• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
• /
• 2022.05a
• /
• pp.605-608
• /
• 2022

Due to the 2020 COVID-19 pandemic, all countries suffered huge losses in tourism income, and tourism income plunged compared to 2019. UNWTO reportedly had about 379 million international tourists last year, down 74% from 1.459 billion in 2019, before the COVID-19 outbreak. Therefore, the number of posts in 2009 (956 million) decreased by 37 million.

• Journal of Korea Entertainment Industry Association
• /
• v.14 no.7
• /
• pp.27-41
• /
• 2020

The purpose of the project is to identify the relationship between the sub-factors of SNS information characteristics (information quality, information reliability) and the impact of immersion on social capital (connected capital) on word of mouth intention, and to present measures to revitalize the tourism industry using the results obtained. The study conducted empirical analysis on 326 adults aged 19 and older. The results of the study are as follows: First, it has been confirmed that the sub-factors of SNS utilization (information quality, information reliability) have a positive effect on immersion. Second, immersion has been verified to have a significant influence relationship on the degree of word of mouth intention. Third, it was analyzed that social capital has positive interrelationships with immersion and word of mouth intention. Based on these findings, social network services (SNS) in the tourism industry can be used as basic data to attract potential tourism customers in the future by providing efficient information on tourism products by utilizing social network services (SNS) in the development of tourism contents and marketing strategies, and it is meaningful in that it is intended to help the tourism industry in practice.

• The Journal of Aerospace Industry
• /
• s.28
• /
• pp.64-85
• /
• 1993

• Proceedings of the Korea Contents Association Conference
• /
• 2006.11a
• /
• pp.333-336
• /
• 2006

E-marketplace is a kind of B2B e-Business system that supports business transactions among companies. If e-marketplace is revitalized, we expect not only the development of related industry but also decrease of transaction cost among companies. It is necessary for the introduction and revitalization of e-marketplace in tourist industry from this point of view. Participants of tour e-marketplace are tour-related companies(travel agencies, lodging enterprises, shipping enterprises, etc.). Also tourists want to search a variety of tour products or contents. So tour e-marketplace has characteristics of B2C e-Business systems as well as B2B e-Business systems at once. The purpose of this study is to classify success factors that determine characteristics of tour e-marketplace through statistics survey from e-marketplace factors related tourism websites. First of all, we analyze success factors of B2B and B2C e-marketplace. Then we will set up influence factors of tour e-marketplace and conduct a survey about success factors of tour e-marketplace. Therefore, we could expect to find these good attributes in tour e-marketplace success through logistic regression and decision tree analysis from source data.

• Management & Information Systems Review
• /
• v.36 no.4
• /
• pp.129-148
• /
• 2017

Conventional exhibition management information systems recommend tourist attractions that are close to the place in which an exhibition is held. Some recommended attractions by the location-based recommendation could be meaningless when nothing is related to the exhibition's topic. Our goal is to recommend attractions that are related to the content presented in the exhibition, which can be coined as content-based recommendation. Even though human exhibition curators can do this, the quality is limited to their manual task and knowledge. We propose an automatic way of discovering attractions relevant to an exhibition of interests. Language resources are incorporated to discover attractions that are more meaningful. Because a typical single machine is unable to deal with such large-scale language resources efficiently, we implemented the algorithm on top of Apache Spark, which is a well-known distributed computing framework. As a user interface prototype, a web-based system is implemented that provides users with a list of relevant attractions when users are browsing exhibition information, available at http://bike.snu.ac.kr/WARP. We carried out a case study based on Korean Tourism Organization Linked Open Data with Korean Wikipedia as a language resource. Experimental results are demonstrated to show the efficiency and effectiveness of the proposed system. The effectiveness was evaluated against well-known exhibitions. It is expected that the proposed approach will contribute to the development of both exhibition and tourist industries by motivating exhibition visitors to become active tourists.

• Proceedings of the Plant Resources Society of Korea Conference
• /
• 2010.05a
• /
• pp.8-8
• /
• 2010

자원식물을 소재로 이용하는 생물산업은 21세기 경제성장을 주도할 핵심기간산업이며, 미래형 고부가가치산업이다. 현재 지구상에는 약 55만종의 식물이 존재하는 것으로 알려져 있으나, 인간의 손길이 닿지 않은 천연 강우림 등의 미개척지가 상당수 존재하고 있어 더욱 많은 종들이 존재할 것으로 추정된다. 자원식물들 중에는 작물로의 개발이 가능하거나, 개발할 필요성이 높은 식물들이 많이 있다. 자원식물들은 예로부터 식용, 약용, 관상용, 유지용, 기호용, 밀원용, 섬유용, 향신료용, 향료용, 당료용, 호료용, 염색용, 수지용, 탄닌용 등으로 구분되어 이용되어 왔다. 자원식물은 종에 따라 꽃, 줄기, 잎, 뿌리 및 종자 등 부위별로 다양하게 산업적 소재로 활용되어 왔다. 최근에는 건강에 관한 관심이 급증하면서 다양한 건강 기능성 상품이 개발되고 있으며, 관련 시장이 급속하게 성장하고 있다. 특히 자원식물 등 천연물을 소재로 한 건강 기능성 상품은 안전성이 보장되며 우수한 생리활성이 있는 것으로 밝혀지면서, 자원식물을 소재로 한 건강 기능성 상품의 개발에 대한 수요가 증가하고 있는 실정이다. 따라서 다양한 자원식물을 대상으로 이들의 활용가치를 분석하여 상품화할 수 있는 방법의 개발이 절실히 필요하다. 또한 주 5일제 실시 및 여가활용에 관한 관심이 급증하면서 농촌 경관산업에 대한 수요가 증가하고 있다. 농촌 경관산업은 국민의 여가선용 및 복지향상에 효과적일 뿐 아니라 지역주민과 관광객이 함께 즐길 수 있는 관광산업으로써 지역 이미지 강화를 통한 지역 홍보, 지역 내 일자리 창출 및 경관산업에 사용된 생물소재를 이용한 바이오산업의 활성화 등의 장점을 지니고 있다. 또한 농촌 경관산업은 자연과 농촌을 활용한 자연 친화형 관광단지를 조성하여 친환경, 고부가가치형 종합산업을 추구하는 추세이다. 그러므로 경관산업 및 이를 활용한 바이오산업의 소재로써 자원식물의 역할은 매우 클 것으로 생각된다. 특히 각 지역에 자생하는 고유의 자원식물을 활용하면 지역 특화 경관산업 및 바이오산업의 발전에 크게 이바지 할 수 있으며, 이로 인하여 지역 경제 활성화 및 친환경 건강 기능성 상품에 대한 수요를 충족시킬 수 있을 것으로 기대된다. 따라서 친환경 건강 기능성 소재 개발과 농촌 경관산업을 활용한 생물산업에 적용할 수 있는 산업적 가치가 우수한 자원식물의 다양한 기능을 분석하고, 각 자원식물별로 특성에 맞는 개발 방안을 구축하여 다양한 산업화의 소재로 활용하여야 할 것으로 생각된다.

• Cartoon and Animation Studies
• /
• s.15
• /
• pp.267-281
• /
• 2009

This study was conducted in order to look for how to create added values by combining cultural contents with other industries effectively. For this purpose, we examined in what directions the tourist industry, which is the main industry of the Jeju Special Self-governing Province, should be combined with cultural contents. It is widely admitted that cultural contents can create various added values, but there have been insufficient efforts to develop cultural contents and link them to added values. In particular, local self-governing bodies' understanding of cultural contents is seriously poor. In order to improve this, we need to have appropriate perception of cultural contents and to change our idea for effective linking of cultural contents to added values. Thus, this study proposed that the development of cultural contents is achieved not simply through the development of contents but through the combination of various methods including the establishment of product development strategies, the establishment of tourist program development strategies, and the integration of slogans.

• International Area Studies Review
• /
• v.21 no.2
• /
• pp.45-70
• /
• 2017

Tourist industry has many sensitive issues with climate change and is worthy of study from an aspect that it could provide new opportunities and threats from the low-carbon - green- growth point of view. To study how the change of awareness and attitude of the customers due to climate change affects the tourism demand and tourism choices is very important. Even at present, the effect is ongoing. In this paper, diverse needs and changes of tourists, who are the subjects of tourism activities, have been grasped through the examination of psychological characteristics according to climate change after defining the influencing relations of tourism experience, tourism value, tourism risk factors, satisfaction, and behavioral intention, affected by awareness of climate change and their attitude toward it. Through this, the implications that are necessary for establishing marketing strategies could be provided. The results of this present paper are as follows: First, it was shown that awareness of climate change did not affect tourism risk factors while it had a significant influence on tourism experience and tourism value. Secondly, it was revealed that the Chinese tourists generally influenced more greatly than the Koreans. Thirdly, it was shown that the attitude toward climate change did not affect tourism value while it influenced significantly on tourism experience and tourism risk factors. Fourthly, it was revealed that tourism risk factors did not affect tourism satisfaction while tourism experience and tourism value had a significant influence on tourist satisfaction. Fifthly and last, it was shown that tourism experience, tourism value, and tourism risk factors did not influence behavioral intention respectively.

• 프린팅코리아
• /
• s.9
• /
• pp.42-54
• /
• 2003

'출판및인쇄진흥법' 제정에 따른 출판 인쇄산업 발전방안에 관한 토론회가 문화광광부 주최로 지난 12일 오후 2시부터 4시까지 문화관광부 5층 대회의실에서 출판.인쇄산업 관련단체와 업계 및 학계 대표자 등 50여명이 참석한 가운데 개최됐다. 문화관광부는 이날 토론회와 '출판.인쇄산업 발전방향에 관한 제안서'를 토대로 출판.인쇄산업을 21세기 지식기반산업으로 21세기 지식기반산업으로 육성.지원하는 중장기 계획을 마련할 방침이다. 박광무 문화부 출판신문과장의 개회사에 이어 한기호 한국출판마케팅연구소장의 사회로 진행된 이날 토론회에서는 백원근 한국출판연구소 선임연구원이 '출판산업의 비전 및 발전방향'에 대해, 이창경 신구대학교 출판미디어과 교수가 '출판 전문인력 양성방안'에 대해, 유창준 대한인쇄문화협회 월간 프린팅코리아 편집국장이 '인쇄문화산업 진흥방안'에 대해, 김용문 세무사가 '출판.인쇄문화산업 발전을 위한 조세지원 방안'에 대해 각각 주제 발표를 했다. 이어 김기태 세명대 미디어창작학과 교수와 이기성 계원조형예술대 전자출판학과 교수, 이근순 피알아트닷컴 대표(신구대 겸임교수), 정대희 장안대 세무학과 겸임교수가 토론자로 참석, 열띤 토론을 벌였다. 다음은 주제 발표 내용을 요약 소개한다.

• Journal of the Economic Geographical Society of Korea
• /
• v.22 no.3
• /
• pp.258-273
• /
• 2019

Bilbao, Spain, made a mark as a example of the regional revitalization by culture and tourism. Korean Government have a perspective that culture and tourism could be an alternative to the regional crisis of manufacturing in 2018. The main purpose of this study is to analyze the locational specificity and the revival strategies for the regional development of Bilbao in a structural context. This could provide implications to the regional crisis of Korea. The main results are summarized as follows. Firstly, the local government of Bilbao has taken an active role, using not only its political and financial autonomy but also its locational advantage as an important nodal region of transnational trade networks in Europe. Secondly, Bilbao was able to sustain its regional revitalization initiatives for a long period by facilitating public-private partnership system. Finally, despite the effectiveness of the mega project and place marketing, low job security and the polarization of the service sector have emerged as a problem at the same time. Still, the deindustrialization of Bilbao could be possible due to the various services including knowledge-based services and financial services as well as culture and tourism.