• Journal of Digital Convergence
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• v.8 no.2
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• pp.43-54
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• 2010

While entrepreneurship is touted as an opportunity for women to exploit opportunities that are often not available in the traditional workplace, the rate of participation in entrepreneurship is lower for women than it is for men. What remains relatively unclear are the reasons that make this so. This regional study addresses this deficiency by examining two lines of thought related to entrepreneurial adoption: (1) the personal traits thought to contribute to entrepreneurship, and (2) the rational decision making processes that are believed to form a basis for entrepreneurial endeavors. My results find men and women to be different in both respects, with ambiguity tolerance, internal locus of control, perceived effectiveness of entrepreneurship, and having an entrepreneurial parent all positively predicting entrepreneurial intention for men. For women, perceived effectiveness of entrepreneurship and achievement motivation predict entrepreneurial intention. Women also rate the potential reward of entrepreneurship as significantly lower than do men, possibly because women entrepreneurs objectively face more obstacles than men with regard to obtaining financing and other stakeholder relations.

• Journal of Digital Convergence
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• v.18 no.6
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• pp.411-418
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• 2020

The purpose of this study was to examine the influence of actor awareness on advertising effect, and to find out whether there is a moderation effect between actor awareness and perceived fit of PPL brand and drama. For this purpose, this research conducted an experimental study through the treatments. A total of 452 participants attended to the experimental study and responded to the questionnaire. As a result, the awareness of the actor did not affect the ad attitude, but it influenced the brand attitude significantly. The perceived fit between PPL brand and drama influenced both the ad attitude and brand attitude significantly. The interaction of actor awareness and perceived fit was significant in ad attitude but not in brand attitude. In addition, purchase intention increased as the attitude toward ad and brand was positive. The purpose of this study is to contribute to establishing a PPL profit strategy for web dramas by examining the relationship between actor awareness and advertising effects, and the moderating effect of perceived fit between PPL brand and drama.

• Journal of the Korean Institute of Landscape Architecture
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• v.44 no.2
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• pp.37-51
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• 2016

Modern optical mechanisms slanted toward Ocular-centrism have neglected diverse functions of vision, judged objects in abstract and binary perspectives, and organized spaces accordingly, there by neglecting the function of eyes groping objects. Recently, various experiences have been induced through communication with other senses by the complex perception beyond the binary perception system of vision. Haptic perception is dynamic vision that induces accompanying bodily experiences through interaction among the various senses; it recognizes the characteristics of material properties and various sensitive stimulations of human beings. This study elaborates on the major features of haptic perception by examining the theoretical background of this concept, which stimulates the active experience of the subject and determines how characteristics of haptic perception are displayed in picturesque gardens. In order to identify the major features of haptic perception, this study examines how Adolf Hildebrand's theory of vision is developed, expanded, and reinterpreted by Alois Riegl, Wilhelm Worringer, Walter Benjamin, Maurice Merleau Ponty, and Gilles Deleuze in the histories of philosophy and aesthetics. Based thereon, the core differences in haptic perception models and visual perception models are analyzed, and the features of haptic perception are identified. Then, classical gardens are set for visual perception and picturesque gardens are set for haptic perception so that the features from haptic perception identified previously are projected onto the picturesque gardens. The research results drawn from this study regarding features of haptic perception presented in picturesque gardens are as follows. The core differences of haptic perception in contrast to visual perception can be summarized as ambiguity and obscureness of boundaries, generation of dynamic perspectives, induction of motility by indefinite circulation, and strangeness and sublime beauty by the impossibility of perception. In picturesque gardens, the ambiguity and obscureness of boundaries are presented in the irregularity and asymmetric elements of planes and the rejection of a single view, and the generation of dynamic perspectives results from the adoption of narrative structure and overlapping of spaces through the creation of complete views, medium range views, and distant views, which the existing gardens lack. Thus, the scene composition technique is reproduced. The induction of motility by indefinite circulation is created by branching circulation, and strangeness and sublime beauty are presented through the use of various elements and the adoption of 'roughness', 'irregularity', and 'ruins' in the gardens.

• Journal of the Korea Convergence Society
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• v.13 no.3
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• pp.301-307
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• 2022

Excessive work intensity and stress from customers visiting nail salons due to the increase in the frequency of visits and treatments to nail salons of modern people are negatively affecting the job psychology of nail salons. Accordingly, according to the need to prepare realistic and specific measures to increase job efficacy and job satisfaction through nail treatment techniques of nail salons, the perceived job efficacy and job This study was conducted based on the research model and hypothesis for satisfaction. As a result of the study, it was found that the nail gradation technique induces the highest job efficacy of nail polishers, and it was found that the more gel manicure techniques were applied, the higher the job satisfaction of nail polishers was. Through this study, it is expected that the complex application between various nail techniques will be possible and the coordinates of the job psychology of nail beauticians will be presented, and at the same time, it will serve as basic data for improving the work environment and developing new nail treatment techniques.

• Management & Information Systems Review
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• v.34 no.5
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• pp.93-110
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• 2015

This research is based on studies about functional service quality in service marketing field and tries to expand application of lovemark effect for service employee. To test the effect of service employee job attributes on lovemark as the antecedents, the analysis was held with customers who experienced specific service retail store recently. According to the research result, service employee job attributes factors including expertise and communication have positive effect on the lovemark. Furthermore, lovemark affected store loyalty significantly. The research has several marketing implication on service marketing and lovemark theory. For service providers, customers'perception of service employee's job attributes can present 'positive lovemark effect' and develop store loyalty in the service marketing perspectives.

• Economic and Environmental Geology
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• v.45 no.4
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• pp.385-396
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• 2012

The geochemical high-grade uranium anormal zone has been reported in the Shinbo mine and its eastern areas, Jinan-gun, Jeollabuk-do located in the southwestern part of Ogcheon metamorphic zone, Korea. In this paper is reported the time-relationship between deformation and growth of metamorphic minerals in the eastern area of Shinbo mine, which consists of the Precambrian metasedimentary rocks (quartzite, metapelite, metapsammite) and the age-unknown pegmatite and Cretaceous porphyry which intrude them, and is considered the relative mineralization time on the basis of the previous research's result. The D1 deformation formed the straight-type Si internal foliation which is defined mainly as the arrangement of elongate quartz, biotite, opaque mineral in andalusite porphyroblast. The D2 deformation, which is defined by the microfolding of Si foliation, formed S2 crenulation cleavage. It can be divided into two sub-phases, early crenulation and late crenulation. The former occurs as the curvetype Si foliation in the mantle part of andalusite. The latter occurs as S1-2 composite foliation which warps around the andalusite. The andalusite porphyroblast began to grow under non-deformation condition after the formation of S1 foliation which corresponds to the straight-type Si foliation. It continued to grow before the late crenulation phase. The age-unknown pegmatite intruded after the D2 deformation and grew the fibrous sillimanite which random masks the S1-2 composite foliation. The D3 deformation formed F3 fold which folded the S1-2 composite foliation, D2 crenulation, fibrous sillimanite. It means that the intrusion of pegmatite related to the growth of the fibrous sillimanite took place during the inter-tectonic phase of D2 and D3 deformations. The retrograde metamorphism is recognized by the chloritization of biotite and two-way cleavage lamellae which is parallel to the S1-2 composite foliation and the F3 fold axial surface in the andalusite porphyroblast. It occurred during the D2 late crenulation phase and D3 deformation. In considering of the previous research's result inferring the most likely candidate for the uranium source rock as pegamatite, it indicates that the age-unknown pegmatite intruded during the inter-tectonic phase of D2 and D3 deformations, i.e. during the retrograde metamorphism related to the uplifting of crust, and formed the uranium ore zone around the Shinbo mine.

• Economic and Environmental Geology
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• v.44 no.4
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• pp.273-288
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• 2011

Chon-Ashuu copper mining claim area is located, in terms of the geotectonic setting, in the northern part of the suture line which is bounded with the marginal part of Issik-kul micro-continent on the southern part of North Tien-Shan terrane. The geological blocks of Chon-Ashuu districts belong to the southern tip of Kazakhstan orocline. The rock formation of this area are composed of the continental crust or/and arc collage and the paleo-continental fragments-accretionary wedge complex of pre-Altaid orogenic materials. ASI(Alumina Saturation Index) of Paleozoic plutonic rocks in Chon-Ashuu area belong to the peraluminous and metaluminous rocks which were generated from fractional crystallization of Island and volcanic arc crusts in syn-post collisional plate. The geology of the ChonAshuu area consists of upper Proterozoic and Paleozoic rock formations. According to Harker variation diagrams for Chon-Ashuu arenaceous sedimentary rocks, the silty sandstone of Chon-Ashuu area showing the mineralogical immaturity were derived from Island arc or the marginal environments of active continent in Cambro-Carboniferous period. Numerous intrusive rocks of Chon-Ashuu area are distributed along north east trending tectonic structures and are bounded on four sides by the conjugate pattern. The most common type of the plutonic rocks are granodiorite and monzodiorite. According to the molecular normative An-Ab-Or composition (Barker, 1979), the plutonic rocks in Chon-Ashuu area are classified into tonalite - trondhjemite - granodiorite (TTG) series which are an aggregation of rocks which is the country rock of copper mineralization, that are formed by melting of hydrous mafic crust at high pressure.

• Phonetics and Speech Sciences
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• v.12 no.2
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• pp.39-49
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• 2020

The prosody of children with autism spectrum disorders (ASD) has several abnormal features, including monotonous speech. The purpose of this study was to compare acoustic features between an ASD group and a typically developing (TD) group and within the ASD group. The study also examined audience perceptions of the lengthening effect of increasing the number of syllables. 50 participants were divided into two groups (20 with ASD and 30 TD), and they were asked to imitate a total of 28 sentences. In the auditory-perceptual evaluation, seven participants chose sentence types in 115 sentences. Pitch, intensity, speech rate, and pitch slope were used to analyze the significant differences. In conclusion, the ASD group showed higher pitch and intensity and a lower overall speaking rate than the TD group. Moreover, there were significant differences in s2 slope of interrogative sentences. Finally, based on the auditory-perceptual evaluation, only 4.3% of interrogative sentences produced by participants with ASD were perceived as declarative sentences. The cause of this abnormal prosody has not been clearly identified; however, pragmatic ability and other characteristics of autism are related to ASD prosody. This study identified prosodic ASD patterns and suggested the need to develop treatments to improve prosody.

• Journal of Digital Convergence
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• v.10 no.8
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• pp.135-148
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• 2012

This work is intended to investigate how the factors of enterprise mobile SNS affect user satisfaction and continuous use intention through technology acceptance model proposed by Davis. To achieve the purpose, this researcher explored Information Systems Success model proposed by DeLone & McLean, Technology Acceptance Model proposed by Davis, and Model after Acceptance, and on the basis of the investigation, performed a study. For the data of this work, 9 enterprises, each of which has more than 100 employees and is located in Seoul, were chosen, and a questionnaire survey was conducted on their 276 employees who experienced enterprise mobile SNS. As a data collection tool, a structured self-administered questionnaire was used. For data analysis, SPSS 18.0 and AMOS 18.0 were used for applying Structural Equation modelling. According to the results of this work, three factors of enterprise mobile SNS-systematic factor (system quality, information quality, and service quality), user factor (personal innovation and personal familiarity), social factor (social effects and social interaction)-affected user satisfaction and continuous use intention through perceived availability, perceived easiness, and perceived enjoyment. Also, it was found that the direction of effects matched a theoretical prediction. And, it was revealed that the decision variables and mediating variables significantly affected user satisfaction and continuous use intention. Theoretical and practical meanings were discussed for the study result, and some suggestions were made for the issues of this work and future studies.

• Journal of Digital Convergence
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• v.10 no.11
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• pp.295-306
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• 2012

This study analyzed empirically difference of purchase intention about price raising of luxury brand according to consumer characteristics such as consumption value, prior knowledge. and perceived risk. Fist, groups according to consumption value showed obvious differences. Group of pursuing uniqueness and ostentation value and group of pursuing quality and pleasure value showed positive purchase intention but group of pursuing social recognition value showed negative purchase intention. Second, groups according to perceived risk. didn't show difference and groups according to prior knowledge showed obvious difference. group of high prior knowledge showed positive purchase intention but group of low prior knowledge showed negative purchase intention. Third, analyzed result about interaction effect of consumer characteristics, Classified group of pursuing uniqueness and ostentation value, expressing high prior knowledge and Classified group of pursuing quality and pleasure value, expressing high perceived risk only showed positive purchase intention, The results of this study present implication to domestic companies aiming luxury brand that performing differently strategy of product and price according to target characteristics is more effective way in differentiating oneself from existing luxury brands and expanding market.