• Title/Summary/Keyword: 슈퍼마켓

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Korean Geographies of Retailing and Consumption (국내 소매.소비지리학의 연구 동향과 과제)

  • Chung, Su-Yeul
    • Journal of the Economic Geographical Society of Korea
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    • v.14 no.3
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    • pp.394-406
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    • 2011

  • The retailing industry in Korea has developed with new store formats: supermarket, convenient store, discount Store, and super-super market. Also, there are confrontation and conflict between them, becoming a national issue. This study reviews the existing literatures in Korean geography of retailing and consumption and attempts to set forth the future research themes and topics. The review shows that the existing literatures disproportionately focus on location, diffusion, and market area of the new store formats. The future research themes and topics includes the marketplace combined with recreation, donation, environment-friendliness, or social welfare; marketplace as a part of global production and distribution system; expansion of marketplace into homes which are longstanding private space; spatial structure of retailing at various geographical scale.

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How to Increase Small Retailers' Competitiveness Against Super-Supermarket(SSM) (SSM에 대응한 중소 슈퍼마켓의 경쟁력 강화방안)

  • Park, Ju-Young;Shin, Ki-Dong
    • Journal of Distribution Research
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    • v.15 no.5
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    • pp.1-18
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    • 2010

  • Recent rapid growth of Super-Supermarket(SSM) may be the last process of penetration of big retailers' into the grocery market where small supermarkets have dominated for the past several decades. Anti-SSM movement led by small supermarket owners is mainly due to the fear of shaky viability. The authors believe that the ultimate solution should be strengthening the competitiveness of small retailers. This study concludes that satisfying customers will make small retailers more sustainable. The study suggests the improvement of merchandising and customer services. In particular, the study performed an ideation survey for developing services suitable for supermarket customers. The study suggests service alternatives optimal for small retailers through confirmation survey of 300 consumers.

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An Approach for Enhancing Current Korean e-Grocery Business Focusing on Delivery Service Alternatives (한국의 e-Grocery 배송서비스 대안에 관한 연구)

  • Koo, Jong-Soon;Lee, Jung-Sun;Jeon, Dong-Hwa
    • International Commerce and Information Review
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    • v.13 no.3
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    • pp.169-201
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    • 2011

  • There was a new wave in grocery business with development of information and technology, thus a movement from traditional stores to online stores, In order to expand the scale of traditional supermarket and to satisfy the customers' needs, they provide offline and online services simultaneously. This paper is based on the previous studies which had been researched in developed countries from late 1990s to early 2000s and the purpose of this study is to introduce the idea and operation system of e-Grocery business. Moreover, we suggest the alternatives on delivery service methods in order to satisfy the customers' needs through analyzing the current condition of e-Grocers in Korea. According to the result of this study, Korean e-Grocers offer only attended home delivery services. In our opinion, Korean supermarkets have to take hybrid model which Tesco.com is using. There are some alternatives to increase the profits of Korean e-Grocers and to provide better services to their customers as follows: As an alternatives for delivery services, picking service is the easiest and cheapest way to apply for supermarkets. This is very useful for working women and also it is possible to order by smartphone recently. They can order the goods to the closest local supermarkets from working place, and then they pick them up on the way home from working off. In order to improve the quality of delivery services, to use the reception box will be the way to provide better services to the customers. The reception box is a way to protect the quality of goods such as fresh-cut product, which require the freshness through the temperature adjustment, and also to keep the safety of ordered goods through locking system Through this system, supermarkets are able to use attended or unattended services under the customers' satisfaction. However, using the reception box is expensive, so shared reception box will be an alternative. As an alternative for development of e-Grocery business, the advertisement for e-Grocery business has to be supported in order to attract potential customers in e-Grocery business. Furthermore, the main concerns of e-Grocery business such as the sanitation and safety of goods, and convenience must be guaranteed in order to keep the loyal customers and to attract new customers.

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