• Title/Summary/Keyword: 사회적 상징

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The Effects of Perceived Innovation Attributes On Fashion Innovative Behavior (인지된 혁신속성이 패션혁신행동에 미치는 영향)

  • 박경애
    • Journal of the Korean Society of Clothing and Textiles
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    • v.24 no.3
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    • pp.393-400
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    • 2000
  • 기술적 혁신과는 달리 상징적 혁신(symbolic innovation)은 기존 제품에 부가된 사회적 의미가 변화함으로서 창조된다. 따라서, 상징적 혁신에서 새로운 사회적 의미와 관련된 속성은 기능적 속성만큼이나 중요하다. 본 연구는 상징적 혁신의 대표적인 의류제품을 이용, 패션혁신행동에 영향을 미치는 인지된 혁신속성(perceived innovation attributes)을 구별하고, 패션혁신행동의 두 유형(구매와 사용)에 미치는 이러한 속성의 영향을 고찰하였다. 대학생 집단을 표본으로 이용, 설문지 조사를 통해 수집된 515부의 응답지가 분석되었다. 인지된 혁신 속성은 유사성(compatibility), 기능적 상대적 잇점, 사회적 상대적 잇점, 인지된 위험으로 구분되었다. 의복흥미가 구매와 사용 두 측면의 패션혁신행동에 영향을 주었으나 인지된 혁신속성은 사용측면에만 영향을 주었다. 유사성과 기능적 상대적 잇점이 사용혁신행동에 긍정적 영향을, 인지된 위험이 부정적 영향을 미쳤다. 혁신속성이 영향을 미치지 않은 반면 의류소비정도가 구매혁신에 영향을 주었다. 본 연구의 결과는 사용혁신성이 높은 소비자는 구매혁신성이 높은 소비자보다 혁신속성의 평가에 더 관여한다는 것을 시사한다.

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넥타이에 반영된 현대 패션 트렌드에 대한 연구

  • 이효진;김주연
    • Proceedings of the Costume Culture Conference
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    • 2003.04a
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    • pp.82-82
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    • 2003
  • 패션은 그 시대의 정치, 경제, 사회를 반영하는 상징적 표현문화로 그 시대를 대변하며 다양한 형태로 변화되었으며, 개인의 이미지를 결정하고 사회적 역할을 상징적으로 나타내주는 하나의 수단이 되어왔다. 더욱이 현대 사회에 들어 의복이 우리 사회에 큰 비중을 차지하게 되면서 의복의 매력과 중요성은 날로 증가해가고 있다. 산업사회 이후 나타났던 남성중심 사회는 남성들에게 남자다움과 강인한 가부장적 모습을 요구하였으며, 이는 의복을 통해 견고하고 강건한 외형의 움직임이 없는 스타일로 고정되어 나타났다. (중략)

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Analysis of Artistic Symbol Expression of Movie Contents Focused on the film "Roma(2018)" (영화콘텐츠의 예술적 상징표현 분석연구 영화 "로마(2018)"을 중심으로)

  • Lee, Tae-Hoon
    • Journal of Digital Convergence
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    • v.17 no.11
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    • pp.475-482
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    • 2019
  • Analyzing the inner meaning and expression of philosophy by analyzing the composition, symbolic expression, and style of the film with high artistic perfection, which contains the spirit of the times, considers human beings through society and history, and raises awareness of life and the present generation. It will be a very meaningful and valuable study in film as art. The movie 'Rome' was cut into the rest of the public's mind by being tempered, hidden and omitted, and the color was black and white. Many aesthetic attempts can be found through symbolic images expressing the ironic message of maid's daily life as a race, capital, socially oppressed history. It can be seen that he expresses his own authorism visual language by drawing symbolic expressions through many contrasts and symbolic expressions through objects. The analysis of commercial films containing these artistic values is expected to help in the future production as a measure of the progress of art films and precedents of authorism expression techniques.

Analysis of the Symbolicity of "Haechi," Seoul's Promotional Animal Character (서울시 홍보용 동물캐릭터 '해치'의 상징성 분석)

  • Lee, Hwa-Ja
    • Cartoon and Animation Studies
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    • s.17
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    • pp.133-146
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    • 2009
  • In modern days, the iconic symbolicity of animal characters functions as a sign by the social promise after being made with voluntary intentions. Representing a public organization or corporation, an animal character is put to active use as a symbol. Today illusionary animal characters serve as important icons, and product developers incessantly put out animal contents. This study set out to examine the applications of animal characters in modern times according to media development by integrating animal characters into animation, which was the beginning of animal characters, based on the theoretical background of "symbolicity" in the aesthetics history. It also analyzed the symbolicity of "Haechi," which is Seoul's animal character and one of the good examples of utilization of a promotional animal character by a corporation or public organization.

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A study of the Cultural symbolic which appears in Design (Design에 나타나는 문화 상징성에 관한 연구)

  • Chung, Tae-Sub
    • Proceedings of the KAIS Fall Conference
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    • 2009.05a
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    • pp.68-70
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    • 2009
  • 본 연구에서는 변화를 이끄는 디자인의 요소인 문화의 상징성을 바탕으로, 문화가 디자인에 질적 향상을 위해 새롭게 노력해야 하는 문제를 바탕으로 논의 하였다. 특히 빠르게 변화되고 있는 사회적 현상을 파악하고, 변화된 문화적 요소에 대하여 논하고자 한다.

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A Study on the Regional Characteristics and Symbolic Elements of the Soccer World Cup Mascots (축구월드컵 행사 마스코트에 나타난 지역 특성과 상징 표현 요소 고찰)

  • Kim, Si-Bum
    • 지역과문화
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    • v.7 no.1
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    • pp.183-208
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    • 2020
  • Presenting symbolic concepts consistent with the culture of the host country and international trends at international events will win the favor of the world and raise the image of the host country. The international event mascot symbolically represents the host country's unique culture, and is a good means to enhance the sense of belonging and pride of its members and to display the image of the host country in an outwardly. This study discussed the symbolic elements of the host country characteristics reflected in FIFA's World Cup event mascot. A total of 14 mascots of World Cup events were held from 1966 to 2018, and their materials can be divided into animals, plants, people and creations. The mascot was applied with the characteristic elements of regional specialties, the flag of the host country, symbolic attire, language of the hosting area, social issues and the mascot's dress, posture, props and expression characters of soccer events were used as symbolic elements. First of all, the implications of the research were that mascots were more strongly expressing the "football" signifying element, the theme of events, rather than regional characteristics. Second, the use of 'national flag' was highlighted among the elements of expressing regional characteristics. Third, 'animal' was preferred for mascot material. Fourth, mascots have become integrated with 'cultural perfumes' and play an extended role in raising social awareness. Implications derived from the classification of characteristics and symbol representation elements raised in this study will be used as a basis for the planning of international event mascots.

A Development of Tentative Measuring items of Korean Corporate Symbolic Image using brand personality (브랜드 개성 항목을 활용한 한국 기업의 상징적 이미지 측정 도구 시안 개발)

  • Oh, Ju-Yeon;Kim, Young-Kyun
    • Journal of Korea Society of Industrial Information Systems
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    • v.17 no.3
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    • pp.83-94
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    • 2012
  • This study was designed to identify and develop the measurement items of symbolic image (personality) of most preferred Korean companies in adaptation of prior research of brand personality. From the common factor analysis, factors were extracted to five dimensions: Sincerity, Competence, Affection, Excitement, and Sophistication. In this survey, we collected data from the 558 respondents and performed a structural equation model using AMOS 16.0. The result of the confirmatory factor analysis indicated that the measurement model of Korean corporate symbolic image could be effectively used to envision the personality of Korean companies with similar context of brand personality research. Furthermore, this empirical study showed interesting results. One of unique Korean emotions, affection factor, was derived from this research as well and it is also proven that the Korean-corporate symbolic image could be used to measure the corporate personality and it should be continuously reinterpreted with deviation of socio-cultural changes rather than adhering to standardized paradigm.

최근 유행가요 가사에 나타난 복식의 상징성 -1995년~2001년 발표곡을 중심으로-

  • 이지원;한명숙
    • Proceedings of the Costume Culture Conference
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    • 2003.04a
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    • pp.92-93
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    • 2003
  • 인간의 사고와 감정은 여러 가지 상징을 통해서 표현되어진다. 여러 가지의 상징물 중에서 인간과 가장 밀접한 물질 문화인 복식은 모든 시대, 모든 문화권에서 존재해 왔다는 보편성 과 가시성으로 인하여 개인의 내면적 특성인 기분과 감정을 고찰하기에 적합한 상징물로 인정받고 있다. 그러므로 복식은 성, 연령, 직업, 국적, 사회적 계급, 종교, 정치적ㆍ경제적 상태, 집단 소속, 권위, 가치관 등을 나타내는 무언의 의사 전달체라고 할 수 있다. (중략)

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초고층 건축 구조설계에 대하여

  • 염완수
    • Proceedings of the Korean Professional Engineer Association Conference
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    • 1994.10a
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    • pp.113-124
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    • 1994
  • 인간은 예로부터 끊임없이 하늘로 높이 솟은 건축적 상징을 추구해 왔다. 이것은 신에 대한 숭상이고 혹은 자연에 대한 도전이다. 20세기에 접어 들어 초고층 건축을 가능케 한 구조적 해결은 곧 인간의 자연에 대한 승리이다. 또한 초고층 건축은 그 국가에 부와 번영의 상징이기도 하다. 인간은 21세기에도 더 하늘 높이 솟는 초고층 건축을 실현키 위해 끊임없이 노력할 것이다. 1931년 미국에 Empire State Building으로부터 시작한 Skyscraper는 그 후 최고 110층(445m) 높이의 Sears Tower가 세워진 후 많은 초고층 건축설계가 계획되고 있다.

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Dialectics of Motherhood-based Existence - Focusing on Charlotte's Web -

  • Yun, Jeong-Mi;Lee, Soo-Kyung
    • Cartoon and Animation Studies
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    • s.45
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    • pp.345-366
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    • 2016
  • In Charlotte's Web, each character motivates the other and strives for the new generation based upon motherhood. The intersection between life and death is directly and symbolically addressed as a component of the natural life cycle. Borrowing Kristeva's theory of the semiotic, the symbolic and the chora, this study investigates the dialectical oscillation between the semiotic and the symbolic and the social circumstances of subjects in signification as well as highlights the features of character growth. From a feminist perspective, herein, motherhood is translated not only as a robust foundation for relations among characters but also as an impetus for developing into a good and influential individual who embraces all organisms with care and consideration. Charlotte's Web clearly shows how the semiotic and symbolic elements of each being, united by motherhood, interact and lead to positive change. Though the world appears to consist of incompatible ingredients, they are combined. Charlotte's Web awakens the fact that their harmony makes a commitment to building a more wonderful place. It can be suggested that Charlotte's Web, where animal characters contain two tendencies of the human mind, exhibits human development proceedings.