• Journal of the Korea Convergence Society
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• v.13 no.5
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• pp.145-154
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• 2022

The purpose of this study is to investigate the difference in advertising effect of visual rhetoric type of Facebook ads depending on the user sensitivity and level of empathy. The experiment was designed as a between-subjects factorial design (visual rhetoric type) × 2 (brand sensitivity) × 2 (level of empathic understanding). The results of the experiment performed to analyze the strategies of Facebook ads for ads effectiveness can be summarized as follows: a three-way interaction effect for persuasive effects was found among the type of visual rhetoric, brand sensitivity, and empathic understanding for both types of visual rhetoric. Breaking down it by type of rhetoric, no interacting effect was observed between brand sensitivity and empathic understanding levels for the visual simile ads in most of the dependent variables. For the visual metaphor ads, however, the brand sensitivity and empathic understanding levels were found to have interaction effect in all dependent variables.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.17 no.3
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• pp.119-133
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• 2022

The COVID-19 pandemic is rapidly changing the behavior of members of society. Typically, the strong contagious power of the virus minimizes interaction between people in the real world, and they keep interaction activities to a minimum through online activities. Recently, as people demand online activities that enhance a sense of reality, the metaverse, which strengthens the 3D technology-centered sense of presence capability, is being chosen by people. The purpose of this study is to suggest a strategic direction for the establishment of the metaverse business model of startups by presenting factors for users' use and gratification of the metaverse. In detail, this study proposes the motivation for using the metaverse by reflecting the uses and gratification theory, and suggests a method to strengthen the motivation for the metaverse by reflecting the presences provided by the metaverse plotform and individual characteristics (normtive interpersonal influence). We surveyed people over 20 years of age who experienced metaverse and obtained 314 samples. In addition, we conducted the main effect analysis using the structural equation model and the moderating effect analysis using Process 3.1. As a result of hypothesis testing, we confirmed that metaverse presence (telepresence, social presence) has a positive effect on intention to continuous use by increasing metaverse's use and satisfaction factors (information, enjoyment, social interactivity). In addition, we found that individuals' normative interpersonal influence moderated the positive relationship between uses and gratification factors(enjoyment and social interactivity) intention to continuous use. Our study suggests strategies for establishing a user-centered business model for companies related to the metaverse.

• Proceedings of the Korea Institutes of Information Security and Cryptology Conference
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• 2003.12a
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• pp.86-90
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• 2003

XML(extensible Markup Language)는 웹상에서 문서를 표현하고 교환하기 위한 표준으로 자리 잡았다. XML 문서는 자체적으로 민감성의 등급이 다른 정보를 포함할 수 있는 구조를 가지고 있으므로 XML 문서에 대한 특정 사용자 그룹의 선택적인 접근 및 공유를 위한 방법이 반드시 필요하다. 이를 위해서는 XML문서에 대한 접근제어 정책을 규정하고 수행하기 위한 방법과 메커니즘이 요구된다. 또한, XML 문서에 사용되는 접근제어 메커니즘은 사용자가 소유하고 있는 권한부여 정보에 의존하여 문서의 안전하고 선택적인 배포가 가능해야 한다. 본 논문에서는 XML 문서의 안전하고 선택적인 접근문제를 해결하기 위하여 RBAC를 응용한 메커니즘을 제안한다.

• Proceedings of the Korea Information Processing Society Conference
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• 2014.11a
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• pp.958-961
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• 2014

최근 영상 분석을 기반으로 한 서비스 어플리케이션의 공급량이 증가하는 추세이다. 특히, 피부 영상 분석 서비스의 경우 주목할 만한 이슈는 접근의 용이함과 편리성을 갖춘 서비스 어플리케이션의 개발이다. 본 논문에서는 사용자의 피부 상태 진단 서비스를 손쉽게 웹 상으로 제공받을 수 있는 어플리케이션 개발에 주안점을 둔다. 이를 위해 피부 현미경으로 촬영된 이미지에 이진화 및 질감 대비 향상, 노이즈 제거 등의 전처리 과정과 Watershed 알고리즘, 외곽선 검출 등의 과정을 거쳐 수치화된 데이터를 산출한다. 최종적으로 피부 주름, 거칠기, 유분, 톤, 민감성 정보를 검출하며 분석 결과를 사용자에게 보여준다. 분석된 피부 영상 정보를 통해 사용자는 쉽게 자신의 피부 상태를 진단 받을 수 있을 것으로 사료된다.

• Journal of the Korean Geotechnical Society
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• v.37 no.10
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• pp.27-40
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• 2021

The construction method to prevent the frost heave or thaw settlement is called the ground stabilization method, and the thermo-syphon is one of the typical ground stabilization methods. The thermo-syphon has recently been developed with a simple analysis model and thermal analysis has been carried out, but the frost heave of frost susceptible soil was not considered. This study was conducted using ABAQUS internal user subroutine to develop the numerical analysis model (Coupled thermo-mechanical) that can simultaneously perform thermal analysis for the temperature change of the soil according to the thermo-syphon and structural analysis to predict the frost heave of the soil accordingly. As a result of the numerical analysis, the frost heave of the soil decreased as the performance of the thermo-syphon increased. As for the main results, when the thermo-syphon which has contain 25%, 50%, and 100% of refrigerant filling ratio was applied, the reduction ratio of the frost heave was 5.5%, 14.4%, and 21% respectively.

• Proceedings of the IEEK Conference
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• 1998.10a
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• pp.659-662
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• 1998

전자부품이나 설계된 회로시스템에 납땜을 하기 위해 인두를 사용하는데 누설전류, 서지전압, 정전기, 적절하지 못한 온도 등 여러 가지 악조건으로 인해 부품의 파괴를 가져온다. 특히 C-MOS로 설계된 소자의 경우는 다른 전자부품 보다 더 민감하기 때문에 파괴될 경우가 다발적으로 발생된다. 따라서 절연저항이 높고, 사용자가 적절한 온도로 제어할 수 있는 인두조절기 설계가 활발히 진행되고 있다. 본 논문에서는, 인두 히터에 센서를 삽입하여 이 저항의 변화율에 따라 온도를 감지하고, 주파수 방해를 최소화할 수 있는 Zero Voltage Switch IC를 사용하여 히터의 온도를 제어하였다. 또한, 사용자가 온도 변화를 알 수 있도록 A/D 변환기를 사용하여 시그먼트로 표시하였다. 기존에 설계된 시스템은 온도를 감지하는 센서가 민감하며 센서에서 감지된 신호가 비교기를 통해서 직접 히터의 온도를 제어하였기 때문에 온도 변화율이 매우 심하고, 이두팁이 분리되어있지 않기 때문에 절연저항이 매우 낮았다. 본 논문에서는, 이러한 문제점을 해결하기 위해 센서의 민감성을 최소화하고, Zero Voltage Switch IC를 사용하여 히터의 온도를 정밀하게 제어하였으며, 절연저항을 높이기 위해 인두팁의 중간에 세라믹을 삽입하여 팁에 온도만 전달될 수 있도록 용접을 하여 기존의 문제점을 개선하였다.

• The KIPS Transactions:PartC
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• v.8C no.5
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• pp.507-516
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• 2001

In this paper, we implement sequence-based anomaly detection sensor using SOM and HMM, and analyze what is important information in system call and how a threshold is decided. The new filtering and reduction rules of SOM reduces the input size of HMM. This gives real-time processing to HMM-based anomaly detection sensor. Also, we introduced an anomaly count into the sensor. Due to lessened sensibility, a user easily understand easily the detection information and false-positive was decreased. And the active coordination of the threshold value makes the detection sensor adapt according to the system condition.

• Journal of the Korean Society of Clothing and Textiles
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• v.40 no.3
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• pp.574-589
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• 2016

This research investigates the characteristics of the mobile social commerce and explores the moderating effects of perceived risk and price sensitivity. This survey targeted consumers in their 20s to 30s who use mobile social commerce applications. We used 261 questionnaires for the final statistical analysis. Descriptive analysis, factor analysis, reliability analysis, and hierarchical regression analysis were applied in the data analysis. The results are summarized as follows. First, characteristics of mobile social commerce are composed of economics, informativeness, entertainment and promotion. Second, perceived risk (which had a negative effect on purchase intention) had moderating effects between perceived risk and economics or entertainment. Third, price sensitivity (which had a positive effect on purchase intention) had a moderating effect between price sensitivity and promotion. This study contributes to the disclosure of the role of perceived risk and price sensitivity as moderating factors between the characteristics of mobile social commerce and purchase intention. Finally, useful implications (both academic and practical) are provided for fashion retail managers.

• Journal of Korea Multimedia Society
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• v.8 no.7
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• pp.869-881
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• 2005

XML(eXtensible Markup Language) has emerged as a prevalent standard for document representation and exchange on the Internet. XML documents contain information of different sensitivity degrees, so that XML Document must selectively shared by user communities. There is thus the need for models and mechanisms enabling the specification and enforcement of access control policies for XML documents. Mechanisms are also required enabling a secure and selective dissemination of documents to users, according to the authorizations which the users have. In this paper, we give an account of access control model and mechanisms, which XML documents can be securely protected in web environments. We make RBAC Based access Control polices to the problem of secure and selective access of XML documents. The proposed model and mechanism guarantee that the secure use for XML documents through definition of authority for element, attribute, link within XML document as well as XML document.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.16 no.5
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• pp.117-123
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• 2016

In recent years, Personal Health Record (PHR) has emerged as a patient-centric model of health information exchange. The Personal Health Record (PHR) owners enjoy the full right of accessing their records anywhere and anytime making storage and retrieval more efficient. Due to the sensitivity and confidential nature of the PHR, however, the PHR is maintained in a secure and private environment with the individual determining rights of access. In this paper, we propose a system which enables access to the user's PHR in the event of emergency. In emergency situation where the user is unconscious, the emergency staff can use the PHR information to request a emergency access to the PHR server based on the predefined rights of access for PHR. Under the proposed system, the PHR owner can specify a fine grain access control policy during emergency situations.