• Proceedings of the CALSEC Conference
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• 2005.11a
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• pp.131-136
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• 2005

It appears that many companies have made good results by using information technology strategy and business process renovation simultaneously about information technology promotion lately. So this study divides the construct into information technology orientation and business process orientation and sets up business performance as a dependent variable about IT promotion to show whether business performances is high when companies use IT strategy and business process renovation simultaneously about IT promotion. According to this assumption, the information orientation affects business performances. Also it investigated that a interaction with information technology orientation and business process orientation makes a better beneficial effect. Summing up, this will come to the result that information technology orientation with business process orientation makes a better business performances than information technology.

• 프린팅코리아
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• v.10 no.9
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• pp.106-109
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• 2011

• Journal of Korea Society of Industrial Information Systems
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• v.10 no.4
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• pp.78-89
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• 2005

Rapidly changing business environment demands proactive management strategies. Display technology market in 21st century of digital economy era is not in exception. Samsung SDI is a manufacturing company which has been producing display related products. This case study investigates how Samsung SDI has been transforming itself from traditional manufacturing firm into a strong net-enabled company. There are several critical success factors to implement e-business systems. First of all, top management has been firmly supporting digital management concept. As the enabling tools, change management and knowledge management activities have been actively executed. In addition, various educational programs were provided to enhance employees' management innovation capabilities. Samsung SDI's efforts resulted in improving process efficiency as well as customer satisfaction, and finally in outstanding financial performance.

• Proceedings of the Korea Database Society Conference
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• 1999.10a
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• pp.365-375
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• 1999

인터넷 비즈니스 1세대에서 인터넷 비즈니스 2세대로! - 기획 -개발 -운영의 3단계 -1998~1999 (1세대) : 기획과 개발이 강조되는 단계 - 2000~(2세대) :운영을 통한 입증이 중요시 되는 단계 (중략)

• Journal of Digital Convergence
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• v.11 no.8
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• pp.119-125
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• 2013

The Recently many companies have tried to implement the Business Intelligence (BI) system to enhance the competitive edge in the rapid change of business environment. The BI system is implemented on the basis of current Management Information System, like Enterprise Resource Planning (ERP) system. For the successful implementation of BI system, many critical factors, like maturity and satisfaction level of current Information System, should be considered. The goal of this paper is to analyze which factors influence on the implementation intention of BI system, and how is the relationship among these factors. To achieve this goal, the empirical research has been carried out with factor analysis and Structural Equation Model (SEM). The result of this paper could be usefully referred in decision making process for the successful implementation of the BI system, and show the guideline to the management of the companies, which have the plan for the implementation of BI system.

• The Journal of the Korea Contents Association
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• v.10 no.11
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• pp.352-362
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• 2010

This research aims to analyze business strategies of professional sports marketing companies which have properties of sports organizations in Korea, with a view to investigating into the nature of the business of the agencies and the characteristics of business models and to considering what kinds of suggestions such characteristics have for the development of professional sports marketing agencies in Korea. Professional sports marketing agencies do not simply acquire their property rights or act as a proxy in getting the property rights but also multiply opportunities for their business while acting as a proxy and developing extension commodities so as to maximize their profit, which is a core capability of sport businesses. Sports marketing businesses in Korea are characterized by dual structure: advertisement companies specializing in BTL (Below The Line)-centered promotion business, and sports marketing agencies specializing in the business focused on sports contents. This structure serves as an obstruction for Korean sports marketing agencies to build up their capabilities to maximize opportunities and extension.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2002.05a
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• pp.70-73
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• 2002

기업 환경의 변화, 정보통신 기술의 발전 등으로 인한 비즈니스 패러다임의 전환은 산업전반에 있어서 비즈니스 모델(Business Model)의 중요성을 부각시키고 있다. 그러나 기존의 비즈니스 모델에 대한 연구는 온라인에서의 거래(transaction)방식에 의한 사후적 분류와 프로세스 설계에 초점인 맞추어져 있어, 실제 기업, 특히 오프라인 기업의 의사결정을 지원하기에는 미흡한 실정이다. 따라서, 기업의 비즈니스 설계와 이에 따른 전략 수립을 지원하기 위한 비즈니스 모델링 방법론에 대한 연구가 필요하다. 본 연구에서는 비즈니스를 시장(market), 참여자(actor), 거래(transaction)의 3개 계층(tier)으로 파악하고, 각 계층에서의 비즈니스 설계를 위해서 고려되어야할 요소를 찾고, 이에 따라 비즈니스를 표현하는 설계 방법론 (design framework)인 MAT를 제시하고자 한다.

• Digital Contents
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• no.10 s.101
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• pp.64-71
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• 2001

이번호 연재에서는 콘텐츠 비즈니스를 실행하는데 있어서 무엇보다도 전략적인 접근법이 중요함을 실감하고 있는 요즘 이러한 전략적 접근 프로세스 및 각 프로세스별 검토할 사항에 대해 소개하고자 한다. 이러한 전략적 접근방법은 유료화를 실행하고자 하는 실무자들이 체계적으로 실무를 진행하는 데 유용한 내용이 될 것이다 .

• 한국경영정보학회:학술대회논문집
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• 2008.06a
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• pp.177-182
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• 2008

본 논문에서는 인터넷 비즈니스 모델의 성공과 실패 요인에 대하여 분석하고자 한다. 이를 위해서 유료화 관련 사례들을 분석하여 인터넷 비즈니스 모델의 유료화에 영향을 미치는 변수를 도출하고 이를 귀납 학습을 통하여 인터넷 비즈니스 모델의 변화(특히 유료화)에 관한 가설을 생성하였으며, 사업 전략 측면에서 그 의미를 해석하였다.

• Proceedings of the Korea Contents Association Conference
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• 2018.05a
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• pp.437-438
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• 2018

레이저 미세가공 시스템 관련 특허가 일본과 미국에서 1990년대 초반부터 출원이 증가하였으며, 2014년에 가장 많은 특허가 출원되었다. 이스라엘과 미국 국적의 출원인이 1, 2위를 차지하였으며, 전체 375건의 특허 중 상위 10위 출원인의 특허출원 비율이 약 26%로 분석되었다. 비즈니스 모델 분석에서는 비즈니스 모델의 강점을 강화하고 약점을 보완하는 비즈니스 모델 수행 전략을 도출하였다.