• Title/Summary/Keyword: 산학제도

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International Marketing Strategies for Chungbuk's U-Health Industry (충북 u-Health 산업의 국제적 마케팅전략 연구)

  • Ha, Dae-Yong;Oh, Sang-Young
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.8 no.6
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    • pp.1655-1661
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    • 2007
  • Recently, various industries have appeared which are applied ubiquitous technology. Particularly, health and medical fields, have been focused as future's industry, have been combined with ubiquitous system. This is what we called' u-Health industry. Korean government has encouraged local governments to develop specialized high value-added industries along each local's circumstance. According to the policy, I had an assumption that u-Health industry is Chungbuk province's specialized high value-added industry and studied marketing strategy for the point of penetration into markets. I presented STP strategy for international markets. This strategy referred to developed countries' aging index and based on Modigliani's life cycle hypothesis. Finally, considering none of u-Health has been released, I presented strategies of marketing mix to be utilized when u-Health items march into the markets.

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Study of the Enhancement of Pedestrian Safety based on Service Design (서비스 디자인에 기초한 신도시 보행안전 확보방안에 관한 연구)

  • Park, Cheon-Bo;Jeong, Tae-Il
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.16 no.2
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    • pp.1507-1515
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    • 2015
  • The aim of this study was to suggest an enhancement of pedestrian safety through a service design process regarding urban design in new-town area. For this study, the concept, process and touchpoint, and survey design area, of the service design are reviewed as a theoretical study. According to this study, traffic signals, pedestrian environment, pedestrian overpass, and access traffic road were surveyed as touchpoints and a problem search, concept design, design building, institutional implement were analyzed as a service design process. As a result of these studies, the planning method for pedestrian safety based on service design process in terms of the external space design in a new-town area are suggested.

Teacher Education Informationization Strategies and Propulsion System in China (중국의 교사교육 정보화 전략 및 추진 체제)

  • Park, Seong-Il;Lee, Gun-In;Kim, Young-Tae;Kim, Hyoung-Jun;Cho, Tae-Kyung;Park, Byung-Soo;Cho, Jung-Won;Park, Jung-Hwan
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.7 no.6
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    • pp.1249-1256
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    • 2006
  • Informationization level is a very important factor for evaluating the national power and modernization. Informationization propulsion is also important strategy for economic and social development. National informationization is depend on educational informationization and educational informationization is depend on teacher education informationization(TEI). So China steadily carry out the teacher education informationization. In this study, We are concerned about the significance, necessity, general rule and process of TEI. The propulsion systems of TEI are infrastructure, data developing, knowledge and usage of information technology, systematic study, standard and evaluation of TEI.

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To ensure transparency in the implementation of national R&D Sanctions(refunds, participation restrictions) Research (국가연구개발 사업비 집행의 투명성 확보를 위한 제재조치(환수, 참여제한)에 관한 연구)

  • Noh, Sang-Kyun
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.8
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    • pp.433-440
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    • 2018
  • As government research and development projects become more important, such as the creation of future-oriented growth engines and expansion of budgets, the future vision of R&D is presented through paradigm shifts such as efficiency, investment direction and strategy. On the other hand, research and interest in sanctions are poor, and this paper examines legal grounds, comparative analysis of laws, and cases outside the country, draws implications for domestic applications, have. In addition, we will contribute to the prevention of damages caused by neglect, or the transparency of the execution of research funds. This study was conducted by comparing the characteristics of government R&D and sanctions with the sanctions for the top three R&D investment related SMEs. In Korea, starting with the introduction of sanctions in 2001, the moral hazard of research and development has been prevented through the cumulative violation of aggravation, expansion of the period of restriction of participation, and the introduction of a strikeout system. Nevertheless, fraudulent use of business expenses is constantly being detected. In order to ensure maximum autonomy and stronger responsibility than strong institutions, the willingness of the researchers to execute transparent business expenses, the moral approach to public resources, Precedence of recognition conversion is important.

The Effects of Nurses' Perceived Internal Marketing on Job Performance and Loyalty (간호사가 지각하는 병원 내부마케팅이 직무수행 및 충성도에 미치는 영향)

  • Kang, Cheon-Kook;Park, Myung-Bae
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.7
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    • pp.146-155
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    • 2020
  • This study was conducted from December 26, 2018 to January 4, 2019 in order to analyze the effects of hospital internal marketing on job performance and loyalty based on nurses' perception. The participants were 250 nurses at general hospitals located in Gyeonggi-do. The results of this study are as follows: First, internal marketing in hospitals had a statistically significant effect on organizational and future vision, education and training systems, communication, organizational attributes, and job performance (F=29.118, p<.001). The training system, organizational and future vision, compensation and welfare system, and work management environment were found to have a statistically significant effect (F=38.671, p <.001) on loyalty, and the effect of job performance on loyalty was statistically significant (F=87.324, p<.001). Second, the relationship between hospital internal marketing based on nurses' perception and loyalty was found to have a statistically significant positive (+) effect on stage 1 job performance (p<.001) and a statistically significant positive effect on stage 2 loyalty (+) (P <.001). The third-level internal marketing regression coefficient was significant, and job performance was also significant (P <.001). Based on these results, there is a need for hospital management to strengthen internal marketing in order to increase performance level and loyalty among nurses.

Case study of Civil Engineering BIM Projects: Perspective of Korean Public Owners (토목분야 BIM 적용 사례 분석을 통한 발주자 관점에서의 BIM 발전 전략)

  • Kim, Changyoon;Moon, Hyoun-Seok;Nah, Heu-Suk;Kim, Jin-Uk
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.12
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    • pp.7430-7437
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    • 2014
  • Owing to the increase in large and complex construction projects, the design paradigm of architecture and civil engineering projects has changed from 2D CAD to 3D CAD. For this reason, to meet the strong requirements of project contractors, various efforts have been made to adopt a Building Information Modeling (BIM) technology for effective construction management. On the other hand, compared to architectural projects, only a few civil engineering project cases have been conducted in the perspective of public contractors. This is because the characteristics of civil project contractors and the negative pursuit of adopting BIM technology due to the lack of a current BIM system and technologies. Recently, positive changes in adopting BIM technology for public projects were anticipated by public owners, such as the Public Procurement Service and the Ministry of Land, Infrastructure and Transport. In this regard, this study analyzed the current BIM technology status of public owners in Korea to adopt the BIM policies and guidelines of the Korean government. Strategies for adopting BIM technologies for Korean public owners are also discussed based on an analysis of civil engineering BIM project cases.

A Study on the Improvement Plan for Enhancing Utilization of Defense Critical Technologies (국방 핵심기술 활용성 증대를 위한 개선 방안 연구)

  • Cho, Il-Ryun;Kim, Chan-Soo;Noh, Sang-Woo
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.6
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    • pp.120-125
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    • 2018
  • Various security threats, such as North Korea's nuclear tests and intercontinental ballistic missile developments, are becoming issues. Considering the current security situation in South Korea, proper selection of weapons and efficient defense acquisition systems are essential. In this paper, we conduct a survey and analysis of the defense core technology necessary for the development of weapons systems, and review whether current defense research and development is carried out efficiently. A theoretical study was conducted on ways to enhance the linkage between defense core technology and weapons systems development. As a result of the study, the necessity for development of weapons systems and the linking of defense core technology planning with the need for institutional improvement in enhanced utilization of defense core technology were derived. We propose a method for a long-term weapons systems concept plan that integrates defense core technology planning with forces planning and pre-project research programs to improve planning efficiency.

An effect of the internal marketing policies of financial institutions on the job satisfaction and customer orientation of employees (금융기관의 내부마케팅정책이 종업원의 직무만족과 고객지향성에 미치는 영향에 관한 연구)

  • Kim, Jung-keun;Ha, Kyu-Soo
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.2
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    • pp.678-689
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    • 2016
  • This study examined the effect of the internal marketing policies of financial institutions on the job satisfaction and customer orientation of employees. Many studies have examined internal marketing policies. On the other hand, these studies focused the employees in the service industries (e.g. travel agencies, airlines and hotel, etc.) With the drastic change in financial institutions in recent years, financial institutions are conscious of the importance of customer service and have increased their efforts to manage and train their employees (e.g. expansion of empowerment, education and training, management support, and compensation system). The authors conducted an empirical analysis based on the assumption that these internal policies are effective in increasing the job satisfaction of employees and further influence the customer orientation. The results showed that 'empowerment, management support and compensation system' of internal marketing policies have meaningful effects on job satisfaction, whereas the education and training does not. In addition, job satisfaction has a meaningful effect on the customer orientation and on a mediating effect between internal marketing policies and customer orientation. These results indicate that the internal marketing policies of financial institutions can help improve job satisfaction and customer orientation.

A Study on the Perceived Quality and Application of Authentication Evaluation System of Teaching Materials and Implements for Children and the trend in Early Childhood Education Field (유아교육 현장에서의 유아용 교재 · 교구 활용에 대한 품질인식과 인증평가제도 적용에 대한 연구)

  • Kang, Young-Sik;Park, Jung-Hwan
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.14 no.11
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    • pp.5601-5609
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    • 2013
  • The purpose of this study is to figure out the application of perceived quality and authentication evaluation system of teaching materials and implements for children in the early childhood education field. To achieve this, a survey was carried out from April 20 to April 30, 2013 on 150 guidance teachers who teach children classes for more than 3 years at kindergartens in Daejeon area, Chungnam. The results of the analysis are as follows. First, for the use of teaching materials and implements, 96.1% of teachers thought the quality of teaching materials and implements in their interaction with children was important. Most of them had a high perception of the quantity and quality when using teaching materials and implements with early childhood curriculum. For the most inconvenience when using teaching implements, developmental appropriateness was the highest by 47.3%. And the convenience of the application to children was 3.54 points on average. Above this, the application of teaching implements to children when using play and teaching implements was useful by 3.89 points on verage. The current teaching materials and implements for children in the early childhood education field was normal by 3.29 points on average. Second, teachers' perception of teaching materials and implements was relatively positive by 3.99 points on average, proving that the quality of teaching materials and implements based on the application of teaching materials and implements to early children in kindergartens was very important. Consequently, considering the importance and usefulness of teaching materials and implements, it is necessary to introduce institutional policies that teaching materials and implements with quality standard and institution evaluation can introduce the evaluation authentication system to guarantee the convenience of children' safety and use by the supply of quality-guaranteed products.

Establish of Evaluation level in Public Management System using Policy Evaluation Framework in Urban Renewal Project (정책평가 틀을 이용한 도시정비사업 내 공공관리자제도의 평가기준 수립에 관한 연구)

  • Lee, Jeong Jae;Lee, Joo-Hyung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.16 no.9
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    • pp.5955-5967
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    • 2015
  • This study targets to recognize needs of adopting public management system in Urban Renewal Project. and to establish evaluation level of public management system using policy evaluation framework for establishing perspective and systemic level. Also, this study constructed basic principles as expanded concept like Public, expertise, participation, rationality, and sustainability based on previous studies and expert opinion. AHP analysis results are following. In case of upper level, post management and continuity are important factors. Also in case of under level, making stable economic system, honest operating system, reducing development costs, local development with self-sufficiency were important factors. through empirical results, the implications are following. First, public management system needs to develop a consistent principle from planning step to post management. Second, it is essential point that continuous retraining between involved people and drawing residents participate in progress activity. Third, when evaluating public management system, it is need that emphasize non-physical factor like conflict issue between stakeholder.