• Title/Summary/Keyword: 서비스품질 결정요인

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A Study on the Effects of the Interdependent Partnership between Liner Shipping Companies and Port-related Service Firms on the Service Quality and Transaction Performance (해운선사와 항만 관련 서비스업체 간의 파트너십이 서비스 품질 및 거래성과에 미치는 영향)

  • Kim, Yong-Pyo;Shin, Yong-John;Kim, Dug-Sup
    • Journal of Korea Port Economic Association
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    • v.29 no.3
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    • pp.175-207
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    • 2013
  • The purpose of this study is to examine the effects of the interdependent partnership between liner shipping companies and port-related service firms on the service quality and transaction performance. The empirical analysis found that sharing information and mutual trust of partnership factor positively affected service quality of the port-related service firms, but the communication had negative effects on it. The interdependence had the interaction effect between the partnership and the service quality. Also, the service quality affected satisfaction of transaction and re-purchasing of the shipping companies. This study shows that the partnership to be formed mutual dependent relationship between shipping companies and the port-related firms improve the service quality of shipping service network and enhance transactional satisfaction of both parties.

Quality Evaluation Factors and Continuance Intention for Web-based Legal Information Services (웹기반 법률정보서비스 품질 평가요인 및 지속의도에 관한 연구)

  • Park, Ji-Hong
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.28 no.4
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    • pp.57-76
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    • 2017
  • The purpose of this study is to investigate the determinants of the quality of Web-based legal information services and their significant influences on the user continuance intentions. Based on the main dimensions of the SERVQUAL, this study conceptualizes five dimensions of reliability, assurance, design, empathy, and responsiveness. It measures the level of expectation and satisfaction on the basis of these five dimensions. Regression analysis was conducted to extract and analyze the determinants of the service quality and the factors affecting continuous intention. The level of legal information service quality is superior in empathy, responsiveness, and design category, but it is relatively insufficient in reliability and assurance category. In the reliability category, the relevance of the search results was an issue. The problems related to the authority and information sources were recognized as important. Reliability implies that there is a relatively close relationship between empathy and responsiveness, and that it is necessary to improve the quality of contents such as empathy and responsiveness in order to increase reliability. In order to increase the ongoing use of legal information services in the future, it is more effective to make sure that assurance is top priority.

초고속인터넷의 고객유지와 충성도 결정요인에 관한 연구

  • 연규동;박명철
    • Proceedings of the Korea Technology Innovation Society Conference
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    • 2001.11a
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    • pp.141-168
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    • 2001
  • 본 연구는 초고속인터넷 접속서비스에서 $\ulcorner$서비스 품질$\longrightarrow$고객만족$\longrightarrow$재구매의도(고객충성도)$\lrcorner$의 일반적인 인과관계가 적용되는지를 규명하고, 고객만족, 재구매의도와 고객충성도에 영향을 미치는 서비스 품질속성을 살펴보면서, 궁극적으로 품질속성 중 고객유지와 충성도를 향상시키는 핵심 품질요소를 도출하기 위한 모형을 이론적으로 제시하고, 그 모형의 유효성을 설문조사와 이에 대한 실증분석을 통해 평가하는데 목적이 있다. 모형을 검증하기 위하여 세 단계의 분석과정을 수행하였다. 첫째, 전반적 서비스 품질과 고객만족, 재구매의도(또는 고객충성도), 그러고 고객만족과 재구매의도 및 고객충성도의 상호관계를 검증하였다. 둘째, 고객만족, 재구매의도 및 고객충성도에 영향을 미치는 선행변수인 품질속성(서비스 성능, 서비스 지원, 부가서비스, 이용요금, 과금, 절차 편리성)들의 영향력을 검증하였다. 마지막으로 공통적 개념으로 분류된 품질속성이 개별적인 품질요소의 미세한 차이를 제대로 반영하지 못하는 단점을 극복하고, 고객유지와 충성도 향상을 위한 핵심 품질요소를 도출하기 위하여 품질속성을 대표하는 품질요소들과 재구매의도와 고객충성도의 상관관계를 살펴보았다. 초고속인터넷 접속서비스 이용자를 대상으로 웹설문조사를 실시하여 총 551 개의 표본을 분석에 사용하였으며, 분석결과는 다음과 같다. 첫째, 서비스 품질은 재구매의도와 고객충성도에 비해 고객만족에 높은 설명력을 갖고 있으며, 재구매의도에 대한 서비스 품질과 고객만족의 설명력은 미미한 것으로 나타나, 고객만족이 더 높은 설명력을 갖는다는 기존의 연구와 차이를 보여 향후 추가적인 연구의 필요성이 제기되었다. 둘째, 여섯 가지의 품질속성들 중 서비스 이용과정에서 1, 2 회의 적은 경험을 하게 되는 서비스 이용절차의 편리성을 제외하곤 나머지 속성 모두 고객만족, 재구매의도 및 고객충성도의 선행변수로써 영향을 미치고 있는 것으로 나타났다. 그러나 절차 편리성은 고객충성도에 유의한 영향을 미치는 것으로 나타나, 충성도는 고객이 서비스를 총체적인 관점에서 평가하고 나타나는 행동이라는 시사점을 얻었다. 셋째, 재구매의도와 고객충성도를 결정하는 품질요소로서는 서비스 안정성, 불만사항 처리결과, 회사의 이미지, 다양한 부가서비스가 도출되었다. 본 연구의 결과는 초고속인터넷 접속서비스의 품질 및 결과변수들에 대한 인과관계를 분석하였다. 그리고 경쟁이 치열해지는 시장 환경에서 미래의 재무적 성과와 수익성을 보장하는 충성스런 고객을 확보하기 위하여 필수적으로 관리되어야 할 핵심 품질요소의 제시와 이에 따른 제언을 하였기 때문에 사업자들이 품질 및 마케팅 전략을 수립함에 있어서 이론적, 실무적 근거를 제공하여 준다.

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A Study on the Effects of Determinants of Casino Security Management Service Quality on Organizational Trust and Loyalty of Internal Customers (카지노 보안관리 서비스품질 결정요인이 내부고객의 조직신뢰 및 충성도에 미치는 영향)

  • Lee, Seung-Hoon;Kang, Min-Wan;Chun, Yong-Tae
    • Korean Security Journal
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    • no.42
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    • pp.115-153
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    • 2015
  • This study identified the cause-and-effect relationship of security management service quality by empirically analyzing whether the performance factors affecting the casino industry are improved when the quality of the security management service is improved. For this, Partial Least Squares (PLS) that can deduce the structural relationship between variables was used. To verify the representativeness of the population, SPSS 19.0 was utilized in a demographic analysis, a independent T-test and Scheffe test. The analysis of the data revealed that the casino industry must preferentially manage assurance, empathy, and security to improve the casino security management service quality, and that, of these, security was the most important factor. To help improve service quality, a theoretical and empirical basis that can consider the importance and priority of individual factors was presented based on the result of this analysis. It also revealed that the security management service is an essential factor for stable business activities of casinos. Further, the importance of the role of the security management service in business strategy formulation for improving the industry performance was recognized through the study results. A service quality improvement method was provided by focusing on the factors that must be preferentially considered for service quality improvement; moreover, implications that can predict the results of such method were presented.

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Decision making factors of IT Outsourcing in Public sector : A Delphi Mehod (공공부문 IT 아웃소싱 의사결정 요인 도출 : 델파이 방법)

  • Yoon, Sung-Chul;Lee, Seul
    • 한국IT서비스학회:학술대회논문집
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    • 2003.05a
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    • pp.171-179
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    • 2003
  • 기업들은 IT 아웃소싱을 통하여 급속한 IT의 변화에 대하여 신속히 적응하고, IT 구축 및 운영 비용을 효율적으로 절감하고 있으며, 특히 IT의 전략적 가치가 주요해짐에 따라 아웃소싱을 통하여 서비스 품질을 향상시키고, 핵심역량에 집중하고자 노력하고 있다. 공기업에서도 최근의 정부의 민간위탁에 대한 적극적인 제도 지원에 의해 IT 아웃소싱이 활성화되고 있으나, 이에 따른 의사결정을 위해서는 민간 부문과는 다른 요인들이 고려되어야 한다. 지금까지 많은 연구가 주로 위험요인, 조직요인, 도입목적 등의 단편적인 요인들을 제시하는 수준이었기 때문에 실질적인 의사 결정에 있어서는 활용성이 부족하므로, 본 연구에서는 실질적인 의사결정을 지원할수 있도록, 기존 연구들을 바탕으로 IT 아웃소싱 의사 결정의 전범위에 걸친 체계적인 의사결정 모형을 제시하고, 각 의사결정단계에서 우선적으로 고려해야 하는 요인들을 구체적으로 나타내고자, IT 아웃소싱의 의사결정 영역을 네가지로 분류하고, 고려해야 할 55개의 요인들을 문헌연구들을 통하여 도출하였다. 그리고, 11명의 전문가 집단을 구성하여 각 의사결정 영역별로 주요한 요인들을 도출하였다. 또한, 공기업 M사 사례를 통하여 IT 아웃소싱 의사결정 프로세스의 실례를 보여줌으로써 향후 활용방안을 제시하고 있다.

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The Effects of Education Service Quality on Career Decision-Making Self-efficacy, Career Decision Level, and Career Preparation Behavior : Focused on the Moderating Effects of Freshman and Undergraduate Students (대학의 교육서비스품질이 진로결정자기효능감, 진로결정수준 및 진로준비행동에 미치는 영향 : 신입생과 재학생의 조절효과를 중심으로)

  • Sung, Haengnam;Kim, Eun-Jung;Lee, Taewon
    • Knowledge Management Research
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    • v.22 no.2
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    • pp.189-208
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    • 2021
  • The purpose of this study was to identify the effect of education service quality (quality of professor service, quality of curriculum service) on career decision-making, self-efficacy, career decision level, and career preparation behavior. Appropriate measures were developed and tested on 426 respondents of Gyeongnam province in South Korea with a cross-sectional questionnaire survey. To ensure the reliability and validity of the questionnaire, frequency analysis, reliability analysis, and validity analysis were conducted. To ensure the reliability and validity of the measurement model, the CFA(confirmatory factor anlaysis) were conducted. The SEM(structural equation modeling) analysis was undertaken to perform the path analysis among the variables and to assess the suitability of the model. MCFA(multi group CFA) and MSEM(multi group SEM) were performed to confirm the moderation effect. Results of the study are summarized as follows: Firstly, education service quality has positive effects on career decision-making self-efficacy. Second, career decision-making self-efficacy has positive effects on career decision level and career reparation behavior. Third, career decision level has positive effects on career reparation behavior. Finally, it was found there exists a moderating effect of freshman/registered student between education service quality, career decision-making self-efficacy, career decision level, career preparation behavior. As a result of this study, it is suggested that investigation of extraneous variables which help to improve career preparation behavior and career decision level as for career of university student will contribute to university education.

서비스 품질과 서비스 가치가 서비스 만족과 서비스 애호도에 미치는 영향

  • Kim, Yong-Man;Sim, Gyu-Yeol;Sin, Hyeon-Ho
    • Journal of Global Scholars of Marketing Science
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    • v.5
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    • pp.103-124
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    • 2000
  • 서비스에 대한 연구가 주로 서비스 품질과 서비스 만족간의 관계, 서비스 품질의 결정변수와 결과변수 등을 중심으로 진행되어 왔다. 그러나 서비스 만족과 서비스 애호도에 대한 선행변수에는 서비스 품질 뿐만 아니라 서비스를 얻기 위해 지불한 비용이 고려되어야 한다. 본 연구는 서비스 품질이 서비스 가치에 선행하는 요인인지 서비스 품질과 서비스 가치가 서비스 만족을 매개로 하여 서비스 애호도에 영향을 미치는 지와, 서비스 품질과 서비스 가치가 직접적으로 서비스 애호도에 영향을 미치는 지를 알아보는 것이다. 대구지역의 외식업체를 대상으로 설문조사를 실시하였으며, 연구결과 서비스 품질이 서비스 가치의 선행변수이며, 서비스 가치는 서비스 만족올 매개로 하여 서비스 애호도에 영향을 미치며 또한 직접적으로도 서비스 애호도에 영향을 미치는 것이 발견되었다. 이는 고객의 재구매의도를 예측함에 있어서 서비스로 얻는 혜택에 지불하는 비용을 고려하는 서비스 가치가 중요한 변수임을 시사하는 것이다.

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The Influence of School Library Use Motivation on the Library Service Quality Perception: A Study Based on Self-Determination Theory (학교도서관 이용동기가 도서관 서비스품질인식에 미치는 영향: 자기결정성 이론(self-determination theory) 기반 연구)

  • Lee, Sung In;Park, Ji-Hong
    • Journal of the Korean Society for information Management
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    • v.37 no.1
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    • pp.51-78
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    • 2020
  • Recently, the emphasis on self-directed learning and lifelong education is increasing the importance of school libraries in the curriculum. Accordingly, various studies have been conducted mainly from a structural, institutional and operational point of view. However, more research is necessary on the micro topics such as school library users' autonomous intrinsic motivations in the sense that school libraries play key roles in autonomy-based self-directed education. This study aims at finding out what types of school library use motivations are more important and the degree to which the use motivations affect the school library service quality based on the self-determination theory. In addition, this study examines how the use motivations and the perceived service quality vary depending on the school grade of the library users. Based on a focus-group-interview pilot study, a questionnaire survey was administered on the effects of school library motivations on perceived library service quality to 588 students from 5 high schools and 2 middle schools in Seoul. When the service quality and its components, service affect, information control, and library as place were set as dependent variables, in all these four cases, intrinsic motivations were more significant than extrinsic motivations. In addition, when middle school students and high school students were selected as separate analysis target groups, the results of both analyses show that the higher the intrinsic motivations were, the higher the perceived service quality was. The contribution of this study is that it applies the self-determination theory to school library service, measures the influence of motivation type based on the theoretical basis, and focuses on micro aspects to improve school library services.

Investigating the Antecedents of Air Passengers' Behavioural Intentions (항공여객의 차후 행동의도에 영향을 주는 변수에 관한 연구)

  • Park, Jin-U;Choe, Yeon-Cheol;Yu, Gwang-Ui
    • Journal of Korean Society of Transportation
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    • v.24 no.2 s.88
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    • pp.43-51
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    • 2006
  • This Paper investigates how perceived Price, airline service aquality, perceived value. passenger satisfaction, and airline image determine passengers' future behavioural intentions. To test the conceptual framework, Path analysis using a maximum likelihood estimator, was applied to data collected from Korean international air passengers. It was found that all the hypothesized relationships were statistically significant. Perceived price. Perceived value, passenger satisfaction, and airline image were each found to Have a direct effect on Korean international air passengers future behavioural intentions.

Measuring and Assessing Internet Service Quality at U.S. Public Libraries (미국 공공도서관의 인터넷 서비스 품질 평가에 대한 연구)

  • Chang, Yun-Keum
    • Journal of the Korean Society for information Management
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    • v.22 no.1 s.55
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    • pp.267-285
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    • 2005
  • As the Internet connections and services at U.S. public libraries have increased dramatically since 1990s, defining, assessing and measuring quality of these new electronic services have become a critical issue. This research was a study designed to identify key dimensions of Internet service quality at public libraries by providing a systematic framework for measuring and assessing the quality of Internet services. The study used modified SERVQUAL and SERVPERF instruments which have been widely used service quality measurement in business marketing areas and LibQUAL+ model which are widely adopted service quality measurement instrument in most of the academic libraries in U.S.