Journal of the Korea Academia-Industrial cooperation Society
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v.15
no.5
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pp.3231-3239
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2014
After 1970-80's rapid economic and urban development, nowadays the old downtown suffers from the deterioration of physical environment, outflow of its function and cavitation of population. And this phenomenon makes urban regeneration as a new paradigm in urban development. This is the case of Myeongdong area (Jungang-dong, Monsung-dong), old downtown of Cheonan around rail station, in the same way. City government has tried many regeneration/ redevelopment projects on this area but all failed due to lack of feasibility. This study intends to suggest new viable strategic regeneration scheme of this area through research and analysis of TOD development, existing condition and problems. As a result, the area needs to be considered as a node that links bus terminal complex and central market place with walkable street. For regeneration of this area, a strategic development scheme of this area is suggested deploying private capital invested rail station, underground shopping mall, transfer center, culture complex and nature park with Myeongdong street mall.
The Korea Land Corporation have planned Chongna site in Incheon as a great complex town including residence, financial center, resort, shopping mall, tour and sport. One of the large estate(17,800,000$m^2$) is under construction. Cheongna site is divided into six zoning parts, according to the meaning of 6 jewels(crystal, sapphire, ruby, emerald, jade, pearl, diamond). KLC required to me 6 pedestrian with various special forms and structural system. I will introduce a various pedestrians. There are not only 4 stayed and suspended bridges, but also a truss and arch bridges.
Journal of the Korean Institute of Intelligent Systems
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v.17
no.3
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pp.310-315
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2007
When a mail was given to users, each user's response could be different according to his or her preference. This paper presents a solution for this situation by constructing a u!;or preferred ontology for anti-spam systems. To define an ontology for describing user behaviors, we applied associative classification mining to study preference information of users and their responses to emails. Generated classification rules can be represented in a formal ontology language. A user preferred ontology can explain why mail is decided to be spam or non-spam in a meaningful way. We also suggest a nor rule optimization procedure inspired from logic synthesis to improve comprehensibility and exclude redundant rules.
Journal of the Korea Academia-Industrial cooperation Society
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v.20
no.12
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pp.287-297
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2019
Responding to the rapid delivery demands and variety of small-volume products through human resource-dependent logistics operations in online markets is difficult. Logistics robots in fulfillment centers are expected to increase due to difficulties in hiring workers and rising labor costs. Amazon operates more than 100,000 robots in its Fulfillment centers. Alibaba, DHL, and UPS are also introducing robot technology to improve the logistics efficiency. Logistics robots are being used actively in the fierce online market competition of the global distribution industry. On the other hand, Korea is relatively sluggish. To revitalize the introduction of logistics robots in Korea, it is necessary to examine the factors that influence acceptance. The description of acceptability was based on an expanded technology acceptance model that has been verified through various studies. Studies have shown that both the ease and usefulness of purchasing have significant effects, and that ease has the greatest effect. The more experience involved, the more innovative, the more positive. The usefulness was shown to be positive as the perceived risks are low, price efficiency is good, and social impact is greater. This study provides theoretical and practical implications for logistics robot development and marketing.
In this study, the Pine & Gilmore(1998) and Schmitt(1999, 2003), based on previous studies. Recent trends in large department stores and distribution outlets, discount stores and large retail centers, such as the consumer's experience is divided into internal and external fashion brand stores navigation study. Fashion Brand Stores are defined as the inside of the fashion brand store of the form that sells only the products of a fashion company's brand. Meanwhile, shopping center is defined as all the places at the inside and out of the shopping center excluding the inside of the fashion brand store. Likewise, definitions are clarified as such for use. As for the research method for this study, semi-structured focus group interviews were used since they could provide many more data compared to in-depth interviews. Accordingly, data was collected while carrying out free discussions while two to three subjects listened to each other's opinion regarding the key words raised by the interviewer and while thinking about their experience at the inside and outside of the fashion brand stores. As for the subjects, female consumers between the ages of 20 and 50 were targeted, and the interviews conducted with four, seven, four and three women in their 20s, 30s, 40s and 50s, were used, respectively. Likewise, there were a total of 18 subjects. Exploratory Study of Customer Experience area was classified into integration of significance and categorization. In particular, the contents were classified into elements of experience inside the fashion brand stores and fashion brand stores outsider experience in the shopping center elements and the elements of the common experience of fashion stores and shopping centers based on the results concerning the key contents identified in-depth from the customer aspect. The key experience elements at the inside of fashion brand stores were identified as VMD experience, emotional experience, and experience of the service provided by sales representatives. As for the key experience elements at the shopping center which is at the outside of the fashion brand store, they included service scape experience, cultural event experience, playful behavior experience. Meanwhile, elements of common experience included educational experience and exclusivity experience and human respect experience, which demonstrated some difference in terms of the contents.
Journal of the Korean Institute of Landscape Architecture
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v.46
no.3
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pp.36-45
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2018
Cemeteries in the United States are frequently observed near residential areas in cities even though they are spaces for the dead. However, it has not been fully studied when and how cemeteries were formed in the process of urbanization. Thus, this research aimed to investigate the spatial structure and historical change of cemeteries in Seattle due to urbanization, focusing on the contextual relationship between cemeteries and the surroundings according to two time periods: the early formation period of cemeteries in Seattle and the current period. For this, a mixed method was taken in this paper that combined historical analysis based on old references and historic maps with cluster analysis using GIS. In conclusion, the research found that early cemeteries of Seattle in downtown areas were introduced as by-products of urban formation, but the cemeteries in the suburbs were established ahead of urban growth and neighborhood development. In addition, Seattle's cemeteries not only showed a similar locational pattern to Seattle's shopping centers, but also were positively associated with population distribution given the Hot Spot Analysis. In other words, Seattle's cemeteries were originally located in rural areas, but later came to be located in urban areas, sustaining the landscape of American rural cemeteries.
Purpose - Inducing consumers' behavioral intent to use an outlet shopping center is a critical issue for managers since it can be used as a guide for developing marketing strategies. Low prices could lead to a growth in retail purchases, but there might also be a positive relationship between prices and customer perceptions of product quality. The extent to which consumers use price as a predictor of quality may differ according to the availability of important alternative cues such as brand, store name, and identity salience triggered by the store. Consumers can obtain non-economic benefits from marketing exchanges that go beyond basic economic achievement. We argue that identity salience can play a crucial mediating role when consumers, acting as exchange partners, seek to obtain social benefits. This study shows that identity salience could mediate the relationship between identity salience-inducing factors such as multi-finality, prestige and role performance, and consumers' behavioral intent to use an outlet shopping center. Research design, data and methodology - The survey was conducted on college students enrolled in marketing classes. A total of 200 questionnaires were distributed, of which only 194 were returned. After five incomplete questionnaires were excluded, a final sample of 189 was used for empirical analysis. Using a covariance structural analysis in Amos17, we confirmed the fit of the research model and estimated its parameters by using the maximum likelihood method. Results - The results of the hypotheses testing are as follows. First, both identity salience and economic benefits have positive effects on the behavioral intent to use an outlet shopping center. Second, role performance, prestige, and multi-finality have positive effects on identity salience. Finally, the additive analysis of the direct effects of identity salience-inducing factors shows that the role performance, prestige, and multi-finality factors have no direct effects on the behavioral intent to use an outlet shopping center, suggesting that identity salience plays a positive mediating role. Conclusions - This study informs marketers that not only price but shoppers' identity salience directly affects their intent to visit an outlet shopping center. To strengthen shoppers' identity salience, marketers should find ways to help shoppers fulfill their multiple social roles, realize their multiple goals, and achieve prestige. In other words, outlet shopping centers must improve their personal service environment in order to enhance their employees' service quality and assist the execution of multi-finality by minimizing the perceived costs (e.g., travel time, effort) associated with shopping trips, thus making it easier for consumers to combine visits to multiple stores in outlet shopping centers and buy the items required for their consumption goals. Outlet shopping centers must also offer assortments with both breadth and depth in order to help consumers play the social roles their social networks have given them.
Journal of the Korean Association of Geographic Information Studies
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v.16
no.2
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pp.101-113
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2013
The concern on environmental quality makes the landscape analysis more important than before ever. For the landscape analysis, selection of viewpoint is one of most important stage. Because of its subjectiveness, the conventional viewpoint selection method often missed some viewpoints of importance. The purpose of this study is to develop a viewpoint selection method for landscape analysis using GIS data and techniques. During the viewpoint selection process, spatial and attribute data from several GIS systems were hired. Query and overlay methods were mainly adapted for analysis to find out meaningful viewpoints. The 3D simulation analysis on DEM(Digital Elevation Model) was used for every selected viewpoint to examine wether the view target is screened out or not. Application study at a sample site showed some omissions of good viewpoints without any screening. It also exhibited the possibility to reduce time and cost for the viewpoint selection process of landscape analysis. For the progress of applicability, GIS data analysis process have to be improved and more modules such as automatic screening analysis system on selected viewpoint have to be developed.
Journal of the Economic Geographical Society of Korea
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v.7
no.1
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pp.97-115
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2004
The purpose of this study is to investigate the spatial pattern of retail services and the consumer behaviors. For the purpose we select Jeju Island as the study area, because it retains relatively little distorted retail service systems by it's locational isolation. The retail service systems comprise three types: large-scale modern marts, conventional markets, and periodic markets. This study attempts to examine the interrelationships between these three different types, of retail services, and to figure out the spatial characteristics of consumer behaviors for each of them. We performed questionnaire surveys for getting the data of consumer behaviors. We applied several statistical methods to analyze the survey data. Most of retail services are located in two urban centers, Jeju City and Seoguipo City. We found that the locations of retail services are determined strongly by population size. The selection of market type and the location to go for shopping are related strongly with the types of goods. However, there is a wide difference in the consumer behaviors according to the consumer's socio-economic characteristics. Young wives tend to go shopping to large-scale marts in Jeju City which is the higher level central place, while old wives go shopping to conventional markets and periodic markets. They also show different shopping behaviors according to the household income levels. Low income groups prefer to go conventional markets located near to their residence, middle income groups go to large-scale marts in Jeju, and high income group go out of the Jeju Island. However, the consumer behavior does not show big difference according to the size of family. There are also no difference in the selection for shopping location according to the consumer's resident locations.
This exploratory study analyses the factors, sources and effects of the regional competitive advantage of Jeju Island in Korea in global competition era. The competitive advantage of Jeju Province is analysed with the triple diamond model based on Porter's model for the competitive advantage of nations. The competitive advantage factors of Jeju Province are measured through the competitive advantage of the hospitality industry, which is one of the major industries of Jeju Island. These factors include outstanding natural landscape, domestic hospitality industry workforce, social overhead capital, massive domestic and international tourists, growth of related industries such as duty free shops and casinos, and coincidences such as Jeju Olle trail construction and Chinese government's international travel approval. Since these factors are based on local, domestic and international management resources, this study suggests that obtaining such resources is critical among Jeju hospitality industry in gaining the competitive advantage. Although the competitive advantage of Jeju hospitality industry is increasing, the organic connections with the regional economy are required for improvements on Jeju residents' quality of life. This study examines the factors and origins of competitive advantages on a regional level instead of a national level, and further investigates how the characters and origins of these factors affect the local economy. The results suggest that the triple diamond model is suitable for evaluating the regional competitive advantages.
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