• Title/Summary/Keyword: 서비스 품질 만족

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A Study on the Effect of Cold Chain Capability on Logistics Service Quality and Customer Satisfaction (콜드 체인 역량이 물류 서비스 품질과 고객 만족에 미치는 영향에 관한 연구)

  • Hee-Chan Ryu;Keun-Sik Park
    • Korea Trade Review
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    • v.48 no.4
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    • pp.233-262
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    • 2023
  • Recently, as customer demand for cold chain products increases, cold chain companies are constantly required to improve logistics service quality and seek new competitive advantages in order to improve customer satisfaction. This study aims to indentify the factors that impact customer satisfaction in cold chain logistics and to analyze the relationship between the factors. A research model was established through the investigation of the previous studies. A survey was conducted targeting customers with cold chain logistics service experience, and the hypotheses were tested through structural equation modeling using AMOS 26.0. As a result, cold chain capability, including resource, logistics infrastructure, and partnership, has a significant impact on logistics service quality. The improvement of logistics service quality has a significant impact on customer satisfaction. Resource and logistics infrastructure, excluding partnership, had a significant impact on customer satisfaction. Consequently, cold chain companies need to secure various types of resources, technology levels, and infrastructure to improve logistics service quality, which can meet customer expectations and needs.

A Study on the On-Line Senior Mall's Quality Factor and Customer Satisfaction (온라인 고령친화용품점 품질 요인 및 고객 만족에 관한 연구 - 고령친화용품을 중심으로 -)

  • Jeong, Han-Yeol
    • Journal of the Korea Society of Computer and Information
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    • v.12 no.5
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    • pp.215-223
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    • 2007
  • On-Line Shopping mall is becoming important strategic environment that decide corporation's competitive advantages because of that can achieve quality of customer service and offer speed elevation through both-way communication effectively. Accordingly, as interest about electronic commerce rises, various research had been gone. But, most researches are applying off-line market's quality of service measurement tool just as it is doing not consider special quality of internet. Consider and prescribe by system quality, and saw that thing with grasp relation with customer satisfaction along with qualify of service is important for factor that environmental element influences in customer satisfaction as existing commercial transaction in this research hereupon. That is, wished to present quality strategy necessary to examine whether some quality factor of system quality and quality of service affects more customer satisfaction, and satisfy various customer's needs accordingly after ermine whether it are switching and some relation that search purchase alteration availability of market that is different from loyalty which recommend internet shopping mall to another person who is system quality factor and quality of service factor and customer satisfaction factor actively.

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A Review of Studies on the Quality Evaluation of Library Information Service (도서관의 정보서비스 품질평가 연구에 관한 고찰)

  • Hong Hyun-Jin
    • Journal of Korean Library and Information Science Society
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    • v.36 no.2
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    • pp.93-120
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    • 2005
  • The purpose of this study was to delve into literature of library service quality, including recent studies on the same theme, and to suggest what types of major issues there were and what should be studied in the future. Specifically, the concept and characteristics of service quality, service quality models, service determinants (outcome variable), user satisfaction and e-service were discussed. Articles on the quality of information service, like library-related LibQual, were examined, and it's attempted to make a comprehensive review of studies on service quality and to introduce major international studies on same issues. Finally, what future research efforts should focus on in each field was presented.

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The Effects of the Quality of Elderly Day Care Services on Customary Satisfaction, Referral Intention, and Repurchasing Intention (주간보호시설의 서비스품질이 고객만족, 추천의향 및 재이용의사에 미치는 영향)

  • Lee, Jin-Yong;Sohn, Eui-Seong;Yoon, Kyeong-A
    • 한국노년학
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    • v.32 no.3
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    • pp.715-727
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    • 2012
  • This study measured the quality of Elderly Day Care Services by surveying service users; data were analyzed to see the causality between quality of services, customary satisfaction, referral intention, and repurchasing intention, and to find out the mediating effect of customary satisfaction. The quality of Day Care Services has been measured based on the SERVQUAL model, and structural equation model has been used to observe the causal connection between the five factors, tangibles, reliability, responsiveness, assurance and empathy, and customary satisfaction, referral intention, and repurchasing intention. The following is the main result from the causal effect model affecting the customary satisfaction and repurchasing intention by five quality factors of the service quality. First, it was shown that tangibles and responsiveness, as quality factors, directly affected the customary satisfaction, and reliability, credibility, and empathy did not. Second, it was shown that tangibles, reliability, responsiveness and empathy, quality factors, did not directly affected the referral intention and the repurchasing intention. But the effect of service quality on referral and repurchasing intention was mediated by customer satisfaction. Third, it is shown that customary satisfaction directly affected the referral intention and the repurchasing intention.

A Study on the Between Service Quality of National Airline Sales Promotion Event and Customer Satisfaction (국적항공사 판매촉진이벤트의 서비스품질과 만족도 연구)

  • Yoon, Sun-Young
    • Journal of Advanced Navigation Technology
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    • v.13 no.4
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    • pp.566-576
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    • 2009
  • The primary purpose of this study is not only to understand the concept of event service quality but also to identify the service experimental factor for the better measure of sales promotion event service quality. The major findings from the study were as follows: There was difference influence power in event service quality, the experimental factor is more important than prior service quality factors such as reliability, assurance, tangibles, empathy and responsiveness. Also, customer's satisfaction was influenced by their behavioral intention such as overall reusing intention and recommendation intention. In conclusion, this study is especially meaningful that experimental factor is more important than prior service quality factors and will help the airline marketing staff in charge to build up their strategy for maintaining customer. And it is hoped that this study has been helpful to comprehend relationship among the service quality factor that have strong effects on increasing airline's profitability.

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An Empirical Study on the Structural Relationships among Perceived Service Quality, Customer Satisfaction and Relationship Quality in Liner Shipping Companies - Focused on Freight Forwarder - (정기선사에 대한 지각된 서비스품질, 고객만족 및 관계질간의 구조적 관계에 관한 실증연구 - 운송주선인을 중심으로 -)

  • Choi, Young-Ro
    • Journal of Korea Port Economic Association
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    • v.26 no.4
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    • pp.147-167
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    • 2010
  • The purpose of this study is to analyze the components and verify the relationship among service quality, customer satisfaction and relationship quality in liner shipping company. In order to achieve the purpose of this study, literature survey related to service quality, customer satisfaction, relationship quality was carried out and took an empirical analysis by the use of questionnaire method for employees in international freight forwarders. The final results are as follows; First, correlations between service quality and customer satisfaction are found to be positive. But service quality component of tangibles and responsiveness with customer satisfaction are not to be positive. Second, as the other study on the similar logistics industries, the correlation between customer satisfaction and relationship quality is found to be positive in this study.

Effects of service quality to service satisfaction and decision making in elderly care facility (노인요양시설의 서비스품질이 서비스만족과 의사결정에 미치는 영향)

  • Kim, In;Shin, Hakgene
    • 한국노년학
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    • v.29 no.2
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    • pp.579-591
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    • 2009
  • The purpose of this study is what are the factors affecting decision making for selection of social welfare facility, esp., elderly care facility. The resident's selection for social welfare facility are relatively new terms in the Korean social work. To explore the factors, we employed an empirical study. The collected data was analyzed by using SEM(Structural equation modeling). As the results, the standardized regression coefficient of the hypothesis that the service quality will affect the service satisfaction is equal to 0.555(t=6.723, p<0.01) and the coefficient that the service satisfaction will affect the decision making is equal to 0.766. The absolute fitness of the SEM model shows χ2 = 580.151(d.f.=317, p-value=0.000) and RMSEA=0.063, so that the model is absolutely fit. Since CFI=0.915, the model is comparatively fit. Conclusively speaking, the hypothesis that service quality affects to service satisfaction was supported. The hypothesis that service satisfaction affects to decision making was also supported. By accounting for the results of the analysis, this study verified the service quality leading to service satisfaction is an important factor for resident to select a residential facility.

The Study on the Relationship of Logistics Service Quality, Relationship Orientation, and Customer Satisfaction for the Repurchase Intention in On-Line Shopping Mall (온라인쇼핑몰 환경에서 물류서비스품질, 고객만족, 관계지향성이 재구매의도에 영향을 미치는 관계에 관한 연구)

  • Kim, Do-Goan;Ryu, Il
    • Journal of the Korea Society of Computer and Information
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    • v.13 no.2
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    • pp.251-258
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    • 2008
  • The purpose of this study is to examine the structural relationship among logistics service quality, relationship-orientation for on-line shopping malls, customer satisfaction and repurchase intention in on-line shopping malls. Based on extensive review of relevant literature, nine components of logistics service quality and six components of relationship orientation are introduced in this study. And a conceptual model is developed and four research hypotheses are empirically examined using structural equation modeling. The findings indicate that logistics service quality is positively and significantly associated with customer satisfaction, and relationship- orientation is the antecedent variable of repurchase intention in the on-line shopping mall. In conclusion, it is revealed that logistics service quality and relationship-orientation play a major role in the success of on-line shopping mall.

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Effect of Golf Resort's Service Quality on Value of Club Membership, Customer Satisfaction, and Customer Loyalty (골프리조트 서비스 품질이 회원권 가치와 고객 만족 및 고객 충성도에 미치는 영향)

  • Lim, Sin-Young;Yang, Hae-Sool
    • The Journal of the Korea Contents Association
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    • v.10 no.9
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    • pp.455-468
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    • 2010
  • The purpose of this study is to understand how and what kind of service quality impacts value of membership and customer satisfaction, and to analyze how value of membership and customer satisfaction influence on customer loyalty in order to apply the results of this study to the management level of individual companies. The valuable outcomes of the survey were 485 as a result of excluding both no response and non-trustful answers. The previous used questions of other researchers were modified and used in this study, and both SPSS 12.0 and AMOS 7.0 were in use as analytical softwares In this study, service quality of golf resort positively impacts membership's value, and service quality influences upon customer satisfaction in a positive way. The value of service quality heavily impacts customer satisfaction, and customer satisfaction positively influences upon customer loyalty. On the other hand, it is hardly find a remark between value of loyalty and customer's satisfaction.

P2P 시스템과 서비스 가용성 품질

  • 온기원
    • Korea Information Processing Society Review
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    • v.10 no.2
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    • pp.9-21
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    • 2003
  • 최근 들어 서비스 가용도(Availability) 만족에 대한 중요성이 인터넷 기반 서비스 및 응용들의 성패에 가장 결정적인 요소 중의 하나로서 인식되고 있다. 이에 따라, 본 기고에서는 서비스 품질(Quality of Service: QoS)을 기존의 성능 향상 관점에서보다는 가용도 증대의 관점에서 다뤄 보고자 한다. 먼저 가용성 품질(Quality of Availability: QoA)이라는 새로운 개념을 소개하고, 가용도를 QoS의 새로운 평가 척도로써 제어 및 관측 가능한 QoS 파라메터로 정의하는 한편, 인터넷 기반 광역 분산 시스템의 특성에 맞는 가용성 정의를 정립해 본다. 특히 Peer-to-Peer (P2P) 시스템 등과 같이 시스템과 사용자 접속의 동적 변화가 잦은 시스템을 대상으로, 복제(Replication) 기술을 이용한 서비스 가용성 품질 향상 문제를 집중적으로 다뤄본다. 이를 위하여 P2P시스템과 복제기반 분산 서비스를 Stochastic그래프로 모델링해보고, 시뮬레이션 공부를 통하여 여러 가지 복제정책(알고리즘)을 대상으로 서비스 가용성 품질 향상정도를 품질 만족과 보장이라는 차원에서 각각 조사해 본다.

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