• Title/Summary/Keyword: 선호도 프로파일

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News Article Recommender System By Relevance and Reinforcement Learning (관련성과 강화학습을 이용한 신문기사 추천시스템)

  • 상태종;손기준;박미성;이상조
    • Proceedings of the Korean Information Science Society Conference
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    • 2004.10a
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    • pp.229-231
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    • 2004
  • 추천 시스템은 양질의 정보를 추천하기 위해서 사용자의 관심도를 반영해야 한다. 이를 위해 본 연구에서는 강화학습과 관련 정보, 비관련 정보를 모두 이용하는 피드백 방법을 결합하였다. 사용자의 문서에 대한 평가를 평가 값으로 사용하여 사용자가 선호하는 용어와 선호하지 않는 용어를 추출하고, 이를 이용해 사용자 프로파일을 강화학습으로 학습하게 된다. 제안된 방법으로 신문기사 추천시스템에 적용하여 실험한 결과, 관련 정보와 비관련 정보를 함께 사용한 방범이 기존의 관련 정보안물 사용한 방법보다 더 나은 성능을 보였다.

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Semantic User Profiles Manager based on OSGi (OSGi기반 시맨틱 사용자 프로파일 관리자)

  • Song, Chang-Woo;Kim, Jong-Hun;Chung, Kyung-Yong;Rim, Kee-Wook;Lee, Jung-Hyun
    • The Journal of the Korea Contents Association
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    • v.8 no.8
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    • pp.9-18
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    • 2008
  • Research is being made for users' convenient access to services such as personalized data and contents services. The use of information and the fusion of services in various devices and terminals suggest the necessity to know what personalization mechanism is used to provide high quality contents at a time and place desired by users. Existing mechanisms are not easy to be handled by other service providers because each service provider has different preference and personal information, and are very inconvenient because service users have to set up and manage by themselves. Thus, the present paper proposes a Semantic User Profiles Manager based on OSGi, middleware for the provision and extension of semantic services, in order to manage users' profiles dynamically regardless of service provider. In addition, this paper defines a personalized semantic profile that enables user profiling, ontological domain modeling and semantic reasoning. In order to test the validity of this paper, we implemented semantic profiles into a bundle running based on OSGi. When users enter the range of the service area and use various devices, the semantic service matches in correspondence with semantic user profiles. The proposed system can easily extend the matching of services to user profiles and matching between user profiles or between services.

A Multimodal Profile Ensemble Approach to Development of Recommender Systems Using Big Data (빅데이터 기반 추천시스템 구현을 위한 다중 프로파일 앙상블 기법)

  • Kim, Minjeong;Cho, Yoonho
    • Journal of Intelligence and Information Systems
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    • v.21 no.4
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    • pp.93-110
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    • 2015
  • The recommender system is a system which recommends products to the customers who are likely to be interested in. Based on automated information filtering technology, various recommender systems have been developed. Collaborative filtering (CF), one of the most successful recommendation algorithms, has been applied in a number of different domains such as recommending Web pages, books, movies, music and products. But, it has been known that CF has a critical shortcoming. CF finds neighbors whose preferences are like those of the target customer and recommends products those customers have most liked. Thus, CF works properly only when there's a sufficient number of ratings on common product from customers. When there's a shortage of customer ratings, CF makes the formation of a neighborhood inaccurate, thereby resulting in poor recommendations. To improve the performance of CF based recommender systems, most of the related studies have been focused on the development of novel algorithms under the assumption of using a single profile, which is created from user's rating information for items, purchase transactions, or Web access logs. With the advent of big data, companies got to collect more data and to use a variety of information with big size. So, many companies recognize it very importantly to utilize big data because it makes companies to improve their competitiveness and to create new value. In particular, on the rise is the issue of utilizing personal big data in the recommender system. It is why personal big data facilitate more accurate identification of the preferences or behaviors of users. The proposed recommendation methodology is as follows: First, multimodal user profiles are created from personal big data in order to grasp the preferences and behavior of users from various viewpoints. We derive five user profiles based on the personal information such as rating, site preference, demographic, Internet usage, and topic in text. Next, the similarity between users is calculated based on the profiles and then neighbors of users are found from the results. One of three ensemble approaches is applied to calculate the similarity. Each ensemble approach uses the similarity of combined profile, the average similarity of each profile, and the weighted average similarity of each profile, respectively. Finally, the products that people among the neighborhood prefer most to are recommended to the target users. For the experiments, we used the demographic data and a very large volume of Web log transaction for 5,000 panel users of a company that is specialized to analyzing ranks of Web sites. R and SAS E-miner was used to implement the proposed recommender system and to conduct the topic analysis using the keyword search, respectively. To evaluate the recommendation performance, we used 60% of data for training and 40% of data for test. The 5-fold cross validation was also conducted to enhance the reliability of our experiments. A widely used combination metric called F1 metric that gives equal weight to both recall and precision was employed for our evaluation. As the results of evaluation, the proposed methodology achieved the significant improvement over the single profile based CF algorithm. In particular, the ensemble approach using weighted average similarity shows the highest performance. That is, the rate of improvement in F1 is 16.9 percent for the ensemble approach using weighted average similarity and 8.1 percent for the ensemble approach using average similarity of each profile. From these results, we conclude that the multimodal profile ensemble approach is a viable solution to the problems encountered when there's a shortage of customer ratings. This study has significance in suggesting what kind of information could we use to create profile in the environment of big data and how could we combine and utilize them effectively. However, our methodology should be further studied to consider for its real-world application. We need to compare the differences in recommendation accuracy by applying the proposed method to different recommendation algorithms and then to identify which combination of them would show the best performance.

A Tag-based Music Recommendation Using UniTag Ontology (UniTag 온톨로지를 이용한 태그 기반 음악 추천 기법)

  • Kim, Hyon Hee
    • Journal of the Korea Society of Computer and Information
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    • v.17 no.11
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    • pp.133-140
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    • 2012
  • In this paper, we propose a music recommendation method considering users' tags by collaborative tagging in a social music site. Since collaborative tagging allows a user to add keywords chosen by himself to web resources, it provides users' preference about the web resources concretely. In particular, emotional tags which represent human's emotion contain users' musical preference more directly than factual tags which represent facts such as musical genre and artists. Therefore, to classify the tags into the emotional tags and the factual tags and to assign weighted values to the emotional tags, a tag ontology called UniTag is developed. After preprocessing the tags, the weighted tags are used to create user profiles, and the music recommendation algorithm is executed based on the profiles. To evaluate the proposed method, a conventional playcount-based recommendation, an unweighted tag-based recommendation, and an weighted tag-based recommendation are executed. Our experimental results show that the weighted tag-based recommendation outperforms other two approaches in terms of precision.

Design and Implementation of personalized recommendation system using Case-based Reasoning Technique (사례기반추론 기법을 이용한 개인화된 추천시스템 설계 및 구현)

  • Kim, Young-Ji;Mun, Hyeon-Jeong;Ok, Soo-Ho;Woo, Yong-Tae
    • The KIPS Transactions:PartD
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    • v.9D no.6
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    • pp.1009-1016
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    • 2002
  • We design and implement a new case-based recommender system using implicit rating information for a digital content site. Our system consists of the User Profile Generation module, the Similarity Evaluation and Recommendation module, and the Personalized Mailing module. In the User Profile Generation Module, we define intra-attribute and inter-attribute weight deriver from own's past interests of a user stored in the access logs to extract individual preferences for a content. A new similarity function is presented in the Similarity Evaluation and Recommendation Module to estimate similarities between new items set and the user profile. The Personalized Mailing Module sends individual recommended mails that are transformed into platform-independent XML document format to users. To verify the efficiency of our system, we have performed experimental comparisons between the proposed model and the collaborative filtering technique by mean absolute error (MAE) and receiver operating characteristic (ROC) values. The results show that the proposed model is more efficient than the traditional collaborative filtering technique.

ACS: Automatically Control System for Personalized preference in Home Network Service (개인 선호도를 고려한 지능형 홈 네트워크 자동 제어 시스템)

  • Jang, Jin-Kun;Lee, Seung-Mi;Son, Jin-Hyun
    • Proceedings of the Korean Information Science Society Conference
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    • 2007.10b
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    • pp.253-257
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    • 2007
  • 본 논문에서는 홈 네트워크 환경에서 사용자 개개인 선호도에 맞는 홈 네트워크 서비스를 제공하는 ACS(Automatically Control System)를 제안한다. 제안된 시스템은 댁내에 홈 서버와 사용자의 위치를 식별할 수 있는 RFID Tag, 홈 네트워크에 연결된 가전기기들로 구성한다. 홈 서버에는 등록된 사용자 선호도 프로파일과 각 디바이스들로부터 사용자 개개인의 사용현황 등을 데이터베이스로 구축하고, 그 정보를 분석하여 사용자 개개인의 선호도에 따라 댁내 가전기기들을 자동 설정하고 자동 제어하는 서비스를 제공한다.

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A Study on Service Scenario and Business Model for Personal Environment Service (개인 환경 서비스 시나리오 및 사업모델 연구)

  • Oh, Jong-Taek
    • 한국IT서비스학회:학술대회논문집
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    • 2009.11a
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    • pp.355-359
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    • 2009
  • 개인 환경 서비스는 휴대폰에 개인이 선호하는 생활정보 프로파일을 미리 설정하면, 휴대폰과 생활기기에 장착된 WPAN 장치와 이동통신망, 인터넷망, 서비스 서버 등이 연동되어, 지능적으로 생활환경을 구축하는 서비스이다. 본 논문에서는 개인 환경 서비스의 상세 서비스 내용과 사업모델에 대한 연구 결과가 기술되었다.

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A Study on Recommendation Technique Using Mining and Clustering of Weighted Preference based on FRAT (마이닝과 FRAT기반 가중치 선호도 군집을 이용한 추천 기법에 관한 연구)

  • Park, Wha-Beum;Cho, Young-Sung;Ko, Hyung-Hwa
    • Journal of Digital Contents Society
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    • v.14 no.4
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    • pp.419-428
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    • 2013
  • Real-time accessibility and agility are required in u-commerce under ubiquitous computing environment. Most of the existing recommendation techniques adopt the method of evaluation based on personal profile, which has been identified with difficulties in accurately analyzing the customers' level of interest and tendencies, as well as the problems of cost, consequently leaving customers unsatisfied. Researches have been conducted to improve the accuracy of information such as the level of interest and tendencies of the customers. However, the problem lies not in the preconstructed database, but in generating new and diverse profiles that are used for the evaluation of the existing data. Also it is difficult to use the unique recommendation method with hierarchy of each customer who has various characteristics in the existing recommendation techniques. Accordingly, this dissertation used the implicit method without onerous question and answer to the users based on the data from purchasing, unlike the other evaluation techniques. We applied FRAT technique which can analyze the tendency of the various personalization and the exact customer.

Context-aware Framework for Personalized Service (개인화 서비스 지원을 위한 상황인식 프레임워크)

  • Chang, Hyo-Kyung;Kang, Yong-Ho;Jang, Chang-Bok;Choi, Eui-In
    • Journal of Digital Convergence
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    • v.10 no.1
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    • pp.301-307
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    • 2012
  • The development of mobile devices and the spread of wireless network help share and exchange information and resources more easily. The bond them to Cloud Computing technology help pay attention to "Mobile Cloud" service, so there have been being a lot of studies on "Mobile Cloud" service. Especially, the important of 'Personalization Service' which is customized for each user's preference and context has been increasing. In order to provide appropriate personalization services, it enables to recognize user's current state, analyze the user's profile like user's tendency and preference, and draw the service answering the user's request. Most existing frameworks, however, are not very suitable for mobile devices because they were proposed on the web-based. And other context information except location information among user's context information are not much considered. Therefore, this paper proposed the context-aware framework, which provides more suitable services by using user's context and profile.

Goods Recommendation Sysrem using a Customer’s Preference Features Information (고객의 선호 특성 정보를 이용한 상품 추천 시스템)

  • Sung, Kyung-Sang;Park, Yeon-Chool;Ahn, Jae-Myung;Oh, Hae-Seok
    • The KIPS Transactions:PartD
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    • v.11D no.5
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    • pp.1205-1212
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    • 2004
  • As electronic commerce systems have been widely used, the necessity of adaptive e-commerce agent systems has been increased. These kinds of adaptive e-commerce agents can monitor customer's behaviors and cluster thou in similar categories, and include user's preference from each category. In order to implement our adaptive e-commerce agent system, in this paper, we propose an adaptive e-commerce agent systems consider customer's information of interest and goodwill ratio about preference goods. Proposed system build user's profile more accurately to get adaptability for user's behavior of buying and provide useful product information without inefficient searching based on such user's profile. The proposed system composed with three parts , Monitor Agent which grasps user's intension using monitoring, similarity reference Agent which refers to similar group of behavior pattern after teamed behavior pattern of user, Interest Analyzing Agent which personalized behavior DB as a change of user's behavior.