• Archives of design research
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• v.20 no.3 s.71
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• pp.151-162
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• 2007

How can new media devices and networks provide an effective response to the world's growing sector of cultural and historically-minded travelers? This study emerged from the question of how mobile handsets can change the nature of cultural and historical tourism in ubiquitous city environments. As wireless network and mobile IT have rapidly developed, it becomes possible to deliver cultural and historical information on the site through mobile handset as a tour guidance system. The paper describes the development of a new type of mobile tourism platform for site-specific cultural and historical information. The central objective of the project was to organize this cultural and historical walking tour around the mobile handset and its unique advantages (i.e. portability, multi-media capacity, access to wireless internet, and location-awareness potential) and then integrate the tour with a historical story and role-playing game that would deepen the mobile user's interest in the sites being visited, and enhance his or her overall experience of the area. The project was based on twelve locations that were culturally and historically significant to Korean War era in Busan. After the mobile tour game prototype was developed for this route, it was evaluated at the 10th PIFF (Pusan International Film Festival). After use test, some new strategies for developing mobile "edutainment content" to deliver cultural historical contents of the location were discussed. Combining 'edutainment' with a cultural and historical mobile walking tour brings a new dimension to existing approaches of the tourism and mobile content industry.

• Korean Journal of Agricultural and Forest Meteorology
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• v.6 no.2
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• pp.71-84
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• 2004

There is a growing demand for agrometeorological information that end-users can use and not just interesting information. lo achieve this, each region/community needs to develop and provide localized climate and weather information for growers. Additionally, provide tools to help local users interpret climate forecasts issued by the National Weather Service in the country. Real time information should be provided for farmers, including some basic data. An ideal agrometeorological information system includes several components: an efficient data measuring and collection system; a modern telecommunication system; a standard data management processing and analysis system; and an advanced technological information dissemination system. While it is conventional wisdom that, Internet is and will play a major role in the delivery and dissemination of agrometeorological information, there are large gaps between the "information rich" and the "information poor" countries. Rural communities represent the "last mile of connectivity". For some time to come, TV broadcast, radio, phone, newspaper and fax will be used in many countries for communication. The differences in achieving this among countries arise from the human and financial resources available to implement this information and the methods of information dissemination. These differences must be considered in designing any information dissemination system. Experience shows that easy across to information more tailored to user needs would substantially increase use of climate information. Opportunities remain unexplored for applications of geographical information systems and remote sensing in agro meteorology.e sensing in agro meteorology.

• Korea Science and Art Forum
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• v.36
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• pp.391-400
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• 2018

To ensure a user-centered treatment environment, hospital construction needs an approach that is not centered on functional aspects such as efficiency or economic feasibility but on the consideration of needs as reflected in user psychology and behavior. Patients who are physically and psychologically vulnerable experience psychological pressure when they are placed in an unfamiliar environment. Most of existing studies however focus on the evaluation of the physical environment, without paying attention to the psychological or behavioral approach to anxiety and stress that patients may experience in a special environment that a hospital may be to them. This study examines general hospital inpatients to understand the usage of major space available and their satisfaction with privacy. This study provides useful primary information needed for the user-centered design of general hospital for improved patient health and welfare. For the purpose of the study, literature review, site investigation, and survey were conducted. Major functional space and privacy in general hospitals were studied, and the site investigation was performed to identify the plans and their status. Survey was also performed to understand the usage of functional space and satisfaction with such space usage as well as satisfaction with privacy. The findings were as follows: (1) Space usage was rated as average in general. It was found that patients used their rooms and lobby on a daily basis. By age, the usage was highest in the group in their 40s; the usage was relatively lower in the groups in their 30s or younger. (2) Space satisfaction was above average, indicating that patients were fairly satisfied. Satisfaction was highest in the lobby space designed with distinct features. By case, satisfaction was highest in Case B, characterized by its wide horizontal space in the rural settings. (3) Satisfaction with privacy in hospital was average, indicating that the demand for privacy was relatively higher but what patients receive in return was lower than their expectation. It was also found that satisfaction with privacy was a crucial element that affected the overall satisfaction with hospital.

• Journal of Broadcast Engineering
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• v.16 no.4
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• pp.657-668
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• 2011

Along with the development of communication technology, DTV is gradually evolving into media that provide diverse services and information. This study is related with remote controls that control DTV interfaces and assessed the usability of remote pointing device. To this end, pointing devices using three different interaction methods that have been attempted recently by the industry were selected to conduct empirical experiments. The usability assessment was conducted centering on the existing directional task on straight tracks presented in ISO 9241-Part 9 and the steering tunnel task on curved tracks proposed in this study. The measurement variables included movement time, accuracy, throughput, subjective satisfaction and user behaviors. Based on the results of the assessment, in the case of movements on straight tracks, the GyroPoint method showed better implementing time but lower accuracy compared to the Hall Mouse and OFN methods while in the case of assessment on curved tracks, all of the GyroPoint method, Hall Mouse and OFN methods showed excellent results on both implementing time and accuracy. Besides, differences in efficiency and subjective satisfaction were shown among individual pointing devices. Based on these results, it is considered that individual pointing methods have different advantageous and disadvantageous characteristics. In this study, the usability of remote control pointing methods was assessed and diagnosed reflecting environments where DTVs are used through assessments considering the aspect of straight tracks along with curved tracks. Among others, this study is considered to be meaningful in that it provides assessment criteria and basic data for the development of remote controls suitable for the evolving DTV environments.

• Information Systems Review
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• v.18 no.2
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• pp.59-77
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• 2016

Although various recommendation techniques have been applied to the e-commerce market, few studies compare the intent to use these techniques from the customer's perspective. In this paper, we conduct a comparative analysis of customers' intention to use five recommendation techniques widely adapted by online shopping malls and focus on the differences in purchasing electronic goods and apparel products. The recommendation techniques are as follows: best-seller recommendation, merchandiser recommendation, content-based recommendation, collaborative filtering recommendation, and social recommendation. Additionally, we examine which factors influence customer intent to use the recommendation services. Data were collected through a survey administered to 220 e-commerce users with prior experience with recommendation services. Collected data were examined using analysis of variance and regression analysis. Results indicate statistically significant differences in customers' intention to use recommendation services according to the recommendation technique. In particular, the best-seller recommendation technique is preferred when purchasing electronic goods, whereas the content-based recommendation technique is preferred for apparel purchases. Factors such as personal characteristics and personality, purchasing tendency, as well as perception of the product or recommendation service affect a customer's intention to use a recommendation service. However, the influence of these factors varies depending on the recommendation technique. This study provides guidelines for companies to adopt appropriate recommendation techniques according to product categories and personal characteristics of customers.

• Knowledge Management Research
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• v.22 no.1
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• pp.287-308
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• 2021

This study aims to explore how the effects of the perceived social presence on trust and live chat adoption intention vary with the types of live chats in e-commerce context. As technology develops, live chat with the seller in e-commerce is rapidly replaced by AI-assisted live chat called chat-bot. However, it is not well known how the buyers perceive the difference between the chat with seller and the chat-bot. This study therefore proposes first, the perceived social presence toward the seller will influence trust and the live chat adoption. Second, the effects of social presence will be stronger when using live chat with seller than using chat-bot. To validate, we collect data from 232 e-commerce users and confirm the first proposition. However, the higher level of the social presence effect of live chat with seller is not clearly revealed. This study is expected to provide researchers and managers who are interested in AI-based chatbots with useful theoretical and practical implications.

• The Journal of Society for e-Business Studies
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• v.27 no.1
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• pp.29-41
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• 2022

Since the first sale of a banner advertisement in 1995, electronic commerce has become a new transaction channel for consumers. With more than 20 years of its history, electronic commerce has become an important consumption channel for everyone and inexperience is no more a reason that discourages the consumption through this channel. The great expansion of this channel is now a formidable thereat to traditional channels. However, products with high asset specificity and complexity are still having difficulty to be traded over the online channel where the experience of the products for a consumer is limited. Especially, variations of the same product's quality depending on how pre-owners used the product and high complexity to describe the quality of the products prevent used goods from being traded over e-channels. Added to that, the information asymmetry between sellers and buyers for used goods makes the establishment of market transaction difficult. Considering the challenges, the current case study discusses thredUP, a clothing resale platform company. In this paper, we study how the company could overcome those limitations in this toughest resale market through the use of AI for dynamic pricing and standarized product quality ratings. In addition, we also hope to provide readers with the opportunity to understand the secondhand industries and its market, and see where it is heading for in the future.

• The Magazine of the Society of Air-Conditioning and Refrigerating Engineers of Korea
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• v.39 no.9
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• pp.41-51
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• 2010

건물의 배수 및 통기시스템에서 나타나는 현상중에 확실한 내용이 아직 밝혀지지 않은 부분이 몇 가지 남아 있다. 이것은 19세기 말엽의 근대 위생공학의 시작 단계에서부터 잘 알려진 사실이다. 건물의 배수 및 통기시스템 운용에 대한 내용은 일반 공학과 특정 유체역학의 범위 내에서 가장 잘 이해할 수 있다. 건물의 배수 및 통기시스템의 운영에 종사했던 초기의 기술진들은 이러한 점을 잘 알고 있었으며 유체역학에 적합하게 응용한 많은 사례를 확인할 수 있었다. 제2차 세계대전이 끝나고 이에 대한 많은 연구가 진행되어 왔으며 특히 유럽에서 시작된 전후 재건 붐을 통해 배수 및 통기시스템의 설계에 좀 더 효율적인 접근이 진척되게 되었다. 이러한 배수시스템의 중심에는 배수관 내부의 오염된 공기가 배수구 또는 위생기구를 통하여 주거 공간으로 유입되는 것을 방지하는 트랩(Water Trap)이 있다. 배수트랩의 주요 기능인 봉수는 일반적으로 깊이가 40 mm에서 50 mm 정도로 위생기구의 종류에 따라 봉수의 깊이는 다소 차이가 있다. 배수관내 공기의 흐름이 중요한 것처럼 트랩의 봉수 메커니즘이 중요하기 때문에 이 메커니즘을 소홀히 여긴다면 안전한 배수시스템의 운영을 기대하기는 어렵다. 배수관 내의 공기의 흐름은 배수에 의해 유입되거나 또는 배출된다. 배수관에서 내부 압력의 불규칙한 변화로 인하여 야기되는 불안정한 배수의 흐름은 트랩의 봉수를 파괴하고 나아가 주거공간으로 오염된 공기가 새어 나갈 수 있는 통로를 제공하게 된다. 관내압력의 천이는 이로 인한 문제가 발생할 가능성이 있는 위치에 그 압력을 완화할 수 있는 장치를 설계단계에 반영하여 적용함으로써 제어할 수 있다. 건물 내부에 상당한 길이의 통기배관을 설치하는 것은 배관의 마찰손실로 인하여 천이 현상을 효과적으로 제어할 수 있는 확실한 방법이 되지는 못한다. 그렇지만 통기밸브를 설치하는 것과 같이 배수관 내로 공기를 공급해주는 유입구를 건물 내부에 분산 설치하는 것이 효율적인 통기방식이 될 수 있고, 정압 천이로 인한 위험을 줄여줄 수 있다. 통기밸브는 정압 발생의 원인이 되지 않으며 단지 정압에 반응하여 더욱 기밀하게 닫히며, 약화된 압력파를 반사할 뿐이다. 고층 건물에서 배수입상관과 평행하게 설치된 통기입상관(Parallel Vent Pipe)의 경우 극히 일부분의 정압 천이 현상을 완화할 수 있다. (통기 배관의 직경이 배수 입상배관과 동일한 경우 대략 1/3 정도임), 그러므로 정압의 천이로 인한 압력 파동은 배수 시스템의 나머지 부분을 통해 전파되어 배수 트랩에 영향을 미치게 된다. 정압의 천이가 예상되는 위치에 정압천이 완화 장치(Positive Air Pressure Transient Alleviation Device)를 사용하면 배관 내부압력의 급격한 상승을 방지하여 연결된 트랩의 봉수를 보호할 수 있다. 이렇게 되면 순간적으로 발생하는 배관내 압력의 급등 현상을 90% 정도까지 완화 시킬 수 있다. 경험적으로 배수시스템에서 배관이 완전하게 막혀 과도한 정압이 발생하는 경우는 거의 없다. 이러한 경우에는 가장 낮은 위치에 있는 배수 트랩의 봉수가 깨지면서 자연스럽게 배수시스템의 압력이 해소되게 된다. 이러한 사례는 통기 방식과 상관없이 발생할 수 있다. 실제와 유사한 시뮬레이션을 통하여 통기 밸브(Air Admittance Valves)는 전면 통기 시스템 (Fully Vented System)에서 최소한 트랩의 봉수 보호용으로 적합한 것이 확인 되었다. 어떤 경우 에는 고층 건물에 더욱 적합하다는 것을 확인할 수 있었다. 부압 해소용으로 통기밸브를 이용하고 정압완화용으로 정압 완화장치(PAPAs: Positive Air Pressure Transient Attenuators)를 사용하는 전면적 능동 제어시스템(Fully Engineered Designed Active Control System)이 사용자에게 육안으로는 확인하지 못하는 기능을 보장하면서 배수 시스템의 안전과 효율성에 대한 효과적인 방법을 제공하고 있다.

• The Korean Journal of Nuclear Medicine
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• v.36 no.4
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• pp.244-254
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• 2002

Purpose: This study investigated the differences between technetium-99m ethyl cysteinate dimer (Tc-99m ECD) and technetium-99m hexamethylpropylene amine oxime (Tc-99m HMPAO) uptake in the normal brain by means of statistical parametric mapping (SPM) analysis. Materials and Methods: We retrospectively analyzed age and sex matched 53 cases of normal brain SPECT. Thirty-two cases were obtained with Tc-99m ECD and 21 cases with Tc-99m HMPAO. There were no abnormal findings on brain MRIs. All of the SPECT images were spatially transformed to standard space, smoothed and globally normalized. The differences between the Tc-99m ECD and Tc-99m HMPAO SPECT images were statistically analyzed using statistical parametric mapping (SPM'99) software. The differences bgetween the two groups were considered significant ant a threshold of corrected P values less than 0.05. Results: SPM analysis revealed significantly different uptakes of Tc-99m ECD and Tc-99m HMPAO in the normal brains. On the Tc-99m ECD SPECT images, relatively higher uptake was observed in the frontal, parietal and occipital lobes, in the basal ganglia and thalamus, and in the superior region of the cerebellum. On the Tc-99m HMPAO SPECT images, relatively higher uptakes was observed in subcortical areas of the frontal region, temporal lobe, and posterior portion of inferior cerebellum. Conclusion: Uptake of Tc-99m ECD and Tc-99m HMPO in the normallooking brain was significantly different on SPM analysis. The selective use of Tc-99m ECD of Tc-99m HMPAO in brain SPECT imaging appears especially valuable for the interpretation of cerebral perfusion. Further investigation is necessary to determine which tracer is more accurate for diagnosing different clinical conditions.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.16 no.4
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• pp.195-209
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• 2021

According to the 2019-2020 social media usage survey conducted by the Seoul e-commerce center, 5 out of 10 consumers have experienced shopping through social media. The cost of traditional advertising media has been reduced and advertising spending on social media has risen by 74%, indicating that social media is becoming a more important marketing element. While the number of users of social media has increased and corporate marketing activities have increased accordingly, research has been conducted in various aspects of marketing such as user motivation for social media, satisfaction, and purchase intention. There was no subdivided study on the differences in the social media usage frequency of consumers in actual purchasing behavior. This study attempted to identify differences in consumer characteristics by cluster in the agrifood purchase situation by grouping them by type according to the frequency of use of social media for consumers who purchase agri-food online. Product involvement, product need, and online purchase channel Consumer characteristics such as demographic distribution, perceived risk, and eating and lifestyle in each cluster were checked for the three agrifood purchase situations including choice, and types for each cluster were presented. To this end, questionnaire data on the frequency of social media use and online agrifood purchase behavior were collected from 245 consumers, and the validity of the measurement variables was secured through factor analysis and reliability analysis. As a result of cluster analysis according to the frequency of social media use, it was divided into three clusters. The first cluster was a group that mainly used open social media, and the second cluster was a group that used both open and closed social media and online shopping malls; The third cluster was a group with low online media usage overall, and the characteristics of each cluster appeared. Through regression analysis, the effect on product involvement, product need, and purchase channel selection when purchasing agri-food online through each of the three clusters was confirmed through regression analysis. As a result of the regression analysis, the characteristic of cluster 1 in the situation of purchasing agri-food online is a male in his 30s living in a rural area who has no reluctance to purchase agri-food on social media or online shopping malls. The characteristics of cluster 2 are mainly consumers who are interested in purchasing health food, and the consumer characteristics are represented. In the case of cluster 3, when purchasing products online, they purchase after considering quality and price a lot, and the consumer characteristics are represented as people who are more confident in purchasing offline than online. Through this study, it is judged that by identifying the differences in consumer characteristics that appear in the agri-food purchase situation according to the frequency of social media use, it can be helpful in strategic judgments in marketing practice on social media customer targeting and customer segmentation.