempted to categorize the motivation for participation in leisure sports and analyze the difference in consumer demand for leisure sports wear according to the type. As a result of the analysis, the functionality of the preferred material consisted of movement, comfort, and body temperature maintenance. When purchasing, the factors to consider were extracted such as basic emphasis, emphasis on flaunting, and emphasis on practicality. The improvement requirement was composed of basic function improvement and various function additional factors, and the purchase satisfaction factor was composed of three factors: brand, practicality, design, and functionality. Motives for participation in marine leisure sports were grouped into mania, leisure, and health types. As for the functionality of the preferred material, the mania type and leisure type preferred movement, comfort, and body temperature maintenance functionality over the health type. As for the factors to consider when purchasing, the mania type and leisure type had higher consideration for the factors of basic emphasis, ostentation, and practicality than the health type. In the improvement requirements, both basic function improvement and various function additions had the highest mania type and the lowest health type. In terms of purchase satisfaction factors, practicality and brand were found to have a high leisure type, and functional factors were found to have a high mania type. For the enthusiastic group, it is thought that product development should focus on functionality and additional functions, and health types should be focused on design and utilization.

Sportswear customers' level of involvement, satisfaction with functionality, and repurchase intentions - A review of sports participation motives - (스포츠웨어에 대한 소비자의 관여도, 기능성 만족도 및 재구매의도에 관한 연구 - 스포츠 참여동기를 중심으로 -)

  • Rhee, YoungJu
    • The Research Journal of the Costume Culture
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    • v.22 no.3
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    • pp.468-480
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    • 2014
  • This study aimed to identify the effects of sports participation motives, the involvement in choosing sportswear, and the satisfaction with/perceived importance of sportswear functionality, on customers' repurchase intentions. A total of 185 survey questionnaires were analyzed after surveying 200 female undergraduates in their 20s. The research results are as follows. First, the participation motives for sports were categorized as follows. A factor analysis conducted on 13 questions yielded 4 factors. Factor 1 included consideration about socializing and pleasure, factor 2 privileged ostentation, factor 3 was concerned with enhancing health, and factor 4 was about maintaining appearance. Second, the various effects of different sports participation motives, of the satisfaction with functionality, and of the involvement in buying sportswear on customers' repurchase intentions were analyzed. The intention to repurchase sportswear was considered as a dependent variable, while the motives for participating in sports, the satisfaction with functionality, and the level of involvement were treated as independent variables. A multiple regression analysis using these variables showed that the satisfaction with functionality and involvement in choosing sportswear had a significant impact on the intention to repurchase sportswear. Third, looking at how different participation motives for sports affected the importance of sportswear functionality, the motives related to socializing and pleasure and ostentation, the sub-factors in sports participation motives, significantly increased the importance of comfort. Motives related to enhancing health and maintaining appearance, on the other hand, were found to affect the importance of sports performance. Fourth, a MANOVA was performed to examine the difference in the importance of functionality between those consumers highly involved in sportswear-buying and those less involved. Those with a high level of involvement were found to prioritize sports performance over comfort. Those with a low level of involvement were shown to place a greater emphasis on comfort.