• Proceedings of the Korea Information Processing Society Conference
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• 2008.11a
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• pp.699-701
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• 2008

최근 들어 경제 운전 및 친환경 운전 즉 에코 드라이빙에 대한 관심과 필요성이 사회적 이슈로 등장하였다. 에코 드라이빙을 위한 요인 중 가장 중요한 요인은 바로 운전자의 운전 성향이다. 본 논문에서는 에코 드라이빙을 위한 운전자의 운전성향분석을 위한 주요 요소들을 도출하고 이를 이용하여 에코 지수(Eco Index)를 산출하는 방법에 대하여 기술한다. 에코지수는 주행중인 차량으로부터 실시간으로 주행 정보를 수집한 후 이를 분석하여 계산되고 차량에 장착된 단말기를 통하여 운전자의 경제운전 및 친환경 운전 성향이 제공되며 서버로 전송되어 운전자의 장기적인 운전 성향 분석에도 사용된다.

• Proceedings of the Korea Technology Innovation Society Conference
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• 2017.11a
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• pp.989-1018
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• 2017

본 연구에서는 내 외부 환경, 혁신활동이 기업성과에 어떠한 영향을 미치는지를 파악하기 위해 탐색적 요인분석(Exploratory Factor Analysis), 군집분석(Cluster Analysis), 구조방정식모형(Structural Equation Modeling)을 이용하여 실증분석을 실시하였다. 탐색적 요인분석을 통해 7개의 요인이 추출하였으며, 추출된 요인을 기반으로 군집분석을 시도하였더니 총 4개의 군집(n=1,022)이 형성되었다. 군집 4개의 대해 구조방정식 모형을 활용하여 실증분석을 한 결과, 기술 경쟁 환경에 민감하며, 혁신적인 성향을 가진 군집1은 자체기술개발만이 기업성과에 긍정적 영향을 미치는 것으로 나타났다. 시장 환경에 민감하며, 내향적인 성향을 가진 군집2는 자체기술개발과 공동연구를 통해서만 기업성과에 긍정적 영향을 미치는 것으로 나타났다. 경쟁적인 환경에 민감하며, 혁신적이고 정부/관련기관과의 협력적 성향을 가진 군집3은 공동연구 그리고 매개변수인 정부지원프로그램 활용을 통해 기업성과에 긍정적 영향을 미치는 것으로 나타났으며, 기술도입은 기업성과에 부정적 영향을 미치는 것으로 나타났다. 개방적이고 외부협력적 성향이 강한 군집4는 자체기술개발과 매개변수인 네트워크 활용 및 정부지원프로그램 활용이 기업성과에 긍정적 영향을 미치는 것으로 나타났다.

• The Journal of the Korea Contents Association
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• v.14 no.7
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• pp.457-467
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• 2014

In order to improve organization performance by CEO's leadership, the control systems have to be designed in accordance with CEO's strategic orientation. A management control systems (MCS) is a system which gathers and uses information to evaluate the performance of different organizational resources like human, physical, financial and also the organization as a whole considering the organizational strategies. The current study is conducted with the objective to explore the effects of CEO's Characteristics (Risk-taking tendency, and Achievement motivation) and control types (Behavioral control, and Result control) on organization performance. The characteristics of ceo - behavior control and risk-taking propensity - results in significantly positive effect on management control. On the other hand, risk-taking propensity has influence negatively on behavior control. The behavioral control is received negative influence from risk-taking propensity. and it received positive influence from motivation. and then it has effect on organization performance(indirct effect). To achieve the purpose of this study, Structural Equation Model (SEM) has been applied.

• Journal of Korea Technology Innovation Society
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• v.11 no.4
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• pp.450-475
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• 2008

The successful diffusion of innovation depends on an understanding of the consumer innovators, although they represent a small group of consumers. Researchers have studied the personalities of innovators to explain how these are associated with innovativeness. This paper examined the relationships of need for uniqueness, susceptibility to interpersonal influence, attention to social comparison information, and role-relaxed consumption to individual innovativeness. Data were collected from 319 students in Seoul. The results supported by large hypothesized relationships among these variables. Based on the results of the analysis, practical implications were discussed.

• The Journal of the Korea Contents Association
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• v.15 no.7
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• pp.379-388
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• 2015

Due to misbehavior of blackconsumer, companies bear higher financial burden and innocent consumers are also damaged. This study identified the characteristics of blackconsumer and their differences by demographics. Also this study scrutinizes the effects of blackconsumer characteristics on retaliation intention and self-justification. The analyses results identified three factors composing blackconsumer, namely deliberation, recidivism and persistency. Ages of 50s and 40s showed higher in persistency and 40s and 30s are higher in recidivism. Also the results showed that deliberation has a significant influence on self-justification where as recidivism and persistency have on both retaliation intention and self-justification.

• Journal of Gifted/Talented Education
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• v.22 no.4
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• pp.875-892
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• 2012

The purpose of this study was to investigate the relationship among peer relation disposition, relationship maintenance effort and school adjustment of gifted students and non-gifted students. And then the final purpose of the study is to give suggestions to help improving gifted students' peer relationship and their school adjustment. For the study, 175 gifted students and 179 non-gifted students in grades 4 and 6 of 5 elementary schools in urban areas were assessed on their peer relation disposition, relationship maintenance effort and school adjustment. The results are summarized as follows. First, gifted students were significantly higher than that of the non-gifted students as a whole. Second, in the correlation among peer relation disposition, relationship maintenance effort and school adjustment, peer relation disposition and relationship maintenance effort showed a significantly positive correlation with all the subvariables of school adjustment. Third, Sympathy-Acceptance disposition was the most influential factor for gifted students, and Independence-Responsibility disposition was the most influential factor for non-gifted students. Finally, the cluster analysis results based on the peer relation type of the gifted and the non-gifted suggested four meaningful clusters. And the four clusters showed significantly differences with all the subvariables of school adjustment. Implications of the study were discussed in depth related to the gifted education practices.

• Journal of Korean Home Economics Education Association
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• v.16 no.4 s.34
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• pp.167-176
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• 2004

The purpose of this study was to identify the factors related to the propensity for conspicuous consumption of adolescent consumers. Data for this study were collected from 530 adolescent consumers who were in the 8th grade of middle school in Guri city. There were significant differences between boys and girls in the propensity for conspicuous consumption of adolescents. The propensity for conspicuous consumption of boys was higher than girls. The influences of friends and mass media. and self-esteem were found to predict the propensity for conspicuous consumption of adolescents.

• Journal of Industrial Convergence
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• v.20 no.5
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• pp.21-28
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• 2022

Unlike previous studies, this study looked at the effect of the ideological tendencies of local government heads on the social welfare budget as a longitudinal study. This study was made possible by the election of the head of a progressive group in Gumi-si, a stronghold of conservatives, after the implementation of the local self-government system. Therefore, in this study, the change process of the political ideological orientation of Gumi-si's heads and the social welfare budget by year were listed and time-series analysis was conducted using actual cases of Gumi-si, Gyeongbuk for more than 12 years. As a result of the analysis, first, as in the cross-sectional analysis, in the longitudinal study, the change in the rate of increase in the social welfare budget according to the political ideological tendencies of the head of the local government showed a meaningful difference. Second, as in the previous cross-sectional analysis, the social welfare budget increased in the year before the election. Third, the same change in the growth rate as in the second did not appear at the end of the third elected term. All studies on the relationship between the political ideological tendencies of local government heads (including local councils) and the social welfare budget have been cross-sectional. However, this study has great implications in terms of the results of the first longitudinal cross-sectional analysis.

• Science of Emotion and Sensibility
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• v.25 no.3
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• pp.63-76
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• 2022

Consumers of web novels read online reviews in order to decrease uncertainty when purchasing a web novel. This study examines the types of messages (factual or evaluative) that consumers find more useful and verifies the moderating effect of individual analytical decision-making style levels on differences in usefulness evaluation. Based on the tendency to acquire objective information, the usefulness of factual online reviews was expected to be higher in the context of buying experience goods, such as a web novel. Levels of analytical decision-making styles, which were classified based on individual perception, are also expected to affect the usefulness evaluation of reviews. Experiments 1 and 2 were repeatedly conducted to examine whether consumers think factual reviews are more useful than evaluative reviews. In particular, Experiment 2 was conducted to simulate the circumstance of selecting a romance web novel and demonstrated that reviews have a significant effect on messages and decision-making styles. The interaction effect between analytical decision-making style levels and review message types was also confirmed in Experiment 2. The results of this study can help researchers and marketers comprehend the behavioral patterns of web novel readers when evaluating reviews and consuming experience goods.

• The Journal of the Korea Contents Association
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• v.18 no.2
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• pp.592-601
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• 2018

The purpose of this study is to investigate the relationship among empathy ability, gratitude tendency, helping behavior, and happiness of college students and whether gratitude tendency and help behaviors are mediators in the relationship between empathy ability and happiness. For this purpose, Date were collected from 559 college students in S and K city. The SPSS 20.0 program was used to analyze the statistical data such as the mean and standard deviation of the data. To analyze the validity of the study, it conducted confirmatory factor analysis using AMOS. Finally, we analyzed the effect of empathy on happiness by using the bootstrap procedure in order to investigate the mediating effects of gratitude tendency and helping behavior. The results of the study are as follows. First, the correlation of each was positive. Second, in the relationship between empathy ability and happiness, the gratitude tendency was a statistically significant mediator. Third, helping behavior was a statistically significant mediator between empathy and happiness. Fourth, in the relationship between empathy ability and happiness, it did not do dual mediate to the gratitude tendency and help behavior. The implications and limitations of this study are discussed.