• Title/Summary/Keyword: 사회적 기업

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정보화시대, 사라질 운명에 놓인 한글

  • O, Wan-Jin
    • The Korean Publising Journal, Monthly
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    • s.240
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    • pp.2-3
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    • 1998
  • 한글의 장점을 최대한 살린 '한글' 프로그램이 사라질 경우 이를 이용해왔던 정부.기업.학교.연구기관 등이 감수해야 할 사회적 비용은 1조원이 넘을 것으로 추정된다. 여기에 어느 분야보다도 손실분이 큰 출판계는 상정하지 않은 것인데, 정작 출판계의 움직임은 느슨하다.

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노블리스 오블리주-'좋은 이웃'이 ‘좋은 직원’만든다

  • Jeong, Seon-Hui
    • Venture DIGEST
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    • s.35
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    • pp.10-10
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    • 2003
  • 공익연계마케팅은 직원들에게 지역사회에 더 많이 참여하고 기여하게 함으로써 회사에 대한 자부심과 사기를 높이는 등 인력관리상 긍정적 효과를 얻을 수 있는 가능성을 제공한다. 이를 위해 직원들 스스로 마음을 열고 지역 사회활동에 참여하도록 유도해야 한다.

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국제 SR(Social Responsibility) 표준 태풍이 몰려온다

  • O, Wan-Jin
    • Venture DIGEST
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    • s.104
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    • pp.28-28
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    • 2007
  • 국제표준화기구(ISO)가 추진하는 사회적 책임(SR) 표준화 태풍이 지구촌 전역을 휩쓸고 있다. 이 표준이 제정되면 여느 국제 규약보다도 파괴력이 클 듯하다. 하지만 우리는 적절한 대책을 마련하지 못하고 있다.

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인물탐방 -정춘병 (주)이산 부사장

  • 한국기술사회
    • Journal of the Korean Professional Engineers Association
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    • v.44 no.1
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    • pp.10-11
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    • 2011
  • (주)이산은 각 분야별 전문지식과 경험을 축적한 기술진이 최신의 전산시스템, 공학적 전문프로그램으로 사업특성에 맞는 최적의 엔지니어링 서비스를 제공하고 있는 기업이다. 건축전기설비계의 대가인 (주)이산 정춘병 환경플랜트부 부사장을 만나 그의 삶과 리더십에 대해 들어본다.

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Analysis of Economic Effect of Accuracy Improvement in Location Based Services (개인위치정보 측위 고도화 정책의 경제적 파급효과 분석)

  • Park, Sung-Ki;Song, Jae-Do;Lee, Byung-Heon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.6 no.4
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    • pp.173-194
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    • 2011
  • This paper analyzes quantitative economic effect of accuracy improvement in location based services. This analysis is motivated from the situation that Korea Communications Commission is preparing the notification for 'location accuracy standard.' The analysis includes three level of impacts. Firm level analyzes the impact on revenue of firms. Social level additionally includes consumers' surplus in LBS industry. Lastly, economywide level includes ripple effects to another industries, which uses input-output analysis. The result of analysis shows that the economic value reaches to considerable amount and cost-benefit ratio is considerably high. The consumers' surplus is much larger than revenue increase. This result supports the intuition that many of location based services are for public interest and that the services have much externalities among firms and consumers. This means that the role of government is very important in the execution of accuracy improvement.

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The Mediating Effect of Trust and Customer-Company Identification(CCID) on the relationship between Service Quality, CSR and Behavioral Intention in Insurance Company (보험회사의 서비스 품질, 사회적 책임활동과 고객행동의도 간의 관계에서의 신뢰 및 고객-기업동일시의 매개효과)

  • Hong, Soonran;Park, Hyeonsuk
    • Journal of Service Research and Studies
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    • v.8 no.1
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    • pp.123-143
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    • 2018
  • This research examines empirically the causal relationship among service quality, CSR, trust, customer-company identification(=CCID), customer's behavioral intention as well as the mediating effect of trust and CCID on the relationship between service quality, CSR and customer's behavioral intention in insurance industry. With this background, this study conducted a statistical analysis based on survey data collected from insurance customers. The result of this empirical study is as follows. First, insurance company's CSR activity has a positive impact on customer's trust and customer-company Identification( =CCID). Second, both customer's trust and CCID have positive and significant effect on customer's behavioral intention. Third, we also find that both trust and CCID has a mediating effect on the relationship between service quality, CSR and customer's behavioral intention. This research shows that CSR activity of insurance company can enhance both customer's trust and CCID, in turn, when CSR activity and service quality is mediated by customer's trust and customer-company identification, it could be linked to customer's behavioral intention such as repurchasing, positive WOM(=word of mouth). This study is likely to contribute to CSR and service marketing research of insurance company.

The Influence of Personal Social Characteristics on the SNS Adoption (개인의 사회적 특성이 소설네트워크서비스의 채택에 미치는 영향)

  • Cho, Yong-Kil
    • Journal of Digital Convergence
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    • v.10 no.2
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    • pp.121-131
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    • 2012
  • The advent and growth of Social Network Services which make it possible to formulate and reinforce social relationships in the Internet has resulted in new type of social and economic phenomena. Social Network Services have developed based on the sociality and have effects on the sociality of individuals and companies. The factors affecting the adoption of Social Network Services are investigated and the influence of social network and social influence of a person on the adoption of Social Network Services are empirically tested.

A Study on the Intention to Use and the Actual Use of Maritime Logistics Mobile Application (해운물류 모바일 애플리케이션의 사용의도와 사용에 관한 연구)

  • Chang, Myunghee;Kang, Dayeon
    • Journal of Korea Port Economic Association
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    • v.28 no.4
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    • pp.121-147
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    • 2012
  • The quick spread of smartphones has affected not only individual life but also the way companies conduct their businesses. Employees is their business work using a variety of mobile devices including smartphones and are in constant collaboration with one another by sharing corporate information. Accordingly, constant an increasing number of businesses have adopted mobile applications for work, especially in the field of maritime logistics, where maritime logistics mobile applications are utilized to track cargos and to provide visibility. Through surveys, this study did empirical analyses to find out the intention to use maritime logistics mobile applications of maritime logistics workers, and the find out factors affecting their actual use of mobile applications developed and used in the domestic maritime logistics industry. As for study variables, social influence, innovation, perceived value, and collaboration between companies were used as factors that affect the intention to use mobile applications. In addition, as a tool for measuring the actual use of mobile applications, which is necessary for figuring out the relationship between the intention to use them and their actual use, the connecting frequency and using time were used. A total of 168 surveys were used in the hypothesis test. The results of the analyses are as follow: First, the three variables of social influence, innovation, and perceived value positively affected the intention to use maritime logistics mobile applications. However, collaboration between companies did not affect the intention to use the applications. Second, the intention to use the mobile applications positively affected the actual use.

A Study on the Influences of Enterprise Organizational Effectiveness in Learning Organization Activity (학습조직활동이 조직 유효성에 미치는 영향)

  • Yoo, Ji-Chul
    • Proceedings of the Safety Management and Science Conference
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    • 2010.11a
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    • pp.473-482
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    • 2010
  • 지식기반경제사회에서 지식을 습득하고 행동할 수 있는 능력을 갖춘 인적자원이야 말로 기업의 핵심경쟁력 이라는 것은 자명한 것이다. 디지털시대로 특징지어지는 21세기에는 지식이야말로 기업의 경쟁우위에 중요한 영향을 미칠 것이다. 기업은 디지털시대에 있어서 경쟁우위를 확보하기 위하여 학습조직의 활성화는 기업의 경쟁에 있어서 중요한 핵심요소가 된다. 그러나 대부분 기업들이 학습활동을 하면서도 학습조직의 활성화가 기업에 어떠한 영향을 미치는지에 대한 분석은 미흡한 실정이다. 따라서 본 연구는 학습조직의 활성화가 기업조직의 유효성에 미치는 영향에 관한 분석을 실시하였다. 연구의 결과 기업학습조직 활성화에 지속적 학습, 시스템적 사고, 조직몰입 등이 기업조직의 유효성에 유의하게 판단되었다.

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