• Science of Emotion and Sensibility
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• v.16 no.2
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• pp.167-176
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• 2013

User-created text data are increasing rapidly caused by development of social media. In opinion mining, User's opinions are extracted by analyzing user's text. A primary goal of sentiment analysis as a branch of opinion mining is to extract user's opinions from a text that is required to build a list of emotion terms. In this paper, we built a list of emotion terms to analyse a sentiment of social media using Facebook as a representative social media. We collected data from Facebook and selected a emotion terms, and measured the dimensions of valence and activation through a survey. As a result, we built a list of 267 emotion terms including the dimension of valence and activation.

• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.7 no.6
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• pp.851-859
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• 2017

Today, with the advent and development of Social Network Service (SNS), various types of information that have been difficult to observe have been pouring out. Recently, Vertical Social Networking Service (SNS), a service that shares specific interests with users' Vertical Social Networking Service) is emerging as a major research area. Especially, various human, social and spatial characteristics can be observed through geolocation data and social data collected through mobile GPS, and it is used in various studies. In this study, we analyze the social data collected through the image - based vertical SNS Instagram, and measure the user 's experience based on the social media based on the user' s spatial context. Therefore, in this study, we investigate what types of spatial patterns exist between experiential elements of sharing experiences and geographical characteristics through social data, and examine a new model of shared experience structure through extracted data.

• The Journal of the Korea Contents Association
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• v.19 no.6
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• pp.10-23
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• 2019

Although social big data can provide a multi-faceted perspective on school bullying experiences among children and adolescents, the complexity and variety of unstructured text presents a challenge for systematic collection and analysis of the data. Development of an ontology, which identifies key terms and their intricate relationships, is crucial for extracting key concepts and effectively collecting data. The current study elaborated on the definition of an ontology, carefully described the 7 stage development process, and applied the ontology for collecting and analyzing school bullying social big data. As a result, approximately 2,400 key terms were extracted in top-, middle-, and lower-level categories, concerning domains of participants, causes, types, location, region, and intervention. The study contributes to the literature by explaining the ontology development process and proposing a novel alternative research model that uses social big data in school bullying research. Findings from this ontology study may provide a basis for social big data research. Practical implications of this study lie in not only helping to understand the experience of school bullying participants, but also in offering a macro perspective on school bullying as a social phenomenon.

• Journal of Industrial Convergence
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• v.21 no.10
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• pp.21-28
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• 2023

As the need for the use of big data increases, various analysis activities using big data, including SNS data, are being carried out in individuals, companies, and countries. However, existing research on predicting technology market trends has been mainly conducted using expert-dependent or patent or literature research-based data, and objective technology prediction using big data is needed. Therefore, this study aims to present a model for predicting future technologies through decision tree analysis, visualization analysis, and percentage analysis with data from social network services (SNS). As a result of the study, percentage analysis was better able to predict positive techniques compared to other analysis results, and visualization analysis was better able to predict negative techniques compared to other analysis results. The decision tree analysis was also able to make meaningful predictions.

• Proceedings of the Korea Information Processing Society Conference
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• 2013.11a
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• pp.158-160
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• 2013

링크 예측 기법은 소셜 네트워크 분석 중 한 방법으로서 그래프 내에서 추가적으로 발생하는 링크를 어떻게 예측하여 네트워크에 추가하는 가에 대한 문제이며 소셜 네트워크의 친구 추천 서비스, 상관 관계 분석, 테러리스트 네트워크 모니터링 등 여러 분야에서 사용되고 있다. 그러나 데이터가 대용량화 됨에 따라 모든 데이터를 메모리에 적재하지 못하거나 최단경로 알고리즘의 반복 수행 등 많은 수행시간을 요구하기 때문에 분산 처리 환경이 필요하게 되었다. 본 논문에서는 프리겔 기반의 모든 노드들 간의 최단경로를 찾는 알고리즘의 반복 수행을 제거하여 수행속도를 향상시킨다. 다양한 데이터 셋에 따른 수행 시간을 측정하여 제안하는 기법의 우수성을 보인다.

• The Journal of Bigdata
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• v.1 no.1
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• pp.85-94
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• 2016

Traditional Anti-Money Laundering (AML) software applications monitor bank customer transactions on a daily basis using customer historical information and account profile data to provide a "whole picture" to bank management. With the advent of Big Data, these applications could be benefited from size, variety, and speed of unstructured data, which have not been used in AML applications before. This study analyses the weaknesses of a bank's current AML systems and proposes an AML systems taking advantage of Big Data. For example, early warning of AML risk can be improved by exposing identities and uncovering hidden relationships through predictive and entity analytics on real-time and outside data such as SNS data.

• Journal of Digital Convergence
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• v.15 no.6
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• pp.133-143
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• 2017

Data is the most important asset in the financial sector. On average, 71 percent of financial institutions generate competitive advantage over data analysis. In particular, in the card industry, the card transaction data is widely used in the development of merchant information, economic fluctuations, and information services by analyzing patterns of consumer behavior and preference trends of all customers. However, creation of new value through fusion of data is insufficient. This study introduces the analysis and forecasting of consumption trends of credit card companies which convergently analyzed the social data and the sales data of the company's own. BC Card developed an algorithm for linking card and social data with trend profiling, and developed a visualization system for analysis contents. In order to verify the performance, BC card analyzed the trends related to 'Six Pocket' and conducted th pilot marketing campaign. As a result, they increased marketing multiplier by 40~100%. This study has implications for creating a methodology and case for analyzing the convergence of structured and unstructured data analysis that have been done separately in the past. This will provide useful implications for future trends not only in card industry but also in other industries.

• The Journal of the Korea Contents Association
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• v.16 no.8
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• pp.1-9
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• 2016

In accordance with the increased political and social utilization of social media, demands on online trend analysis and monitoring technologies based on social bigdata are also increasing rapidly. In this paper, we define 'risk' as issues which have probability of turn to negative public opinion among big social issues and classify their types in details. To define risk types, we conduct a complete survey on news documents and analyzed characteristics according to issue domains. We also investigate cross-medias analysis to find out how different public media and personalized social media. At the result, we define 58 risk types for 6 domains and developed automatic classification model based on machine learning algorithm. Based on empirical experiments, we prove the possibility of automatic detection for social issue risk in social media.

• Information Systems Review
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• v.21 no.2
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• pp.117-137
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• 2019

In the Big Data era, data science has become popular with the production of numerous data in various domains, and the power of data has become a competitive power. There is a growing interest in unstructured data, which accounts for more than 80% of the world's data. Along with the everyday use of social media, most of the unstructured data is in the form of text data and plays an important role in various areas such as marketing, finance, and distribution. However, text mining using social media is difficult to access and difficult to use compared to data mining using numerical data. Thus, this study aims to develop Korean Natural Language Application (KoALA) as an integrated application for easy and handy social media text mining without relying on programming language or high-level hardware or solution. KoALA is a specialized application for social media text mining. It is an integrated application that can analyze both Korean and English. KoALA handles the entire process from data collection to preprocessing, analysis and visualization. This paper describes the process of designing, implementing, and applying KoALA applications using the design science methodology. Lastly, we will discuss practical use of KoALA through a block-chain business case. Through this paper, we hope to popularize social media text mining and utilize it for practical and academic use in various domains.

• The Journal of the Korea Contents Association
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• v.20 no.3
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• pp.515-526
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• 2020

Digital healthcare is a combined area of medical field and IT and various information on digital healthcare is provided in social media. This study aims to find the research trend of digital healthcare by collecting and analyzing data related to digital healthcare through the social media. The data were collected from Naver and Daum's news and blogs from January 2008 to June 2019. Major keywords with high frequency were extracted and visualized with wordcloud and network analysis was used to analyze the relationship between major keywords. Research combining medical field and IT from 2008 to 2001, various convergence research based on medical field and IT from 2012 to 2015, convergence research that applied the 4th industrial revolution technologies such as big data, blockchain and AI were actively conducted from 2016 to June 2019.