• Proceedings of the KIEE Conference
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• 2006.04a
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• pp.141-143
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• 2006

한국을 비롯한 동양 금석학 정보 인식의 중요한 매체인 탁본을 디지털 영상데이터로 변환하여 영상 특성을 분석하고 수학적 모델을 구현한다. 이를 위해 역사적으로 유명한 대표적 탁본을 포함한 50여개의 탁본영상 샘플을 작위로 선택하였고, 샘플영상 속에 내재되어 있는 영역특성을 중심으로 통계분석을 시도하였다. 탁본 원영상은 흑백의 두 영역으로 분할되는 완벽한 이진영상인데 반하여, 관측영상은 탁본뜨기 수작업과정을 거치면서 영역간 색도의 혼재와 얼룩무늬와 문양이 전체 영상에 분포한다. 본래의 두 영역은 정보영역과 바탕영역으로 구분되나 이들 얼룩무늬들은 또 다른 영역들로 치부되어 주로 바탕영역에 산발적으로 분포되어 영상인식을 저해하는 요인으로 작용한다. 관측영상 속에 내재되어 있는 영역 본래의 특성과 본뜨기 수작업 과정에서 새로 생성되는 영역들 사이의 기하학적 차이를 통계적으로 분류 처리함으로 관측 탁본영상의 영역 특성의 추이를 추론할 수 있다. 분석 결과, 탁본영상은 영역간 극단적인 확률적 차이를 보였으며, 이 양극성은 곧 탁본 원영상의 속성이 수작업과 관측이라는 훼손 과정을 거치면서도 보존됨을 의미한다. 이를 근거로 영역 특성과 훼손 과정을 수학적으로 모델링하였고 정보영역 추출의 일차적 개연성을 제시하였다.

• 한국신재생에너지학회:학술대회논문집
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• 2009.11a
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• pp.281-284
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• 2009

본 연구의 주요 목적은 정부에서 추진하고 있는 신재생에너지 보급정책의 현재까지의 성과를 분석하고, 장애요인을 파악하여 개선방안을 제시하는 데에 있다. 따라서 보급정책의 하위 프로그램들의 정성적 평가를 위하여 미국 DOE(Department of Energy) 산하 EERE(Energy Efficiency and Renewable Energy)에서 제시하고 있는 Peer Review Guide(2004)를 따라 외부동료평가(Peer Review)를 사용하였다. 그러나, 미국 EERE에서 제시하고 있는 가이드를 한국에 곧바로 적용함에는 무리가 있기에, 하위프로그램들의 외부동료평가를 실시하기에 앞서서 외부동료평가 설문 평가속성 결정을 위해 전문가 설문을 한 차례 더 진행하였다. 첫 번째 전문가 설문에서는 투입요소의 적정성 (Quality), 생산성 (Productivity), 성취도 (Accomplishments), 연계성(Relevance), 관리 (Management), 전체적 평가 (Overall Assesment) 항목 중 어떠한 항목을 선택해야 하는지, 국문 번역이 적절한지 등을 살펴보았다. 두 번째 설문에서는 이렇게 해서 선정된 항목을 바탕으로 각 프로그램 별로 Peer Review Guide에서 제시한 외부동료평가를 시행할 예정이다.

• Proceedings of the Korea Information Processing Society Conference
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• 2002.04b
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• pp.845-848
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• 2002

네트워크 기반 침입탐지시스템은 연속적으로 발생하는 패킷의 무손실 축소와 행위패턴을 정확히 모델링 할 수 있는 Event 의 생성이 전체성능을 결정하는 중요한 요인이 된다. 또한 공격이나 비정상 행위의 판별을 위해서는 효과적인 탐지모델의 구축이 필요하다. 본 논문은 네트워크기반에서 패킷을 분석해 비정상행위 수준을 관리자에게 보고하는 시스템의 설계에 관한 논문이다. 속성을 생성하고 선택하는 방법으로는 전문가의 경험을 바탕으로 결정하였고, 탐지모델구축은 COBWEB 클러스터링 기법을 사용하였다. 비정상행위 수준을 결정하기 위해 트레이닝 셋에 정상과 비정상의 비율을 두어 클러스터링 이후 탐지모드에서 새로운 온라인 Event 의 비정상 수준을 결정할 수 있게 하였다

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.3
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• pp.1832-1843
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• 2015

Recently, since the "Capital Market Consolidation Act" has been effective in 2009, the competition among the securities companies in Korean security market has been fierce. Thus, securities business lately are needed by the market environmental requirements rapidly changed for various strategies. The purpose of this study was to identify the effect of corporate attribute, employee attribute, financial product attribute securities on customer satisfaction, trust with the firm, and usage intention. As the subjects I selected the customer of securities in Seoul in 2014 and conducted survey with questionnaires. Among total 400, I chose 378 as the valid sample by convenience sampling. For the data process, I used SPSS 20.0 I verified the perspective hypotheses after testing reliability and validity of fit by the data process. The results are as following. First, it was shown that the sub-factors of corporate attribute, employee attribute, financial product attribute in securities as ethics, innovation, size, kind, professionalism, ethics, profitability and diversity had significant effect on usage intention. Second, the study confirms that reliability and satisfaction influences customer loyalty as moderate variable. The industrial and academic significance of this study is that it may serve as a useful base date to understand customer behavior and draw new strategies in a financial management environment.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.16 no.6
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• pp.287-297
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• 2021

The goal of this study is to investigate and provide information to the Fintech Industry on the main factors responsible for customer loyalty via the mediating effect of customer satisfaction. Secondly, providing traditional banking reasons for customer shifts from banking to Fintech, therefore these factors could be more focused. The consumer choices presented in this study can thus serve as a foundation for further research into post-adoption behaviors associated with Fintech for cross-border payments. This study examines consumer evaluations of how key attributes of fintech using mobile payment services affect their choice by using a conjoint analysis approach, which allows for the approximation of user preferences for specific features. In our study we have used SPSS 26 to test the reliability and mediation effect on the sample size of 348 people who regularly used Fintech for cross border payments. All the questionnaires were prepared if the customers were given fintech as an option instead of traditional banks to send their remittances abroad. The result shows that(Service Quality, Customer's trust and product quality) effecting customer satisfaction significantly would be very helpful for the current fintechs working for home remittances to improve these factors and would serve as a benchmark for the upcoming fintech startups and traditional banks to focus on these factors and catch up the fintech Industry. Finally, it is argued that, in order to be successful, focusing on service quality, customer trust, and product quality triggered customer loyalty for the Fintech in comparison to other traditional options for cross-border payments via the mediation effect of customer satisfaction.

• Journal of Applied Tourism Food and Beverage Management and Research
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• v.16 no.1
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• pp.43-69
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• 2005

Generally, brand is the title for discriminating their own goods and service from other competitive company, brand-image means customer's good and bad affection or loyalty the brand of specific company. Customers often choose the goods according to the value of goods brand. In terms of this viewpoint, the value of company's brand is very important factor to the company's success. Brand-image also effects customers on selling company's goods. Specially, to the hotel business that should ensure lots of customer for a long period with the interest and credit of customers, its brand-image is more significant. What the image is looked upon as a important factor in marketing is due to the difficulty of discrimination against goods standardized in price and quality. Therefore, the company's image acts as a more important marketing factor in the high industrial society. Also it means a lot to the customer's purchasing behavior. When the company's brand-image is recognized or discriminated, customer's memory is longer and customer's reliability is raised than other company's advertisement and public information. Nowadays, most of hotels are perceiving the importance on their own brand-image but in the lack of deep study and systematic strategy in reality. The purpose of this study is to research the effect on customer's purchasing intention of hotel brand-image and choice-attribution. The empirical research has been done from 23April, 2004 to 20May, 2004. Data were collected from general customers who are using hotel located in Taegu. In conclusion, hotel brand-image depends highly on, the service quality of hotel staff and reputation of hotel. Besides, this acts on customer's hotel choice decisively.

• 한국체육학회지인문사회과학편
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• v.55 no.4
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• pp.241-252
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• 2016

The purpose of this study was to suggest rating factors of the importance and the satisfaction for selecting physical education institutes for preschoolers and to provide an implication of vitalizing physical education class for preschooler with comparative analysis between importance and satisfaction using IPA analysis. 253 directors of educational institutes for preschooler have chosen through a convenience sampling method, and 430 was used for analysis. The results were as follows. First, the instructor qualification items and the program items ranked highly positions in physical education institute for preschooler. Second, the instructor qualification items, the program items, tuition items of discount benefit and institution image items of reputation had the significant difference between importance and satisfaction. Lastly, The quadrant I is "the keep up the good work" part and includes 8 items such as the expertise of the physical education teacher for preschooler. The quadrant II is "the concentrate here" part and includes 2 items such as teaching ability of the physical education teacher for preschooler. The quadrant III is "the low priority" part and includes 6 items such as reasonable prices of tuitions.

• Management & Information Systems Review
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• v.33 no.5
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• pp.97-115
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• 2014

The purpose of this study is to illustrating how the store selection factors affect the customer's satisfaction about the store and the intention of revisit base on the analyzing the store selection factors. At the same time, the difference between the influence on the customer's satisfaction and revisit intention of that in Korea and in China is also compared. Accordingly, through the notional understanding of configuration variables and the investigation of previous research, the Research hypothesis was set and the relevance between the two was inspected. The survey was aimed at the Korean customers who visit the large supermarkets in Korea and Chinese customers who visit the large supermarkets in China. After that, the reliability and validity of the collected data was verified and the research hypothesis was validated by structure equation modeling. The result of this study can by concluded as follows: First, in Korea the customer's satisfaction is showed to be affected by store selection factors, product property, service property and physical environment. Second, in China the customer's satisfaction is showed to be affected by store selection factors, product property, service property and physical environment. Third, in Korea the revisit intention is showed to be affected by customer's satisfaction. Forth, in China the revisit intention is showed to be affected by customer's satisfaction. Fifth, it shows little difference between the store selection factors of the customers visiting large supermarkets in Korea and in China. According to the research results above, the implications can be drawn as the customer's satisfaction of those who visit the large supermarkets may be affected by store selection factors (store property, product property, service property and physical environment). In recent years, more and more overseas large supermarkets are opening in both Korea and China and the competition among each is become more intense day by day. Every larger supermarket is trying their best to refine their store property, product property, service property and physical environment, in order to enhance the customer's satisfaction. The biggest factor that affects the customer's satisfaction and revisit intention in Korea is service property, So that the services requires proper measures and improvement. In China, the factor that affects most on the customer's satisfaction and revisit intention is physical environment. In order to enhance the customer's positive consciousness of stores, the physical environment needs to be well constructed. Lastly, in the compared research between Korea and China, the distribution of survey responders was limited from certain areas. Therefore, the further study can be implemented by more research in various geographical areas and more development in store selection factors.

• Journal of the Korean Society of Food Science and Nutrition
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• v.31 no.3
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• pp.492-499
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• 2002

The objective of this study is to identify the attribute factors for fast food selection according to their characteristics of the use behaviors and demographics. The results of these findings suggest the attribute factors for selection were classified into ten : physical service, cleanliness/promptness, human service, convenience/promotion, accessibility, menu variety, food quality, service for child and parking, added service, and comfortness. “Cleanliness” and “good taste” were considered as determining factors in selecting a fast food restaurant. According to the consumer's use behaviors and demographics, attribute factors for fast food selection were significantly different. Therefore, the marketers and managers on the fast food industry should develop their own appropriate marketing strategies and implement effective targeting, positioning, and promotional strategies.

• Knowledge Management Research
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• v.22 no.3
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• pp.55-73
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• 2021

The sharing economy is considered as a collaborative consumption which enables customers to share unused resources. This study investigated the key factors affecting consumer loyalty in the context of sharing accommodation. Emotions, perceived value and self-image consistency were posited as key antecedents of enhancing customer loyalty. Authentic experience, home amenities, and price fairness were also considered as Airbnb's selection attributes. Airbnb was selected a survey target because it is the largest company in the domain of shared accommodation market. The research model was analyzed for 294 Airbnb customer through structural equation models. Additionally, this paper examine Airbnb customers' experiences by topic modelling method posted on the Naver blog. Based on the understanding of the key factors affecting customer loyalty to sharing accommodation, the analysis results contribute to establish effective marketing and operation strategies by enhancing customer experience.