• Archives of design research
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• v.18 no.2 s.60
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• pp.15-26
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• 2005

Recently, one of the outstanding characteristics in design field shows that design is combined with marketing. However, one thing shouldn't be overlooked that original marketing theories are not able to be applied to design in itself because of difference between marketing mind and design thinking. This premise leads the purpose of the study to aim to establish academic frameworks of design marketing by re-organizing conceptual elements of design marketing which can be more suitable for design environment. The study leads to review emergence backgrounds and circumstances of design marketing regarding the disciplinary characteristic of design. Then it examines fundamental concepts of traditional marketing. Next it, based on research results above, suggests the 4Cs as conceptual elements of design marketing which might be fit for design environment. Last it proposes 4C Mix which can be effectively applicable in design development process by restructuring newly suggested conceptual elements synergistically. The study result contributes to several implications in academic and practical perspective. First, it recreates theoretical concept elements of design marketing based on elements of traditional marketing area. Second, it suggests market-oriented framework which can be practically applied in the design development process by designers.

• Science of Emotion and Sensibility
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• v.11 no.4
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• pp.489-500
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• 2008

The purpose of this study was to determine the preference and purchasing intention on necktie pattern designs according to male consumers' fashion lift style. Written questionnaires were handed out to 300 male consumers of the 20-40 years old in Seoul and surroundings, who were accessed by a convenience sampling method. The questionnaires were to classify male consumer groups according to the fashion life style, to examine characteristics, needs and wants of each group. The stimuli of 8 kinds of necktie patterns in black & white, and the semantic differential scale were applied to evaluate the preference and purchasing intention on necktie pattern design. A total of 265 samples were analyzed by factor analysis, cluster analysis, ANOVA, crosstabs and $X^2$-test through SPSS package program. Six factors in their fashion life style were extracted as follows: those were 'fashion-oriented', 'traditional conservative', 'brand-flaunting', 'personality-oriented', 'practicality-oriented' and 'unconcerned' life style. With these life style sub-dimensions, male consumers were segmented into five groups: these groups were 'strong personal seekers', 'practical brand seekers', 'traditional personal seekers', 'active fashion seekers', 'unconcerned group'. Each of these groups of male consumers showed significant differences in the preference and purchasing Intension of necktie pattern designs according to their fashion life style.

• Proceedings of the Korea Society of Information Technology Applications Conference
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• 2007.05a
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• pp.55-68
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• 2007

디자인 패턴은 새롭게 만들어 지는 것이 아니라 기존의 검증된 지식, 관용법, 원칙들을 체계화한 것이다. 다시 말하면 디자인 패턴은 특정한 문제를 해결하기 위한, 검증된 설계 방법에 이름을 붙인 것이다. 그러므로 적절한 디자인 패턴 사용은 1) 개발자들간의 원활한 의사소통에 도움을 주며, 2) 하급자가 고급기술을 쉽게 익힐 수 있도록 할 수 있다. 3) 또한 사용된 디자인이나 아키텍처를 재사용할 수 있도록 하고, 4) 만들어진 시스템의 유지 보수를 보다 쉽게 할 수 있는 등의 장점을 얻을 수 있다. 반면에 필요하지 않은 곳에 까지 디자인패턴을 사용하게 되면 소프트웨어를 복잡하고, 유지보수도 어렵게 만들 수 있다. 디자인 패턴의 분류는 수 많은 패턴을 비슷한 속성을 지닌 그룹들로 조직화 하는 것이다. 이는 개발자가 특정 문제에 맞는 디자인 패턴을 쉽게 선택 할 수 있도록 도와 줄 뿐만 아니라, 디자인 패턴의 주요특성을 빠르게 이해하고 간파 할 수 있게 한다. 그래서 Beck 이 디자인패턴을 소개한 이후 GoF, Buschmann, Grand, Antoy 등은 디자인 패턴을 단순히 열거를 통해 소개하지 않고, 각자의 기준에 따라 체계적으로 분류하여 패턴을 설명 하고 있다. 본 연구는 객체지향 설계의 근본 개념인 Polymorphism (Inclusion Polymorphism) 과 '객체 지향 소프트웨어 설계 원칙' 그리고 이 근본 원칙들이 UML 클래스 다이어그램에 나타나는 구조적 특정에 의거해 디자인 패 턴 해석을 수행 하였다. 본 연구의 목적은 1) 객체지향의 근본 원칙으로 표현 되는 패턴과 2) 설계자의 전문적 인 Art를 포함하고 있는 패턴으로 분류하는데 있다.3: 재미는 용이성을 통해 채택의도에 정의 영향을 미친다. 가설4: 유용성은 채택의도에 정의 영향을 미친다. 가설5: 용이성은 채택의도에 정의 영향을 미친다. 가설6: 용이성은 유용성에 정의 영향을 미친다. 본 연구의 대상은 자발적으로 이러닝을 채택할 수 있는 대학생을 대상으로 하였고, 설문 데이터 분석을 통한 실증연구를 수행하였다. 분석방법으로는 PLS 분석도구를 사용하였다. 분석결과 가설6을 제외하고는 모두 유용한 것으로 입증되었다.97)은 배움의 용이성, 기억의 용이성, 오류, 효율성, 만족성으로 분류하고 있고(Nielsen, 1997), Shneiderman(1998)는 효과성(직무시간, 배움의 시간), 효율성(기억의 지속시간, 오류), 만족도를 품질의 특성으로 분류하였다. 이와 같은 소프트웨어의 품질은 소프트웨어 계획, 개발, 성장과 쇠퇴의 모든 과정에 적용되며, 환경적 변화에 따라 사용자들의 정보욕구를 적절하게 반영하여 만족도를 높이 는 것이라고 요약할 수 있다. 그러나 현재까지 소프트웨어 품질 평가에 대한 연구들 은 보편적인 평가 항목들을 대상으로 측정하여 일반적인 품질기준을 제시하고 있고, 유사한 측정 내용들이 중복되어 있다. 이러한 경향은 산업별 특수성이 강한 소프트웨어에 대해서는 정확한 품질측정이 어려웠고, 품질측정에 대한 신뢰성을 떨어뜨리는 계기가 되었다. 이러한 한계를 극복하고자 나타난 방법론이 최종사용자들의 요구사항을 얼마나 적절하게 시스템에 반영했는지에 대한 사용성(Usability) 측정이다. 사용성에 대한 정의는 사용자들이 실질적으로 일하는 장소에서 직접 사용자들의 시스템 운용실태를 파악하여 문제점을 개선하는 것으로 요약할 수 있다. ISO9124-1

• Journal of KIISE:Software and Applications
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• v.29 no.8
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• pp.555-564
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• 2002

Design patterns are used to utilize well-defined design information. As using these design patterns, we can get re-use in object-oriented paradigm, decrease the time of development and improvement the quality of software. Although these design patterns are widely used among practice, most of design patterns information is manually used, inconsistent and its utilization could be very low. Because the design patterns information that a designer applies does not appear in software, it is sometimes difficult to track them. In this paper, we propose a tool support for design pattern-oriented software development. This tool supports design pattern management, software design and automatic source code generation. The design pattern management has the function for storing, managing and analyzing the existing design pattern and registering new design pattern. The software design has the function for software design with UML and automatically generate design pattern elements. By using this design information, this system can automatically generate source code. In the result to include the tracking design pattern element that is not Included In the existing CASE tools into design information, we can build the stable and efficient system that provides to analyse software, manage design pattern and automatically generate source code.

• The KIPS Transactions:PartD
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• v.9D no.5
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• pp.847-858
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• 2002

A purpose of the object-oriented programming is to promote reuse and development time, and to improve software quality. A way for this purpose is using a design information well-defined and tested in previous time when developing software. Such design information is called design patterns. The design patterns are descriptions of abstract solution to recurse software design problems In a systematic and general way. But because the design patterns are descriptions of abstract solution, the specification and application of patterns generally rely on manual implementation and is applied to various forms. As a result, we need to spend a lot of time to develop software program not only because of difficulty in analyzing and applying to patterns consistently, but also because of the frequent programing faults. And because the applied design patterns don't express inside application visually, it is difficult to analyze and test for this design patterns. In this paper, we propose automatic source code generating technique to be able to efficiently apply the element of design patterns when developing application. And we show a way to analyze and use the applied design patterns in application. As a result, the design patterns in application provide the consistent structure and efficiency, and make analysis and using effect increased.

• Archives of design research
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• v.16 no.1
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• pp.63-72
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• 2003

The purpose of this study is to understand the character of concerned local area through using roadside space that is space for daily experience of citizen as target, extracting symbolic image reconsidering the historical and cultural character and clarifying the local identity on the basis of it. Through applying image of local symbolism and future-oriented roadside to street furniture, I tried to express local symbolism and through composing symbolic roadside of local that can be newly recognized as unique street, I tried to give a local symbolism and compose active roadside environment. Through providing basic material and actual design example, this paper tried to activate characterized local culture. As the method to approach design of symbolic roadside, the researcher divided local symbolic image into present local image and future-oriented image through selecting the roadside that historical element is lost and urbanization is achieved as target. The researcher characterized local roadside, using street furniture as symbolic tool of future-oriented roadside on the basis of symbolic image extracted from image evaluation testing. This paper has the meaning to suggest one direction for extracting symbolism when organizing distinguished roadside through applying symbolic image to roadside environmental facility, helping for of local resident's sense of place, his self-esteem and love for his hometown and public authority's establishing and promoting the policy concerned to the context of this paper.

• Archives of design research
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• v.11 no.2
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• pp.143-152
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• 1998

The purpose of this study is to develop Korean-style tractors of international comp etitive advantage which satisfy consumers' needs based on the research of large size ones. The overall process of this study is to generate appropriate design process and to apply quantitative analysis method to each steps of it and finally to suggest objective product design development system. For this, we firstly selected important trac -tor design concepts from the analysis of current market and consumer perception, next did conjoint analysis with the extract -ed design attributes and attribute levels. Finally, we decided preferred designs of ea -ch segments based on conjoint analysis. Here we selected only one most preferred tractor design of all due to narrow domest -ic market situation. This study may contribute to the customer oriented design development with the appli cation to many other fields of design. Also, it may contribute to all design related not only academic fields but to practitional fields.

• Proceedings of the ESK Conference
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• 1998.04a
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• pp.70-75
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• 1998

제품 인터페이스가 복잡성을 더해감에 따라 제품을 개발하는 디자인 프로세스도 그 성격이 바뀌어, 아 이디어 도출 단계에서 이러한 인터페이스를 표현하는데에는 2차원의 그림만으로는 표현이 불가능하게 되었다. 제품이 어떻게 작동하고 어떤 방식으로 운용되는가를 설명하기 위해서는 그림과 같은 평면적 인 표현 방법이 아닌 다른 방법이 필요하게 된 것이다. 이런 필요에 의해 생겨난 대표적 방법이 바로 Virtual Prototyping 기술이다. 그러나 이러한 Virtual Prototyping 이 디자인과정에 있어서 중요한 위 치를 차지하고 있지만, 개발된 많은 Virtual Prototyping 제작 도구들이 제품 디자인에 바탕을 두고 개발된 것이 아니라 공학적인 기술구현이나 단순한 프리젠테이션을 위한 것들이여서, 대다수의 제품 디자이너들은 그 효용성에 대해 공감하지만 사용상의 어려움이나 적용한계를 이유로 Virtual Prototyping의 사용을 피하고 고전적인 방법을 택하고 있는 실정이다. 이에 본 연구는 현재 Virtual Prototyping에 사용되고 있는 각종 도구들을 디자인의 관점에서 분석하고 그 장단점을 파악하여, 보다 제품 디자인의 Virtual Prototyping에 적합한 개발 도구를 개발하는데 목적을 두고 있다.

• Archives of design research
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• v.17 no.1
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• pp.89-98
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• 2004

A systemic approach to behavior on the basis of human psychology is needed for behavior-centered space design. Also, the recognition that human and environment, in all, have complementarity is needed- human and space shall be understood as a general phenomenon, supposing interaction. Design of behavior-oriented space means configuration and coordination of physical subjects as well as understanding, analysis and reflection of psychological and behavioral phenomena. It is analysis of a private individual as well as understanding of interaction between human groups, as well. In respect of space recognition, analysis not on material movement but on energy circulation and variable is important. It means that the understanding of user's behavior and psychology does not orient reasonable purpose just for convenience. That is, such understanding intends to understand behavioral patterns and psychological phenomena between space and human beyond the decomposition of structure of human and space into physical elements and the design based on standardized data. Thereby, more human-oriented space design might be implemented by the understanding of behavioral essence. Also, a user-centered design process from another viewpoint might be created, and the general amenity among man, space and environment - better environmental quality - might be produced. For this, the consciousness of human activity that is, activity system shall be ahead of it, and the approaches for design shall be implemented into a process not in predictive ideas but in semi-scientific system. On the basis of the above view, this study was attempted to investigate the orientation of design to recognize space as another life, and explore a process where it is drawn into a design language on the basis of human behavior. If the essence of space behavior and the activity system are analyzed through user observation and it is reflected upon a space design program and then developed into a formative language, a new design process on human and environment might be produced. In conclusion, the reflection of user's behavior and psychology into design, contrary to existing public space design based on physical data, can orient quality improvement of human life and ultimately be helpful to the proposition, 'humanization of space'.

• The KIPS Transactions:PartD
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• v.12D no.1 s.97
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• pp.73-80
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• 2005

The purpose of using CBD in the object-oriented modeling is to improve the software capability by reducing iterative time and space complexity. Despites many achievements of CBD, it is needed to study about design patterns and it's standardization for the increment of CBD design reusability. However, it is rather possible that impetuous constructing meta-pattern languages and pattern repositories make adapting patterns to software development more complicate and difficult. By applying GoF design patterns to the design of the TMDL(Total Maximum Daily Load) environmental software discipline, this study suggests a method which specifies Pattern names at class names for retrieving, exploring the adapted patterns on the stage of software design without meta-pattern language which is a redundant abstraction, nor additional pattern repositories. Thus, this study can contribute on the reducing iterations and repetitions that are frequently occurred in the process of the environmental software developments.